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Added 12 mins ago
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Sr. Project Coordinator
AIIM
Toronto, ON · Scarborough, ON
- Full-time
…follow-ups, and Steering Committee reporting. This frees the Project Manager to focus on the critical path, key decisions and priority…
Added 12 mins ago
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AI Platform - B2B Sales Manager
TP
Toronto, ON
- Full-time
Job Overview: As an Operations Manager, you will play a pivotal role in overseeing and managing a group of Cluster leads or clusters within our organization. Your responsibility is to…
Added 12 mins ago
GW
Events Coordinator
Gowling WLG
Toronto, ON
- $55,000 to $68,000 CAD / year
- Full-time
Working closely with the Manager, Events & Experiences, the Events Coordinator plays a role in supporting the delivery of consistently high-quality event experiences across the Firm -…
Added 12 mins ago
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Senior Field Engineer (FIFO)
Lycopodium
Prince George, BC
- Temporary
…proudly delivers high quality professional engineering and project delivery services globally, across the resources, infrastructure and industrial processes sectors. By joining our global…
Added 12 mins ago
CO
Manager, Fund Development (21-month contract)
Canadian Olympic Foundation
Toronto, ON
- Contract
The Manager, Fund Development is a dynamic individual who drives revenue through building relationships with individuals in support of shared philanthropic goals. Reporting to the Director,…
Added 12 mins ago
A
Summer Student - Customer Service
AltaLink
Calgary, AB
- Internship
Reporting to the Manager, Customer Operations the Summer Student will provide support to the AltaLink Customer Operations Team.
Added 12 mins ago
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Plant Mechanical Engineer
AltaSteel
AB · Edmonton, AB
- Full-time
…to join our Maintenance team. Reporting to the Maintenance Manager, the successful candidate will provide mechanical engineering support to plant…
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Mill Maintenance Superintendent
Mosaic
Colonsay, SK · CA-Colonsay, SK
- Full-time
…over the world. Our Headquarters is in Lithia, Florida with operations throughout North America (U.S./Canada) and South…
Added 12 mins ago
SL
Senior Manager, Quality Assurance and Financial Crime Operations – Canada
Sun Life
Toronto, ON · Sun Life Toronto One York
- Full-time
The Senior Manager, Quality Assurance and Financial Crime Operations is a senior individual contributor role within Canada Financial Crime Compliance, reporting to the Director, Financial…
Added 12 mins ago
Fire Chief
The Corporation of The City of St. Thomas
St. Thomas, ON
Under the general direction of the City Manager, the Fire Chief is responsible for the strategic leadership, administration, and operational oversight of the Fire Department, including the…
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Portfolio Manager, Civil Training Programs
CAE
Montreal, QC
- Full-time
Monitor project financials, performance indicators, and project status, and provide appropriate reporting to senior management.
Added 12 mins ago
OO
Communications Coordinator - Coordonnateur des communications
Office of the Commissioner of Indigenous Languages
Ottawa, ON
- Full-time
Reporting to the Manager of Communications, the Communications Coordinator supports the day-to-day coordination, development, and delivery of communications initiatives that advance the…
Added 12 mins ago
OO
Communications Policy Analyst-Analyste en politique des communications
Office of the Commissioner of Indigenous Languages
Ottawa, ON
- Full-time
Reporting to the Manager of Communications, the Communications Analyst supports the research, planning, and development of communications content and initiatives that advance the mandate…
Added 27 mins ago
BF
Senior Manager, Digital and Customer Applications
BC Ferries
BC · British Columbia, Canada
- Full-time
As Senior Manager, Digital and Customer Applications, you'll lead the teams and technology behind these experiences, ensuring our customer-facing applications are reliable, secure, and…
Added 27 mins ago
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Marketing Manager
Kiocafe
Toronto, ON
- Full-time
…integrated beverage solutions that help businesses streamline operations, reduce labor requirements, and provide convenient, high-quality beverage…
Added 27 mins ago
JE
Automation Systems Designer - Mechanical
Johnson Electric
Ancaster, ON · Canada Ancaster - Automation Group Canada (General)
- Full-time
Reviewing electrical requirements with electrical designers and machine operations with the project team.
Added 27 mins ago
SC
Facility Asset Management Engineer
Strathcona County
Sherwood Park, AB
- Full-time
Work with the Manager to develop project scope, cost estimates and priorities for current and future needs
Added 42 mins ago
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National ACS Manager
Linde
Montréal-Est, QC
- Full-time
Reporting to the Area Manager, the National ACS Manager supports the control systems and automation team with maintaining and upgrading the plant control computers. It is also to provide…
Added 42 mins ago
TS
Site Superintendent
TalentSphere Staffing Solutions
Fort Mcpherson, NT
- Full-time
Work with the Project Manager, develop and maintain master project schedule with input from subcontractors
Added 42 mins ago
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Manager Marketing & Communications
E2IP TECHNOLOGIES
Montreal, QC
- Full-time
The Manager, Marketing & Communications leads E2IP's marketing team and owns how the company presents itself to customers and employees. The role sets the marketing roadmap, leads the…
Added 42 mins ago
SM
Medical Radiation Technologist (CT & X-Ray)
Stevenson Memorial Hospital
Alliston, ON
- Internship
Join a forward-thinking organization with an exciting future. As part of a major hospital redevelopment project scheduled for Fall 2028, staff will have the opportunity to work in a…
Added 42 mins ago
SM
Medical Radiation Technologist (CT & X-Ray)
Stevenson Memorial Hospital
Alliston, ON
- Full-time
Join a forward-thinking organization with an exciting future. As part of a major hospital redevelopment project scheduled for Fall 2028, staff will have the opportunity to work in a…
Added 42 mins ago
TS
Site Superintendent
TalentSphere Staffing Solutions
Whitehorse, YT
- Full-time
Work with the Project Manager, develop and maintain master project schedule with input from subcontractors
Added 42 mins ago
SM
Medical Radiation Technologist (CT & X-Ray)
Stevenson Memorial Hospital
Alliston, ON
- Internship
Join a forward-thinking organization with an exciting future. As part of a major hospital redevelopment project scheduled for Fall 2028, staff will have the opportunity to work in a…
Added 42 mins ago
SM
Medical Radiation Technologist (CT & X-Ray)
Stevenson Memorial Hospital
Alliston, ON
- Full-time
Join a forward-thinking organization with an exciting future. As part of a major hospital redevelopment project scheduled for Fall 2028, staff will have the opportunity to work in a…

Directive

Senior Demand Generation Strategist (Remote Canada)

Remote, Canada

Remote

Full-time

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Job details

Job type: Full-time
Workplace: Remote
Posting language: English
Posted: Oct 27, 2026

Original job description

Directive Consulting is the leading B2B marketing agency for brands that are serious about the metrics that matter most.

With over a decade of expertise and 420+ B2B brands under our belt, we've earned our reputation on real outcomes. We run through 3 divisions: Performance, Communications, and Commerce, all wired to share intelligence and answer to revenue. That system spans everything from Paid Media and Content Marketing, to PR and Paid Social, to Marketplace and Lifecycle Marketing. Tying it all together is our methodology, DiscoverabilityOS™, which aligns brand and demand to guide your ICP to choose you across every decision point.

We move fast. We think boldly. We hire people who challenge the status quo, build campaigns worth talking about, and make bold brands impossible to ignore. If you live for performance, love solving hard problems, and want your work to actually mean something, you'll fit right in.

*This role is listed internally as Demand Generation Manager*

About The Role

We are looking to offer a compelling and competitive new demand gen offering for our customers here at Directive. In this role, you will directly work with no more than seven accounts and be directly responsible for their performance marketing.

The ideal candidate for this role is an exceptionally strong T-Shaped Marketer with deep expertise in the SaaS marketplace across Paid, SEO, and CRO. A crucial part of this role will not only be executing campaigns; but also, interfacing with customers, pitching strategy, and ensuring that results are exceeded.

We value your ability to drive client results as an individual contributor and believe that the ideal candidate revels in owning the success of their client portfolio. You will only be successful in this role if you are strong at marketing strategy, execution, communication, and project management.

Roles & Responsibilities

Own the success of SMB clients, across channels
Handle client relationships with poise, confidence, and empathy
Project manage and organize your accounts
Build relationships with your point of contacts
Deep technical knowledge of Strategy, Paid Media, SEO, and CRO for tech companies
Strong SaaS background preferred
Skilled at having a large impact in a very specific role
Creative spark for marketing + deep passion for getting results

What You Offer

2+ years of experience in agency-side marketing
2+ years of experience in performance marketing
Brilliant strategist and a truly T-shaped marketer
World-class project manager who knows how to get things done on time and below cost
Availability to travel
Driven to stay ahead of industry trends, including actively learning how AI and automation can enhance marketing and operations.

What We Offer

🏠 We have a set living wage at Directive

🙏 Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle

Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents

Benefits to Support the Whole Person:

🧠 Mental - Access to certified therapists through Spring Health, membership to Headspace

💪 Physical - Gympass

🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave

💰 Financial - Traditional and Roth 401(k) with a 3% company match

🌟 Bonus - Annual bonus based on tenure, which scales in total amount over time

🌴 Annual Anniversary Trip to Newport Beach, CA with peers and executive leadership for fun and entertainment!

Work Environment Requirements

As a remote-first company, you’ll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to careers@directiveconsulting.com.

Additional Information

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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More about this job

Responsibilities

The strategist will manage a portfolio of up to seven SMB accounts, overseeing performance marketing and client relationships. They are responsible for executing campaigns, pitching strategies, and ensuring client results are exceeded.

Requirements

Candidates must have at least 2 years of experience in agency-side and performance marketing with a strong background in SaaS. Proficiency in Paid Media, SEO, and CRO is required, along with excellent project management and communication skills.

Skills

Demand generation
Performance marketing
SaaS marketing
Paid media
SEO
CRO
Project management
Strategy development
B2B marketing
Data analysis
Campaign execution
Communication
Marketing automation

Benefits

Medical insurance
Dental insurance
Vision insurance
Disability insurance
Life insurance
Mental health support
Gympass
Unlimited PTO
Paid company holidays
Paid parental leave
401(k) with company match
Annual bonus
Anniversary trip

Remote locations

Canada
Calgary, Alberta, Canada
Montreal, Quebec, Canada
Ottawa, Ontario, Canada
Toronto, Ontario, Canada
Vancouver, British Columbia, Canada

Remote locations (standardized)

Calgary, Alberta, Canada
Montreal, Quebec, Canada
Ottawa, Ontario, Canada
Toronto, Ontario, Canada
Vancouver, British Columbia, Canada

Visa sponsorship

Not detected in the job text

Keywords

Demand Generation
Performance Marketing
SaaS
Paid Media
SEO
CRO
B2B Marketing
Agency
Project Management
DiscoverabilityOS
Client Management
AI
Automation
Zoom
Slack
Marketing Strategy
SMB
Digital Marketing

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