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Added 14 mins ago
UO
Graduate Administrative Team Lead
University of Victoria
Victoria, BC
- Full-time
The Graduate Administrative Team Lead is responsible for coordinating the day-to-day administrative operations that support the Master of Management (MM), Master of Global Business (MGB),…
Added 14 mins ago
MC
Assistant Manager
Moores Clothing
Nanaimo, BC
- Full-time
Assists in creating a steady pipeline of external talent through recruitment.
Added 14 mins ago
PH
Public Health Technologist, Bacteriology and Mycology
Provincial Health Services Authority
Vancouver, BC
- Full-time
Responds to requests and inquiries for all referred in tests. Seeks direction as required from the Team Lead, Site Supervisor, Laboratory Operations Manager, or Program Head/Medical…
Added 14 mins ago
Financial Advisor
The Government of Nova Scotia
Halifax, NS
Lead the coordination of annual budgets, monthly forecasts and multi-year financial projections for divisions, and support consolidation into the corporate financial plan.
Added 44 mins ago
TI
HR Generalist
Transpharmation Inc
Fergus, ON
- Full-time
- Temporary
Proactive recruitment and being accountable for CV screening, interviewing, and onboarding of new recruits.
Added 59 mins ago
JI
Engineer, Naval Structures
J.D. Irving, Limited
Dartmouth, NS
- Full-time
Reporting to the Naval Architecture & Structures Team Lead, you'll collaborate with internal teams, shipyard personnel, and external partners to ensure designs meet customer, regulatory,…
Added 59 mins ago
S
Explorer | Qualitative Research Director | Ontario
Savanta
ON
- Full-time
…service, and building a high‑performing team. Are you ready to lead qualitative projects that turn human insight into compelling stories? At Explorer, you'll drive client success and team…
Added 1 hour ago
E
Vice President of Construction
ecruit
Toronto, ON
- Full-time
…project performance more predictable, develop the people who lead projects and prepare the business to take on larger…
Added 1 hour ago
RM
Manager - Diagnostic Imaging
Ross Memorial Hospital
Kawartha Lakes, ON · Lindsay, ON
- Full-time
Lead departmental initiatives focused on continuous quality improvement, patient experience, service innovation, operational efficiency, and system integration.
Added 1 hour ago
EM
Executive Director, Marketing Strategy
EKU Master of Public Administration Program
Richmond, BC
- Full-time
…comprehensive portfolio of marketing, user experience, and digital recruitment initiatives. The Executive Director of Marketing Strategy reports directly to the Vice President of Student…
Added 1 hour ago
CI
Senior Associate, Listed Real Estate - Equities Analyst (London or Toronto)
CPP Investments | Investissements RPC
Toronto, ON
- Full-time
…investments. Working within a small, collaborative team, you will lead coverage of selected UK and European real estate subsectors, with potential exposure to India and the United States,…
Added 1 hour ago
R
Marketing Manager
Roshel
Brampton, ON
- Full-time
Roshel is seeking a highly organized, proactive, and strategic Marketing Manager to lead and support the company’s marketing and communications activities within the armored vehicle…
Added 1 hour ago
C
Business Development Manager
CBRE
Vancouver, BC
- Full-time
…hosts client site visits and has the confidence and skill to lead and develop compelling…
Added 1 hour ago
Senior Cloud Platform Analyst
Government of Alberta
Edmonton, AB
…across Microsoft Azure, AWS, and Google Cloud Platform (GCP). Lead cloud modernization, workload migration, automation, and integration initiatives using Azure DevOps, GitHub, and…
Added 2 hours ago
C
RDL Network Administrator
Celestica
Toronto, ON
- Full-time
…and Development Lab (RDL) networks. Reporting directly to the Lead Network Architect, you will be responsible for the run-and-maintain aspects of our isolated, air-gapped networks across…
Added 2 hours ago
H&
Executive Chef
Hash & Forno
Red Deer, AB
- $60,000 CAD / year
- Full-time
…believes great food starts with the finest ingredients. You'll lead the culinary side of both restaurants, shaping the menus, building the kitchen teams and holding every plate to a high…
Added 2 hours ago
RB
Manager, DevSecOps
Rogers Bank
Toronto, ON
- Full-time
You will lead cloud operations strategy, ensuring secure, scalable infrastructure, with a strong focus on AWS, through IaC tools like Terraform and CloudFormation.
Added 2 hours ago
ET
General Manager
Executive Table Group
Vancouver, BC
- $75,000 CAD / year
- Full-time
Recruit & Train: Lead local recruitment and comprehensive onboarding for service teams to maintain optimal staffing thresholds during peak seasons.
Added 2 hours ago
RS
Vice President, TV & Radio Sales
Rogers Sports & Media
Toronto, ON
- Full-time
…targets. This highly visible role offers an opportunity to lead a world‑class, multi‑channel sales organization supported by the significant resources, infrastructure, and trusted brands of…
Added 2 hours ago
CI
Senior Associate, Listed Real Estate - Equities
CPP Investments | Investissements RPC
Toronto, ON
- Full-time
…investments. Working within a small, collaborative team, you will lead coverage of selected UK and European real estate subsectors, with potential exposure to India and the United States,…
Added 2 hours ago
AH
Primary Care Paramedic
Alberta Health Services
Provost, AB
- Full-time
This position is eligible for RCIF funding may qualify for a recruitment incentive of up to $60,000, based on the length of Return for Service. For full details, visit rcif-hsaa.ca.
Added 2 hours ago
AH
Primary Care Paramedic
Alberta Health Services
Calgary, AB
- Full-time
…adjuncts, and providing semi-automated defibrillation. You may also lead the BLS crew in delivering clinical care during patient transport or at emergency scenes. You will assist in…
Added 2 hours ago
AH
Advanced Care Paramedic
Alberta Health Services
Camrose, AB
- Temporary
…airway adjuncts, and delivering electrical therapy. You may also lead the ALS team in providing clinical care during patient transport or at emergency scenes. You will support the readiness…
Added 2 hours ago
R
Assistant Branch Manager- EN
RBC
Drummondville, QC
- Full-time
Address local community needs through appropriate recruitment and management practices
Added 2 hours ago
C
Supportive Housing Worker
Cota
Toronto, ON
- Part-time
Plays an active lead role in ensuring that Support/Goal Plans are developed with each tenant and his/her support network and a record of this is documented in service user chart

EKU Master of Public Administration Program

Executive Director, Marketing Strategy

Richmond, BC, Canada

Full-time

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Job details

Job type: Full-time
Apply by: Dec 2, 2026
Education: Master’s degree
Posting language: English
Posted: Nov 9, 2026

Original job description

497782
Richmond Campus
Management Positions
Marketing Positions
Fulltime Staff

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Title: Executive Director, Marketing Strategy

Position Type: Fulltime Staff

Search Type: External - minimum 7 days

Department: 30R003 - StudentSuccess,Outreach&Opportunity

Division: 5R0000 - Student Success, Engage & Oppor

Position Location: Richmond Campus

Driver Classification: University Driver

FLSA: Exempt

Schedule Type: Full Time (37.5 hrs per week or more)

Hours Per Week

Additional Schedule Details: Some evenings and weekends required.

Posted Salary Grade: Exempt - G28

Retirement: KTRS

Contact Person: Dan Hendrickson

Job Summary/Basic Functions

The Executive Director of Marketing Strategy (Deputy Chief Marketing Officer) is a strategic leader, visionary, and operational expert for Eastern Kentucky University’s (EKU) integrated and comprehensive portfolio of marketing, user experience, and digital recruitment initiatives. The Executive Director of Marketing Strategy reports directly to the Vice President of Student Success & Chief Marketing & Communications Officer, serving as the University’s Deputy CMO and standing in for the CMO as needed. The Executive Director is responsible for the development, coordination, and execution of marketing strategies that support brand and reputation enhancement, identity development, and enrollment and engagement results. The Executive Director partners with Enrollment, Academic Affairs, Student Success, University Advancement, University Communications, and community stakeholders to effectively communicate the EKU value proposition through consistent, compelling, and student-focused messaging. The Executive Director will oversee a multidisciplinary team focused on enhancing the digital experience for prospective and current students, managing EKU’s digital brand presence, and implementing data-informed strategies to increase student affinity, yield, and persistence.

Minimum Qualifications

Education: Master’s degree in Digital Marketing, Web Development, Communications, Higher Education Administration, or a related field is required.

Experience: Three years of experience is required.

Licensure & Certifications

Preferred Qualifications:

Job Duties

45% - Collaborate with the VP to shape and execute EKU’s multi-year marketing and digital strategy in alignment with brand strategy as set by Communications and Brand Management. Serve as Deputy Chief Marketing Officer, acting as the primary delegate in the VP’s absence. Translate institutional priorities into marketing campaigns that advance enrollment, retention, fundraising, alumni engagement, and community impact. Lead cross-channel strategies (digital, print, media, social, video, web) that elevate EKU’s visibility and reputation regionally and nationally. Ensure tone, and visual standards are upheld across all units of the University. - (Essential)
30% - Direct planning, development, and execution of integrated campaigns that support enrollment goals, student success, and institutional reputation. Partner with Enrollment Management to create campaigns that drive awareness, applications, and yield across diverse student populations (undergraduate, graduate, online, transfer, adult learners). Collaborate with Advancement and Alumni Relations to design campaigns that strengthen donor and alumni engagement. Use research and analytics to identify target audiences, track performance, and optimize strategies. - (Essential)
25% - Oversee market research, competitor analysis, and enrollment perception studies to guide strategy. Ensure the use of analytics and KPIs to measure campaign ROI and effectiveness. Provide reports and insights to senior leadership on marketing performance and impact. - (Essential)

Sponsorship: This position is not eligible for visa sponsorship.

Funding Source: Institutional

Open Until Filled: Yes

Special Instructions

EEO Statement

Eastern Kentucky University is an Equal Opportunity employer and educational institution and does not discriminate on the basis of age (40 and over), race, color, religion, sex, sexual orientation, gender identity, gender expression, pregnancy, ethnicity, disability, national origin, veteran status, or genetic information in the admission to, or participation in, any educational program or activity (e.g., athletics, academics and housing) which it conducts or any employment policy or practice.

Background Check Statement

Offers of employment are contingent upon a satisfactory background check.

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More about this job

Responsibilities

Lead EKU’s multi-year marketing and digital strategy as Deputy Chief Marketing Officer, aligning campaigns with institutional priorities and brand standards. Oversee integrated campaigns, market research, analytics, and performance reporting to support enrollment, student success, fundraising, alumni engagement, and institutional reputation.

Requirements

A master’s degree in Digital Marketing, Web Development, Communications, Higher Education Administration, or a related field is required. At least three years of experience is required.

Skills

Marketing Strategy
Digital Marketing
Brand Management
Integrated Campaigns
Enrollment Marketing
Digital Recruitment
Market Research
Competitor Analysis
Marketing Analytics
Campaign Optimization
Cross-Channel Marketing
Audience Segmentation
Student Engagement
Reputation Management
Team Leadership

Visa sponsorship

Not detected in the job text

Hiring contact

Dan Hendrickson

Keywords

Marketing Strategy
Digital Marketing
Digital Recruitment
Brand Strategy
Brand Management
Integrated Marketing
Enrollment Marketing
Student Success
User Experience
Digital Experience
Cross-Channel Campaigns
Market Research
Competitor Analysis
Enrollment Perception Studies
Audience Research
Marketing Analytics
Key Performance Indicators
Campaign Return On Investment
Campaign Optimization
Reputation Management
Fundraising
Alumni Engagement
Social Media
Video Marketing
Web Marketing
Print Marketing
Media Relations

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Jobs in Canada