Marketing Operations Manager
- Toronto, ON, Canada
- Greater Toronto Area, Canada, Canada
Full-time
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Job details
- Job type
- Full-time
- Apply by
- Experience
- 3+ years in marketing, with hands-on experience across content, brand and social media.
- Posting language
- English
- Posted
Original job description
Company Description EventGo (Event Go Digital Inc.) is an AI-native event platform headquartered in Toronto. AI sits at the core of our product: it powers how people discover events, how attendees connect with each other, and how organizers grow their communities. Discovery, ticketing, social networking and organizer management all live in one place.
In about three years, EventGo has grown to more than 100,000 users and a few thousand event organizers. They range from AI and tech meetups to professional networks and cultural communities. Organizers choose us for competitive pricing, hands-on service, and tools that help them build a real community instead of selling one-off tickets.
We are a lean, fast-moving team. Every hire here shapes the product, the culture and the trajectory of the company.
What You'll Do
Content
- Plan and produce content across formats (short video, posts, newsletters, blog, event recaps) that showcases events, organizers and communities on EventGo.
- Build a consistent content calendar tied to key events, seasons and product launches.
- Turn organizer success stories and community moments into compelling stories.
Brand
- Define and evolve EventGo's brand voice, visual identity and positioning as an AI-native event platform.
- Ensure brand consistency across product, social, events, partnerships and sales materials.
- Lead brand presence at our own events and partner events.
Channels and growth
- Grow attendee acquisition through organic, paid, partnership and community channels.
- Support BD with marketing materials, campaigns and co-marketing programs that attract organizers.
- Run campaigns, test what works, and scale the channels with the best return.
Social media
- Own and grow EventGo's social accounts across platforms such as Instagram, LinkedIn and Xiaohongshu(Redbook),Reddit.
- Build engaged communities, not just follower counts.
- Work with creators, KOLs and community partners to expand reach.
What We're Looking For
Must have
- 3+ years in marketing, with hands-on experience across content, brand and social media.
- Industry experience in events, ticketing, entertainment, lifestyle, or consumer or community platforms.
- A portfolio of content and campaigns you created or led, with results you can show.
- Strong writing and storytelling skills in English.
- Comfort with data: you track performance and decide what to do next based on it.
Nice to have
- Experience at an events or ticketing company, a startup, or a two-sided marketplace.
- Hands-on video creation and editing skills, plus design tools such as Canva.
- Experience with paid social and performance marketing.
- A network in events, tech or creator community.
More about this job
Responsibilities
Plan and produce content, develop EventGo’s brand voice and consistency, and lead its presence at company and partner events. Grow attendee and organizer acquisition through social, paid, partnership, and community channels, using campaign performance to improve results.
Requirements
Requires at least three years of marketing experience with hands-on work across content, brand, and social media, preferably in events, ticketing, entertainment, lifestyle, or consumer and community platforms. Candidates must provide a portfolio with measurable results, demonstrate strong English writing and storytelling, and use performance data to guide decisions.
Skills
- Content Marketing
- Brand Strategy
- Social Media Marketing
- Content Creation
- Storytelling
- Campaign Management
- Attendee Acquisition
- Community Building
- Partnership Marketing
- Performance Marketing
- Data Analysis
- Video Creation
- Video Editing
- Canva
- English Writing
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Creative & Media
- Management & Leadership
Keywords
- Content Marketing
- Content Calendar
- Short-Form Video
- Newsletters
- Blogging
- Event Recaps
- Brand Voice
- Visual Identity
- Brand Positioning
- Organic Marketing
- Paid Marketing
- Partnership Marketing
- Community Marketing
- Social Media
- Xiaohongshu
- Creator Marketing
- KOLs
- Campaign Management
- Co-Marketing
- Attendee Acquisition
- Organizer Acquisition
- Performance Marketing
- Data-Driven Marketing
- Video Editing
- Canva
- Events
- Ticketing