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Financeit

Regional Sales Manager, Central Ontario

Toronto, ON, Canada

Pay: $80,000 to $100,000 CAD / year
Job type: Full-time
Apply by: Mar 22, 2027
Experience: 5 years of experience with B2B hands-on direct sales and relationship management
Posting language: English
Posted: Sep 23, 2026

Apply About employer

Applications open in a new tab.

Original job description

Who we are:

Financeit is a point-of-sale financing provider serving some of the largest home improvement and retail organizations in Canada. Our platform helps businesses close more sales by offering customers affordable monthly payment options for their next big home improvement, vehicle or retail purchase.

We are small enough that you can make an impact within the company and large enough to make an impact in the market. Financeit is a company where collaboration, inclusivity, fairness, and respect aren't just ideas that get talked about, but are part of who we are. If such a workplace intrigues you, we hope you'll join us.

About the role:

With a focus on driving sales volume in a defined territory, the Regional Sales Manager will be responsible for working with existing accounts and hunting and qualifying new prospects. At least 50% of this role is in the field meeting with prospects and clients.

This B2B role involves dealing directly with the owners, finance managers and sales teams of Home Improvement and Home Services businesses looking to use our consumer financing platform and programs.

To succeed in this role, you welcome challenges and are a driven performer motivated by exceeding targets. You are a seasoned hunter comfortable with cold calling, and you understand that once the deal is closed, the heavy lifting has just begun.

What you'll do:

Strategy and Planning:

Identify new business opportunities, building and maintaining relationships with key stakeholders, both externally and internally to achieve ambitious sales targets.
Develop and implement comprehensive business development strategies aligned with the company's goals.
Conduct market research to identify emerging trends, market opportunities, and competitive landscape.
Create actionable sales plans to target new dealers and drive origination
Meet and exceed clear performance expectations and provide ongoing feedback to leadership.

Business Development:

Identify and pursue new business opportunities through networking, partnerships, and industry events.
Build and maintain strong relationships with key clients, partners, and industry stakeholders.
Negotiate and close high-value dealers that drive revenue growth.

Performance Management:

Monitor and analyze sales performance metrics to ensure targets are met or exceeded.
Prepare regular sales forecasts, reports, and presentations for leadership.
Identify areas for improvement and implement strategies to enhance sales effectiveness.

Collaboration and Communication:

Collaborate with marketing, product development, and other internal teams to align sales efforts with overall business objectives.
Represent the company at industry events, trade shows, and conferences to enhance brand visibility and generate leads.
Execute regular training and coaching sessions with merchants

Requirements

5 years of experience with B2B hands-on direct sales and relationship management
Experience in consumer financing, SaaS, or home improvement will be considered a strong asset
Experience using CRM tools, ideally Salesforce
Strong interpersonal and organizational skills
Ability to multitask and meet deadlines under pressure
Ideally, you are located in Central Ontario, Canada (e.g., Barrie, Newmarket, Vaughan, North York, Scarborough, etc.)
Willingness to travel 50% of the time
A valid driver's license and access to a car

Benefits

Winner of Canada's Most Admired Corporate Cultures, twice. We offer more than just the basics, take advantage of:

An award-winning culture with a collaborative & inclusive team
Competitive pay and performance-based bonus:

Annual Base Salary: $80,000 - $100,000
Annual Bonus: 67%

Committed to flexible work arrangements, offering hybrid workplace options
Comprehensive medical, dental and vision coverage + Lifestyle Account
RRSP Matching and Parental Leave Top UP Program
In office massage, meditation & workout sessions
Virtual events such as Lunch & Learns, company parties, fun team activities and charity initiatives
Career learning and development programs

Next Steps:

If what you just read excites you, we'd like to hear from you! Please submit your application and we'll contact you if you are selected to move forward in the process.

Financeit is an equal opportunity employer. We celebrate diverse backgrounds and perspectives because we know they make our team stronger and our product better. We hire based on talent, potential, and culture add - no matter your background, identity, or life experience, you are welcome here.

We may use AI to support our hiring process. While these tools assist our team, applications are ultimately reviewed and assessed by our recruiters. If you require accommodation at any stage of the recruitment process, please let our People Success team know. Please note that this posting is for an existing vacancy, and all employment offers are contingent upon a successful background and credit check, among other verifications.

Apply About employer

More about this job

Responsibilities

Develop sales strategies and plans to acquire new dealers, grow sales volume, and meet or exceed territory targets. Build and manage client and partner relationships, negotiate and close deals, monitor sales performance, collaborate with internal teams, and represent the company at industry events.

Requirements

Requires at least five years of hands-on B2B direct sales and relationship management experience, with experience in consumer financing, SaaS, or home improvement considered an asset. Candidates should have CRM experience, strong interpersonal and organizational skills, the ability to manage competing deadlines, willingness to travel 50% of the time, and a valid driver's license with access to a car.

Skills

B2B Direct Sales
Relationship Management
Business Development
Prospecting
Cold Calling
Negotiation
Sales Strategy
Market Research
Sales Forecasting
Performance Analysis
CRM Tools
Salesforce
Client Relationship Building
Training And Coaching
Communication
Organization

Benefits

Competitive Pay
Performance-Based Bonus
Hybrid Workplace Options
Medical Coverage
Dental Coverage
Vision Coverage
Lifestyle Account
RRSP Matching
Parental Leave Top-Up
Learning And Development Programs
Flexible Work Arrangements

Visa sponsorship

Not detected in the job text

Keywords

B2B Sales
Consumer Financing
Point-Of-Sale Financing
SaaS
Home Improvement
Home Services
Business Development
Territory Sales
Dealer Acquisition
Lead Generation
Cold Calling
Networking
Partnerships
Sales Strategy
Market Research
Competitive Analysis
Sales Planning
Sales Targets
Revenue Growth
Negotiation
Sales Forecasting
Sales Performance Metrics
CRM
Salesforce
Merchant Training
Coaching
Trade Shows
Industry Events
Field Sales

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