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Added 54 mins ago
AU
Manager, Marketing
Algoma University
Sault Ste. Marie, ON · Brampton, ON
- $91,863 to $114,829 CAD / year
Algoma University has an existing vacancy in the position of Manager, Marketing. Reporting to the Director, Strategic Communications, Issues Management & Marketing, the Manager, Marketing…
Added 1 hour ago
L
Senior Product Operations Manager
LiveKit
Canada
- Full-time
We're looking for our first Product Operations Manager. Our product team is small, senior, and growing fast, with each PM coming in to establish the foundations of a new part of the…
Added 1 hour ago
A
Sr. Business Analyst
Affinity
St. John's, NL · Greater St. John's Metropolitan Area
- Contract
…initiative by leading business analysis, requirements validation, data migration, testing, and change management activities. They will help transition legacy motor vehicle and driver…
Added 2 hours ago
A
Senior Product Manager, Data Platform
Autodesk
Toronto, ON · AMER - Canada - Ontario - Toronto - University Ave
- Full-time
Autodesk is hiring a Product Manager to join the Analytics Data Platform team. The Analytics Data organization builds and runs the data and AI platform Autodesk teams use to capture,…
Added 3 hours ago
A
Senior Product Manager, Data Platform
Autodesk
Toronto, ON
- Full-time
Autodesk is hiring a Product Manager to join the Analytics Data Platform team. The Analytics Data organization builds and runs the data and AI platform Autodesk teams use to capture,…
Added 3 hours ago
A
Senior Product Manager, Data Platform
Autodesk
Toronto, ON
- Full-time
Autodesk is hiring a Product Manager to join the Analytics Data Platform team. The Analytics Data organization builds and runs the data and AI platform Autodesk teams use to capture,…
Added 4 hours ago
Lead Software Developer
Geotab
Toronto, ON · Oakville, ON · Waterloo, ON
Geotab is advancing security, connecting commercial vehicles to the internet and providing web-based analytics to help customers better manage their fleets. Geotab’s open platform and…
Added 4 hours ago
P
Accounts Receivable Escalations Analyst
PointClickCare
Mississauga, ON
- $56,000 to $62,000 CAD / year
- Contract
With the largest long-term and post-acute care dataset and a Marketplace of 400+ integrated partners, our platform serves over 30,000 provider organizations, making a real difference in…
Added 4 hours ago
OP
Sr Data Analyst (Equity/Social Identity)
Ottawa Police Service
Ottawa, ON
- Full-time
Reporting to the Program Manager Equity, Diversity & Inclusion, the Senior Data Analyst is responsible for providing material support and analytic advice to Senior Leadership including…
Added 4 hours ago
T
Senior IT Data Specialist
TD
Toronto, ON
- Full-time
Facilitate data ownership across Canadian LOBs, connecting Segment Data Owners with the Enterprise customer master platform and ensuring the appropriate owners are engaged in decisions…
Added 4 hours ago
T
Senior Business Application Specialist
TD
Toronto, ON
- Full-time
Lead or provide expertise to Product owners/Business system Analysts/ Data Analysts / Specialists in defining and managing detailed requirements, operating model, Features/Epics/user…
Added 4 hours ago
Sr Data Analyst (Equity/Social Identity)
CityofOttawa
Ottawa, ON
Reporting to the Program Manager Equity, Diversity & Inclusion, the Senior Data Analyst is responsible for providing material support and analytic advice to Senior Leadership including…
Added 5 hours ago
AU
Manager, Marketing
Algoma University
Sault Ste. Marie, ON
- $91,863 to $114,829 CAD / year
- Full-time
Algoma University has an existing vacancy in the position of Manager, Marketing. Reporting to the Director, Strategic Communications, Issues Management & Marketing, the Manager, Marketing…
Added 5 hours ago
GL
Senior Manager, Brand & Integrated Marketing
goeasy Ltd.
Mississauga, ON
- Full-time
The Senior Manager, Brand & Integrated Marketing will lead the evolution and activation of our brand strategy, ensuring our brands are distinctive, relevant, and consistently expressed…
Added 5 hours ago
T
Information Security Specialist - Risk Management Transformation
TD
Toronto, ON
- Full-time
…assessments, the control lifecycle, issue management, governance, data and evidence management, and GRC platform capabilities and integrations. The specialist applies sound judgment,…
Added 5 hours ago
C
Application Development Senior Manager - Vice President
Citi
Mississauga, ON
- Full-time
The Applications Development Senior Manager is a senior management level position responsible for accomplishing results through the management of a team or department in an effort to…
Added 5 hours ago
B
Senior Manager, Data Engineer, Applied AI Data Ingestion & Integration
BMO
Toronto, ON · FCP
- Full-time
The Applied AI Data Ingestion & Integration (DII) team provides end‑to‑end services to help move, prepare, and operationalize data for AI and analytics workloads. As a Senior Manager within…
Added 5 hours ago
B
Technical Product Manager – Aviation Maintenance Data
Boeing
Vancouver, BC · Richmond, BC · CAN - Richmond, Canada
- Full-time
As a Technical Product Manager, you’ll play a pivotal role in developing a data-driven analytics platform that is a foundation to a suite of advanced products in the areas of airplane…
Added 5 hours ago
RA
Senior Marketing Manager - Customer Engagement
Recrute Action
Toronto, ON
- Contract
Experience with MarTech tools (e.g., Salesforce Marketing Cloud, Adobe Customer Data Platform, Adobe Analytics, Voice dashboards, PowerBI).
Added 6 hours ago
T
Senior Product Manager (KYC - Fraud & Risk)
Trulioo
Remote, Canada
- Full-time
- Remote
We are looking for a highly driven, intellectually curious Senior Product Manager to lead Trulioo's KYC Fraud & Risk product line. This is a high-visibility individual contributor role at…
Added 7 hours ago
T
Finance Manager
TD
Toronto, ON
- Full-time
Formulate relevant and meaningful data analysis through comprehensive data visualization tools, profiling tools, segmentation, as well as leveraging advanced modeling and analytics
Added 7 hours ago
T
Specialized Finance Manager
TD
Toronto, ON
- Full-time
Develop analytics, reporting, and insights on RWA and leverage movements to support senior management decision-making and regulatory engagement
Added 7 hours ago
T
Senior Business Program Analyst
TD
Toronto, ON
- Full-time
The Senior Business Program Analyst will support the execution of customer remediation programs by managing data operations, reporting, reconciliation activities, and production processes…
Added 8 hours ago
O
Senior Manager, Marketing Analytics
Optro
Remote, Canada
- $128,000 to $176,000 CAD / year
- Full-time
- Remote
Marketing at Optro is scaling fast, and we need a leader who can turn our marketing data into decisions the business actually acts on. As Senior Manager, Marketing Analytics, you will own…
Added 8 hours ago
Senior Manager, Sales Effectiveness Seismic Product Owner, GTB - Toronto
Scotiabank
Toronto, ON
The Senior Manager, Sales Effectiveness Seismic Product Owner is accountable for maximizing the value of GTB’s Seismic platform as a core sales enablement capability. Acting as the business…

Groupe Dynamite

Sr Specialist Performance Creative

Mont-Royal, QC, Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Apply by: Nov 8, 2026
Experience: 5 to 7 years of experience in creative strategy, paid social or performance marketing, in retail, E-commerce, DTC or an agency;
Posting language: English
Posted: Oct 9, 2026

Original job description

Overview

Groupe Dynamite Inc. (GDI) is a Montréal-based, public company of integrated omni-channel brands, designing and distributing accessible, trend-forward fashion for women since 1975.

Our mission of "Empowering YOU to be YOU, one outfit at a time" is brought to life through the GARAGE and DYNAMITE banners and represents the consumer-centric core of GDI's long-standing success as a leading retailer in North America.

Today, GDI operates nearly 300 stores across Canada and the United States, as well as shoppable brand experiences at Garageclothing.com and Dynamiteclothing.com.

Job Summary

Reporting to the Manager, Paid Media, the Ad Creative Strategist is accountable for the creative performance of paid social and digital media. This role informs overall marketing and social strategy with performance data and platform insights, and tailors it for paid media so that what we run is built to perform on each platform.

Working closely with the Creative, Social and Marketing teams, the Senior Creative Strategist translates brand direction into paid-ready briefs, designs and runs structured creative tests, and feeds the learnings back into the wider creative conversation to help grow traffic and sales.

The ideal candidate lives in Meta, TikTok and Snapchat, understands what makes a thumb stop, and can explain with data why one concept outperformed another. You are as comfortable writing a creator brief as you are reading a creative breakdown by hook, angle and format, and you know how to influence without owning.

Key Responsibilities

Accountable for the creative performance of paid social: monitor results by concept, format, hook and audience, and drive the recommendations on what to iterate, scale or retire;
Inform the Social and Marketing teams' creative strategy with paid performance insights, audience learnings, platform trends and competitor creative, and share them regularly in a form the teams can act on;
Tailor approved brand and campaign creative for paid media: adapt concepts, hooks, messaging hierarchy, formats and lengths to each platform and funnel stage while staying true to brand direction;
Design and run a structured creative testing roadmap with hypotheses, variables, budgets and read-out dates, aligned to the promotional calendar and seasonal moments, and report on learnings;
Identify organic and creator content with paid potential and partner with the Social team on selecting, adapting and amplifying it, including Spark Ads and partnership ads;
Work with media buyers to align creative rotation, refresh cadence and fatigue management with budgets and funnel goals;
Track competitor and category creative, and new ad formats, and turn them into concept suggestions and test proposals;
Build and maintain a creative insights library that Creative, Social and Marketing can use when planning content.

To qualify for this role, you must have

Undergraduate degree in Marketing, Communications, Business or a related field, preferably;
5 to 7 years of experience in creative strategy, paid social or performance marketing, in retail, E-commerce, DTC or an agency;
Hands-on experience with Meta Ads Manager and TikTok Ads Manager;
Snapchat experience an asset;
Strong writing and briefing skills, and the ability to give clear, constructive feedback to designers, editors and creators;
An analytical mindset: comfort with creative metrics such as hook and hold rate, CTR, CVR, CPA and eROAS, and with tools such as Funnel or Motion;
Excellent presentation, communication and stakeholder skills, with a track record of influencing teams you do not manage;
Strong project management and attention to detail;
Bilingualism (French and English) is required for daily communication with suppliers, employees, and stakeholders, both within and outside of Quebec.

At GDI, You Will Be Part Of a Growing Organization That Understands The Importance Of Investing In People And Offers You

A comprehensive compensation package that includes performance-driven bonuses;
A group retirement savings program with employer matching;
Flexible group insurance with personalized coverage that meets your needs;
An employee discount at Garage and Dynamite;
Exclusive private sample sales;
A flexible vacation policy;
And more!

GDI has been repeatedly voted one of Montréal’s Top Employers and one of Canada’s Top Employers for Young People.

Our promise…

No day will be like the last - we aim to be better today than we were yesterday. We are committed to employment equity.

Candidates that are retained will be called for an interview.

Apply About employer

More about this job

Responsibilities

Lead the creative performance strategy for paid social and digital media by analyzing results, developing structured creative tests, and recommending which concepts to iterate, scale, or retire. Adapt brand creative for platforms and funnel stages, collaborate with Social, Creative, Marketing, and media buying teams, and share actionable insights and learnings.

Requirements

A degree in Marketing, Communications, Business, or a related field is preferred, along with 5–7 years of experience in creative strategy, paid social, or performance marketing. Candidates need hands-on Meta and TikTok Ads Manager experience, strong analytical, writing, briefing, communication, and project management skills, and fluency in French and English.

Skills

Creative Strategy
Paid Social Advertising
Performance Marketing
Meta Ads Manager
TikTok Ads Manager
Snapchat Advertising
Creative Testing
Data Analysis
Copywriting and Briefing
Stakeholder Influence
Project Management
Performance Metrics
Creator Partnerships
Competitor Analysis
Platform Trend Analysis
Bilingual Communication

Benefits

Performance-Driven Bonuses
Flexible Group Insurance
Employee Discount
Private Sample Sales
Flexible Vacation Policy

Visa sponsorship

Not detected in the job text

Keywords

Paid Social
Digital Media
Creative Strategy
Meta Ads Manager
TikTok Ads Manager
Snapchat
Performance Marketing
Retail
E-Commerce
Direct-to-Consumer
Creative Testing
Creative Briefs
Hook Rate
Hold Rate
Click-Through Rate
Conversion Rate
Cost per Acquisition
eROAS
Funnel
Motion
Spark Ads
Partnership Ads
Creative Rotation
Ad Fatigue Management
Audience Insights
Competitor Creative
Creator Content
Promotional Calendar
Seasonal Campaigns
French and English

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