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Added 3 mins ago
Security Administrator
Giesecke+Devrient
Markham, ON
Develop risk mitigation strategies that support organization strategic goals in alignment with the Security Manager.
Added 3 mins ago
Electrical Engineering Manager
Leonardo DRS, Inc.
NS · Bedford, Nova
…designers working on power electronics design activities in support of multiple projects. Reporting to the Naval Communication Electrical Engineering Manager, the Electrical Engineering…
Added 3 mins ago
CC
Retail Shift Leader
Canna Cabana
Banff, AB
- Full-time
Oversee the responsibilities of the Store Manager in the absence of SM or ASM
Added 3 mins ago
W
Senior Manager, Program Management
Walmart
Mississauga, ON
- Full-time
A key responsibility is driving cross-functional accountability for identified opportunities. The Senior Manager will work with Operations, Product, Technology, eComm, Supply Chain, and…
Added 3 mins ago
S
Account Manager - Western Canada
Slide
Remote, Canada
- $106,000 to $141,000 CAD / year
- Full-time
- Remote
…protect their clients’ data without the constraints of outdated technology and restrictive pricing…
Added 3 mins ago
O
Customer Experience Test Automation Intern
OpusClip
Burnaby, BC
- $25 to $28 CAD / hour
- Full-time
Check out our latest coverage by Business Insider featuring our product and funding milestones, and our recognition as one of The Information's 50 Most Promising Startups in 2024.
Added 3 mins ago
MI
Associate, Genesis, Portfolio Operations
MUFG Investor Services
Halifax, NS
- Full-time
Operate and oversee reconciliation technology to deliver Investment Manager positions and profit & loss reconciliations.
Added 3 mins ago
F
Webber - Operations Manager - Infrastructure Management
Ferrovial
ON · CAN - Webber - Infra - York
- Full-time
· Collaborate with the Contract Manager to provide structure, support, administrative systems and methodologies to meet contract obligations in relation to quality, safety, environmental…
Added 3 mins ago
S
Senior Product Manager - SOTI Connect
SOTI
Mississauga, ON
- $120,000 to $140,000 CAD / year
- Full-time
…be part of a winning team. As the successful Senior Product Manager, you will be responsible for taking ownership of the product line life cycle from strategic planning to tactical…
Added 3 mins ago
K
Vice President, Technology Enablement
Klick
Toronto, ON
- Full-time
Evolve Klick’s technology delivery operating model by improving governance, forecasting, KPIs, and delivery standards to support scalable, repeatable execution.
Added 3 mins ago
AI
Business System Analyst - D365
American Iron and Metal
Montreal, QC
- Full-time
…to the dedication of our employees and the ongoing trust and support of our…
Added 17 mins ago
A
Sr. Project Coordinator
AIIM
Toronto, ON · Scarborough, ON
- Full-time
…follow-ups, and Steering Committee reporting. This frees the Project Manager to focus on the critical path, key decisions and priority…
Added 17 mins ago
T|
Integration Platform Manager
TALTEK | TALENT in TECHNOLOGY
Montreal, QC · Greater Montreal Metropolitan Area
- Full-time
We are looking for an Integration Platform Manager for one of our clients in Montreal area. Reporting to the Director, Integration Services, the Integration Platform Manager is responsible…
Added 17 mins ago
MI
Associate, Genesis, Portfolio Operations
MUFG Investor Services
Halifax, NS
- Full-time
Operate and oversee reconciliation technology to deliver Investment Manager positions and profit & loss reconciliations.
Added 17 mins ago
UT
Lands and Facilities Operations Technician
Upper Thames River Conservation Authority
London, ON
- Full-time
…and programs that reflect the needs of our communities and support the long-term health of our…
Added 17 mins ago
CD
Specialist, Intervenor
CNIB Deafblind Community Services
Hamilton, ON
- $28.83 CAD / hour
- Full-time
DBCS continues to be one of Canada's leading providers of specialized support and emergency services for people who are Deafblind. Our services enable people who are Deafblind to maximize…
Added 17 mins ago
RO
L.R. Wilson Curator of Canadian Art & Culture
Royal Ontario Museum
Toronto, ON
- Full-time
Added 18 mins ago
Customer Data & Identity Specialist (CDP/CRM ecosystem)
Vacances Air Canada Vacations / Air Canada Rouge
Montreal, QC
Reporting to the Digital Analytics Manager, the Specialist ensures that customer data provided by Enterprise Data team is accurately mapped, standardized, unified, and made activation‑ready…
Added 18 mins ago
Executive Receptionist
State Window Corporation
Vaughan, ON
Provide callers with accurate and timely information while maintaining a high standard of customer service;
Added 18 mins ago
M
Project Coordinator
Metrolinx
Toronto, ON
- Full-time
…Northern Corridors Stations Caledonia department. Reporting to the Manager, Program Delivery, this role will support the delivery of transit infrastructure projects by coordinating with…
Added 18 mins ago
RO
Curatorial Project Director, Canada (24-month contract)
Royal Ontario Museum
Toronto, ON
- $100,000 to $140,000 CAD / year
- Full-time
Working with curators, interpretive planners, researchers, designers, and a project manager, you will help deliver gallery themes, an object list, a preliminary interpretive plan and…
Added 18 mins ago
RO
L.R. Wilson Curator of Canadian Art & Culture
Royal Ontario Museum
Toronto, ON
- $78,047 to $166,647 CAD / year
- Full-time
Added 32 mins ago
BF
Senior Manager, Digital and Customer Applications
BC Ferries
BC · British Columbia, Canada
- Full-time
As Senior Manager, Digital and Customer Applications, you'll lead the teams and technology behind these experiences, ensuring our customer-facing applications are reliable, secure, and…
Added 32 mins ago
CO
Manager, Digital Solutions
City of Saint John
Saint John, NB
- Full-time
…development, project execution, reporting and analytics, and information management practices. The role serves as a key liaison between Information Technology and service areas to ensure…
Added 32 mins ago
JE
BIM/CADD Manager
JMR Electric Ltd.
Exeter, ON
- Full-time
We are seeking a motivated and detail-oriented BIM/CADD Manager to support the development and coordination of electrical and mechanical (MEP) building systems. The successful candidate…

Directive

Senior Demand Generation Strategist (Remote Canada)

Remote, Canada

Remote

Full-time

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Applications open in a new tab.

Job details

Job type: Full-time
Workplace: Remote
Posting language: English
Posted: Oct 27, 2026

Original job description

Directive Consulting is the leading B2B marketing agency for brands that are serious about the metrics that matter most.

With over a decade of expertise and 420+ B2B brands under our belt, we've earned our reputation on real outcomes. We run through 3 divisions: Performance, Communications, and Commerce, all wired to share intelligence and answer to revenue. That system spans everything from Paid Media and Content Marketing, to PR and Paid Social, to Marketplace and Lifecycle Marketing. Tying it all together is our methodology, DiscoverabilityOS™, which aligns brand and demand to guide your ICP to choose you across every decision point.

We move fast. We think boldly. We hire people who challenge the status quo, build campaigns worth talking about, and make bold brands impossible to ignore. If you live for performance, love solving hard problems, and want your work to actually mean something, you'll fit right in.

*This role is listed internally as Demand Generation Manager*

About The Role

We are looking to offer a compelling and competitive new demand gen offering for our customers here at Directive. In this role, you will directly work with no more than seven accounts and be directly responsible for their performance marketing.

The ideal candidate for this role is an exceptionally strong T-Shaped Marketer with deep expertise in the SaaS marketplace across Paid, SEO, and CRO. A crucial part of this role will not only be executing campaigns; but also, interfacing with customers, pitching strategy, and ensuring that results are exceeded.

We value your ability to drive client results as an individual contributor and believe that the ideal candidate revels in owning the success of their client portfolio. You will only be successful in this role if you are strong at marketing strategy, execution, communication, and project management.

Roles & Responsibilities

Own the success of SMB clients, across channels
Handle client relationships with poise, confidence, and empathy
Project manage and organize your accounts
Build relationships with your point of contacts
Deep technical knowledge of Strategy, Paid Media, SEO, and CRO for tech companies
Strong SaaS background preferred
Skilled at having a large impact in a very specific role
Creative spark for marketing + deep passion for getting results

What You Offer

2+ years of experience in agency-side marketing
2+ years of experience in performance marketing
Brilliant strategist and a truly T-shaped marketer
World-class project manager who knows how to get things done on time and below cost
Availability to travel
Driven to stay ahead of industry trends, including actively learning how AI and automation can enhance marketing and operations.

What We Offer

🏠 We have a set living wage at Directive

🙏 Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle

Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents

Benefits to Support the Whole Person:

🧠 Mental - Access to certified therapists through Spring Health, membership to Headspace

💪 Physical - Gympass

🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave

💰 Financial - Traditional and Roth 401(k) with a 3% company match

🌟 Bonus - Annual bonus based on tenure, which scales in total amount over time

🌴 Annual Anniversary Trip to Newport Beach, CA with peers and executive leadership for fun and entertainment!

Work Environment Requirements

As a remote-first company, you’ll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to careers@directiveconsulting.com.

Additional Information

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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More about this job

Responsibilities

The strategist will manage a portfolio of up to seven SMB accounts, overseeing performance marketing and client relationships. They are responsible for executing campaigns, pitching strategies, and ensuring client results are exceeded.

Requirements

Candidates must have at least 2 years of experience in agency-side and performance marketing with a strong background in SaaS. Proficiency in Paid Media, SEO, and CRO is required, along with excellent project management and communication skills.

Skills

Demand generation
Performance marketing
SaaS marketing
Paid media
SEO
CRO
Project management
Strategy development
B2B marketing
Data analysis
Campaign execution
Communication
Marketing automation

Benefits

Medical insurance
Dental insurance
Vision insurance
Disability insurance
Life insurance
Mental health support
Gympass
Unlimited PTO
Paid company holidays
Paid parental leave
401(k) with company match
Annual bonus
Anniversary trip

Remote locations

Canada
Calgary, Alberta, Canada
Montreal, Quebec, Canada
Ottawa, Ontario, Canada
Toronto, Ontario, Canada
Vancouver, British Columbia, Canada

Remote locations (standardized)

Calgary, Alberta, Canada
Montreal, Quebec, Canada
Ottawa, Ontario, Canada
Toronto, Ontario, Canada
Vancouver, British Columbia, Canada

Visa sponsorship

Not detected in the job text

Keywords

Demand Generation
Performance Marketing
SaaS
Paid Media
SEO
CRO
B2B Marketing
Agency
Project Management
DiscoverabilityOS
Client Management
AI
Automation
Zoom
Slack
Marketing Strategy
SMB
Digital Marketing

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