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Added 18 hours ago
Senior Strategic Sales Development Representative
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Other
OpenText has developed global Centres of Excellence for Sales Development to support best in class cloud software technology and solutions.
Added 1 day ago
Senior Outside Technical Sales Representative – U.S. Business Development
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Toronto, ON · Scarborough, ON
From $100,000 CAD / year
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Added 24 days ago
Senior Sales & Business Development Representative
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Added 1 month ago
Senior Sales Development Representative
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Added 16 days ago
Senior Sales Development Representative
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Added 1 month ago
Senior Outbound Sales Development Representative
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$50,000 to $60,000 CAD / year
Full-time · Remote
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Added 4 months ago
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Canada
Full-time
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Added 4 months ago
Senior Sales Development Representative
Forward Financing
Remote, Canada
$50,000 to $60,000 CAD / year
Full-time · Remote
We’re looking for a driven and persuasive Sr Sales Development Representative (Sr SDR) to own one of the most important parts of our revenue funnel: prospecting previously approved…
Added 4 months ago
Senior Sales Development Representative - AI & Automation
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Added 2 days ago
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Full-time
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Added 1 month ago
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Added 23 days ago
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Added 12 hours ago
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Added 21 days ago
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Added 5 days ago
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Added 11 days ago
Senior Specialist, National Sales Enablement
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Forward Financing

Senior Sales Development Representative

Remote, Canada

Pay: $50,000 to $60,000 CAD / year
Job type: Full-time
Workplace: Remote
Experience: 1+ year of experience in a sales environment
Posting language: English
Posted: May 20, 2026

Apply About employer

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Original job description

Forward Financing is a financial technology company based in Boston, Massachusetts with team members throughout the United States, Dominican Republic, and Canada. The company is on a mission to unlock the capital that fuels small businesses across America. Recognized as a Best Place to Work by Built In Boston and certified as a Great Place To Work®, Forward is investing in its employees, technology, and customer experience – with long-term success in mind every step of the way.

We’re looking for a driven and persuasive Sr Sales Development Representative (Sr SDR) to own one of the most important parts of our revenue funnel: prospecting previously approved customers who did not move forward, and converting partially completed financing applications into full submissions. These are a blend of warm and cold leads - SMB owners who’ve started the process but haven’t crossed the finish line or reviewed a prior offer and didn't move forward. Your job is to pick up the conversation, uncover what’s holding them back, build urgency, and help them complete their revenue-based financing application.

This role involves engaging in fast-paced conversations, addressing objections in real-time, and consistently driving measurable results through lead conversion. We are looking for an individual who is wanting to kick-start their career in a highly transactional, fast-paced sales environment.

In this role you will:

Speak with business owners to assess goals, address questions, and present funding options as a solution to their business needs
Master a high-volume auto-dialer environment, maintaining the stamina to deliver high-quality pitches on the 100th call of the day as effectively as the 1st.
Educate prospects on our product, the submission process, and the value proposition of our funding
Drive urgency and clear call-to-actions to maximize submission volume
Track lead activity, status, and outcomes in Salesforce
Collaborate closely with the Manager, Direct Sales, Marketing, and Product for funnel improvements

Your success is measured by hard data. We expect the following:

Consistent daily attainment of outbound call volume, talk time, and multi-channel touchpoints (SMS/Email).
Monthly and quarterly revenue/KPI targets are treated as a floor, not a ceiling.
Consistent Pipeline and Funnel Management - maintaining frequency and activity on potential leads and keeping all notes up to date in CRM (Salesforce)
Ability to adapt in an evolving environment and team, and a willingness to shift focus on the fly

Role Requirements:

1+ year of experience in a sales environment
Relentless follow-up game
Great phone presence, fast typing, strong written communication
Comfortable using tools like Dialpad, Salesforce, and Tableau
Metric-driven mindset
Able to juggle multiple conversations, stay organized, and follow internal processes and guidelines

Preferred:

Background in application-based conversion flows (funding, insurance, etc.)
Bilingual (Spanish)

Compensation:

Annual Targeted Salary: $50,000 – $60,000 CAD

Monthly Variable: You have the potential to earn an additional $2,000 CAD per month in variable compensation. The final payout of variable compensation is determined by achievement of performance metrics.

At Forward Financing, we're committed to fair and transparent compensation. We believe in providing a compensation package that recognizes your skills, experience, and the unique value you bring to our team. We take a market-based approach to pay, regularly reviewing benchmark data to ensure our compensation remains competitive, equitable, and aligned with our performance-driven culture.

Final offers are determined by a variety of factors, including the candidate's qualifications, relevant experience, specific skills, and internal equity. This approach ensures that our compensation is competitive and equitable. Your recruiter will provide specific details on the expected base and variable earnings as it pertains to this specific role. This position is to fill an existing vacancy.

Total Rewards:

Additionally, we offer a comprehensive total rewards package, including but not limited to: medical, dental, vision, a flexible time-off policy, paid parental leave, RRSP match, wellness reimbursement, volunteering days, annual professional development budget, and charitable donation match.

Forward is proud to be a remote-first company, keeping workplace flexibility a top priority for our employees. As a business, we are focused on impact; we are more concerned with your contributions to the success of the company than where you get your work done. To help facilitate in-person collaboration, employees are welcome to work from one of our premiere office locations.

When we aren’t collaborating to drive business and support our customers, we’re finding virtual and in-person ways to get to know our colleagues, celebrate team wins, and have fun together!

Our Culture: The Forward Compass

The Forward Compass is the standard we hold for ourselves and one another - guiding how we lead, collaborate, and show up every day to move in the same direction.

Back the Builders: We are wired to fuel customer progress, not just provide support.
Rooted in People: We create an environment that balances deep connection with the extreme ownership and honesty required to reach our highest potential.
Flying V: We move through coordinated effort with speed and urgency to achieve what no individual could do alone.
Always Forward, Never Finished: We pursue growth with a relentless drive that keeps us ahead of the competition.

About Us:

Forward Financing is a fintech company based in Boston, Massachusetts with team members throughout the United States, Dominican Republic, and Canada. The company is on a mission to unlock the capital that fuels small businesses across America. Whether facing challenges accessing traditional financing or simply needing a convenient, flexible solution, Forward is committed to funding more of the millions of small businesses nationwide. By simplifying the requirements, streamlining the process, and using advanced proprietary technology, Forward is often able to deliver approvals within hours and funds that same day – giving more businesses the financial opportunity they need to thrive. Plus, with their dedicated teams and award-winning service, customers get personalized support when they need it most.

Since 2012, Forward has expanded access to capital by providing over $4.8 billion in funding to more than 92,000 small businesses. The company is A+ rated by the Better Business Bureau with an Excellent / 4.7 stars rating on Trustpilot.com. Recognized as a Best Place to Work by Built In Boston and certified as a Great Place To Work®, Forward is dedicated to empowering both its team and the customers they serve, helping them succeed and thrive.

Equal Opportunity Employment Information

It is the policy of Forward Financing to ensure equal employment opportunity without discrimination or harassment on the basis of race, religion, national origin, status, age, sex, sexual orientation, gender identity or expression, marital or domestic/civil partnership status, disability, veteran status, genetic information, or any other basis protected by law. We welcome and encourage applications from people with disabilities. Please let us know should you require any accommodations. As part of our commitment to a streamlined and equitable hiring experience, we use AI tools to assist with candidate screening and assessment.

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More about this job

Responsibilities

The SDR is responsible for prospecting previously approved customers and converting partially completed financing applications into full submissions. This involves high-volume outbound calling, educating prospects on funding options, and tracking activity within Salesforce.

Requirements

Candidates need 1+ years of experience in sales or lead generation, preferably in a high-volume environment. Proficiency with CRM tools like Salesforce and a metric-driven mindset are required, with Spanish bilingualism preferred.

Skills

Lead Generation
Prospecting
Objection Handling
Salesforce
Dialpad
Tableau
Written Communication
Phone Presence
Pipeline Management
Spanish Bilingualism
Customer Engagement
Lead Conversion

Benefits

Medical Insurance
Dental Insurance
Vision Insurance
Flexible Time-off Policy
Paid Parental Leave
RRSP Match
Wellness Reimbursement
Volunteering Days
Annual Professional Development Budget
Charitable Donation Match

Remote locations

Ontario, Canada
Alberta, Canada

Remote locations (standardized)

Ontario, Canada
Alberta, Canada

Visa sponsorship

Not detected in the job text

Keywords

Fintech
SDR
Revenue-based Financing
SMB
Salesforce
Dialpad
Tableau
Auto-dialer
KPIs
Lead Conversion
Outbound Calls
Pipeline Management
Financial Technology
Bilingual Spanish

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