Chinese Social Media Marketing Specialist (Intern)

Note: Mandarin is Must for this Job

WHY CHOOSE US?

DV8 is a well-known name in the Multicultural and Advertising industry. We’re a team of thinkers, builders, doers, and innovators. While many of us have industry experience, some of us have a true passion for the industry. We’re a fast-moving, ever-evolving company on a mission to change how Canada advertises and help them succeed through our products and services. Still, we need talented, passionate people to help! So, what do you say? Are you ready to become part of something awesome?

ABOUT JOB

The Chinese Social Media Marketing Specialist is responsible for coordinating the internal & external communications with a focus on handling mainstream social media and/or advertising efforts, and supporting on company’s information output, press releases and media requests.

MAJOR RESPONSIBILITIES:

• Help grow, manage, and optimize social media presence on all platforms, including but not limited to Instagram, Facebook, Google Ads, Twitter, TikTok, Weibo, WeChat, Little Red Book etc.

• Run WeChat, Weibo, and Little Red Book campaigns including paid and advertorials.

• Measure and monitor traffic on social media platforms and help develop strategies to increase ad effectiveness.

• Build the content strategy for our key social media channels with the intent to increase engagement.

• Communicate with social media followers, respond to queries promptly and monitor customer reviews.

• Keep aware of market trends, competition and industry news to offer innovative insight into existing programs.

• Implement a communication strategy that includes inbound media & influencer outreach.

• Create high-quality content, including but not limited to Blogs, newsletters, presentations, video scripts etc. that in line with company’s marketing guide.

• Collaborate with internal marketing team members to brainstorm content ideas, and produce copywrites for promotions, website/App, and in support of other brand initiatives and advertisements.

• Support the overall marketing objectives of the company both externally and internally.

• Perform any other duties as assigned by the superior(s).

REQUIREMENTS:

• Knowledge of Mandarin/Cantonese is a must.

• Bachelor’s degree in communications, marketing, journalism, public relations, or a related field.

• Experience in executing WeChat, Weibo, and Little Red Book organic and paid campaigns is a must.

• A minimum of 1 year’s experience in communication, social/digital background with the knowledge in Canadian market.

• Proven social media experience and content writing capabilities.

• Excellent command of English (written and spoken), and Chinese (Mandarin AND Cantonese).

• Works well under pressure and fast-paced environment.

• Ability to communicate effectively across all levels of the organization and with external stakeholders.

• Excellent knowledge of the Windows software (Word, Excel, PowerPoint).

• Optimistic and realistic, full of passion, creative mindset, and attention to detail.

Here are some common perks and benefits you might consider:

• Competitive Salary 
• Healthcare Benefits
• Dental Coverage