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Added 31 mins ago
A
Project Management Lead - Talent Pipeline
APPLY
Canada
- Full-time
…portfolios across digital strategy, products, platforms, and marketing. You set and enforce delivery standards to ensure transparent, predictable, and commercially sound…
Added 1 hour ago
TS
Strategic Account Executive, Enterprise (Toronto/GTA)
Trust Science
Toronto, ON
- Full-time
Strategic Account Executive – Enterprise (Toronto/GTA)
Added 2 hours ago
A
Oncology, Therapeutic Specialist (Ontario West & MB/SK)
AbbVie
Toronto, ON
- $112,000 to $162,000 CAD / year
- Full-time
Deliver sales performance, brand KPIs, financial targets, marketing objectives to meet or exceed business objectives.
Added 3 hours ago
A
Therapeutic Specialist, Virology, Montreal and surrounding
AbbVie
Montreal, QC
- Full-time
Deliver sales performance, brand KPIs, financial targets, marketing objectives in order to meet or exceed business objectives.
Added 5 hours ago
MI
CN - Director, Strategic Business Development
MSC Industrial Supply Co.
Toronto, ON · Greater Toronto Area, Canada
- Full-time
Consults with senior/executive sales management to develop strategic, long-term sales plans and goals, while ensuring such strategy is aligned with overall MSC's core business strategy,…
Added 5 hours ago
GL
Account Executive
Guess?, LLC.
Montreal, QC
- Full-time
GUESS Canada is seeking an experienced, results-driven Account Executive to grow its Canadian wholesale footwear business.
Added 5 hours ago
RE
Software Engineer - Marketing
RedBranch Executive Search & Recruitment
Toronto, ON
- $100,000 to $140,000 CAD / year
- Full-time
Our client is an exciting AI technology startup and they are searching for a Software Engineer with strong marketing knowledge. This position will own the system architecture and technical…
Added 6 hours ago
D
Senior Programmatic Manager (Remote Canada)
Directive
Remote, Canada
- Full-time
- Remote
Directive Consulting is the leading B2B performance marketing agency that delivers real revenue - not just leads.
Added 6 hours ago
D
Programmatic Supervisor (Remote Canada)
Directive
Remote, Canada
- Full-time
- Remote
Directive Consulting is the leading B2B performance marketing agency that delivers real revenue - not just leads.
Added 6 hours ago
D
Associate Director, Programmatic (Remote Canada)
Directive
Remote, Canada
- Full-time
- Remote
Directive Consulting is the leading B2B performance marketing agency that delivers real revenue - not just leads.
Added 6 hours ago
D
Head of Programmatic (Remote Canada)
Directive
Remote, Canada
- Full-time
- Remote
Directive Consulting is the leading B2B performance marketing agency that delivers real revenue - not just leads.
Added 6 hours ago
UO
Associate Director, Corporate and Foundation Relations
University of British Columbia
Vancouver, BC · UBCV | David Strangway Building (STRG)
- $8,810.92 to $13,202.5 CAD / month
- Full-time
Reports to: One of: Senior Director, Director/Assistant Dean or Executive Director of Development
Added 6 hours ago
LS
Regional Territory Manager – Building Materials
Lock Search Group
Vancouver, BC · Greater Vancouver, BC
- Full-time
Post-secondary education in business, sales, marketing, or a related field is preferred.
Added 6 hours ago
R
Senior Producer, Local Video Development (English Services) (Telework/Hybrid)
Radio-Canada
Toronto, ON
- Full-time
This role reports to the Executive Producer of Local Video Development, within the CBC News Content development team. Working from within the development team, you are a mentor at heart,…
Added 6 hours ago
C
Manager Business Communications Partner (Temporary 6-months)
CN
Montreal, QC · Greater Montreal Metropolitan Area
- Temporary
…communication and brand advocate on behalf of CN's Corporate and Marketing Communications, at the assigned department's level, and organization wide. The role acts as a significant…
Added 6 hours ago
HR
Restaurant Chef (Full Time)
Hyatt Regency
Calgary, AB
- Full-time
…running of our culinary operation. This role will assist the Executive Chef in exceeding the planned objectives for culinary concepts, is responsible for the kitchen organization, leading…
Added 6 hours ago
BC
Associate or Vice President, Global Markets
BMO Capital Markets
Montreal, QC
- Full-time
Develop and leverage relationships across LOBs, with executive and external clients to foster and support intra-group coordination while carrying out accountabilities.
Added 6 hours ago
P
Manager of Marketing
Pretium
Burlington, ON
- Full-time
We are looking for an energetic self-starter who can work independently and is excited to take on the marketing of an engineering consulting firm. Applicants must be willing and eager to…
Added 6 hours ago
R
Administrator, Media Solutions (Hybrid/Telework)
Radio-Canada
Toronto, ON
- Full-time
…backbone of our team. In this pivotal role, you will balance executive support, administrative oversight, and cross-functional coordination while driving continuous process improvements.…
Added 6 hours ago
3
Business Development Manager
360insights
Whitby, ON
- $50,000 to $58,000 CAD / year
This is ideal if you have experience in a previous role as Sales Development Representative, Business Development Executive or Outbound Business Development Representative.
Added 6 hours ago
F
Chief Revenue Officer (CRO) & Co-founder - AI for Small Law Firms
FutureSight
Canada
- Full-time
…follow-up, intake handled between client matters, inconsistent marketing, and administrative work competing with billable time. Building larger intake, administrative, and marketing teams…
Added 6 hours ago
F
Co-Founder & CEO - Entrepreneur in Residence
FutureSight
Canada
- Full-time
…partnership with meaningful founder equity, not a salaried executive…
Added 6 hours ago
E
Senior Recruiter, GandA Marketing
Elastic
Canada
- Full-time
…as a Talent Advisor to our G&A (Finance, IT, HR, Legal) and Marketing teams. You will be responsible for driving the entire recruitment process for a variety of roles and levels. Are you a…
Added 6 hours ago
C
Account Manager
Croesus
Laval, QC · Montreal, QC
- Full-time
…activities related to their accounts (including engaging with executive management and the Board of Directors, as…
Added 6 hours ago
KS
Marketing Manager, Growth & Client Engagement
K2 Services
Corporate Canada Eastern Office
- Full-time
…solutions, document processing and administrative support, marketing and communications, billing and AP/AR services, records and information governance, workflow automation, consulting and…

Directive

Senior Programmatic Manager (Remote Canada)

Remote, Canada

Remote

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Workplace: Remote
Posting language: English
Posted: Nov 3, 2026

Original job description

Directive Consulting is the leading B2B performance marketing agency that delivers real revenue - not just leads.

We use Customer Generation (a marketing methodology developed by us) to cut through the noise. Forget MQLs - we’re here to drive pipeline, fuel SQLs, and scale brands that are serious about growth. From Paid Media and SEO/Content to CRO, RevOps, and Go-To-Market Strategy, we build marketing engines that win in SaaS and across B2B industries.

We move fast. We think boldly. We are elite. We hire people who challenge the status quo and push campaigns past what’s expected - sparking demand for bold, innovative brands. If you live for performance, love solving hard problems, and want your work to actually mean something, you’ll fit right in.

But here’s the fun part - we don’t just deliver results; we’re shaping the future of marketing. Ready to build something that breaks the mold? Come join us.

The Role:

The Associate Director, Programmatic Strategy & Activation is a pivotal leadership role responsible for owning the expansion of our Programmatic service offerings and driving forward the strategic vision of the department.

Role & Responsibilities:

Develop and implement comprehensive programmatic strategies: Spearhead the creation and execution of impactful programmatic strategies to enhance the organization's digital advertising capabilities.
Collaborate cross-functionally: Work closely with cross-functional teams to align programmatic initiatives with overall business objectives, ensuring a cohesive approach to marketing efforts.
Establish and analyze key performance indicators (KPIs): Define KPIs and regularly analyze campaign performance, providing valuable insights and recommendations for continuous optimization and client growth.
Manage relationships with key partners and vendors: Cultivate and manage relationships with programmatic partners, vendors, and platforms to foster collaboration and ensure access to cutting-edge solutions.
Thought Leadership: Act as a thought leader within the organization, sharing industry knowledge and insights to inform decision-making and strategy development.

Qualifications:

7+ years of proven experience in programmatic roles at publishers, advertising agencies, or ad tech companies
2+ years of demonstrated people management experience, inspiring, motivating, and coaching teams effectively
Experience successfully driving programmatic growth across clients in the B2B/SaaS landscape with budgets over $50k/month
Strong understanding and perspective of how programmatic and other channels (both paid and organic) work together to holistically surpass client KPIs
Proven track record in Programmatic media planning and building measurement frameworks to evaluate campaign success
Recent, hands-on expertise in building and optimizing campaigns in DSPs, with a preference for experience in TTD, Nexxen and DV360
ABM experience
Experience supporting Programmatic new business pitches, including audits and presentations
Ability to provide clear POVs and Programmatic subject matter expertise to support in advancing the department and L&D
Strong cross-collaboration skills, both within the organization and externally (client-facing), with excellent interpersonal and communication abilities
Solid analytical ability, exceptional attention to detail, and a results-oriented mindset, capable of balancing multiple projects effectively

What We Offer:

🏠 We have a set living wage at Directive; The annual base salary range for this position based in Canada is $100,000- $130,000 CAD with bonus eligibility.

🙏 Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle

Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents

Benefits to Support the Whole Person:

🧠 Mental - Access to certified therapists through Spring Health, membership to Headspace

💪 Physical - Gympass

🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave

💰 Financial - Traditional and Roth 401(k) with a 3% company match

🌟 Bonus - Annual bonus based on tenure, which scales in total amount over time

🌴 Annual Anniversary Trip with peers and executive leadership for fun and entertainment!

Work Environment Requirements

As a remote-first company, you’ll have the ability to work from your home office. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, Mexico, and the UK. For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to recruiting@directiveconsulting.com.

Additional Information

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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More about this job

Responsibilities

The Associate Director of Programmatic Strategy & Activation will lead the expansion of programmatic service offerings and define the department's strategic vision. They are responsible for managing programmatic campaigns, analyzing performance KPIs, and fostering relationships with key partners and vendors.

Requirements

Candidates must have at least 7 years of experience in programmatic roles and 2 years of people management experience. Proficiency in DSPs such as TTD, Nexxen, and DV360, along with a strong background in B2B/SaaS programmatic growth, is required.

Skills

Programmatic strategy
Digital advertising
People management
B2B marketing
SaaS marketing
Media planning
DSP optimization
TTD
Nexxen
DV360
ABM
KPI analysis
Campaign management
Cross-functional collaboration
Strategic leadership

Benefits

Medical insurance
Dental insurance
Vision insurance
Disability insurance
Life insurance
Mental health support
Headspace membership
Gympass
Unlimited PTO
Paid company holidays
Paid parental leave
401(k) with company match
Annual bonus
Anniversary trip

Remote locations

Canada

Remote locations (standardized)

Canada

Visa sponsorship

Not detected in the job text

Keywords

Programmatic
B2B
SaaS
Performance Marketing
Digital Advertising
DSP
TTD
Nexxen
DV360
ABM
Media Planning
KPI
Strategy
Campaign Optimization
Marketing Agency
Customer Generation
Paid Media
RevOps
Go-To-Market Strategy
Leadership

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