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Added 12 mins ago
Responsable de projets sénior - Expériences Fever Originals
FeverUp
Montreal, QC
Our mission? To democratize access to culture and entertainment. With our proprietary cutting-edge technology and data-driven approach, we’re revolutionizing the way people engage with live…
Added 12 mins ago
Live Experience Senior Project Manager - Fever Originals
FeverUp
Vancouver, BC
Our mission? To democratize access to culture and entertainment. With our proprietary cutting-edge technology and data-driven approach, we’re revolutionizing the way people engage with live…
Added 12 mins ago
Product Marketing Manager (Strategist)
Digital Extremes
London, ON
Digital Extremes is seeking a strategic and highly collaborative Product Marketing Manager (Strategist) to help drive the global campaign strategies for Warframe and Soulframe. Working…
Added 12 mins ago
Sr. Manager, Leak Detection
Chemelex
Edmonton, AB
Build external partnerships (universities, labs, suppliers, technology firms) to accelerate innovation where appropriate.
Added 12 mins ago
WC
Business Development Representative (2026-397-CP)
WoodGreen Community Services
Toronto, ON
- Contract
…understand how to execute outbound prospecting using modern sales…
Added 12 mins ago
WC
Business Development Representative (2026-402-CP)
WoodGreen Community Services
Toronto, ON
- Contract
…understand how to execute outbound prospecting using modern sales…
Added 12 mins ago
FC
Senior Plan Administrator (Group Benefits)
First Canadian Financial Group
Edmonton, AB
- Full-time
First Canadian Group Benefits is growing nationally, and we're investing in the people, technology and capabilities that will support our next stage of growth.
Added 12 mins ago
FC
Group Benefits Administrator
First Canadian Financial Group
Edmonton, AB
- Full-time
First Canadian Group Benefits is growing nationally, and we're investing in the people, technology and capabilities that will support our next stage of growth.
Added 12 mins ago
FC
Manager, Group Health & Dental Claims
First Canadian Financial Group
Edmonton, AB
- Full-time
First Canadian Group Benefits is growing nationally, and we're investing in the people, technology and capabilities that will support our next stage of growth.
Added 12 mins ago
FC
Manager, Group Administration
First Canadian Financial Group
Edmonton, AB
- Full-time
First Canadian Group Benefits is growing nationally, and we're investing in the people, technology and capabilities that will support our next stage of growth.
Added 12 mins ago
K
Assistant Store Manager - McArthurGlen
Knix
Richmond, BC
- $51,200 to $56,900 CAD / year
- Full-time
As an Assistant Store Manager at Knix, you bring our brand to life through how you lead and connect every day. You have a natural pulse on what our customers want and create a welcoming,…
Added 27 mins ago
GT
Mechanical Designer
GeoSpectrum Technologies, Inc
Dartmouth, NS
- Full-time
…personally, while advancing cutting edge underwater acoustic technology. You’ll engage in regular development and performance discussions with your manager, have access to an online…
Added 27 mins ago
B
Business Technology Analyst, Winter 2027 (Co-op/Internship) - 4 Months
BMO
Toronto, ON · BMOPLACE
- Full-time
…business decisions. Defines business requirements to inform technology build and operations by sourcing and analyzing relevant data, reviewing and documenting business processes and…
Added 27 mins ago
T
Manager, Engineering (Small Business Card ART)
TD
Toronto, ON
- Full-time
Bachelor's degree in computer science, Information Technology, or related field.
Added 27 mins ago
T
Data Scientist II
TD
Toronto, ON · Montreal, QC
- Full-time
Added 42 mins ago
LD
Electrical Engineering Manager
Leonardo DRS
Bedford, QC
- Full-time
…Reporting to the Naval Communication Electrical Engineering Manager, the Electrical Engineering Manager (EEM) in Halifax is responsible for the estimation, planning, and management of these…
Added 42 mins ago
P
System Configuration Specialist / Spécialiste en configuration de systèmes (CS002)
Potenco
Montreal, QC · Greater Montreal Metropolitan Area
- Full-time
College diploma (DEC) in Computer Science, Computer Programming, Information Technology, or a related field.
Added 42 mins ago
Q
Customer Experience Specialist - French Bilingual
Quince
Vancouver, BC
- $26 CAD / hour
- Full-time
…efficient operational processes and build and deploy proprietary technology, AI, and analytics to help us scale…
Added 43 mins ago
BU
Administrative Assistant, Faculty of Social Sciences
Brock University
St. Catharines, ON · Main Campus (Employees)
- Full-time
Reporting to the Faculty Service Manager, the Administrative Assistant provides frontline service and comprehensive administrative support to faculty leadership, staff, and students. The…
Added 43 mins ago
Visual Identity Manager
Cronos Group Inc.
Canada
The Visual Identity Manager, reporting to and partnering with the Director of Design, defines and oversees assigned brand(s) design-related initiatives to support overall visual standards…
Added 58 mins ago
Security Administrator
Giesecke+Devrient
Markham, ON
…procedures (e.g. audit control logging, balancing and verification, information security controls) are in place and properly documented and reported. Ensure security requirements of…
Added 58 mins ago
Electrical Engineering Manager
Leonardo DRS, Inc.
NS · Bedford, Nova
…Reporting to the Naval Communication Electrical Engineering Manager, the Electrical Engineering Manager (EEM) in Halifax is responsible for the estimation, planning, and management of these…
Added 58 mins ago
CC
Retail Shift Leader
Canna Cabana
Banff, AB
- Full-time
Oversee the responsibilities of the Store Manager in the absence of SM or ASM
Added 58 mins ago
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Senior Manager, Program Management
Walmart
Mississauga, ON
- Full-time
A key responsibility is driving cross-functional accountability for identified opportunities. The Senior Manager will work with Operations, Product, Technology, eComm, Supply Chain, and…
Added 58 mins ago
S
Account Manager - Western Canada
Slide
Remote, Canada
- $106,000 to $141,000 CAD / year
- Full-time
- Remote
…protect their clients’ data without the constraints of outdated technology and restrictive pricing…

Directive

Senior Demand Generation Strategist (Remote Canada)

Remote, Canada

Remote

Full-time

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Applications open in a new tab.

Job details

Job type: Full-time
Workplace: Remote
Posting language: English
Posted: Oct 27, 2026

Original job description

Directive Consulting is the leading B2B marketing agency for brands that are serious about the metrics that matter most.

With over a decade of expertise and 420+ B2B brands under our belt, we've earned our reputation on real outcomes. We run through 3 divisions: Performance, Communications, and Commerce, all wired to share intelligence and answer to revenue. That system spans everything from Paid Media and Content Marketing, to PR and Paid Social, to Marketplace and Lifecycle Marketing. Tying it all together is our methodology, DiscoverabilityOS™, which aligns brand and demand to guide your ICP to choose you across every decision point.

We move fast. We think boldly. We hire people who challenge the status quo, build campaigns worth talking about, and make bold brands impossible to ignore. If you live for performance, love solving hard problems, and want your work to actually mean something, you'll fit right in.

*This role is listed internally as Demand Generation Manager*

About The Role

We are looking to offer a compelling and competitive new demand gen offering for our customers here at Directive. In this role, you will directly work with no more than seven accounts and be directly responsible for their performance marketing.

The ideal candidate for this role is an exceptionally strong T-Shaped Marketer with deep expertise in the SaaS marketplace across Paid, SEO, and CRO. A crucial part of this role will not only be executing campaigns; but also, interfacing with customers, pitching strategy, and ensuring that results are exceeded.

We value your ability to drive client results as an individual contributor and believe that the ideal candidate revels in owning the success of their client portfolio. You will only be successful in this role if you are strong at marketing strategy, execution, communication, and project management.

Roles & Responsibilities

Own the success of SMB clients, across channels
Handle client relationships with poise, confidence, and empathy
Project manage and organize your accounts
Build relationships with your point of contacts
Deep technical knowledge of Strategy, Paid Media, SEO, and CRO for tech companies
Strong SaaS background preferred
Skilled at having a large impact in a very specific role
Creative spark for marketing + deep passion for getting results

What You Offer

2+ years of experience in agency-side marketing
2+ years of experience in performance marketing
Brilliant strategist and a truly T-shaped marketer
World-class project manager who knows how to get things done on time and below cost
Availability to travel
Driven to stay ahead of industry trends, including actively learning how AI and automation can enhance marketing and operations.

What We Offer

🏠 We have a set living wage at Directive

🙏 Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle

Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents

Benefits to Support the Whole Person:

🧠 Mental - Access to certified therapists through Spring Health, membership to Headspace

💪 Physical - Gympass

🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave

💰 Financial - Traditional and Roth 401(k) with a 3% company match

🌟 Bonus - Annual bonus based on tenure, which scales in total amount over time

🌴 Annual Anniversary Trip to Newport Beach, CA with peers and executive leadership for fun and entertainment!

Work Environment Requirements

As a remote-first company, you’ll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to careers@directiveconsulting.com.

Additional Information

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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More about this job

Responsibilities

The strategist will manage a portfolio of up to seven SMB accounts, overseeing performance marketing and client relationships. They are responsible for executing campaigns, pitching strategies, and ensuring client results are exceeded.

Requirements

Candidates must have at least 2 years of experience in agency-side and performance marketing with a strong background in SaaS. Proficiency in Paid Media, SEO, and CRO is required, along with excellent project management and communication skills.

Skills

Demand generation
Performance marketing
SaaS marketing
Paid media
SEO
CRO
Project management
Strategy development
B2B marketing
Data analysis
Campaign execution
Communication
Marketing automation

Benefits

Medical insurance
Dental insurance
Vision insurance
Disability insurance
Life insurance
Mental health support
Gympass
Unlimited PTO
Paid company holidays
Paid parental leave
401(k) with company match
Annual bonus
Anniversary trip

Remote locations

Canada
Calgary, Alberta, Canada
Montreal, Quebec, Canada
Ottawa, Ontario, Canada
Toronto, Ontario, Canada
Vancouver, British Columbia, Canada

Remote locations (standardized)

Calgary, Alberta, Canada
Montreal, Quebec, Canada
Ottawa, Ontario, Canada
Toronto, Ontario, Canada
Vancouver, British Columbia, Canada

Visa sponsorship

Not detected in the job text

Keywords

Demand Generation
Performance Marketing
SaaS
Paid Media
SEO
CRO
B2B Marketing
Agency
Project Management
DiscoverabilityOS
Client Management
AI
Automation
Zoom
Slack
Marketing Strategy
SMB
Digital Marketing

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