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Bilingual HR Advisor
ALS
Winnipeg, MB · Sudbury, ON · Thunder Bay, ON · CAN - ON - Sudbury
- Full-time
Escalate complex, high-risk, sensitive, or senior-level matters to the HR Manager as appropriate;
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Senior Personal Banker - Home Borrowing
TD
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- Full-time
…opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been…
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Security Remediation & Resilience Lead, BWI
TD
Toronto, ON
- Full-time
…opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been…
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Assistant Manager, Insurance Accounting
BCAA
Burnaby, BC · *Head Office
- Full-time
As the Assistant Manager, Insurance Accounting, you’ll play a hands-on leadership role supporting full-cycle insurance accounting, financial and regulatory reporting, internal controls, and…
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Senior Project Manager
Atimi
Remote, Canada
- $123,000 to $200,000 CAD / year
- Full-time
- Remote
The successful candidate will initially join as a Senior Project Manager, with promotion to Director of Project Management upon demonstrating the leadership and performance required to lead…
Added 15 mins ago
V
Staff Information Security Engineer - Threat Detection & Response
Visier
Remote, Canada
- Full-time
- Remote
…people analytics, workforce planning, organizational design, and manager effectiveness solutions, we fuel smarter decision-making for organizations across the globe. Our mission is to help…
Added 15 mins ago
LI
Director of Enterprise Sales (New Business)
Loopio Inc.
Remote, Canada
- $288,000 to $324,000 CAD / year
- Full-time
- Remote
Your manager supports your development by providing ongoing feedback and regular 1-on-1s, we leverage Lattice for our 1:1s and performance conversations
Added 29 mins ago
CU
Manager, Ceremonies, Events, and Government Liaison
Carleton University
Ottawa, ON
- Other
…provincial and federal government officials, political staff, senior public servants and other external stakeholders. The role provides strategic advice, identifies opportunities and risks,…
Added 29 mins ago
TM
Manager, MGA & Program Operations
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Toronto, ON
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Join Tokio Marine Canada as we expand our delegated authority and program business across Canada. Reporting to the AVP, Operations, you will help strengthen how we onboard, oversee, and…
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Senior Project Manager
BuzzClan
Toronto, ON
- Contract
Position Title: RQ11817 -Senior Project Manager/Leader (I&IT / Audio-Visual & Videoconferencing)
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Senior Manager, Strategic Initiatives (Underwriting/ Personal Lines)
Aviva Canada
Toronto, ON
- Full-time
We're looking for a strategic and results-oriented professional to join our team as Senior Manager, Strategic Initiatives (Underwriting/ Personal Lines) . Reporting to the SVP, this role…
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MI
CN - Director, Strategic Business Development
MSC Industrial Supply Co.
Toronto, ON · Greater Toronto Area, Canada
- Full-time
This position is responsible for leading the Canadian Sales, Solutions, and Strategic Business Development teams under the Managing Director. The Director drives sales growth, expands…
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Commodity Manager / Spécialiste senior en approvisionnement
Siemens Energy
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Program Manager, Major Projects.
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AB · Edmonton, AB
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Spark Power, a trusted partner in power in North America, is looking for a Program Manager, Major Projects. Program Manager, Major Projects. is accountable for the successful end-to-end…
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Commodity Manager / Spécialiste senior en approvisionnement
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Senior Campaign, Social
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Toronto, ON
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As a Sr Campaign Manager, Paid Social Activation, you will own the execution and performance of paid social campaigns across key platforms including Meta, TikTok, Snapchat, LinkedIn,…
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Sustaining Capital Project Manager
Centerra Gold Inc.
Toronto, ON
- Full-time
…and copper producers engaged in the operation, exploration, development, and acquisition of quality mining assets in Asia, North America, and other markets…
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Développeur.se de logiciels sénior / Senior Software Developer
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Le rôle de Développeur.se de logiciels sénior
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Oliver Wyman- Private Capital/Industrials- Engagement Manager
Oliver Wyman
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They serve as key points of contact for senior client stakeholders, including private equity investors and portfolio company leadership, building trusted relationships and providing…
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Senior Manager, Strategic Initiatives (Underwriting/ Personal Lines)
Aviva Canada
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We're looking for a strategic and results-oriented professional to join our team as Senior Manager, Strategic Initiatives (Underwriting/ Personal Lines) . Reporting to the SVP, this role…
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Technical Account Manager (Water Treatment)
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Toronto, ON · Greater Toronto Area, Canada
- $85,000 to $110,000 CAD / year
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Are you an Account Manager or Technical Sales professional looking for a role where you can take real ownership of a territory, develop your technical knowledge, and progress into more…
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A&
Manager, Global Transaction Tax
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Toronto, ON
- Full-time
…take on meaningful, hands-on work supported by a performance development process that rewards contribution and fosters a culture of meritocracy. Stretch roles, evolving business needs, and…
Added 29 mins ago
A&
Manager, Core Tax
Alvarez & Marsal
Toronto, ON
- Full-time
…take on meaningful, hands-on work supported by a performance development process that rewards contribution and fosters a culture of meritocracy. Stretch roles, evolving business needs, and…
Added 29 mins ago
A&
Manager, Global Transaction Tax
Alvarez & Marsal
Calgary, AB
- Full-time
…take on meaningful, hands-on work supported by a performance development process that rewards contribution and fosters a culture of meritocracy. Stretch roles, evolving business needs, and…
Added 29 mins ago
JR
Area Manager - Kitchen Supply/Housewares
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Directive

Senior Programmatic Manager (Remote Canada)

Remote, Canada

Remote

Full-time

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Job details

Job type: Full-time
Workplace: Remote
Posting language: English
Posted: Nov 3, 2026

Original job description

Directive Consulting is the leading B2B performance marketing agency that delivers real revenue - not just leads.

We use Customer Generation (a marketing methodology developed by us) to cut through the noise. Forget MQLs - we’re here to drive pipeline, fuel SQLs, and scale brands that are serious about growth. From Paid Media and SEO/Content to CRO, RevOps, and Go-To-Market Strategy, we build marketing engines that win in SaaS and across B2B industries.

We move fast. We think boldly. We are elite. We hire people who challenge the status quo and push campaigns past what’s expected - sparking demand for bold, innovative brands. If you live for performance, love solving hard problems, and want your work to actually mean something, you’ll fit right in.

But here’s the fun part - we don’t just deliver results; we’re shaping the future of marketing. Ready to build something that breaks the mold? Come join us.

The Role:

The Associate Director, Programmatic Strategy & Activation is a pivotal leadership role responsible for owning the expansion of our Programmatic service offerings and driving forward the strategic vision of the department.

Role & Responsibilities:

Develop and implement comprehensive programmatic strategies: Spearhead the creation and execution of impactful programmatic strategies to enhance the organization's digital advertising capabilities.
Collaborate cross-functionally: Work closely with cross-functional teams to align programmatic initiatives with overall business objectives, ensuring a cohesive approach to marketing efforts.
Establish and analyze key performance indicators (KPIs): Define KPIs and regularly analyze campaign performance, providing valuable insights and recommendations for continuous optimization and client growth.
Manage relationships with key partners and vendors: Cultivate and manage relationships with programmatic partners, vendors, and platforms to foster collaboration and ensure access to cutting-edge solutions.
Thought Leadership: Act as a thought leader within the organization, sharing industry knowledge and insights to inform decision-making and strategy development.

Qualifications:

7+ years of proven experience in programmatic roles at publishers, advertising agencies, or ad tech companies
2+ years of demonstrated people management experience, inspiring, motivating, and coaching teams effectively
Experience successfully driving programmatic growth across clients in the B2B/SaaS landscape with budgets over $50k/month
Strong understanding and perspective of how programmatic and other channels (both paid and organic) work together to holistically surpass client KPIs
Proven track record in Programmatic media planning and building measurement frameworks to evaluate campaign success
Recent, hands-on expertise in building and optimizing campaigns in DSPs, with a preference for experience in TTD, Nexxen and DV360
ABM experience
Experience supporting Programmatic new business pitches, including audits and presentations
Ability to provide clear POVs and Programmatic subject matter expertise to support in advancing the department and L&D
Strong cross-collaboration skills, both within the organization and externally (client-facing), with excellent interpersonal and communication abilities
Solid analytical ability, exceptional attention to detail, and a results-oriented mindset, capable of balancing multiple projects effectively

What We Offer:

🏠 We have a set living wage at Directive; The annual base salary range for this position based in Canada is $100,000- $130,000 CAD with bonus eligibility.

🙏 Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle

Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents

Benefits to Support the Whole Person:

🧠 Mental - Access to certified therapists through Spring Health, membership to Headspace

💪 Physical - Gympass

🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave

💰 Financial - Traditional and Roth 401(k) with a 3% company match

🌟 Bonus - Annual bonus based on tenure, which scales in total amount over time

🌴 Annual Anniversary Trip with peers and executive leadership for fun and entertainment!

Work Environment Requirements

As a remote-first company, you’ll have the ability to work from your home office. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, Mexico, and the UK. For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to recruiting@directiveconsulting.com.

Additional Information

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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More about this job

Responsibilities

The Associate Director of Programmatic Strategy & Activation will lead the expansion of programmatic service offerings and define the department's strategic vision. They are responsible for managing programmatic campaigns, analyzing performance KPIs, and fostering relationships with key partners and vendors.

Requirements

Candidates must have at least 7 years of experience in programmatic roles and 2 years of people management experience. Proficiency in DSPs such as TTD, Nexxen, and DV360, along with a strong background in B2B/SaaS programmatic growth, is required.

Skills

Programmatic strategy
Digital advertising
People management
B2B marketing
SaaS marketing
Media planning
DSP optimization
TTD
Nexxen
DV360
ABM
KPI analysis
Campaign management
Cross-functional collaboration
Strategic leadership

Benefits

Medical insurance
Dental insurance
Vision insurance
Disability insurance
Life insurance
Mental health support
Headspace membership
Gympass
Unlimited PTO
Paid company holidays
Paid parental leave
401(k) with company match
Annual bonus
Anniversary trip

Remote locations

Canada

Remote locations (standardized)

Canada

Visa sponsorship

Not detected in the job text

Keywords

Programmatic
B2B
SaaS
Performance Marketing
Digital Advertising
DSP
TTD
Nexxen
DV360
ABM
Media Planning
KPI
Strategy
Campaign Optimization
Marketing Agency
Customer Generation
Paid Media
RevOps
Go-To-Market Strategy
Leadership

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