Find work in Canada.

322,205 jobs across our Canadian network. How we count

Jobs in Canada

25+ jobs

Email me new jobs Save this search

Added 13 mins ago
F
Senior AI Architect (Architect-Practitioner)
Fastloop
Vancouver, BC
- Full-time
Cloud focus: Lead both GCP and Microsoft Azure technical work, filling gaps where our team has limited experience.
Added 13 mins ago
IW
Director HR Business Partner
IG Wealth Management
ON · Ontario, Canada
- Full-time
The Director, HR Business Partner is a dynamic and strategic HR leader responsible for partnering with senior leaders to develop and deliver people strategies that enable business…
Added 13 mins ago
PM
Senior Creative Director
Pro Marketer
Canada
- Contract
Looking for a freelance / fractional Creative Director. Toronto. E-commerce DTC.
Added 13 mins ago
FN
Director, Primary Care - Northern Region
First Nations Health Authority
Prince George, BC
- Full-time
…in the workforce. Applicant skills, perspectives and lived experience may be matched for this role, or other opportunities within the…
Added 13 mins ago
FS
Area Safety Manager
First Student
Toronto, ON · Scarborough, ON
- Full-time
Works with the Regional Safety Director (RSD), Location Safety Manager(LSM), Location Manager(LM) and the Maintenance Manager, to ensure safety provisions are developed and deployed in…
Added 13 mins ago
TM
Registered Psychotherapist
Tahli Mental Health Services
Toronto, ON
- Contract
We are particularly interested in clinicians with experience or a strong interest in:
Added 13 mins ago
T
Project Manager, REM Implementation
TransAlta
Calgary, AB
- Full-time
Reporting to the Director, REM Implementation, this role leads the planning and delivery of projects required to prepare TransAlta to operate under Alberta's Restructured Energy Market…
Added 13 mins ago
G
Estimator 2 - Buildings
Graham
Calgary, AB
- Full-time
Graham is recruiting an Estimator to support the Buildings Division. Reporting to the Estimating Director, the role supports or leads estimating efforts on higher‑complexity pursuits and…
Added 13 mins ago
R
Senior Product Manager, Platform / OS
Roku
Toronto, ON
- Full-time
…millions of TV streamers around the world while gaining meaningful experience across a variety of…
Added 13 mins ago
CD
Conseiller(ère) en relations communautaires
Centre de santé communautaire Hamilton/Niagara
Hamilton, ON
- Full-time
Diplôme d’études collégiales ou universitaires dans un programme de travail social ou de services sociaux ou équivalence en expérience de travail et formation dans un domaine connexe
Added 13 mins ago
B
Director of Finance
BackStretch
Vancouver, BC
- Full-time
In this Director of Finance position - this is a rare opportunity to join a local BC-based company that is scaling up! A fast-growing company now at 8 million gross revenue (with stretch…
Added 13 mins ago
MC
Représentant(e) du service à la clientèle – Santé animale / Customer Service Representative – Animal Health
Merck Canada
Kirkland, QC
- Full-time
Minimum d’un an d’expérience en service à la clientèle ou dans un autre rôle professionnel pertinent.
Added 13 mins ago
YB
Director, Marketing Campaigns and Performance
YMCA BC
New Westminster, BC
- Full-time
Position Title: Director, Marketing Campaigns and Performance
Added 13 mins ago
CH
Teacher
Crofton House School
Vancouver, BC · Greater Vancouver, BC
- $69,541 to $123,242 CAD / year
- Full-time
…grade-specific advisors to ensure a relatively consistent learning experience in advisory while monitoring the general tone and well-being of the students in the grade as a whole. The Head…
Added 13 mins ago
PB
Director, Data and Insights
Pacific Blue Cross
Burnaby, BC
- Full-time
If your experience includes roles such as Director of Data & Analytics, Director of Business Intelligence, Head of Data & Insights, Director of Data Governance, Director of Enterprise…
Added 15 mins ago
Principal Product Designer - Hospitality
OpenTable
Toronto, ON
With millions of diners, 70,000+ restaurant partners and 25+ years of experience, OpenTable, part of Booking Holdings, Inc. (NASDAQ: BKNG), is an industry leader with a passion for helping…
Added 15 mins ago
DW
Senior Marketing Project Manager
Durabuilt Windows & Doors
AB
- Full-time
Great marketing ideas are only as good as their delivery. At Durabuilt, our Director sets the direction, approves the budget and aligns on the creative. Then it’s over to you. You’ll take…
Added 15 mins ago
DI
Sr Manager, Product Owner
Definity Insurance Company
Waterloo, ON
- Full-time
Reporting to the Director, Commercial Insurance Project Delivery, the successful candidate will lead a team responsible for the design and delivery of the Business and Technology Roadmap…
Added 29 mins ago
Social Impact Specialist
Range
Toronto, ON
Learn from leaders. You'll work closely with the Director and Manager of Social Impact to support our largest partnerships and interact with Senior and Executive leadership across the…
Added 29 mins ago
OT
Site Reliability Engineering Lead, Product Enablement
Ontario Teachers' Pension Plan
Toronto, ON
- Full-time
Reports to: Director, Product / Data Enablement
Added 44 mins ago
AI
Project Manager - Civil Engineering
American Iron & Metal (AIM)
Montreal, QC
- Full-time
Reporting to the Director of Engineering and Projects, the Project Manager will be responsible for delivering civil engineering, railway infrastructure, new building construction, and…
Added 44 mins ago
MU
Administrative Assistant (Recruitment, Tenure & Promotion)
McMaster University
Hamilton, ON
- Full-time
…administrative support to the Department. Reporting into the Director of Administration and support the Chair, Psychiatry & Behavioural Neurosciences, the successful candidate will…
Added 44 mins ago
MU
Associate Director, Digital Infrastructure Strategy
McMaster University
Hamilton, ON
- Full-time
The Associate Director, Digital Infrastructure Strategy advances the modernization and evolution of the University’s digital infrastructure. Working across a decentralized University…
Added 44 mins ago
RV
Pathology Assistant
Royal Victoria Regional Health Centre
Barrie, ON
- Full-time
Under the medical direction and supervision of the Chief Pathologist and other Pathologists, and operational supervision of the Laboratory Manager and Director, key responsibilities include:
Added 44 mins ago
BC
Director of Finance And Operations
Bissell Centre
AB · Edmonton, AB
- Full-time
Currently, Bissell Centre is looking for a Director, Finance & Operations to join our dedicated Administration team as we journey with the Community towards an elimination of poverty. If…

Guusto

Demand Generation Manager

Canada

$90,000 - $110,000 · Full-time

Apply About employer

Applications open in a new tab.

Job details

Pay: $90,000 - $110,000
Job type: Full-time
Posting language: English
Posted: Oct 4, 2026

Original job description

About Us:

Guusto helps companies build cultures where people feel appreciated, from head office to the frontline. We partner with HR leaders at frontline-heavy organizations in healthcare, retail, manufacturing and hospitality. Our recognition and rewards programs reach every employee, including the ones who never sit at a desk. Since 2020, we have grown over 400 percent. We're the number one rated recognition and rewards solution on G2 and Capterra, with more than 10,000 five star reviews. Our customers include Canada Life, Levi's, Maple Leaf Foods, and thousands more.:

The Role:

We're hiring a hands-on demand-generation marketer to be the right hand to our Director of Growth Marketing. You'll own marketing-sourced pipeline and run our growth engine day-to-day across demand generation, paid, lifecycle, email, marketing operations, and online reputation management.

This is a senior individual contributor role. Our Director of Growth Marketing will lead strategy and our rapidly-growing partner channel. You’ll keep the core engine running and improving, so the whole team can move faster.

You’ll be the right fit for this role if you love both building programs as well as shipping them. You're as comfortable designing a nurture strategy as you are building the workflow in HubSpot and reporting on the results, and you love using AI every day to get more done.

What You’ll Own:

Demand Generation and Pipeline

Manage marketing-sourced pipeline targets and report on progress.
Plan, launch, and optimize campaigns that generate qualified leads and opportunities.
Oversee the inbound funnel day-to-day, ensuring the lead flow matches our ICP.
Partner with Sales on lead handoff, MQL and SQL definitions, and follow-up SLAs.
Spot pipeline gaps early and build programs to close them.

Paid and Digital

Run paid media across Google Ads, LinkedIn, Capterra and G2 PPC, owning budgets, bidding, and creative testing.
Improve conversion on landing pages and forms through A/B testing.
Track channel performance, CAC and ROI, and move spend to what works.

Lifecycle and Email

Map the customer lifecycle from first touch to renewal, and build programs for each stage.
Run nurture, onboarding, adoption, expansion, and re-engagement campaigns for our existing customers.
Partner with Account Management on upsell, cross-sell, and retention opportunities.
Own email end to end: planning, segmentation, copy, build, QA, and send. This includes our monthly newsletter.
Test subject lines, content, and timing to drive click and conversion rates.

Marketing Operations and HubSpot

Run HubSpot: workflows, lead scoring, lists, and clean data.
Build and run the weekly marketing scoreboard, sharing key insights with the team and leadership.
Maintain attribution reporting and UTM standards.
Use AI and automation to scale the engine, working with our GTM engineer to build workflows that save the team time.
Own the content calendar and schedule LinkedIn posts.

Reputation Management

Manage our presence on G2, Capterra, and other review sites.
Run review generation programs to grow volume, ratings, and category badges.
Put reviews and customer proof to work in campaigns, sales enablement, and the website.

What You’ll Support:

Partner Campaigns

Assist the Director of Growth Marketing with co-marketing, referral campaigns, and partner lead tracking.

Product Launches

Launch emails and campaign messaging for new features alongside the Product and Customer Experience teams.

Events

Support promotion and follow-up campaigns for conferences and webinars.

How We Measure Impact:

Marketing-sourced pipeline versus target, in dollars per quarter.
MQL-to-SQL and SQL-to-opportunity conversion rates.
Email and nurture engagement, and program-influenced revenue.
Cost per lead, cost per opportunity, and paid channel ROI.
Review volume and average rating on G2 and Capterra.
Customer expansion and retention influenced by lifecycle programs.

In Your First 90 Days, You’ll:

Get up to speed on review generation and PPC on G2 and Capterra.
Ship a monthly customer newsletter.
Audit HubSpot and fix attribution so marketing-sourced pipeline is a number everyone trusts.

What You Bring:

5 to 7 years in B2B growth, demand generation, or lifecycle marketing, with a track record of owning a pipeline number.
Comfortable working with data like funnel metrics, attribution, and spreadsheets, and love turning numbers into action.
Experience managing paid budgets and optimizing for pipeline, not just clicks.
Advanced, hands-on HubSpot skills: workflows, lead scoring, reporting, and campaign builds.
You use AI every day to do more with less. You've used tools like Claude Co-Work or Claude Code, or HubSpot's AI features to draft content, analyze data or automate workflows, and you can show us how.
Excellent writing for email, ads, and landing pages.
You're a scrappy, resourceful doer who's happy rolling up your sleeves as a senior individual contributor. When something's broken, you fix it. When there's no playbook, you write one. You find a way to get it done, even with a small team and budget.

What Will Make You Stand Out:

Experience in B2B SaaS or HR tech, specifically marketing to HR, Talent, Learning and Development, and Operations buyers.
Experience marketing to frontline-heavy industries.
Experience with partner or channel ecosystems.
HubSpot certification.
Experience at a fast-growing startup or scale-up.

Salary Range:

$90,000 - $110,000

A Note on AI

We use AI to assist with initial resume screening, but all hiring decisions are made by real people.

Apply About employer

More about this job

Responsibilities

Own marketing-sourced pipeline and operate and optimize demand generation, paid media, lifecycle, email, and marketing operations programs. Manage HubSpot, attribution and performance reporting, online review programs, and support partner campaigns, product launches, and events.

Requirements

Requires 5 to 7 years of B2B growth, demand generation, or lifecycle marketing experience, including ownership of pipeline targets, paid budgets, and hands-on HubSpot operations. Candidates should be data-driven, strong writers, comfortable using AI and automation, and effective as resourceful senior individual contributors.

Skills

Demand Generation
Pipeline Management
Paid Media
Lifecycle Marketing
Email Marketing
HubSpot
Marketing Operations
Marketing Attribution
Lead Scoring
Campaign Optimization
Conversion Rate Optimization
A/B Testing
Marketing Analytics
Review Management
AI and Automation
Content Calendar Management

Visa sponsorship

Not detected in the job text

Keywords

B2B SaaS
Demand Generation
Growth Marketing
Lifecycle Marketing
Marketing-Sourced Pipeline
HubSpot
Google Ads
LinkedIn Ads
G2
Capterra
Paid Media
Email Marketing
Lead Scoring
Marketing Attribution
UTM Standards
Marketing Operations
AI
Automation
Claude Co-Work
Claude Code
A/B Testing
MQL
SQL
Customer Retention
Customer Expansion
Partner Marketing
Review Generation
Frontline Industries
HR Tech

Report this job