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Added 7 mins ago
AM
Director Digital Solutions & Business Growth
Arc Mercer
Barrie, ON
- Full-time
Empower Simcoe is searching for a bold, visionary Director Digital Solutions & Business Growth to drive our digital revolution! In this high-impact role, you will spearhead our innovation…
Added 7 mins ago
I
Partner Enablement Leader
Intuit
Toronto, ON
- Full-time
You will work across Sales, Partnerships, Product, Marketing, Customer Success, Legal and Finance, each with its own priorities. The role reports to the Director of Sales Enablement.
Added 3 hours ago
Director, Offensive Security
Varicent
Toronto, ON
At Varicent, we’re not just transforming the Sales Performance Management (SPM) market - we’re redefining how organizations achieve revenue success. Our cutting-edge SaaS solutions empower…
Added 4 hours ago
LN
Sales Coordinator
Le Nouvel Hôtel Montréal
Montreal, QC
- Contract
Under the authority of the Sales Director, and General Manager, the Sales Coordinator – Tour & Travel Segment main function is to assist the Sales Department.
Added 4 hours ago
KS
Temporary Sales Associate
kate spade new york
Toronto, ON
- Part-time
Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of our hometown, we make…
Added 4 hours ago
Senior AI Applied Value Architect
Celonis
Canada
…and AI on the Celons Platform. Partnering closely with the Sales team, Value Engineering is responsible for ensuring that the Celonis Platform is deployed to tackle the most strategic…
Added 4 hours ago
Applied AI Value Architect
Celonis
Canada
…and AI on the Celons Platform. Partnering closely with the Sales team, Value Engineering is responsible for ensuring that the Celonis Platform is deployed to tackle the most strategic…
Added 4 hours ago
CH
Director of Sales and Marketing – 53 North Collection (Matrix, Metterra and Varscona Hotels, Ampersand 27)
Crescent Hotels & Resorts
AB · Edmonton, AB
- Full-time
As our Director of Sales and Catering, you will be the driving force behind the strategic planning and execution of sales and catering initiatives across our three independent, boutique…
Added 5 hours ago
W
Medical Tourism Agents
WaldisPay
Toronto, ON
- Contract
This is an opportunity to help build a new international healthcare marketplace from the ground up, with potential advancement into Country Manager or Regional Director positions.
Added 6 hours ago
M
Senior Director, Retail Operations - Quebec
MEC
Montreal, QC
- Full-time
…owning and accelerating MEC’s Québec retail business. As Senior Director, Retail – Québec, you operate as the regional business leader, accountable for performance across all stores and…
Added 6 hours ago
X
Director SMB Digital Growth - B2B Payments
Xe.com
Canada
- Full-time
…lifecycle engine. Combining Account-Based Marketing (ABM), digital sales leadership, funnel optimization, and modern go-to-market (GTM) technologies, you will drive scalable customer…
Added 8 hours ago
NB
SME Account Manager, Business Flex
National Bank of Canada
Saskatoon, SK
- Full-time
Reporting to the Senior Director, Business Flex, you work with a team of 150 experts on a daily basis. 37.5-hour full-time position per week. The selected candidate will work in hybrid mode…
Added 8 hours ago
Director, Sales & Commercial Effectiveness, Western Canada and Southwestern Ontario
Right Time Group of Companies
Canada
…rapidly and looking to drive higher performance across our sales teams. As part of this growth, we are seeking a dynamic, strategic, and results-driven Director, Sales & Commercial…
Added 9 hours ago
CR
Scientist in Immunochemistry
Charles River Laboratories
Montreal, QC
- Full-time
…globe. Whether your background is in life sciences, finance, IT, sales or another area, your skills will play an important role in the work we perform. In return, we’ll help you build a…
Added 10 hours ago
M
Directeur principal, Exploitation du commerce de détail – Québec
MEC
Montreal, QC
- Full-time
…owning and accelerating MEC’s Québec retail business. As Senior Director, Retail – Québec, you operate as the regional business leader, accountable for performance across all stores and…
Added 10 hours ago
SL
Brand Governance & Marketing Operations Specialist
Sun Life
Toronto, ON · Waterloo, ON · Sun Life Waterloo King
- Full-time
…assisting with various marketing operations. You will report to the Director of Canadian Brand Strategy and Management and work closely with your counterpart. Your keen attention to detail,…
Added 10 hours ago
TT
Energy Services Project Developer
trane technologies
Calgary, AB · AB · Burnaby, BC · ON · Markham, Ontario · Edmonton, Alberta
- Full-time
To be successful in this role a combination of Project Management, Technical Acumen and Sales/Business Acumen must be applied. Working closely with a sales account executive, the Project…
Added 10 hours ago
S
Business Metrics Analyst
SaskTel
Regina, SK
- Full-time
…strategies to improve business unit performance at Manager, Director or Vice President level and shares the information with various external industry…
Added 10 hours ago
F
Director, Measurement & Analytics
Flywheel
Toronto, ON
- Full-time
…access to near real-time performance measurement and improve sales, share, and profit. With teams across the Americas, Europe and APAC, we offer a career with real impact, endless growth…
Added 10 hours ago
C
Retail Contingent
Coach
Ottawa, ON
- Part-time
Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers and the inclusive and courageous spirit of our hometown, we make…
Added 10 hours ago
RL
Director of Public Relations
Republic Live Inc
Toronto, ON
- Full-time
The Director of Public Relations will lead strategic communications and media relations across Republic Live, Burl’s Creek, and RLive’s management clients. This role will develop and…
Added 11 hours ago
TU
Development Coordinator, Corporate & Foundation Relations
The University of British Columbia
Vancouver, BC
- $6,143.67 to $8,830.25 CAD / month
- Full-time
Reports to: One of: Advancement Officer, Associate Director, Manager, Director, Senior Director/Assistant Dean, or Executive Director of Development.
Added 11 hours ago
A
Community Growth Associate
Assemble
Toronto, ON
- $55,000 to $75,000 CAD / year
- Full-time
…You'll carry clear monthly goals and partner closely with the Director of Community Growth and Membership Directors, so every outreach strengthens our member…
Added 11 hours ago
C
Director, Product Marketing
Corinex
Vancouver, BC
- Full-time
We are seeking a utility-industry-focused Director, Product Marketing to own product positioning, market insight, and go-to-market execution for Corinex’s grid intelligence and digital grid…
Added 11 hours ago
CT
Director, Product Marketing
Corinex Technologies Corp.
Vancouver, BC
- Full-time
We are seeking a utility-industry-focused Director, Product Marketing to own product positioning, market insight, and go-to-market execution for Corinex’s grid intelligence and digital grid…

Directive

Account Strategist, Commerce (Remote Canada) - Future Opening

Remote, Canada

Remote

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Workplace: Remote
Experience: 4+ years managing paid media, with 2+ years of direct Shopping/feeds and/or Amazon experience
Posting language: English
Posted: Oct 29, 2026

Original job description

Job Description

Directive Consulting is the leading B2B marketing agency for companies that are optimized for metrics that don't move the business. With over a decade of expertise and 420+ B2B brands behind us, we know what real results look like. We operate through 3 divisions: Performance, Communications, and Commerce, each built to share intelligence and align on revenue. Our methodology, DiscoverabilityOS™, aligns brand and demand to guide your ICP to choose you across every decision point. Across Technology, Industrial, and Services verticals, that system spans everything from Paid Media and Content Marketing, to PR and Paid Social, to Marketplace and Lifecycle Marketing.

At Directive, we're always looking to connect with talented people who care about work that actually counts. As we grow across all 3 divisions, we're seeking forward-thinking people who thrive in fast-paced environments, are obsessed with analytics and storytelling, and are ready to make their mark doing B2B marketing that actually means something.

Overview

The Strategist, Shopping & Marketplace owns the strategy and performance of Directive Commerce's two highest-impact practice areas: Shopping Ads (feed-driven Google, Bing, TikTok, Meta) and general paid search and paid social activations focusing on both DTC and B2B customer generation.

This role is built for someone who understands that B2B commerce is structurally different from DTC but still plays a key role in customer generation.

The Strategist owns multiple client engagements in the $15K–$30K+ retainer range, directs Specialist execution, and contributes to the methodology that scales across the practice.

Role and Responsibilities

Strategic Ownership of Client Accounts

The Strategist is the strategic lead on assigned accounts. They own diagnosis, roadmap, and revenue outcomes.

Lead Shopping and Paid Search & Social strategy and execution for mid-market and enterprise B2B manufacturers and distributors
Lead Strategy Calls, Proposal Calls, and Quarterly Business Reviews
Translate channel performance into P&L impact for client executives (CFO, VP Ecommerce, VP Sales)

Shopping Practice Leadership

Own how feeds and Shopping campaigns work for B2B catalogs.

Direct feed strategy in Feedonomics or GoDataFeed (or equivalent): taxonomy, GTIN/MPN enrichment, attribute mapping, parent/child architecture, custom label usage
Build Shopping and Performance Max campaigns scoped to B2B buyer behavior, not consumer search patterns
Enforce cross-channel exclusion logic to protect distributor relationships and prevent cannibalization

Paid Social & Paid Search Practice Leadership

Own client outcomes on Google, Microsoft, Meta, TikTok, and beyond!

Build full-funnel paid search and paid social strategies across Google, Microsoft, Meta, LinkedIn, and TikTok that drive both DTC revenue and B2B account acquisition, with budget allocation tied to margin and customer lifetime value rather than platform ROAS alone
Design audience and targeting architecture for B2B buyers, including CRM and first-party list activation, customer match, account-based audiences, and lookalike strategy that separates new customer acquisition from existing account reorders
Direct creative strategy and testing roadmaps with Specialists and the design team, using product catalog ads, dynamic creative, and video to move buyers from discovery to purchase or quote request
Own measurement and attribution across channels, connecting platform data to ecommerce and CRM outcomes (orders, quote requests, pipeline, new accounts) so clients can see true incremental impact beyond last-click reporting

Client Communication

You are the senior point of contact on assigned accounts.

Run bi-weekly client meetings, QBRs, and ad hoc strategy sessions
Build reporting that connects channel performance to revenue outcomes (matched cohort, cost-to-serve, revenue lift)
Proactively flag risks: channel conflict, feed degradation, reseller activity, Buy Box loss
Diagnose, don't sell. Discovery is consultative.

Methodology Contribution

You help build the Directive Commerce playbook.

Document repeatable frameworks from client engagements
Contribute to audit deliverables, sales enablement, and internal training
Partner with the Managing Director on the evolution of Commerce Architecture / ChannelOS

Goals

NSM Attainment: 100% across owned accounts
CSAT scores > 4.5 for owned accounts
Account retention rate > 90%
At least one documented methodology contribution per quarter

What You Offer

4+ years managing paid media, with 2+ years of direct Shopping/feeds and/or Amazon experience
Hands-on fluency in Feedonomics (or GoDataFeed, Productsup, Channable) and Amazon Seller Central / Vendor Central
Working knowledge of Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP
Experience with B2B clients or high-SKU catalog environments
Experience working directly with clients and holding a role to both set strategy & execute with the support of Directors
Strong written and verbal communication, including comfort presenting to C-suite buyers
Comfort working inside a consultative sales motion and contributing to audit and proposal work

What We Offer:

Compensation for this role includes a competitive base salary

🙏 Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle
- Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents (US, CAD, MX)
Benefits to Support the Whole Person:
- 🧠 Mental - Access to certified therapists through Spring Health, membership to Headspace
- 💪 Physical - Physical therapy through Omada, thousands of Aaptiv virtual workouts, complimentary One Medical membership for primary and virtual care
- 🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave
- 💰 Financial - Traditional and Roth 401(k) with a 3% company match
- 🌟 Bonus - Annual bonus based on tenure, which scales in total amount over time
- 🌴 Annual Company-wide Retreat

Work Environment Requirements

As a remote-first company, you’ll have the ability to work from your home office. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, Mexico, and the UK. For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to recruiting@directiveconsulting.com.

Additional Information

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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More about this job

Responsibilities

The Account Strategist owns the strategy, roadmap, and revenue outcomes for assigned B2B client accounts across shopping, paid search, and paid social channels. They are responsible for leading client communication, directing specialist execution, and contributing to the development of the agency's commerce methodology.

Requirements

Candidates must have 4+ years of experience in paid media with at least 2 years focused on shopping feeds or Amazon. Strong proficiency in feed management tools and the ability to present strategic insights to C-suite stakeholders are required.

Skills

Paid media
Shopping ads
Feed management
Paid search
Paid social
B2B marketing
Account strategy
Data analysis
Feedonomics
GoDataFeed
Amazon Seller Central
Google Ads
Microsoft Advertising
Meta Ads
TikTok Ads
Client management

Benefits

Medical insurance
Dental insurance
Vision insurance
Disability insurance
Life insurance
Mental health support
Headspace membership
Physical therapy
Virtual workouts
One Medical membership
Unlimited PTO
Paid company holidays
Paid parental leave
401(k) with company match
Annual bonus
Annual company retreat

Remote locations

Canada

Remote locations (standardized)

Canada

Visa sponsorship

Not detected in the job text

Keywords

B2B Marketing
Performance Marketing
Shopping Ads
Paid Search
Paid Social
Feedonomics
GoDataFeed
Amazon Seller Central
Amazon Vendor Central
Google Ads
Microsoft Advertising
Meta
TikTok
LinkedIn
Account-Based Marketing
Customer Lifetime Value
Attribution
Ecommerce
CRM
Strategy
Analytics
Consulting
Performance Max
DTC
B2B Manufacturers
Distributors
Revenue Growth
Client Retention
Digital Agency
DiscoverabilityOS

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