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Jobs in Canada

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Added 13 mins ago
B
HR Business Partner - Canada & US
Boomi
Vancouver, BC
- Full-time
Organizational Effectiveness: Partner with leaders on org design, workforce planning, and talent strategies to support business expansion and evolution.
Added 13 mins ago
DC
Project Manager – Community-Based Research & Engagement
DIVERSEcity Community Resources Society
Surrey, BC
- Full-time
The Project Manager holds full accountability for portfolio performance, strategic direction, budget oversight, and the management of external research partners and contractors, ensuring…
Added 1 hour ago
QP
Operations Manager
QuadReal Property Group
Mississauga, ON
- Full-time
As the Operations Manager of the Industrial East Portfolio, you will oversee daily building operations and technical service delivery across a large network of industrial properties and…
Added 1 hour ago
PB
Operations Coordinator
Point Blank Creative
Vancouver, BC
- Full-time
Supporting the Operations & Finance Manager in other aspects of office management, such as lease, contract, and vendor management
Added 1 hour ago
EV
Advisor, Talent Management
Elk Valley Resources
Sparwood, BC
- $85,000 to $100,200 CAD / year
Reporting to the Manager Talent Development, Performance & Succession, the Advisor, Talent Management will be responsible for providing insights and support for the development,…
Added 1 hour ago
AL
Senior Human Resources Business Partner
Air Liquide
Montreal, QC
- Full-time
Job Summary: As a Senior HR Business Partner, you act as a performance catalyst and a key strategic advisor for the Eastern region. Your mission is to translate Air Liquide's (ALC) vision…
Added 1 hour ago
M
Manager, Operations, Fund Oversight
Manulife
Toronto, ON · Montreal, QC
- Full-time
As Manager, Operations, Fund Oversight, you will join our Global Fund Oversight team in Montreal and play a key leadership role in safeguarding the accuracy and integrity of Net Asset Value…
Added 2 hours ago
UH
Municipal District of Taber | Manager of Public Works
UpSourced HR
Taber, AB
- Full-time
Reporting to the Director of Municipal Operations and leading a team of six direct reports, the Manager of Public Works provides leadership, direction, planning, and oversight to Public…
Added 2 hours ago
RM
Manager, Human Resources
Ross Memorial Hospital
Kawartha Lakes, ON · Lindsay, ON
- Full-time
…in the heart of the City of Kawartha Lakes. Among our acute and continuing care services, our team cares for 45,000 patients per year in the 24/7/365 emergency department, provides…
Added 2 hours ago
Senior Manager, Canadian Tax
ASSA ABLOY
Toronto, ON
We are seeking an experienced and strategic Senior Manager, Canadian Tax to lead all aspects of Canadian tax compliance, reporting, planning, and controversy management. This role will…
Added 2 hours ago
MI
Director Compensation
Mackenzie Investments
Toronto, ON · Greater Toronto Area, Canada
- Full-time
IGM Financial Inc. is a leading wealth and asset management company in Canada, managing approximately $ 310 billion in assets as of December 31, 2025 . It offers financial planning and…
Added 2 hours ago
C
Learning and Development Program Manager
CareerJoy
Ottawa, ON · Greater Ottawa Metropolitan Area
- Full-time
The Program Manager owns the delivery of CareerJoy’s client programs and partnerships, combining program oversight with hands-on coordination. You bring people, schedules, systems, and…
Added 2 hours ago
DL
Apply HR Specialist
DynaIndustrial LP
Saskatoon, SK
- Full-time
Assist with employee development initiatives and succession planning.
Added 2 hours ago
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Demand Generation Manager
Guusto
Canada
- Full-time
…frontline-heavy organizations in healthcare, retail, manufacturing and hospitality. Our recognition and rewards programs reach every employee, including the ones who never sit at a desk.…
Added 2 hours ago
EV
Advisor, Talent Management
Elk Valley Resources
Sparwood, BC
- $85,000 to $100,200 CAD / year
- Full-time
Reporting to the Manager Talent Development, Performance & Succession, the Advisor, Talent Management will be responsible for providing insights and support for the development,…
Added 2 hours ago
SH
Enterprise Services (ES) Engagement Manager
Siemens Healthineers
Oakville, ON
- Full-time
As the Engagement Manager in the Enterprise Services Business, you will lead the successful execution of the comprehensive Trillium Health Partners MES agreement and the medical equipment,…
Added 2 hours ago
DL
Senior Human Resources Business Partner
DM Lyons Consulting
Toronto, ON
- $115,000 to $135,000 CAD / year
- Full-time
Lead workforce planning initiatives, evaluating current capabilities, future talent requirements, and succession vulnerabilities.
Added 2 hours ago
NI
Human Resources Manager, Canada
Navien, Inc.
Woodbridge, ON
- Full-time
The Human Resources Manager, Canada is responsible for leading and coordinating human resources operations for Navien Canada and NaviComm, two separate Canadian legal entities with distinct…
Added 2 hours ago
IC
Program Manager - Community Mobile Hub - Temp Part-Time Salary
ISLAND CRISIS CARE SOCIETY
Nanaimo, BC
- $57,345.6 to $62,384.4 CAD / year
- Part-time
- Temporary
The Program Manager – Community Mobile Hub is responsible for the overall leadership, planning, administration, and day-to-day operation of ICCS Community Mobile Hub. The position ensures…
Added 2 hours ago
MU
Associate Director Operations and Systems
McGill University
Brown Student Serv.
- Full-time
Develop short- and long-range planning for human and physical resources of the unit, financial capacity in support of student financial aid/award programs, space development and usage, and…
Added 3 hours ago
RR
Human Resources Manager
Red Road Recovery
Salmon Arm, BC
- Full-time
The Human Resources Manager is an experienced individual contributor responsible for executing all end-to-end operational and administrative HR functions across Red Road Recovery's multiple…
Added 3 hours ago
M
Manufacturing Operations Project Manager
Miovision
Kitchener, ON
- $75,000 to $100,000 CAD / year
- Full-time
At Miovision, we’re unlocking transportation networks that move you. Our vision and mission is to enable smart, fast, safe communities that simply flow, as we drive the Intelligent Mobility…
Added 3 hours ago
C
Outreach Supervisor
Carya
Calgary, AB
- $59,999 to $77,000 CAD / year
- Full-time
Collaborate with the Manager to address practice concerns, strengthen assessment and service planning, and ensure staff have access to appropriate clinical support.
Added 3 hours ago
Manager HR Systems
Region of Waterloo
Kitchener, ON
…training, business process improvements, data governance, reporting and analytics programs, and technology projects in support of Human Resources and operational departments, ensuring…
Added 3 hours ago
CT
Service Manager
Convergint Technologies Ltd
Mississauga, ON
- $130,000 to $135,000 CAD / year
Convergint is currently recruiting for a Service Manager to join our growing team in our Toronto location. As the Service Manager, you will be responsible for the Overall management and…

Guusto

Demand Generation Manager

Canada

$90,000 - $110,000 · Full-time

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Job details

Pay: $90,000 - $110,000
Job type: Full-time
Posting language: English
Posted: Oct 8, 2026

Original job description

About Us:

Guusto helps companies build cultures where people feel appreciated, from head office to the frontline. We partner with HR leaders at frontline-heavy organizations in healthcare, retail, manufacturing and hospitality. Our recognition and rewards programs reach every employee, including the ones who never sit at a desk. Since 2020, we have grown over 400 percent. We're the number one rated recognition and rewards solution on G2 and Capterra, with more than 10,000 five star reviews. Our customers include Canada Life, Levi's, Maple Leaf Foods, and thousands more.:

The Role:

We're hiring a hands-on demand-generation marketer to be the right hand to our Director of Growth Marketing. You'll own marketing-sourced pipeline and run our growth engine day-to-day across demand generation, paid, lifecycle, email, marketing operations, and online reputation management.

This is a senior individual contributor role. Our Director of Growth Marketing will lead strategy and our rapidly-growing partner channel. You’ll keep the core engine running and improving, so the whole team can move faster.

You’ll be the right fit for this role if you love both building programs as well as shipping them. You're as comfortable designing a nurture strategy as you are building the workflow in HubSpot and reporting on the results, and you love using AI every day to get more done.

What You’ll Own:

Demand Generation and Pipeline

Manage marketing-sourced pipeline targets and report on progress.
Plan, launch, and optimize campaigns that generate qualified leads and opportunities.
Oversee the inbound funnel day-to-day, ensuring the lead flow matches our ICP.
Partner with Sales on lead handoff, MQL and SQL definitions, and follow-up SLAs.
Spot pipeline gaps early and build programs to close them.

Paid and Digital

Run paid media across Google Ads, LinkedIn, Capterra and G2 PPC, owning budgets, bidding, and creative testing.
Improve conversion on landing pages and forms through A/B testing.
Track channel performance, CAC and ROI, and move spend to what works.

Lifecycle and Email

Map the customer lifecycle from first touch to renewal, and build programs for each stage.
Run nurture, onboarding, adoption, expansion, and re-engagement campaigns for our existing customers.
Partner with Account Management on upsell, cross-sell, and retention opportunities.
Own email end to end: planning, segmentation, copy, build, QA, and send. This includes our monthly newsletter.
Test subject lines, content, and timing to drive click and conversion rates.

Marketing Operations and HubSpot

Run HubSpot: workflows, lead scoring, lists, and clean data.
Build and run the weekly marketing scoreboard, sharing key insights with the team and leadership.
Maintain attribution reporting and UTM standards.
Use AI and automation to scale the engine, working with our GTM engineer to build workflows that save the team time.
Own the content calendar and schedule LinkedIn posts.

Reputation Management

Manage our presence on G2, Capterra, and other review sites.
Run review generation programs to grow volume, ratings, and category badges.
Put reviews and customer proof to work in campaigns, sales enablement, and the website.

What You’ll Support:

Partner Campaigns

Assist the Director of Growth Marketing with co-marketing, referral campaigns, and partner lead tracking.

Product Launches

Launch emails and campaign messaging for new features alongside the Product and Customer Experience teams.

Events

Support promotion and follow-up campaigns for conferences and webinars.

How We Measure Impact:

Marketing-sourced pipeline versus target, in dollars per quarter.
MQL-to-SQL and SQL-to-opportunity conversion rates.
Email and nurture engagement, and program-influenced revenue.
Cost per lead, cost per opportunity, and paid channel ROI.
Review volume and average rating on G2 and Capterra.
Customer expansion and retention influenced by lifecycle programs.

In Your First 90 Days, You’ll:

Get up to speed on review generation and PPC on G2 and Capterra.
Ship a monthly customer newsletter.
Audit HubSpot and fix attribution so marketing-sourced pipeline is a number everyone trusts.

What You Bring:

5 to 7 years in B2B growth, demand generation, or lifecycle marketing, with a track record of owning a pipeline number.
Comfortable working with data like funnel metrics, attribution, and spreadsheets, and love turning numbers into action.
Experience managing paid budgets and optimizing for pipeline, not just clicks.
Advanced, hands-on HubSpot skills: workflows, lead scoring, reporting, and campaign builds.
You use AI every day to do more with less. You've used tools like Claude Co-Work or Claude Code, or HubSpot's AI features to draft content, analyze data or automate workflows, and you can show us how.
Excellent writing for email, ads, and landing pages.
You're a scrappy, resourceful doer who's happy rolling up your sleeves as a senior individual contributor. When something's broken, you fix it. When there's no playbook, you write one. You find a way to get it done, even with a small team and budget.

What Will Make You Stand Out:

Experience in B2B SaaS or HR tech, specifically marketing to HR, Talent, Learning and Development, and Operations buyers.
Experience marketing to frontline-heavy industries.
Experience with partner or channel ecosystems.
HubSpot certification.
Experience at a fast-growing startup or scale-up.

Salary Range:

$90,000 - $110,000

A Note on AI

We use AI to assist with initial resume screening, but all hiring decisions are made by real people.

Apply About employer

More about this job

Responsibilities

Own marketing-sourced pipeline and operate the day-to-day growth engine across demand generation, paid media, lifecycle and email campaigns, HubSpot operations, and online reputation management. Track performance and attribution, optimize programs and budgets, and support partner campaigns, product launches, and events.

Requirements

Requires 5 to 7 years of B2B growth, demand generation, or lifecycle marketing experience, including ownership of pipeline targets, paid budgets, and hands-on HubSpot workflows, scoring, reporting, and campaign builds. Candidates should be data-driven, proficient in using AI and automation, and strong writers who can execute independently; B2B SaaS, HR tech, frontline-industry, partner-channel, and HubSpot certification experience are advantages.

Skills

Demand Generation
Pipeline Management
Paid Media
Lifecycle Marketing
Email Marketing
HubSpot
Marketing Operations
Marketing Attribution
Lead Scoring
Campaign Optimization
A/B Testing
Data Analysis
AI and Automation
Copywriting
Reputation Management
Partner Marketing

Visa sponsorship

Not detected in the job text

Keywords

B2B Marketing
Demand Generation
Marketing-Sourced Pipeline
Growth Marketing
Paid Media
Google Ads
LinkedIn Ads
G2
Capterra
Lifecycle Marketing
Email Marketing
HubSpot
Marketing Operations
Lead Scoring
Marketing Attribution
UTM Standards
AI
Automation
A/B Testing
Conversion Rate Optimization
Customer Retention
Customer Expansion
Review Generation
Partner Marketing
Co-Marketing
B2B SaaS
HR Tech
Frontline Industries
MQL-to-SQL Conversion
CAC and ROI

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