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Added 56 mins ago
Events & Digital Marketing Specialist
OntarioMD
Toronto, ON
Full-time
Reporting to the Manager, Events, the Event & Digital Marketing Specialist is an experienced marketer who contributes to deliver marketing campaigns to support conferences, sponsorship,…
Added 1 hour ago
Growth Marketing Manager
Startupfest
Canada
Full-time
…ecosystem in Montréal for prime investment opportunities, killer content, and networking that’s actually, well, fun. If you’re the right person to share our story with the world, we want to…
Added 17 hours ago
Online Marketing Intern
Quiet Cabins
Toronto, ON
Full-time
This is a hands-on role for someone interested in branding, digital advertising, website design, content creation, and sales-focused marketing. You will work closely with the sales and…
Added 2 days ago
Events, Marketing & Audience Engagement Coordinator
Newcom Media Inc.
Toronto, ON · Etobicoke, ON
$60,000 to $70,000 CAD / year
Full-time
…portfolio of B2B events. If you are a passionate B2B event marketer that excels at strategic communication, authentic connection and delivering measurable ROI, we invite you to bring your…
Added 2 days ago
Manager, Regional Marketing
123Dentist
London, ON · Toronto, ON
$80,000 to $100,000 CAD / year
Full-time
This role sits at the intersection of strategy and execution, requiring a hands-on marketer who can translate business goals into effective local campaigns while maintaining alignment with…
Added 2 days ago
Marketing Senior Advisor, Industries
KPMG
Montreal, QC
Full-time
This is an excellent opportunity for a strong, motivated marketer who enjoys variety, thrives in a fast-paced environment, and is eager to learn.
Added 2 days ago
PROJECT COORDINATOR | Sales & Operations
Long Life Windows and Doors
Vancouver, BC
Full-time
You do not need to be a professional marketer or content creator. Strong organization, communication and project coordination skills are much more important to us.
Added 3 days ago
Marketing Director
Evlv
Montreal, QC · Greater Montreal Metropolitan Area
$140,000 to $175,000 CAD / year
Full-time
…is a high-impact leadership opportunity for a sophisticated marketer who understands how to transform exceptional products into a compelling brand…
Added 3 days ago
Partner Solution Marketing Manager
Entrust
ON · Canada - Ontario Field
Full-time
Entrust is seeking a Partner Product Marketing Manager to develop partner-specific messaging, content, and enablement that help turn strategic relationships into scalable go-to-market…
Added 5 days ago
Senior Marketing Program Specialist
Expedia Group
Vancouver, BC · Canada - British Columbia - Vancouver
Full-time
You are a commercially minded, customer-focused marketer with experience supporting or leading marketing within a large-scale retail, franchise, partner, or distributed sales network. You…
Added 4 days ago
Marketing Coordinator
RECRUITMENT PARTNERS INC.
Calgary, AB
Full-time
…strategies. The ideal candidate is an organized, proactive marketer with strong project management, communication, and collaboration skills, capable of managing multiple priorities and…
Added 4 days ago
Brand Specialist, Marketing
Cactus Club Cafe
Vancouver, BC
Full-time
Detail-oriented marketer skilled at managing multiple projects while maintaining high brand standards, consistency and accuracy.
Added 4 days ago
Demand Generation Manager
Gorgias
Remote, Canada
$99,892 to $110,407 USD / year
Full-time · Remote
…campaigns a modern demand gen function runs. This hire is the marketer who changes that - someone who has done demand gen the traditional way, knows the fundamentals of every channel, and…
Added 4 days ago
Senior Marketing Program Specialist
Expedia Group
Vancouver, BC
$73,000 to $102,500 CAD / year
Full-time
You are a commercially minded, customer-focused marketer with experience supporting or leading marketing within a large-scale retail, franchise, partner, or distributed sales network. You…
Added 5 days ago
Marketer
Platinum Trailers
St. Marys, ON
$22 to $28 CAD / hour
Full-time
As the Marketer, you’ll help execute marketing initiatives while providing day-to-day support to our sales team. You’ll create and schedule social media content, maintain marketing…
Added 4 days ago
Senior Marketing Manager, Customer Lifecycle
Info-Tech Research Group
Canada
Full-time
…success across the full customer journey. If you are a strategic marketer with a passion for customer engagement, retention, and growth, we encourage you to apply…
Added 4 days ago
Director, Marketing
GeoLOGIC Systems Limited
Calgary, AB
Full-time
…sales and product leadership. We’re looking for an inventive marketer with great storytelling instincts to add senior capacity to a team that is already delivering, shape marketing…
Added 4 days ago
Senior Marketing Manager, Customer Lifecycle
McLean & Company
Canada
Full-time
…success across the full customer journey. If you are a strategic marketer with a passion for customer engagement, retention, and growth, we encourage you to apply…
Added 4 days ago
Director, Marketing
Geologic
Calgary, AB
Full-time
…sales and product leadership. We’re looking for an inventive marketer with great storytelling instincts to add senior capacity to a team that is already delivering, shape marketing…
Added 4 days ago
Lead Product Manager, Banners & Content Cards
Braze
Toronto, ON
We're looking for a Lead Product Manager to lead the Banners team, which owns Braze's in-product messaging surfaces: Content Cards and Banners.
Added 4 days ago
Lead Product Manager, Banners & Content Cards
Braze
Toronto, ON
Full-time
We're looking for a Lead Product Manager to lead the Banners team, which owns Braze's in-product messaging surfaces: Content Cards and Banners.
Added 5 days ago
Conversion Content Strategist
Homera Health
Remote, Canada
Full-time · Remote
As our Conversion Content Strategist, you'll develop and optimize content across multiple channels. You'll work with our Senior Growth Marketer to create messaging that engages customers,…
Added 5 days ago
AI Marketing Enablement Manager
Jobber
Remote, Canada
Full-time · Remote
You’ll partner with marketers across campaign strategy, lifecycle, paid acquisition, SEO, GEO/AEO, content, CRO, marketing operations, and analytics. You’ll create practical solutions…
Added 5 days ago
Marketing Programs Manager
Cerio
Montreal, QC
Full-time
You will be responsible for event planning, marketing communications, digital marketing, content creation, and brand development, while identifying innovative ways to leverage AI and…
Added 12 days ago
Digital Marketing Specialist
Fast Tire Co
Vaudreuil-Dorion, QC
Full-time
We’re looking for a creative, digitally savvy marketer who is passionate about content creation, storytelling, and performance analytics. You’re someone who understands the conversations,…

Directive

Digital Marketing Manager (Remote Canada)

Remote, Canada

Job type: Full-time
Workplace: Remote
Posting language: English
Posted: Aug 18, 2026

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Original job description

Directive Consulting is the leading B2B marketing agency for brands that are serious about the metrics that matter most.

With over a decade of expertise and 420+ B2B brands under our belt, we've earned our reputation on real outcomes. We run through 3 divisions: Performance, Communications, and Commerce, all wired to share intelligence and answer to revenue. That system spans everything from Paid Media and Content Marketing, to PR and Paid Social, to Marketplace and Lifecycle Marketing. Tying it all together is our methodology, DiscoverabilityOS™, which aligns brand and demand to guide your ICP to choose you across every decision point.

We move fast. We think boldly. We hire people who challenge the status quo, build campaigns worth talking about, and make bold brands impossible to ignore. If you live for performance, love solving hard problems, and want your work to actually mean something, you'll fit right in.

*This role is listed internally as Demand Generation Manager*

About The Role

We are looking to offer a compelling and competitive new demand gen offering for our customers here at Directive. In this role, you will directly work with no more than seven accounts and be directly responsible for their performance marketing.

The ideal candidate for this role is an exceptionally strong T-Shaped Marketer with deep expertise in the SaaS marketplace across Paid, SEO, and CRO. A crucial part of this role will not only be executing campaigns; but also, interfacing with customers, pitching strategy, and ensuring that results are exceeded.

We value your ability to drive client results as an individual contributor and believe that the ideal candidate revels in owning the success of their client portfolio. You will only be successful in this role if you are strong at marketing strategy, execution, communication, and project management.

Roles & Responsibilities

Own the success of SMB clients, across channels
Handle client relationships with poise, confidence, and empathy
Project manage and organize your accounts
Build relationships with your point of contacts
Deep technical knowledge of Strategy, Paid Media, SEO, and CRO for tech companies
Strong SaaS background preferred
Skilled at having a large impact in a very specific role
Creative spark for marketing + deep passion for getting results

What You Offer

2+ years of experience in agency-side marketing
2+ years of experience in performance marketing
Brilliant strategist and a truly T-shaped marketer
World-class project manager who knows how to get things done on time and below cost
Availability to travel
Driven to stay ahead of industry trends, including actively learning how AI and automation can enhance marketing and operations.

What We Offer

🏠 We have a set living wage at Directive

🙏 Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle

Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents

Benefits to Support the Whole Person:

🧠 Mental - Access to certified therapists through Spring Health, membership to Headspace

💪 Physical - Gympass

🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave

💰 Financial - Traditional and Roth 401(k) with a 3% company match

🌟 Bonus - Annual bonus based on tenure, which scales in total amount over time

🌴 Annual Anniversary Trip to Newport Beach, CA with peers and executive leadership for fun and entertainment!

Work Environment Requirements

As a remote-first company, you’ll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to [email protected].

Additional Information

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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More about this job

Responsibilities

Manage performance marketing and demand generation for a portfolio of up to seven SMB SaaS accounts. Responsible for executing campaigns across Paid, SEO, and CRO channels while interfacing directly with clients to pitch strategy and ensure results.

Requirements

Requires 2+ years of agency-side and performance marketing experience with a T-shaped skill set. Must possess strong project management abilities and a deep technical understanding of the SaaS marketplace.

Skills

Performance Marketing
SEO
CRO
Paid Media
SaaS Marketing
Demand Generation
Project Management
Marketing Strategy
Paid Social
Content Marketing
Lifecycle Marketing

Benefits

Medical Insurance
Dental Insurance
Vision Insurance
Disability Insurance
Life Insurance
Mental Health Support
Headspace Membership
Gympass
Unlimited PTO
Paid Company Holidays
Paid Parental Leave
401(k) with 3% Company Match
Annual Bonus
Annual Anniversary Trip

Remote locations

Canada
United States
United Kingdom
Australia

Remote locations (standardized)

Canada
United States
United Kingdom
Australia

Visa sponsorship

Not detected in the job text

Keywords

SaaS
Demand Generation
T-Shaped Marketer
DiscoverabilityOS
Paid Media
SEO
CRO
Paid Social
Content Marketing
Lifecycle Marketing
B2B Marketing
Performance Marketing
AI
Automation
Zoom
Slack
Marketplace Marketing
ICP

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