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Added 11 mins ago
PH
Medical Laboratory Assistant
Provincial Health Services Authority
Vancouver, BC
- Part-time
…Information systems and related database system/s to enter data, generate blood collection lists and reports, etc. Answers telephones, files and distributes materials as…
Added 11 mins ago
PH
Medical Laboratory Assistant
Provincial Health Services Authority
Surrey, BC
- Temporary
Perform clerical duties as required including computer data entry for patient information and tests. Communicate test results to designated parties and handle inquiries from other health…
Added 11 mins ago
PH
Medical Laboratory Assistant
Provincial Health Services Authority
North Vancouver, BC
- Part-time
…Information systems and related database system/s to enter data, generate blood collection lists and reports, etc. Answers telephones, files and distributes materials as…
Added 26 mins ago
PH
Medical Laboratory Assistant
Provincial Health Services Authority
North Vancouver, BC
- Full-time
…Information systems and related database system/s to enter data, generate blood collection lists and reports, etc. Answers telephones, files and distributes materials as…
Added 26 mins ago
PH
Medical Laboratory Assistant
Provincial Health Services Authority
Surrey, BC
- Full-time
Perform clerical duties as required including computer data entry for patient information and tests. Communicate test results to designated parties and handle inquiries from other health…
Added 26 mins ago
PH
Assistant/Clerk, Laboratory Services
Provincial Health Services Authority
Surrey, BC
- Temporary
Processes test requisitions by entering patient data into computer systems, issues new patient identification number where required, obtains or clarifies missing information, corrects…
Added 26 mins ago
PH
Health Unit Clerk, Various Programs
Provincial Health Services Authority
Surrey, BC
- Temporary
…return appointments, appointments of various types and related data into the electronic health record, and communicates various information according to…
Added 26 mins ago
SC
Network and Systems Specialist
Stoakley-Stewart Consultants Ltd.
Barrie, ON
- Full-time
…supportive, engaging environment where you can put your skills to the test and continuously evolve. If you are passionate about technology, innovation, and making a global impact, this is…
Added 27 mins ago
Staff Software Developer, Client Stack, Front End and Web Development, Google Cloud
Google
Waterloo, ON
8 years of experience with data structures and algorithms.
Added 41 mins ago
T
QA Engineer- Salesforce Marketing Cloud (SFMC)
Tru
Toronto, ON
- Full-time
Develop comprehensive test plans, test scenarios, test cases, and test data for SFMC implementations.
Added 1 hour ago
J
Senior Program Manager, Employee Experience
Jobgether
Canada
- Full-time
You’ll explore opportunities across AI enablement, knowledge management, automation, and technology-supported ways of working.
Added 1 hour ago
W
Senior QA Tester - Netcracker BSS
W3Global
Ottawa, ON
- $40 to $48 CAD / hour
- Contract
Develop and execute test scenarios, test cases, and test data for complex business workflows.
Added 2 hours ago
B
Automation Project Manager
Boccard
Montreal, QC
- Full-time
Make internals tests, Factory Acceptance Test, Site Acceptance Test and Commissioning, document their respective protocols
Added 2 hours ago
ZA
Electrical Safety & Energization Lead
Ziggurat Automation Inc.
Field, BC
- Full-time
Approach boundary management (limited, restricted, prohibited) per NFPA 70E 130.4(E)
Added 2 hours ago
PH
Senior Medical Physicist, Radiation Therapy - BC Cancer - Kamloops/Kelowna
Provincial Health Services Authority
Kelowna, BC
- Full-time
Test and determine the functional and operational fitness of equipment to be used for radiation therapy patients following commissioning, repair or service, and other adjustments. Provide…
Added 2 hours ago
N
Software Developer - Networking (Flow)
Nutanix
Vancouver, BC
- $103,000 to $155,000 CAD / year
- Full-time
Work alongside development, test, documentation, and product management teams to deliver high-quality products in a fast-paced environment.
Added 2 hours ago
KC
Senior Embedded Software Designer
Kepler Communications Inc.
Toronto, ON
- Full-time
Our mission is to provide real-time on-orbit connectivity for critical missions, enabling a new era of data-driven intelligence and innovation. With 33 satellites launched to date, Kepler…
Added 2 hours ago
N
Senior Software Developer - Networking (Flow)
Nutanix
Vancouver, BC
- $151,000 to $227,000 CAD / year
- Full-time
Work alongside development, test, documentation, and product management teams to deliver high-quality products in a fast-paced environment.
Added 2 hours ago
CO
Application & Integration Technical Analyst
City of Saint John
Saint John, NB
- Full-time
…Analyst is a technical lead responsible for system architecture, data strategy, and integration frameworks, ensuring the reliability, scalability, and security of critical business systems.…
Added 3 hours ago
SC
Chemical Safety Expert for AI Model Safety Audit
SME Careers
Canada
- Contract
…more years of professional experience. Experience with safety data sheets, exposure assessment, incident reports or regulatory review is a strong…
Added 3 hours ago
E
Développeur DevOps
Ericsson
Montreal, QC · Quebec, QC
- Full-time
…including Java, TypeScript, Linux, Git, Jenkins, Docker, and test automation frameworks. This opportunity is open to recent graduates and those early in their careers who are eager to learn…
Added 3 hours ago
AC
Human Resource & Benefits Analyst
Aston Carter
Vaughan, ON
- $29 to $32 CAD / hour
- Contract
This role focuses on supporting and optimizing Oracle HRIS and its integration with payroll in a fast-paced, data-driven environment. You will manage complex HR and payroll data, support…
Added 4 hours ago
S
Senior Medical Physicist, Radiation Therapy - BC Cancer - Kamloops/Kelowna
Sanya’k̓ula
Kelowna, BC
- Full-time
Test and determine the functional and operational fitness of equipment to be used for radiation therapy patients following commissioning, repair or service, and other adjustments. Provide…
Added 4 hours ago
LC
Strategic Analytics Consultant
Langara College
Canada
- Full-time
…patterns and developing future state recommendations based on data; build implementation plans for a variety of business…
Added 4 hours ago
LC
Strategic Analytic Coordinator
Langara College
Canada
- Full-time
…documentation, prototypes defined functionality, deployment planning, test management, system configurations and implementation associated with the sustainment and enhancement of Workday.…

Guusto

Demand Generation Manager

Canada

$90,000 - $110,000 · Full-time

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Job details

Pay: $90,000 - $110,000
Job type: Full-time
Posting language: English
Posted: Oct 4, 2026

Original job description

About Us:

Guusto helps companies build cultures where people feel appreciated, from head office to the frontline. We partner with HR leaders at frontline-heavy organizations in healthcare, retail, manufacturing and hospitality. Our recognition and rewards programs reach every employee, including the ones who never sit at a desk. Since 2020, we have grown over 400 percent. We're the number one rated recognition and rewards solution on G2 and Capterra, with more than 10,000 five star reviews. Our customers include Canada Life, Levi's, Maple Leaf Foods, and thousands more.:

The Role:

We're hiring a hands-on demand-generation marketer to be the right hand to our Director of Growth Marketing. You'll own marketing-sourced pipeline and run our growth engine day-to-day across demand generation, paid, lifecycle, email, marketing operations, and online reputation management.

This is a senior individual contributor role. Our Director of Growth Marketing will lead strategy and our rapidly-growing partner channel. You’ll keep the core engine running and improving, so the whole team can move faster.

You’ll be the right fit for this role if you love both building programs as well as shipping them. You're as comfortable designing a nurture strategy as you are building the workflow in HubSpot and reporting on the results, and you love using AI every day to get more done.

What You’ll Own:

Demand Generation and Pipeline

Manage marketing-sourced pipeline targets and report on progress.
Plan, launch, and optimize campaigns that generate qualified leads and opportunities.
Oversee the inbound funnel day-to-day, ensuring the lead flow matches our ICP.
Partner with Sales on lead handoff, MQL and SQL definitions, and follow-up SLAs.
Spot pipeline gaps early and build programs to close them.

Paid and Digital

Run paid media across Google Ads, LinkedIn, Capterra and G2 PPC, owning budgets, bidding, and creative testing.
Improve conversion on landing pages and forms through A/B testing.
Track channel performance, CAC and ROI, and move spend to what works.

Lifecycle and Email

Map the customer lifecycle from first touch to renewal, and build programs for each stage.
Run nurture, onboarding, adoption, expansion, and re-engagement campaigns for our existing customers.
Partner with Account Management on upsell, cross-sell, and retention opportunities.
Own email end to end: planning, segmentation, copy, build, QA, and send. This includes our monthly newsletter.
Test subject lines, content, and timing to drive click and conversion rates.

Marketing Operations and HubSpot

Run HubSpot: workflows, lead scoring, lists, and clean data.
Build and run the weekly marketing scoreboard, sharing key insights with the team and leadership.
Maintain attribution reporting and UTM standards.
Use AI and automation to scale the engine, working with our GTM engineer to build workflows that save the team time.
Own the content calendar and schedule LinkedIn posts.

Reputation Management

Manage our presence on G2, Capterra, and other review sites.
Run review generation programs to grow volume, ratings, and category badges.
Put reviews and customer proof to work in campaigns, sales enablement, and the website.

What You’ll Support:

Partner Campaigns

Assist the Director of Growth Marketing with co-marketing, referral campaigns, and partner lead tracking.

Product Launches

Launch emails and campaign messaging for new features alongside the Product and Customer Experience teams.

Events

Support promotion and follow-up campaigns for conferences and webinars.

How We Measure Impact:

Marketing-sourced pipeline versus target, in dollars per quarter.
MQL-to-SQL and SQL-to-opportunity conversion rates.
Email and nurture engagement, and program-influenced revenue.
Cost per lead, cost per opportunity, and paid channel ROI.
Review volume and average rating on G2 and Capterra.
Customer expansion and retention influenced by lifecycle programs.

In Your First 90 Days, You’ll:

Get up to speed on review generation and PPC on G2 and Capterra.
Ship a monthly customer newsletter.
Audit HubSpot and fix attribution so marketing-sourced pipeline is a number everyone trusts.

What You Bring:

5 to 7 years in B2B growth, demand generation, or lifecycle marketing, with a track record of owning a pipeline number.
Comfortable working with data like funnel metrics, attribution, and spreadsheets, and love turning numbers into action.
Experience managing paid budgets and optimizing for pipeline, not just clicks.
Advanced, hands-on HubSpot skills: workflows, lead scoring, reporting, and campaign builds.
You use AI every day to do more with less. You've used tools like Claude Co-Work or Claude Code, or HubSpot's AI features to draft content, analyze data or automate workflows, and you can show us how.
Excellent writing for email, ads, and landing pages.
You're a scrappy, resourceful doer who's happy rolling up your sleeves as a senior individual contributor. When something's broken, you fix it. When there's no playbook, you write one. You find a way to get it done, even with a small team and budget.

What Will Make You Stand Out:

Experience in B2B SaaS or HR tech, specifically marketing to HR, Talent, Learning and Development, and Operations buyers.
Experience marketing to frontline-heavy industries.
Experience with partner or channel ecosystems.
HubSpot certification.
Experience at a fast-growing startup or scale-up.

Salary Range:

$90,000 - $110,000

A Note on AI

We use AI to assist with initial resume screening, but all hiring decisions are made by real people.

Apply About employer

More about this job

Responsibilities

Own marketing-sourced pipeline and operate and optimize demand generation, paid media, lifecycle, email, and marketing operations programs. Manage HubSpot, attribution and performance reporting, online review programs, and support partner campaigns, product launches, and events.

Requirements

Requires 5 to 7 years of B2B growth, demand generation, or lifecycle marketing experience, including ownership of pipeline targets, paid budgets, and hands-on HubSpot operations. Candidates should be data-driven, strong writers, comfortable using AI and automation, and effective as resourceful senior individual contributors.

Skills

Demand Generation
Pipeline Management
Paid Media
Lifecycle Marketing
Email Marketing
HubSpot
Marketing Operations
Marketing Attribution
Lead Scoring
Campaign Optimization
Conversion Rate Optimization
A/B Testing
Marketing Analytics
Review Management
AI and Automation
Content Calendar Management

Visa sponsorship

Not detected in the job text

Keywords

B2B SaaS
Demand Generation
Growth Marketing
Lifecycle Marketing
Marketing-Sourced Pipeline
HubSpot
Google Ads
LinkedIn Ads
G2
Capterra
Paid Media
Email Marketing
Lead Scoring
Marketing Attribution
UTM Standards
Marketing Operations
AI
Automation
Claude Co-Work
Claude Code
A/B Testing
MQL
SQL
Customer Retention
Customer Expansion
Partner Marketing
Review Generation
Frontline Industries
HR Tech

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