Communication Manager, Retail

Position Summary

Reporting to the Marketing Director, the incumbent is responsible for managing communications, maintaining the intranet, coordinating content calendars, and supporting social media initiatives. He or she ensures that all communications are aligned with the organization's brand image.

Responsibilities

Communications Plan and deploy communications intended for members. Highlight member initiatives, events, achievements, and successes. Manage the communications calendar and ensure deadlines are met. Collaborate with various teams to support their communication needs. Administer and enhance digital communication platforms. Propose new content ideas and innovative approaches to increase member engagement. Ensure brand consistency and the quality of communications in both French and English. Measure and optimize the reach, engagement, and effectiveness of communications. Social Media Manage social media content calendars and publications. Create and publish content showcasing members, events, partnerships, and network initiatives. Collaborate with internal teams to identify and promote key messages. Monitor trends and propose new content ideas. Increase member engagement and brand visibility across digital platforms. Event Communications Plan and coordinate event-related communications. Administer registration platforms and event communication tools. Support communications surrounding events. Develop content that encourages member participation and engagement. Intranet Maintain and manage content on the member intranet. Optimize the user experience and navigation on the platform. Recommend improvements aimed at increasing member usage. Manage the editorial calendar and ensure content accuracy.

Qualifications

Postsecondary education in Communications, Marketing, Journalism, Public Relations, or a related field. 5 to 8 years of experience in communications, content marketing, or corporate communications. Excellent verbal and written communication skills in both French and English. Strong writing, editing, and proofreading skills. Experience managing editorial calendars and communication plans. Good knowledge of intranet platforms, websites, and content management systems (CMS). Experience in social media management and content creation. Strong organizational and project management skills. High attention to detail and ability to manage multiple priorities simultaneously. Self-motivated, resourceful, and proactive with a solution-oriented approach.