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East Penn Canada: Backup Power Division

Territory Sales Representative

Mississauga, ON, Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Apply by: Nov 26, 2026
Experience: 5+ years of outside sales, territory management, or mixed sales experience
Posting language: English
Posted: Nov 9, 2026

Original job description

When you join East Penn Canada, you represent a leading battery solutions provider serving essential industries across Canada. Our sales team supports customers across transportation, motive power, backup power, and consumer markets, creating ongoing demand and long‑term account relationships. We support our sales professionals with strong products, meaningful partnerships, and the structure needed to drive consistent and sustainable sales success.

“What Powers You” matters. Here’s how we support our sales team:

Competitive base pay with commission/sales incentive plans paid bi‑weekly
Company vehicles or car allowances, including gas cards, so you can focus on growing your business without worrying about expenses
Results‑based rewards with annual merit increases, profit sharing, and a deferred profit‑sharing program to support long‑term financial goals
100% employer‑paid health and dental benefits, plus insurance coverage, a Health Spending Account, and paid sick days to support your health and well‑being
Career growth opportunities, with many roles across our four divisions filled through internal promotions
Industry‑leading training and development, including in‑house product and sales training, as well as tuition reimbursement to support continued growth
Employee discounts on batteries, plus access to exclusive deals on popular brands

Are you ready to take your career in Account Management and Business Development to the next level? Do you aspire to join a high-performing Automotive sales team where your contributions truly make an impact? If so, look no further. East Penn Canada is currently seeking a dynamic and highly driven professional to join their team in the Mississauga area.

The Territory Sales Representative will be responsible for providing white glove account management services for a robust portfolio of East Penn Canada’s key and national accounts, as well as developing new business within their assigned territory.

Please note that this position requires daily travel within the assigned territory. Territory Sales Reps will be provided with a company truck for use when conducting East Penn Canada business, during business hours only. These vehicles are not for personal use, and must be parked at all times outside of work hours (overnight business trips excluded).

Duties & Responsibilities

Manage a portfolio of key and national accounts (150-200) within the assigned territory
Perform site visits to existing and prospective customers on a daily basis
Provide knowledgeable consultation, including technical and functional product training, to both new and existing customers
Resolve customer inquiries and issues in a timely fashion
Arrange prospect meetings using a variety of sales techniques including both warm and cold calling, social media engagement, networking, etc.
Develop detailed sales plans using data from various sources in order to nurture and grow new and existing business relationships
Demonstrate market intelligence, business acumen, and build customer trust to close sales deals
Participate in the management of the customer’s East Penn product inventory, and provide product mix recommendations based on customer's sales history
Occasional drop off of new products and/or pick up of scrap batteries at customer locations
Perform automotive battery inspections to assist customers with warranty claims
Provide regular audits of East Penn Canada merchandising materials at customer locations to ensure product displays, POP, and signage are current and promote products effectively

Experience, Skills & Competencies

5+ years of outside sales, territory management, or mixed sales experience
Automotive or industrial sales experience is considered a strong asset
3+ years of experience using CRM software with ability to pick up new systems with relative ease (Salesforce experience highly preferred)
Solid planning, organizational & time management skills
Strong track record of success in negotiations and closing of new business
Ability to solve problems both independently and collaboratively
Ability to communicate at a high level in English (read, write, speak) with strong presentation skills
Proven effectiveness in working independently under minimal supervision, with a self-starting and results-driven work style
Solid knowledge of MS Office Suite (Word, Excel, PowerPoint)
Post-Secondary education an asset
Valid G-Class Driver’s Licence in good standing required

Other Considerations

Background checks will be required of the incumbent, and may include, but are not limited to criminal record checks, employment verifications, driver's abstracts, and professional references.
Daily travel within the assigned territory is required - incumbent must be willing and able to spend the majority of each workday on the road
Occasional overnight travel is a requirement of the role, approximately 3-5 nights per month
Territory Sales Reps will be provided with a company truck for use when conducting East Penn Canada business, during business hours only. These vehicles are not for personal use, and must be parked at all times outside of work hours (overnight business trips excluded).
Expected hiring range for this position is $65,000 to $70,000 annually plus sales incentive (exact annual salary offered to the successful applicant will be determined by the candidate's experience, education, related knowledge, skills, and abilities, as well as internal equity and alignment with market data)

Join a team within the battery industry that values your contributions and invests in your long-term success.

AI Usage

East Penn Canada uses artificial intelligence tools to support our recruitment process and improve the candidate experience, such as helping organize applications or highlight relevant qualifications. AI is not used to make hiring decisions. All hiring decisions are made by our recruitment team and hiring managers, who are trained to use these tools responsibly.

Application Process

Applicants must be legally eligible to work in Canada to be considered. We thank all applicants for their interest, however, only those selected for an interview will be contacted by phone, email, and for some roles, by text message.All offers of employment are contingent upon the successful completion of thorough background checks, which may include criminal, credit, professional references, driver’s abstracts, and/or education/credentials verification.

Accessibility And Inclusion

East Penn Canada is an equal opportunity employer committed to diversity, inclusion, and accessibility. We welcome applicants from all backgrounds and will provide reasonable accommodations for candidates with disabilities, upon request.

Apply About employer

More about this job

Responsibilities

Manage a portfolio of 150–200 key and national accounts through daily customer visits, consultation, product training, issue resolution, and inventory and merchandising support. Develop new business by prospecting, building sales plans, using market intelligence, and negotiating and closing sales across the assigned territory.

Requirements

Requires at least five years of outside sales, territory management, or mixed sales experience, plus at least three years using CRM software; automotive or industrial sales and Salesforce experience are strong assets. Candidates need strong planning, communication, negotiation, and problem-solving skills, proficiency with Microsoft Office, a valid G-Class driver's licence, and the ability to travel daily with occasional overnight stays.

Skills

Outside Sales
Territory Management
Account Management
Business Development
Salesforce
Negotiation
Closing Sales
Sales Planning
Time Management
Organization
Customer Consultation
Product Training
Problem Solving
Presentation Skills
Microsoft Office

Benefits

Company Vehicle Or Car Allowance
Gas Card
Annual Merit Increases
Profit Sharing
Deferred Profit-Sharing Program
Employer-Paid Health And Dental Benefits
Insurance Coverage
Health Spending Account
Paid Sick Days
Career Growth Opportunities
Training And Development
Tuition Reimbursement
Employee Discounts

Visa sponsorship

Not detected in the job text

Keywords

Automotive Sales
Battery Solutions
Territory Sales
Account Management
Business Development
Key Accounts
National Accounts
Outside Sales
Territory Management
Salesforce
Cold Calling
Warm Calling
Social Media Engagement
Networking
Sales Planning
Market Intelligence
Negotiation
Inventory Management
Product Recommendations
Warranty Claims
Merchandising
Point Of Purchase Materials
Microsoft Office
G-Class Driver's Licence
Transportation
Motive Power
Backup Power
Consumer Markets

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