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Added 30 mins ago
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National Accounts Director
OPENLANE
Brampton, ON
- $100,000 to $125,000 CAD / year
- Full-time
A National Account Director who will serve as the primary account relationship manager for commercial sellers. The core focus of this role is (1) to retain our high-value client base to…
Added 1 hour ago
RC
Marketing Assistant
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Courtenay, BC
- $52,900 to $54,300 CAD / year
- Full-time
Reporting to the Marketing Manager and/or designate, the Marketing Assistant will conduct all duties in a manner which promotes a high standard of customer service and professionalism at…
Added 1 hour ago
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Added 1 hour ago
MANAGEMENT CONSULTANT
City of Toronto
Toronto, ON
Reporting to the Manager, Business Services, the Management Consultant provides consulting services to senior leadership and key stakeholders within the Housing Secretariat Division to…
Added 2 hours ago
K
Senior Manager, Technology Strategy & Digital Transformation
KPMG
Vancouver, BC
- Full-time
Our Technology Strategy & Digital Transformation team is looking for a Senior Manager to advise business and technology leaders on complex transformation priorities. The successful…
Added 2 hours ago
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Manager / Senior Manager, Healthcare - Industries and Government Practice
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Toronto, ON
- Full-time
This role combines hands-on delivery, client leadership, and team development. As a Manager, you will be responsible for structuring complex problems, guiding teams, and working directly…
Added 2 hours ago
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Senior Manager, Small Business Services
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Winnipeg, MB
- Full-time
Client service and advisory. You will be the trusted advisor to small and owner-managed businesses. That means meeting with clients regularly about year-end results, cash flow, bookkeeping…
Added 2 hours ago
AG
Estimator, Camp Services
ATCO Group
AB · Calgary, AB
- Full-time
This is a full-time, permanent, in-office position based in Calgary, AB, reporting to the Senior Manager, Project Development.
Added 5 hours ago
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Senior Personal Banker Trainee – Home Borrowing - Cantonese and/or Mandarin are considered an asset
TD
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- Full-time
…with our customers by performing a broad range of customer service transactions and providing information and advice on services, products, and solutions to existing or prospective TD…
Added 6 hours ago
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Senior Manager Solution Architect
Avanade
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- Full-time
Engage with client stakeholders and other knowledgeable resources to validate service requirements, explore solution options, and identify service integration requirements.
Added 6 hours ago
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Business Development Lead
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Vancouver, BC
- $65,000 to $80,000 CAD / year
- Full-time
…and results-driven Business Development Lead to expand our client base, develop strategic partnerships, generate new project opportunities, and strengthen our presence throughout British…
Added 6 hours ago
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Senior Fund Accountant, Fund Accounting – Hedge Funds
The Citco Group Limited
Toronto, ON
- Full-time
Fund Administration is Citco’s core business, and our alternative asset and accounting service is one of the industry’s most respected. Our continuous investment in learning and technology…
Added 6 hours ago
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Manager, Core Tax
Alvarez & Marsal
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- Full-time
Build and maintain strong client relationships by understanding client objectives, delivering responsive service, and serving as a trusted day-to-day advisor.
Added 6 hours ago
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Encore Canada
Ottawa, ON
- Full-time
…audiovisual systems for live events while ensuring the utmost in client satisfaction. This position reports to a Project Manager, Operations Manager, Operations Director, Director, Event…
Added 6 hours ago
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Manager, Core Tax
Alvarez & Marsal
Calgary, AB
- Full-time
Build and maintain strong client relationships by understanding client objectives, delivering responsive service, and serving as a trusted day-to-day advisor.
Added 6 hours ago
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Senior Accountant to Manager (Public Practice)
RECRUITMENT PARTNERS INC.
Calgary, AB
- Full-time
Our client is a public accounting firm looking for a senior level individual to join its growing team in Okotoks. This opportunity is ideal for an experienced professional who enjoys…
Added 6 hours ago
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Senior Inside Sales Representative (Stainless Steel industry)
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- Full-time
Our client, a leading North American steel distributor has an exciting Senior Inside Sales opportunity in their Montreal office. Ideally you live on the island and you have metals or…
Added 6 hours ago
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Security Guard - Full Time
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- $18 CAD / hour
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We are North America's leading security and facility services provider with approximately 300,000 service personnel. At Allied Universal(R), we pride ourselves on fostering a promote from…
Added 6 hours ago
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Bilingual HR Advisor
ALS
Winnipeg, MB · Sudbury, ON · Thunder Bay, ON · CAN - ON - Sudbury
- Full-time
Provide tactical, coordination, and administrative support to the HR Manager in relation to HR matters involving senior managers and broader client group needs;
Added 6 hours ago
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Senior Personal Banker - Home Borrowing
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…with our customers by performing a broad range of customer service transactions and providing information and advice on services, products, and solutions to existing or prospective TD…
Added 7 hours ago
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Senior Project Manager
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Toronto, ON
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Position Title: RQ11817 -Senior Project Manager/Leader (I&IT / Audio-Visual & Videoconferencing)
Added 7 hours ago
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Commodity Manager / Spécialiste senior en approvisionnement
Siemens Energy
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As a Commodity Manager, you become an essential contributor to Siemens Energy’s mission of energizing society and accelerating the energy transition. Your work directly supports the…
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Commodity Manager / Spécialiste senior en approvisionnement
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- Full-time
As a Commodity Manager, you become an essential contributor to Siemens Energy’s mission of energizing society and accelerating the energy transition. Your work directly supports the…
Added 7 hours ago
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Account Representative- Sales Training Program (Calgary) January 18, 2027 Start Date
CDW
Calgary, AB
- Full-time
…Representative with a dedicated career progression path towards Account Manager, Senior Account Manager and Executive Account…
Added 7 hours ago
C
Account Representative- Sales Training Program (Edmonton) January 18, 2027 Start Date
CDW
Edmonton, AB
- Full-time
…Representative with a dedicated career progression path towards Account Manager, Senior Account Manager and Executive Account…

Directive

Senior Programmatic Manager (Remote Canada)

Remote, Canada

Remote

Full-time

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Applications open in a new tab.

Job details

Job type: Full-time
Workplace: Remote
Posting language: English
Posted: Nov 3, 2026

Original job description

Directive Consulting is the leading B2B performance marketing agency that delivers real revenue - not just leads.

We use Customer Generation (a marketing methodology developed by us) to cut through the noise. Forget MQLs - we’re here to drive pipeline, fuel SQLs, and scale brands that are serious about growth. From Paid Media and SEO/Content to CRO, RevOps, and Go-To-Market Strategy, we build marketing engines that win in SaaS and across B2B industries.

We move fast. We think boldly. We are elite. We hire people who challenge the status quo and push campaigns past what’s expected - sparking demand for bold, innovative brands. If you live for performance, love solving hard problems, and want your work to actually mean something, you’ll fit right in.

But here’s the fun part - we don’t just deliver results; we’re shaping the future of marketing. Ready to build something that breaks the mold? Come join us.

The Role:

The Associate Director, Programmatic Strategy & Activation is a pivotal leadership role responsible for owning the expansion of our Programmatic service offerings and driving forward the strategic vision of the department.

Role & Responsibilities:

Develop and implement comprehensive programmatic strategies: Spearhead the creation and execution of impactful programmatic strategies to enhance the organization's digital advertising capabilities.
Collaborate cross-functionally: Work closely with cross-functional teams to align programmatic initiatives with overall business objectives, ensuring a cohesive approach to marketing efforts.
Establish and analyze key performance indicators (KPIs): Define KPIs and regularly analyze campaign performance, providing valuable insights and recommendations for continuous optimization and client growth.
Manage relationships with key partners and vendors: Cultivate and manage relationships with programmatic partners, vendors, and platforms to foster collaboration and ensure access to cutting-edge solutions.
Thought Leadership: Act as a thought leader within the organization, sharing industry knowledge and insights to inform decision-making and strategy development.

Qualifications:

7+ years of proven experience in programmatic roles at publishers, advertising agencies, or ad tech companies
2+ years of demonstrated people management experience, inspiring, motivating, and coaching teams effectively
Experience successfully driving programmatic growth across clients in the B2B/SaaS landscape with budgets over $50k/month
Strong understanding and perspective of how programmatic and other channels (both paid and organic) work together to holistically surpass client KPIs
Proven track record in Programmatic media planning and building measurement frameworks to evaluate campaign success
Recent, hands-on expertise in building and optimizing campaigns in DSPs, with a preference for experience in TTD, Nexxen and DV360
ABM experience
Experience supporting Programmatic new business pitches, including audits and presentations
Ability to provide clear POVs and Programmatic subject matter expertise to support in advancing the department and L&D
Strong cross-collaboration skills, both within the organization and externally (client-facing), with excellent interpersonal and communication abilities
Solid analytical ability, exceptional attention to detail, and a results-oriented mindset, capable of balancing multiple projects effectively

What We Offer:

🏠 We have a set living wage at Directive; The annual base salary range for this position based in Canada is $100,000- $130,000 CAD with bonus eligibility.

🙏 Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle

Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents

Benefits to Support the Whole Person:

🧠 Mental - Access to certified therapists through Spring Health, membership to Headspace

💪 Physical - Gympass

🛫 Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave

💰 Financial - Traditional and Roth 401(k) with a 3% company match

🌟 Bonus - Annual bonus based on tenure, which scales in total amount over time

🌴 Annual Anniversary Trip with peers and executive leadership for fun and entertainment!

Work Environment Requirements

As a remote-first company, you’ll have the ability to work from your home office. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, Mexico, and the UK. For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to recruiting@directiveconsulting.com.

Additional Information

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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More about this job

Responsibilities

The Associate Director of Programmatic Strategy & Activation will lead the expansion of programmatic service offerings and define the department's strategic vision. They are responsible for managing programmatic campaigns, analyzing performance KPIs, and fostering relationships with key partners and vendors.

Requirements

Candidates must have at least 7 years of experience in programmatic roles and 2 years of people management experience. Proficiency in DSPs such as TTD, Nexxen, and DV360, along with a strong background in B2B/SaaS programmatic growth, is required.

Skills

Programmatic strategy
Digital advertising
People management
B2B marketing
SaaS marketing
Media planning
DSP optimization
TTD
Nexxen
DV360
ABM
KPI analysis
Campaign management
Cross-functional collaboration
Strategic leadership

Benefits

Medical insurance
Dental insurance
Vision insurance
Disability insurance
Life insurance
Mental health support
Headspace membership
Gympass
Unlimited PTO
Paid company holidays
Paid parental leave
401(k) with company match
Annual bonus
Anniversary trip

Remote locations

Canada

Remote locations (standardized)

Canada

Visa sponsorship

Not detected in the job text

Keywords

Programmatic
B2B
SaaS
Performance Marketing
Digital Advertising
DSP
TTD
Nexxen
DV360
ABM
Media Planning
KPI
Strategy
Campaign Optimization
Marketing Agency
Customer Generation
Paid Media
RevOps
Go-To-Market Strategy
Leadership

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