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H&M

H&M Sales Advisor

Coquitlam, BC, Canada

Pay: Compensation: Salary range starting at $17.85 Hourly
Job type: Part-time
Apply by: Mar 29, 2027
Posting language: English
Posted: Sep 30, 2026

Apply About employer

Applications open in a new tab.

Original job description

Job Description

About the Role

As a Sales Advisor, you'll be responsible for providing excellent customer service, welcoming & guiding customers through your store to actively sell our products and providing customers with support & guidance. You'll use your fashion and product knowledge to provide our customers with all the relevant information they need for the best experience. You'll also work on garment refill & care, presentation and contribute to a clean and tidy sales floor and back of house, working closely with the rest of your store team to deliver an excellent customer experience.

A Day in the Life

Working at H&M means no two days are ever the same, but a typical day will include the following responsibilities*

Customer Sales & Profit

Provide excellent customer service: welcoming & guiding customers through the store & OMNI experience where available, supporting them with direct customer service
Willingness to engage and have conversations with customers to provide excellent service
Guide customers through our fashion trends, stories & products in all areas of the store
Ability to effectively promote and sell our products to customers
Actively promote our Customer Loyalty App (Hello Member) & in-store sustainability initiatives
Representing yourself and the H&M brand positively during all customer interactions
Support with commercial or operational actions to reach sales targets with store management team

General Information

Fashion & Trend Awareness

Keep up-to-date with fashion scene, trends, tendencies, styles, brands, products, competitors, and relevant influencers, etc.
Use your product & fashion knowledge to share relevant information to customers

Team & Development

Retain and share your service, fashion and store operations knowledge and skills with colleagues
Follow all procedures, routines, and legal requirements in all areas of the store
Give & receive feedback with your colleagues to learn, develop & support each other
Participate in relevant available Onboarding, introduction processes & trainings and courses relevant for your role & future development

Retail Operations/ Visual & Commercial Execution

Complete full garment cycle from unpacking and refill to steaming and ensure good garment care
Operate fitting room and checkout areas according to best practice & processes
Contribute to a clean and tidy sales floor and back of house (including stockrooms)
Support with garment presentation, execution and maintain attractive merchandise displays, clear trends & stories according to visual & commercial guidelines
Ensure good stock levels with replenishment routines on sales floor
Upkeep & follow best practice for any in-store OMNI Services & in-store tech services/tools, etc (Instore Care App, Click & Collect, Smart Store etc)
Support with opening and closing of the store
Following all H&S guidelines and legal requirements applicable to role and responsibilities

Qualifications

Who You Are

As a Sales Advisor, you'll be passionate about fashion and everything we create in-store.
Motivated by giving customers a great experience.
You should also be communicative, creative and curious, motivated, flexible, decisive, and action-oriented.
You should also enjoy working in a collaborative and dynamic environment.
You have sales experience working in a dynamic and collaborative environment that you can apply to your role
Experience working with customer service in fashion, retail or other service-related industries

Why You'll Love Working at H&M

We value diverse backgrounds, including but not limited to race, ethnicity, gender, age, religion, sexual orientation, and disability
We pride ourselves on being a values-driven organization, guided by our 7 unique values that have been part of our success story for over 75 years
You'll have access to our Colleague Resource Groups (CRGs) to find community and networking opportunities among colleagues
We are an inclusive company where you're encouraged to be yourself at work
You will have access to a large global talent community, where career growth and aspirations have no limits
We believe in supporting your overall wellbeing and offer comprehensive benefits inclusive of health insurance, wellness and family support programs, company match retirement plan, paid leave programs, and paid time off, including a community day to serve your local community
You'll be able to express your personal style with our employee discount at H&M, & Other Stories, and COS

Additional Information

Compensation: Salary range starting at $17.85 Hourly

Benefits:  

We offer all our employees at H&M Group attractive benefits with extensive development opportunities around the globe. All our employees receive a 25% staff discount, usable on all our H&M Group brands in stores and online. Brands covered by the discount are H&M (Beauty and Move included), COS, Weekday, Monki, H&M HOME, & Other Stories, ARKET, Afound. In addition to our staff discount, all our employees are included in our H&M Incentive Program – HIP. You can read more about our H&M Incentive Program here. 

In addition to our global benefits, all our local markets offer different competitive perks and benefits. Please note that they may differ between employment type and countries. 

*This job posting highlights the most critical responsibilities and requirements of the job. It’s not all-inclusive. There may be additional duties and responsibilities assigned for this job at the company’s discretion. 

**H&M, in good faith, believes that this posted range of compensation is the accurate range for this role at this location at the time of this posting. H&M may ultimately pay more or less than the posted range depending on candidate qualifications. This range may be modified in the future.

Inclusion & Diversity:

H&M is a part of H&M Group. At H&M Group, we’re determined to create and maintain inclusive, diverse and equitable workplaces throughout our organization. Our teams should consist of a variety of people that share and combine their knowledge, experience and ideas. Having a diverse workforce leads to a positive impact on how we address challenges, on what we perceive possible and on how we choose to relate to our colleagues and customers all over the world. Hence, all diversity dimensions are considered in our recruitment process.

We strive to have a fair and equal process and therefore kindly ask you not to attach a cover letter in your application as they often contain information that easily can trigger unintentional biases.

Company Description:

H&M is a fashion brand that offers the latest styles and inspiration, from fashion pieces and unique designer collaborations to affordable wardrobe essentials. Our business idea is fashion & quality at the best price in a sustainable way. Learn more about H&M here.

H&M Fashion USA, Inc. – Maki Assessment Tool:

We use an online assessment tool called Maki for skills-based selection of applicants for sales advisor positions within some of our stores. Maki is not an automated decision-making tool. Rather, it is a tool that uses an AI-created avatar to present to you a set of multiple-choice questions. These questions are prepared by the H&M hiring team to assess candidates’ ability to perform the duties of the position for which they are applying. The assessment calculates your total score based on predefined point values provided by our H&M team. The hiring team will review your whole application, including your assessment score, to decide whether to advance each candidate to the next stage. Doing the assessment is optional. If you choose to complete the assessment, your score will be one factor that the hiring team considers.

If you have any difficulties or concerns with the online assessment method, you can request an alternative method of assessment by contacting recruitment_support@hm.com. Choosing an alternative method will not affect your chances of being considered for the position, nor does any assessment method provide an advantage or disadvantage in the selection process. You will have the opportunity to provide optional feedback immediately after the assessment and you may always ask questions.

When you take the assessment, we collect your responses and use this information to evaluate your suitability for the role to which you have applied. The answers are saved in your applicant profile. We do not sell the information captured in the questionnaire and do not use any personal information to train any AI models. Our applicant tracking system provider has access to this information but is contractually prohibited from using it for any other purpose.

During this process, we may collect information from you through cookies, with your consent. This may include details such as your electronic network activity information (IP address, timestamps, and device identifiers). This information is accessible to our hiring team but is otherwise kept confidential. For more information, please refer to our Cookie Notice.

We retain this information for 3 years in your applicant file and use it as set forth in our Applicant Privacy Notice. For more information on how your personal data is processed by us, please refer to our Applicant Privacy Notice.

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More about this job

Responsibilities

Welcome and assist customers, provide fashion and product guidance, promote merchandise and loyalty initiatives, and support store sales targets. Maintain garment care, stock replenishment, visual presentation, fitting room and checkout operations, and a clean and safe store environment.

Requirements

Candidates should be passionate about fashion, motivated to deliver excellent customer experiences, and communicative, flexible, collaborative, and action-oriented. Sales experience in a dynamic team environment and customer service experience in fashion, retail, or another service industry are expected.

Skills

Customer Service
Retail Sales
Product Knowledge
Fashion Trend Awareness
Customer Engagement
Product Promotion
Customer Loyalty Programs
Visual Merchandising
Garment Care
Inventory Replenishment
Fitting Room Operations
Checkout Operations
Teamwork
Communication
Flexibility
Store Operations

Benefits

Health Insurance
Wellness Programs
Family Support Programs
Company-Matched Retirement Plan
Paid Leave
Paid Time Off
Community Service Day
Employee Discount
H&M Incentive Program
Development Opportunities

Visa sponsorship

Not detected in the job text

Keywords

Customer Service
Retail Sales
Fashion
Product Knowledge
Fashion Trends
Customer Loyalty App
Sustainability Initiatives
Sales Targets
Visual Merchandising
Garment Care
Stock Replenishment
Fitting Room Operations
Checkout Operations
Click And Collect
Omni Services
In-Store Technology
Store Operations
Health And Safety
Customer Experience
Teamwork

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