Marketing Coordinator
- Toronto, ON, Canada
$37 to $45 CAD / hour · Contract
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Job details
- Pay
- $37 to $45 CAD / hour
- Job type
- Contract
- Apply by
- Posting language
- English
- Posted
Original job description
Marketing Coordinator
Location: Toronto, ON
Onsite Flexibility: Hybrid
Contract Details
- Position Type: Contract
- Contract Duration: Through Sept 24th, 2027 (extension possible; conversion to permanent possible)
- Pay Rate: C$37.00–C$45.00 / Hour (CAD)
- Shift / Schedule: Monday–Friday, core business hours; overtime as needed
- Travel Requirements: Not required
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Job Summary
As a Social Marketing Specialist, you'll be passionate about attracting the best talent through content creation and copywriting. Whether you're writing a script for a colleague story about career growth or creating a new carousel to promote the organization's Colleague Promise on social media, you'll help show prospective candidates what it's like to work there. As a valued member of the Candidate Attraction team, you'll champion social media growth, manage day-to-day content execution, and analyze performance data to continuously improve talent attraction strategies.
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Key Responsibilities
- Champion the growth of the organization's LinkedIn and careers Instagram channels through regular content creation and publishing.
- Manage day-to-day execution including marketing intake requests, content planning, publishing, community management, and performance measurement/reporting.
- Create unique external and internal digital content to support talent attraction and bring the Employee Value Proposition to life, including social content, newsletters, static imagery, and other program initiatives across the team as requested.
- Support concept brainstorming and own script development to tell the stories of colleagues.
- Analyze data from social media channels to generate insights on content performance and implement learnings into future social content strategies.
- Support content updates on the organization's owned candidate attraction channels, career website, Glassdoor, Indeed, LinkedIn, etc.
- Participate in approximately 1 hour of team meetings per week plus additional ad hoc meetings as needed.
- Collaborate internally with minimal external partner interactions.
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Must-Have Requirements
- Strong writing and editing skills
- Knowledge of organic social media platforms, best practices and content development
- Experience managing paid campaigns on LinkedIn and Instagram
- Proficiency in Meta Business Manager, LinkedIn Campaign Manager, and social media publishing software (Sprinklr preferred)
- Experience in graphic design & editing software (Adobe Creative Suite) preferred
- 3 years of relevant experience
Nice-to-Have Requirements
- Adobe
- Experience working in agile and using Jira and Confluence an asset
- Recruitment marketing or employer branding
- DISQUALIFIERS – is there any information/experience on a candidate's resume that would disqualify them from consideration for this position?
- N\A
Required Experience
- Minimum 3 years of relevant experience in a similar role with a creative and social media focus
- Must have a creative portfolio from actual corporate experience (not school projects) to showcase
- Open to candidates from any industry with experience in a similar creative and social-focused role
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Work Environment / Physical Requirements
- Role is currently work-from-home with onsite as needed; transitioning to 4 days per week in office in the near future - 100% commitment to in-office requirements is required
- Training period: 60 to 90 days
- Interview process: 1 round, virtual, camera on
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About the Client
This client is a leading financial services institution operating across Canada and internationally, employing tens of thousands of professionals in banking, technology, marketing, and corporate functions. The organization's teams include solutions developers, marketing specialists, digital strategists, and IT professionals who collaborate across agile, fast-paced environments focused on innovation and long-term growth.
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About GTT
GTT is an NMSDC-certified Minority Business Enterprise (MBE) headquartered in Portsmouth, New Hampshire. GTT is a subsidiary of Chenega Corporation, an Alaska-based company and one of the largest Alaska Native-owned corporations. An Inc. 5000 honoree and one of SIA's Best Staffing Firms to Work For, GTT connects professionals with Fortune 500 organizations across IT, engineering, construction, utilities, life sciences, financial services, and healthcare throughout the U.S. and Canada. We're committed to diverse, inclusive workplaces and to placing people in roles where they can do their best work.
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Job Number: 26-18588 Industry: Sales & Marketing
More about this job
Responsibilities
Create and publish content for LinkedIn, Instagram, and other candidate attraction channels, including colleague stories, newsletters, and digital assets that communicate the employee value proposition. Manage social content operations, analyze performance data, report insights, and apply learnings to future talent attraction strategies.
Requirements
Requires at least three years of relevant experience in a creative, social media-focused role, strong writing and editing skills, knowledge of organic social media, and experience managing paid LinkedIn and Instagram campaigns. Candidates must provide a portfolio of work from actual corporate experience; proficiency with Meta Business Manager, LinkedIn Campaign Manager, and social publishing tools is required, while Adobe Creative Suite experience is preferred.
Skills
- Writing
- Editing
- Organic Social Media
- Paid Social Media Campaigns
- LinkedIn Campaign Manager
- Meta Business Manager
- Social Media Publishing
- Content Planning
- Content Creation
- Graphic Design
- Adobe Creative Suite
- Performance Measurement
- Social Media Analytics
- Copywriting
- Community Management
- Employer Branding
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Creative & Media
- Human Resources
- Data & Analytics
Keywords
- Talent Attraction
- Recruitment Marketing
- Employer Branding
- Employee Value Proposition
- Organic Social Media
- Paid Campaigns
- Meta Business Manager
- LinkedIn Campaign Manager
- Sprinklr
- Adobe Creative Suite
- Content Creation
- Copywriting
- Script Development
- Graphic Design
- Social Media Publishing
- Community Management
- Performance Measurement
- Social Media Analytics
- Career Website
- Glassdoor
- Indeed
- Agile
- Jira
- Confluence