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Brand & Advertising Advisor

  • Toronto, ON, M5J 0B8, Canada

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Job details

Posting language
English
Posted

Original job description

Company Description

At Freedom, we’re proud to be leaders in a movement that brings affordable wireless services to Canadians – we’re always on the lookout for go-getters that are committed to disrupt the status quo.

Does that sound like you? We’d love to meet you.

Short Description

Job Description

Reporting to the Manager, Brand and Advertising, you will work across a diverse portfolio spanning mass advertising campaigns, organic and paid social, sponsorships, influencer marketing, and other integrated marketing activities.

This is a hands-on role in which you will take campaigns and programs from brief to launch, coordinating internal stakeholders, agency partners, and vendors so that projects are delivered on time, within budget, and in alignment with the brand.

This role is ideal for an organized, proactive marketer who thrives on managing multiple priorities, solving problems, and playing a key role in delivering effective campaigns and projects that make a meaningful impact.

Advertising and Marketing

  • Support the planning of integrated marketing initiatives and lead the coordination and execution of assigned projects across a variety of channels and platforms. 
  • Write clear briefs and partner with creative and media teams to bring ideas and projects to life. 
  • Manage project timelines, deliverables, approvals, and stakeholder communications. 
  • Track and report on campaign and project performance and share insights and recommendations to improve future initiatives. 
  • Develop a strong understanding of Freedom Mobile's brand positioning, products, and marketing objectives, helping ensure consistency across every touchpoint. 
  • Stay current on emerging marketing trends, platforms, and cultural developments. 

Budget Coordination

  • Own the administrative processes related to the departmental budget, including purchase order creation, invoice tracking, monthly accruals, and budget reconciliation. 
  • Maintain accurate and up-to-date budget trackers, proactively identify discrepancies, and follow up on outstanding items. 

Qualifications

  • Bachelor’s degree in Marketing, Communications, Advertising, Business, or a related field, or an equivalent combination of education and relevant experience. 
  • 3 to 5 years of progressive experience in brand, advertising, integrated marketing, agency account management, or a related marketing role including experience coordinating multichannel campaigns with creative, media and other agency partners. 
  • Working knowledge of brand, advertising, media, digital marketing, and integrated campaign delivery and measurement. 
  • Proficiency in standard marketing, social media, scheduling, analytics, reporting, and Microsoft Office tools. 
  • Strong written and verbal communication skills with the ability to adapt to evolving priorities in a fast-paced environment. 
  • Budget management experience is an asset. 

Additionnal Information

  • Salary: Commensurate with qualifications and experience.
  • Take advantage of a customizable health & dental benefits program and opportunities for company-matched pension (according to position). 
  • Promote your health with the wellness program, which focuses on physical, psychological, financial, and social health.
  • Benefit from the Employee Assistance Program for you and your family, including Virtual Healthcare.
  • At Freedom, we recognize your great work through a corporate line with provided service, device subsidy and discounts on Freedom products & services.
  • Participate in projects that make an impact and take on challenges that will allow you to surpass yourself.
  • Develop your full potential and imagine what you can become within Quebecor’s family through our various career opportunities.
  • This posting is for an existing vacancy.

Check out our Activity Report for an overview of the projects to which you could contribute !

We value your uniqueness !

We are committed to creating and maintaining an accessible, equitable and inclusive workplace that reflects the diversity of the community to which we belong. We strive to provide a work environment where each individual is valued and respected for who they are and can realize their full potential. We're eager to discover all the qualities that make you unique!

We are happy to make accommodations to promote accessibility upon request. If you need an accommodation at any stage of the process, please don't hesitate to let us know when you first contact us.

More about this job

Responsibilities

The Brand & Advertising Advisor will coordinate and execute integrated marketing campaigns across various channels from brief to launch. They are also responsible for managing departmental budget processes, including purchase orders, invoicing, and reconciliation.

Requirements

Candidates must have a bachelor's degree in a relevant field and 3 to 5 years of progressive experience in brand, advertising, or integrated marketing. Proficiency in marketing tools, strong communication skills, and experience managing agency partners are essential.

Skills

  • Brand management
  • Advertising
  • Integrated marketing
  • Project management
  • Budget coordination
  • Social media marketing
  • Influencer marketing
  • Stakeholder management
  • Agency management
  • Campaign planning
  • Marketing analytics
  • Communication skills
  • Media planning
  • Digital marketing
  • Vendor management

Benefits

  • Health and dental benefits
  • Company-matched pension
  • Wellness program
  • Employee assistance program
  • Virtual healthcare
  • Corporate phone line
  • Device subsidy
  • Discounts on products and services

Visa sponsorship

Not detected in the job text

Categories

  • Marketing
  • Creative & Media
  • Management & Leadership
  • Administrative

Keywords

  • Brand
  • Advertising
  • Integrated Marketing
  • Social Media
  • Influencer Marketing
  • Project Management
  • Budgeting
  • Purchase Orders
  • Invoice Tracking
  • Media Planning
  • Digital Marketing
  • Agency Management
  • Campaign Performance
  • Marketing Strategy
  • Stakeholder Coordination
  • Microsoft Office
  • Analytics
  • Reporting
  • Wireless Services
  • Brand Positioning

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