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Added 16 mins ago
Manager, Web Development and Digital Experience (1-Year - Maternity Leave Contract)
Blue Ant Media Inc.
Toronto, ON
Blue Ant Media (TSX: BAMI) is an international streamer, production studio, advertising sales and rights-management business. The company operates a diverse portfolio of free streaming and…
Added 31 mins ago
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Regional Operations Manager, Cleaning Services
BGIS
MB · MB, Canada
- Part-time
Generate new account leads, respond to sales enquiries
Added 46 mins ago
R&
Key Account Sales Manager
Robertson & Company Ltd.
Toronto, ON · Scarborough, ON
- $75,000 to $100,000 CAD / year
- Full-time
Key Account Sales Manager | Automotive Manufacturing | Scarborough
Added 46 mins ago
E
Account Manager
Evlv
Montreal, QC · Greater Montreal Metropolitan Area
- $80,000 to $90,000 CAD / year
- Full-time
We are looking for a sales-driven Account Manager with a passion for fashion, strong industry connections, and experience working with major Canadian and US retailers.
Added 1 hour ago
D
Business Development Manager, GTA
Digicast
Toronto, ON
- Full-time
We are looking for a strategic, driven, relationship-focused sales professional to build and grow Digicast’s Toronto market.
Added 3 hours ago
A
Customer Success Manager (AMER)
ApprovalMax
Toronto, ON
- Full-time
ApprovalMax is on the lookout for a motivated Customer Success Manager to join its dedicated Toronto team. In this role, you will act as a trusted advisor to our customers, helping them…
Added 3 hours ago
NB
Senior Wealth Associate
National Bank of Canada
Medicine Hat, AB
- Full-time
…You will work closely with investment advisors, a portfolio manager and other professionals, playing an important role in client service, financial planning, business development and the…
Added 3 hours ago
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Senior Wealth Associate
National Bank of Canada
Toronto, ON
- Full-time
…400,000 clients in about 100 branches. Reporting to the regional manager, you will team up with an investment advisor to offer an exceptional client experience. Collaboration and…
Added 3 hours ago
NB
Senior Manager Financing Solutions – Real Estate
National Bank of Canada
AB · Edmonton, AB
- Full-time
As a Senior Manager, Financing Solutions in the Real Estate Financing team, you will act as a subject matter expert in structuring complex commercial real estate transactions. You will…
Added 4 hours ago
EG
Business Development Manager - Power Transmission
EMAGE Group
Canada
- Full-time
Business Development Manager / Director - Power Transmission
Added 5 hours ago
CI
Insurance Broker
CMB Insurance Brokers
AB · Edmonton, AB
- Full-time
Attend and participate in Account Manager/CSR meetings, general staff meetings, company functions
Added 5 hours ago
H
Global Mining Practice Business Development Leader
HDR
Corner Brook, NL
- Full-time
…Business Development Leader to lead client engagement, strategic account development, major pursuits and market growth across a dynamic global mining…
Added 7 hours ago
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Strategic A&E Consultant Manager - Canada
Gallagher
Montreal, QC · Greater Montreal Metropolitan Area
- Full-time
…ideally spanning business development, consultant engagement, sales, specification development, or strategic account…
Added 7 hours ago
AT
Sales Account Manager - Courier
Armour Transportation Systems
Moncton, NB
- Full-time
Position Overview:We are seeking a passionate and results-driven Sales Account Manager to join our team. This role is instrumental in driving our growth vision in Canada by delivering…
Added 7 hours ago
TP
Processing Sales Manager
Tetra Pak
Quebec, QC
- $150,000 to $200,000 CAD / year
- Full-time
We are now seeking a dynamic and customer-focused Processing Sales Manager to manage and develop the customer relationship for Tetra Pak’s Processing Solutions & Equipment business in…
Added 7 hours ago
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Private Banker
Royal Bank of Canada
Mississauga, ON
- Full-time
…Advisor/Counsellor for long-term investment advice, or a Commercial Account Manager for a business…
Added 8 hours ago
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Vice-président(e) exécutif(ve) (VPE)
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Quebec, QC
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Added 9 hours ago
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Senior Accountant
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Woodbridge, ON
- $85,000 to $95,000 CAD / year
- Part-time
…corporate accounting team. Reporting directly to the GL Accounting Manager, this role is responsible for month-end close execution, financial analysis, multi-entity account reconciliations,…
Added 9 hours ago
MA
Country Manager, Indochina
Malaysia Airlines
AB · Alberta, Canada
- Full-time
The Country Manager for Indochina (Vietnam, Cambodia and Myanmar) drives Malaysia Airlines’ growth, revenue, and brand presence in the region. This role leads and develops the local team,…
Added 10 hours ago
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Business Development Manager
Brock Canada
Sherwood Park, AB
- Full-time
A proven track record in business development, sales, account management, or a related commercial role.
Added 10 hours ago
AR
Lease and Rental Administrative Specialist
Altruck Rentals
Guelph, ON
- Full-time
Reporting to the General Manager, this position plays an important role in ensuring lease and sales transactions are accurately processed, properly documented, and completed on time, while…
Added 11 hours ago
EP
Sales & Business Development Representative
East Penn Canada
Mississauga, ON
- Full-time
Are you looking to take your career in B2B Business Development and Key Account Management to the next level? Do you aspire to join a high-performing sales team where your contributions…
Added 11 hours ago
AT
Sales Account Manager - Courier
Armour Transportation Systems
Dartmouth, NS
- Full-time
Position Overview:We are seeking a passionate and results-driven Sales Account Manager to join our team. This role is instrumental in driving our growth vision in Canada by delivering…
Added 11 hours ago
IG
Commercial Lines Account Professional
Insight Global
Ottawa, ON · Kanata, ON
- $65,000 to $73,000 CAD / year
- Full-time
We are seeking a motivated and results-driven Commercial Lines Insurance Producer or Account Manager to join our growing team. In this role, you will be responsible for generating new…
Added 11 hours ago
O
Key account manager - foodservice
Olymel
Boucherville, QC
- Full-time
At Olymel, we believe in innovation, quality, and sustainable growth. We are looking for an Key account manager - foodservice to join our dynamic team. If you are motivated by the challenge…

fgf brands

Retail Media Manager

Toronto, ON, Canada
Greater Toronto Area, ON, Canada

Apply About employer

Applications open in a new tab.

Job details

Apply by: Oct 29, 2027
Experience: 5+ years of CPG experience, ideally as a Brand Manager or eCommerce Sales Manager.
Posting language: English
Posted: Oct 29, 2026

Original job description

Job Description

Summary

FGF Brands is searching for an experienced Retail Media Manager to join our dynamic team!

Media is changing fast. Retailers now hold some of the richest shopper data in the market, and the brands that win will treat commerce media as a growth engine. We’re looking for a Media Manager to help build that engine for our portfolio.

In this role, you’ll lead commerce media across our key retailers in the US and Canada and help shape how our brands reach households across paid channels. You’ll work closely with our creative agency partner and our Sales, Brand and Shopper Marketing teams to improve media efficiency, grow household reach and demonstrate the impact of our investment on sales.

This role will focus on commerce media, with the opportunity to help shape a broader media strategy as our business evolves.

What FGF Offers

FGF believes in Home Grown Talent, accelerated career growth with leadership training. Unleashing Your Potential
Competitive Compensation, Health Benefits, & a generous flexible medical / Health spending account
RRSP program
Tuition reimbursement
Discount program that covers almost everything under the sun - Restaurants, gyms, shopping etc.

Primary Responsibilities

Set the long-term vision for commerce media across Walmart, Kroger, Loblaw, Albertsons, Meijer, Instacart, Sam's Club and emerging networks, tied directly to household penetration and brand growth goals.
Build annual and quarterly media strategies that connect brand objectives with customer plans. Decide where the portfolio should play, and where it shouldn't.
Shape the broader media roadmap with leadership, including how media is planned, bought and measured at FGF as the role expands.
Bring a sharp point of view on where retail media, AI and new networks are heading, then act on it before our competitors do.
Own the commerce media budget. Move dollars toward the tactics that lower CPA and recruit new households, and pull them from the ones that don't.
Lead strategic conversations with retail media networks. Negotiate terms, challenge proposals that can't show incremental return, and build joint business plans that grow the category.
Partner closely with our creative and media agency partners so creative, brand media and commerce media work as one plan.
Align with Sales, Brand and Shopper Marketing so shoppers see one consistent story from first impression to checkout.
Own the media measurement framework, built on CPA, household penetration (HHP) and incrementality. Retire the vanity metrics.
Design and run incrementality tests, including holdouts, lift studies and new-to-brand analysis, to prove which dollars actually grow the business.
Turn results into clear recommendations for senior leaders, and reallocate fast when the data says so.
Raise the bar on media thinking across the team and the wider business.

Required Experience

5+ years of CPG experience, ideally as a Brand Manager or eCommerce Sales Manager.
A commercial mindset. You understand P&Ls, trade and how media drives sales and household growth, not just clicks.
Working knowledge of retail media networks such as Walmart Connect, Kroger Precision Marketing (84.51), Loblaw Advance and Instacart Ads. Hands-on campaign experience is a plus.
Fluency with CPA, HHP and incrementality, or a real appetite to master them quickly.
Experience leading agencies or external partners and holding them accountable to business outcomes.
You can turn data into a clear point of view and defend it with senior stakeholders and retail partners.
Degree in Marketing, Business or a related field, or equivalent experience.
Some travel required (15%) within Canada and the USA.
Role requires 3 days per week on-site at our Head Office.

What is the recipe for a great career at FGF?Working at FGF Brands, there is never a dull moment! As a successful company that is continually growing there is always challenging yet rewarding work to be a part of. We have an entrepreneurial spirit which encourages all our team members to use their own creativity and out of the box thinking to come up with solutions and new ideas.Disclaimer: The above describes the general responsibilities, required knowledge and skills. Please keep in mind that other duties may be added or this description may be amended at any time.

In compliance with Ontario’s Bill 190, we confirm that this posting represents a current, existing vacancy within our organization.

FGF Brands may use Artificial Intelligence (AI) tools as part of our recruitment and selection process. These tools may assist in screening, assessing, or selecting applicants. AI tools are used to support our recruitment process, with final hiring decisions made by our recruitment and hiring teams.

FGF Brands is committed to providing an accessible recruitment process. Accommodations are available upon request for candidates taking part in all aspects of the recruitment and selection process. If you require an accommodation, please let our recruitment team know, and we will work with you to meet your accessibility needs.

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More about this job

Responsibilities

The Retail Media Manager will lead commerce media strategy across key retailers to drive household penetration and brand growth. They will manage media budgets, oversee agency partnerships, and implement measurement frameworks to ensure investment efficiency.

Requirements

Candidates must have 5+ years of CPG experience with a strong commercial mindset and knowledge of retail media networks. A degree in Marketing, Business, or a related field is required, along with the ability to work on-site 3 days per week.

Skills

Retail media
Commerce media
Media strategy
Budget management
Data analysis
Incrementality testing
CPAs
Household penetration
Strategic planning
Agency management
Stakeholder management
CPG industry knowledge
Marketing
Sales
Project management

Benefits

Competitive compensation
Health benefits
Flexible medical spending account
Health spending account
RRSP program
Tuition reimbursement
Discount program

Visa sponsorship

Not detected in the job text

Keywords

Retail Media
Commerce Media
CPG
Walmart Connect
Kroger Precision Marketing
Loblaw Advance
Instacart Ads
Media Strategy
Budgeting
CPA
HHP
Incrementality
Data Analysis
Marketing
Sales
Shopper Marketing
Brand Management
Agency Management
AI
Retail Networks
P&L
Trade Marketing
Media Planning
Measurement Framework
Lift Studies

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