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Added 2 hours ago
ECH - Manager, Marketing (12-Month Contract)
Empire Homes
Vaughan, ON
Contract
Monitor online (Google and Meta) marketing performance and analytics, providing strategic recommendations to optimize campaign effectiveness and lead generation.
Added 3 hours ago
Editor
Gaulin Media
Toronto, ON
Full-time
Here’s an opportunity to take the editorial lead at a respected East Toronto non-profit news organization that has been covering its communities since 1972, and help build what comes next.
Added 3 hours ago
Vice-President, Enterprise Media & Owned Channels
CIBC
Toronto, ON
Full-time
The Vice-President operates as Chapter Area Lead for Enterprise Media & Owned Channels within CIBC’s agile operating model, leading a chapter area of approximately 225 marketing…
Added 3 hours ago
Vice-President, Digital Discoverability and Shopping
CIBC
Toronto, ON
Full-time
Lead the development of platform-specific content strategies and discoverability playbooks that optimize formats, cadence, keywords, hashtags, and recommendation performance.
Added 3 hours ago
Digital Marketing Manager, Newcomer Segment
Royal Bank of Canada
Toronto, ON
Full-time
Join the Digital Marketing team and play a pivotal role in shaping the digital presence of RBC's International Banking and Newcomers Segments. This role combines Digital Marketing Campaign…
Added 3 hours ago
Vice-President, Digital Discoverability and Shopping
CIBC
Toronto, ON
Full-time
Lead the development of platform-specific content strategies and discoverability playbooks that optimize formats, cadence, keywords, hashtags, and recommendation performance.
Added 3 hours ago
Vice-President, Enterprise Media & Owned Channels
CIBC
Toronto, ON
Full-time
The Vice-President operates as Chapter Area Lead for Enterprise Media & Owned Channels within CIBC’s agile operating model, leading a chapter area of approximately 225 marketing…
Added 3 hours ago
Senior Manager, Catalyst
Golin
Toronto, ON
Full-time
Lead integrated communications planning across earned media, influencer marketing, content, social and experiential programs.
Added 3 hours ago
Digital Marketing Manager, Newcomer Segment
RBC
Toronto, ON
Full-time
Join the Digital Marketing team and play a pivotal role in shaping the digital presence of RBC's International Banking and Newcomers Segments. This role combines Digital Marketing Campaign…
Added 4 hours ago
Project Manager, Sales Enablement & Executive Customer Engagement
Husky Technologies
Bolton, ON
Full-time
The Project Manager, Sales Enablement and Executive Customer Communications will own and lead the development of executive-facing sales enablement content and systems that support…
Added 4 hours ago
Sr. Director, Product Marketing
Varicent
Toronto, ON
As the Senior Director, Product Marketing, you will lead Varicent’s Product Marketing function and play a critical role in shaping the company’s go-to-market strategy, market positioning,…
Added 5 hours ago
Field Marketer, North America
Vena Solutions
Remote, Canada
$75,990 to $102,810 CAD / year
Full-time · Remote
As the connection between Vena Marketing organization, you will bring regional market intelligence into GTM planning and adapt campaigns, content and programs to support regional…
Added 5 hours ago
Content Manager, Reverse Mortgage
EQ Bank | Canada's Challenger Bank
Toronto, ON
Full-time
Partner with Marketing, Sales, Direct-to-Consumer, Product, Digital, Creative, Media, Public Relations, Legal and Compliance teams to prioritize requirements and deliver content on time.
Added 6 hours ago
Sr. Website Experience & CRO Specialist
Altus Group
Toronto, ON
Full-time
…optimizing Altus Group's website ecosystem to drive engagement, lead generation, and conversion. This is a hands-on individual contributor role focused on website execution, content…
Added 6 hours ago
Marketing Lead
MyVeloFit
Ottawa, ON
Full-time
We’re looking for a Marketing Lead to take ownership of MyVeloFit’s marketing strategy and execution: building awareness, growing our community, and helping us connect more riders to their…
Added 6 hours ago
Communications & Brand Manager
Flynn Group of Companies
Mississauga, ON
$110,000 to $130,000 CAD / year
Full-time
…executive messaging and organizational change initiatives, lead a small communications team, and manage external marketing and creative…
Added 6 hours ago
Office Administrator
Zeno Renewables
Calgary, AB
Full-time
Not everything on this list happens every day. Licensing renewals, fleet administration, and most marketing support tasks come up periodically or as needed rather than on a constant basis,…
Added 7 hours ago
Senior Manager, Organic Growth
Mistplay
Toronto, ON
$120,000 to $165,000 CAD / year
Full-time
…problems that do not yet have an obvious playbook. You will lead an internal team and external agency partners while working closely with performance marketing/UA, product, brand, and…
Added 7 hours ago
Senior Web Designer & Front-End Developer / Project Lead
WebZylo Digital Solutions
Toronto, ON
Contract
…maintenance. Day-to-day responsibilities include collaborating with marketing and content teams, translating design mockups into functional web pages, implementing on-page SEO best…
Added 7 hours ago
Project Manager, Bell Media
Bell
Montreal, QC
Lead, coordinate, and deploy special projects and brand marketing activation initiatives.
Added 7 hours ago
Senior Manager, Organic Growth
Mistplay
Toronto, ON
$120,000 to $165,000 CAD / year
Full-time
…problems that do not yet have an obvious playbook. You will lead an internal team and external agency partners while working closely with performance marketing/UA, product, brand, and…
Added 7 hours ago
PROGRAMMATIC SPECIALIST
The Home Depot Canada
Toronto, ON
Full-time
Lead the development and execution of comprehensive marketing campaigns across various channels, including video, display, audio, and digital out-of-home.
Added 8 hours ago
CAREERS
Cameron Stephens
Toronto, ON
Full-time
Cameron Stephens is looking for a marketing leader to build and elevate the function at one of Canada’s most respected commercial real estate capital managers. The Head of Marketing &…
Added 8 hours ago
Conseillère principale ou conseiller principal, Affaires publiques, Québec et francophonie / Senior Advisor, Public Affairs, Quebec and Francophonie
Universities Canada
Ottawa, ON
Full-time
Added 8 hours ago
Recruitment Marketing Specialist, Retail Talent Attraction
Bell
Montreal, QC
Bell is seeking a Recruitment Marketing Specialist, Retail Talent Attraction to support hiring across our retail brands, including Bell, Best Buy Express, and Virgin Plus. In this role,…

EERS

Manager, Marketing & Demand Generation

Montreal, QC, Canada

Job type: Full-time
Apply by: Oct 14, 2026
Experience: 5+ years of B2B marketing experience, with direct ownership of a lead-generation/demand-generation function and sales pipeline
Posting language: English
Posted: Sep 14, 2026

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Original job description

About EERS 2LIVE

EERS 2LIVE is redefining the MRI experience through advanced audio, communication, and patient-centered technologies, supporting diagnostic MRI, interventional MRI, remote scanning, and research applications. The company is seeking a senior, revenue-focused marketing leader who can build and own the demand-generation engine - generating and converting leads, managing the sales pipeline, and partnering directly with the Director of Commercialization to close business - while directing brand presence across digital, clinical, conference, and commercial channels.

Role Summary

Reporting to the Director of Commercialization & Strategic Partnerships, the Manager, Marketing & Demand Generation is a senior, commercially minded marketing leader who will build and run EERS 2LIVE’s lead-generation engine, own the marketing funnel end-to-end, and act as a close, day-to-day partner to the Director of Commercialization. The ideal candidate is data-driven, funnel-obsessed, and has a track record of turning marketing activity into pipeline and revenue - this is a revenue-generation role first, not primarily a content, brand, or design role.

Key Responsibilities

Lead Generation & Pipeline Ownership: own the top-of-funnel demand-generation strategy; build, run, and optimize campaigns (email, digital, webinar, outbound) that consistently fill the pipeline with qualified leads
Funnel & Pipeline Management: track marketing- and sales-qualified leads (MQLs/SQLs) end-to-end through the CRM; report weekly on pipeline coverage, conversion rates, and funnel health
Sales Partnership & Enablement: act as the direct marketing partner to the Director of Commercialization
Marketing Operations: own CRM/marketing automation hygiene (e.g., HubSpot, Salesforce) and attribution reporting; ensure lead data is clean, routed, and actionable for sales
Cross-Functional Collaboration: work with commercialization, engineering, and clinical teams to translate technical/clinical concepts into marketing and sales messaging; maintain brand consistency across channels
Brand, Website & Content Oversight: direct external designers, agencies, and freelancers producing creative, video, and web assets; approve final creative, copy, and site updates rather than producing them personally
Conferences & Events: own conference strategy, budget, and lead capture - from planning and logistics through post-event follow-up and pipeline hand-off

Qualifications

5+ years of B2B marketing experience, with direct ownership of a lead-generation/demand-generation function and sales pipeline
Hands-on experience with CRM and marketing automation platforms (e.g., HubSpot, Salesforce) and funnel/pipeline reporting
Demonstrated experience partnering directly with sales leadership to hit revenue and pipeline targets
Degree in Marketing, Business, Communications, or related field
Strong written and verbal communication skills; comfortable presenting pipeline and campaign performance to leadership
Experience directing external creative resources (agencies, freelancers, contractors). This role oversees creative execution and does not require the candidate to personally design or produce creative assets
Familiarity with website platforms/CMS and advanced SEO principles is an asset, not a requirement
Able to manage multiple campaigns, budgets, and cross-functional priorities independently
Availability for occasional travel

Preferred Attributes

Background in the Medtech space
Experience in a growth-stage or startup environment, building a marketing/demand-generation function from the ground up
Skill using AI to accelerate productivity (campaign build, reporting, research)
Conference or trade-show management background
Strong command of English, fluent in French
Website design and build out experience
Experience with Adobe Creative Suite, Canva, Figma, or similar tools
Strong attention to detail and self-starter mentality

Strategic Focus Areas

This role will directly contribute to EERS 2LIVE’s pipeline growth and market presence across various MRI modalities (Diagnostic, Interventional, and Remote) and Research & Innovation Partnerships - driving qualified leads and revenue while shaping how hospitals, clinicians, partners, and investors experience the EERS 2LIVE brand.

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More about this job

Responsibilities

The role focuses on building and owning the end-to-end demand generation engine to convert leads into revenue. It involves managing the marketing funnel, partnering with sales leadership, and overseeing brand presence across digital and clinical channels.

Requirements

Candidates need 5+ years of B2B marketing experience with a proven track record in lead generation and CRM platforms like HubSpot or Salesforce. A degree in Marketing, Business, or Communications is required, along with experience managing external creative agencies.

Skills

Demand Generation
Lead Generation
Pipeline Management
CRM Management
Marketing Automation
B2B Marketing
Sales Enablement
Funnel Optimization
Conference Strategy
Budget Management
SEO
Stakeholder Management
Medtech Marketing
Market Research
Digital Marketing
Content Oversight

Visa sponsorship

Not detected in the job text

Keywords

HubSpot
Salesforce
MQL
SQL
B2B Marketing
Medtech
Demand Generation
Pipeline Coverage
Conversion Rates
SEO
CRM
Marketing Automation
MRI
Clinical Marketing
Lead Capture
Adobe Creative Suite
Canva
Figma
CMS
Growth-stage
Startup
AI Productivity
Trade-show Management
Digital Marketing
Revenue Generation

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