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Added 52 mins ago
T
TikTok Commerce - Mass Acquisition & Incubation Manager
TikTok
Toronto, ON
- Full-time
- Bachelor's degree or above, with 5+ years of experience in e-commerce, growth strategy, digital marketing, consulting, or business analytics.
Added 6 hours ago
HC
E-Commerce and Analytics Manager
H.I.S Canada Travel Inc.
Toronto, ON
- Full-time
The E-commerce & Analytics Manager is responsible for optimizing the online customer experience across redtag.ca and itravel2000.com through data-driven analysis, website optimization,…
Added 7 hours ago
BI
Senior Brand Manager, Oncology
Boehringer Ingelheim
Burlington, ON
- Full-time
…feedback. Drives organizational excellence in all aspects of marketing, including digital and social media planning, digital marketing, digital content management, analytics and channel…
Added 9 hours ago
I
Affiliate & Influencer Partnership Manager
InsuranceRevenue.com
Canada
- Full-time
InsuranceRevenue.com is a premier performance marketing and lead generation platform dedicated to the insurance vertical. We connect high-intent US consumers with top-tier insurance…
Added 9 hours ago
SC
UGC Marketing Manager
SORA Clothing
Canada
- Full-time
Now we’re looking for a UGC / Influencer Marketing Manager to build on that momentum. You’ll take ownership of our creator and influencer channel, build relationships with the right people,…
Added 9 hours ago
I
Partner Enablement Leader
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Toronto, ON
- Full-time
You will work across Sales, Partnerships, Product, Marketing, Customer Success, Legal and Finance, each with its own priorities. The role reports to the Director of Sales Enablement.
Added 9 hours ago
NB
Chier Developer Data Engineering
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Montreal, QC
- Full-time
evolution of the Marketing data ecosystem. This position allows you to have a
Added 13 hours ago
Manager, Enterprise
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Toronto, ON
As a Manager, Enterprise, you will lead engagements with global organizations as they transform for the AI era. Our clients are leaders in their industries, operating across markets…
Added 13 hours ago
B
Senior Product Manager
Blazesoft
Concord, ON
- Full-time
We're looking for a Senior Product Manager from the casino, iGaming, or sweepstakes industry who has been around the block, someone who does not need hand-holding to navigate a complex,…
Added 14 hours ago
REGIONAL PARTNER AND LEARNING MANAGER-WESTERN CANADA
United Services Group
Maple Ridge, BC · Langley (District), BC · Abbotsford, BC · Burnaby, BC · Surrey, BC · Vancouver, BC · Richmond, BC · Langley, BC
The Regional Partner/Learning Manager will report to Head of Partner Relations,
Added 17 hours ago
J
Success Enablement Manager
Jobber
Remote, Canada
- Full-time
- Remote
Work with Product Marketing, Success Operations and Analytics to identify process and content gaps, and develop the resources (customer stories, competitive intelligence, collateral) that…
Added 17 hours ago
GM
Digital and Social Media Marketer
Gambit Media Lab
Vancouver, BC
- Contract
Analytical Scientist: You enjoy the science of marketing - using data to prove what works and iterating based on results.
Added 18 hours ago
U
Principal Sales Performance Coach
UKG
Remote, Canada
- Full-time
- Remote
…enterprise sales experience, advanced coaching expertise, and data-driven performance consulting. You'll work directly with the field to diagnose performance challenges, coach high-impact…
Added 19 hours ago
VS
Special Olympics Volunteer Ski Coaches @ Earl Bale...
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Toronto, ON · North York, ON
- Full-time
Budgeting Administrative Support Data Entry Other Admin & Clerical skills Corporate Social Responsibility Management Customer Service Public Relations Skills Strategic Planning Community…
Added 19 hours ago
A
E-Commerce Specialist, Amazon
AMOREPACIFIC
Toronto, ON · Greater Toronto Area, Canada
- $60,000 to $70,000 CAD / year
- Full-time
Reporting to the Amazon Account Manager, this role will be responsible for maintaining and optimizing the Amazon product catalog, including creating new ASINs, managing product content, and…
Added 19 hours ago
A
Sr. Manager, Key Accounts – Commercial Planning
AMOREPACIFIC
Toronto, ON · Greater Toronto Area, Canada
- $110,000 to $130,000 CAD / year
- Full-time
Working closely with Sales, Marketing, Demand Planning, Supply Chain, Finance, and Field Sales, this role will ensure that commercial decisions are supported by strong data, disciplined…
Added 20 hours ago
FI
Events Marketing Manager
Fellow Insights Inc.
Remote, Canada
- Full-time
- Remote
We're hiring our first Events Marketing Manager to own Fellow's events program end to end: webinars, our presence at industry conferences, and the intimate dinners we host around them.…
Added 20 hours ago
S
Business Metrics Analyst
SaskTel
Regina, SK
- Full-time
Researches and evaluates data for the development, analysis, interpretation and reporting of performance indicators, internal benchmarking and opportunities for the client groups.
Added 20 hours ago
OM
Campaign Manager, Social
Omnicom Media
Toronto, ON
- Full-time
As a Campaign Manager, Paid Social Activation, you will own the execution and performance of paid social campaigns across key platforms including Meta, TikTok, Snapchat, LinkedIn, Reddit,…
Added 20 hours ago
F
Director, Measurement & Analytics
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Toronto, ON
- Full-time
We are seeking a director to support and contribute to our Measurement & Analytics (M&A) team. Reporting to the Senior Director of the M&A consulting practice within Flywheel’s Commerce…
Added 20 hours ago
OM
Campaign Manager, Search
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- Full-time
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Added 20 hours ago
OM
Coordinator, Performance
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Vancouver, BC
- Full-time
Pull and organize performance data for reporting and analysis
Added 20 hours ago
G
Key Account Manager
Greenhouse
Toronto, ON · Greater Toronto Area, Canada
- Full-time
This is a hands-on, high-ownership role. You'll build strong buyer partnerships, use POS and retailer data to find growth, plan winning promotions and work closely with our strategy,…
Added 20 hours ago
M
Account Manager
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Toronto, ON
- Full-time
Professional CRM and data gathering services (Intercom, Mixpanel, Google Analytics, Salesforce)
Added 20 hours ago
AA
Product Manager
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Burnaby, BC
- Full-time
The Product Management Department is currently seeking a Product Manager. The selected candidate will assist the Senior Market Manager in implementing approved marketing strategies for…

H.I.S Canada Travel Inc.

E-Commerce and Analytics Manager

Toronto, ON, M9B 6K5, Canada

Salary Range: $70,000 - $80,000 · Full-time

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Job details

Pay: Salary Range: $70,000 - $80,000
Job type: Full-time
Experience: Minimum 5 years of experience in digital analytics, e-commerce, or website optimization.
Working hours: 37.5 hours per week
Posting language: English
Posted: Oct 28, 2026

Original job description

Position: E-Commerce and Analytics Manager

Department: Marketing
Employment Status: Permanent Full-Time

Reports To: Senior Director, Integrated Marketing

Location: Hybrid – Toronto

Salary Range: $70,000 - $80,000

Role Type: Replacement role

Hiring Status: Current hiring

Your Career Opportunity

The E-commerce & Analytics Manager is responsible for optimizing the online customer experience across redtag.ca and itravel2000.com through data-driven analysis, website optimization, conversion rate optimization (CRO), and digital performance reporting.

This role owns website analytics, customer journey analysis, digital performance measurement, A/B testing, and conversion optimization initiatives to improve website engagement, online bookings, revenue, and customer experience. The successful candidate will leverage Adobe Analytics and other digital tools to uncover actionable insights, identify opportunities for growth, and make recommendations that improve overall website performance.

The E-commerce & Analytics Manager will ensure data is used to drive business decisions and continually improve the online customer experience.

How You Will Be Spending Your Time

E-commerce Performance & Website Optimization

Own the ongoing optimization of the online customer experience across redtag.ca and itravel2000.com.
Analyze website performance and customer behavior to identify opportunities that improve engagement and conversions.
Develop and execute conversion rate optimization (CRO) strategies to increase bookings and revenue.
Identify friction points throughout the customer journey and recommend improvements.
Work closely with Marketing and IT departments to prioritize website enhancements.
Support the successful execution of new website features, functionality, and promotional initiatives.
Monitor website health and user experience to identify issues impacting performance.
Assist with scheduling website banners, populating travel deals through Adobe Experience Manager (AEM)
Responsible for managing, uploading content and monitoring results of the redtag.ca app.

Analytics & Reporting

Own Adobe Analytics reporting across all digital channels and websites.
Develop weekly, monthly, quarterly, and campaign performance reports for senior leadership.
Monitor and report on key performance indicators including:
- Website Traffic
- Revenue
- Bookings
- Conversion Rate
- Bounce Rate
- Customer Engagement
- Customer Acquisition
- Customer Retention
- Revenue by Channel
Analyze customer behavior, website performance, traffic sources, and conversion funnels.
Develop dashboards that provide meaningful business insights.
Present recommendations and performance updates to senior leadership.

Conversion Rate Optimization (CRO)

Lead ongoing A/B and multivariate testing initiatives across the website.
Develop testing roadmaps focused on increasing conversion rates and revenue.
Evaluate and manage landing pages, promotional pages, booking paths, calls-to-action, and user flows.
Measure test results and implement successful optimization strategies.
Identify opportunities to improve mobile and desktop user experiences.

Customer Journey & Personalization

Analyze, strategize and implement the complete online customer journey from acquisition through booking.
Execute cross-selling and automated customer journeys.
Identify customer drop-off points and recommend improvements.
Develop customer segmentation strategies using behavioral and demographic data.
Support personalization initiatives that improve customer engagement and conversion.
Work with Marketing team to improve customer lifecycle marketing.

Data Governance & Tracking

Ensure accurate implementation and maintenance of Adobe Analytics tracking.
Work with IT to validate analytics implementation and tagging.
Monitor data integrity and reporting accuracy.
Recommend improvements to analytics frameworks and attribution models.
Support the implementation of new tracking requirements for website enhancements and marketing initiatives.

Strategic Insights & Innovation

Identify emerging e-commerce trends and digital best practices.
Provide strategic recommendations based on customer insights and market trends.
Evaluate new analytics tools and optimization technologies.
Champion a culture of testing, learning, and continuous improvement.
Stay current on Adobe Analytics capabilities, AI-driven insights, and digital measurement best practices.

Specialized Knowledge, Skills, and Attributes Required to be Successful

Minimum 5 years of experience in digital analytics, e-commerce, or website optimization.
Proven experience using Adobe Analytics to measure and improve digital performance.
Experience leading conversion rate optimization (CRO) initiatives and A/B testing programs.
Experience analyzing customer journeys and website performance.
Experience developing executive reporting dashboards and presenting insights to leadership.
Experience in the travel industry is highly preferred.
Previous CRM knowledge and experience preferred.
University degree or diploma in Marketing, Business, Analytics, E-commerce, Statistics, Computer Science, or a related discipline.
Adobe Analytics certification is considered an asset.
Google Analytics certification is considered an asset.
Conversion Optimization or UX certifications considered an asset.
Advanced experience with Adobe Analytics and digital reporting.
Experience with Adobe Experience Manager.
Strong understanding of e-commerce performance metrics and customer behavior.
Experience with conversion rate optimization (CRO) methodologies.
Strong understanding of customer journey mapping and digital analytics.
Experience creating executive dashboards and performance reports.
Knowledge of A/B testing methodologies and experimentation frameworks.
Familiarity with Google Tag Manager and website tracking principles.
Strong analytical, critical thinking, and problem-solving skills.
Ability to interpret complex data and translate findings into actionable recommendations.
Excellent presentation and communication skills.
Strong project management and organizational skills.
Advanced Microsoft Excel and PowerPoint skills.
Results-driven with exceptional attention to detail.

Working Conditions

Hybrid work environment (office and remote).

Fast-paced, collaborative, and results-driven environment.
Monday to Friday from 9:00 am – 5:00 pm (EST)
37.5 hours per week

Crew Advantages

Competitive salary
Medical and dental benefits
9 additional paid days: 1 birthday day, 5 sick days, 2 personal days, and 1 volunteer day
Employer RRSP contribution program
Awesome travel benefits for you, your friends, and your family
Employee Assistance Program (EAP) for you and your family members

Who We Are

HIS Canada Travel Inc., a division of the H.I.S. Group, is one of Canada’s largest travel companies. Incorporated in 2004, HIS Canada Travel Inc. owns and operates multiple wholesale and retail travel brands. The retail division, including redtag.ca, itravel2000.com, Sunquest, The Travel Experts, Merit Travel, Flights.ca and Cruises.ca offer diverse products to travelers including destination packages, flights and hotels worldwide, excursions and more. The wholesale travel business, TravelBrands, provides a full range of travel products including air, hotel, car rental, cruise and specialty to travel agents and retail agencies throughout Canada. HIS Canada Travel Inc. is a comprehensive one-stop shop for agents and travelers alike.

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More about this job

Responsibilities

Optimize the online customer experience and performance of redtag.ca and itravel2000.com through analytics, customer journey analysis, website improvements, and CRO testing. Own digital reporting and tracking, develop actionable recommendations for leadership, and collaborate with Marketing and IT to improve bookings, revenue, and customer engagement.

Requirements

Requires at least five years of experience in digital analytics, e-commerce, or website optimization, including proven Adobe Analytics expertise and experience leading CRO and A/B testing initiatives. A degree or diploma in a related field is required; travel industry experience is highly preferred, while relevant certifications and CRM experience are assets.

Skills

Adobe Analytics
E-Commerce Optimization
Conversion Rate Optimization
A/B Testing
Multivariate Testing
Customer Journey Analysis
Digital Performance Reporting
Dashboard Development
Adobe Experience Manager
Google Tag Manager
Customer Segmentation
Personalization
Data Governance
Microsoft Excel
Microsoft PowerPoint
Project Management

Benefits

Medical and Dental Benefits
Paid Birthday Day
Paid Sick Days
Paid Personal Days
Paid Volunteer Day
Travel Benefits
Employee Assistance Program

Visa sponsorship

Not detected in the job text

Keywords

Adobe Analytics
Adobe Experience Manager
Google Tag Manager
E-Commerce
Digital Analytics
Website Optimization
Conversion Rate Optimization
A/B Testing
Multivariate Testing
Customer Journey Mapping
Executive Reporting
Dashboards
Customer Segmentation
Personalization
Customer Lifecycle Marketing
Cross-Selling
Automated Customer Journeys
Data Governance
Analytics Tracking
Attribution Models
Adobe Analytics Certification
CRM
Travel Industry
Microsoft Excel
Microsoft PowerPoint

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