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Added 1 min ago
RG
Director, General Operations, Structured Finance
Reinsurance Group of America
Toronto, ON
- Full-time
…finance transaction information ensuring accuracy of data and design. Evaluates and recommends improvements to improve efficiency for internal financing…
Added 1 min ago
OT
Client Success Services Program Manager
Open Text Corporation
Waterloo, ON
- Other
As a Client Success Program Manager in Waterloo, ON, you will report to the Sr Director, Client Success Services and play a critical role in designing, implementing, and optimizing Client…
Added 15 mins ago
O
National Accounts Director
OPENLANE
Brampton, ON
- $100,000 to $125,000 CAD / year
- Full-time
A National Account Director who will serve as the primary account relationship manager for commercial sellers. The core focus of this role is (1) to retain our high-value client base to…
Added 15 mins ago
NC
Manager, Facilities and Maintenance (26-42)
Northern College of Applied Arts and Technology
Timmins, ON
- Full-time
Reporting to the Executive Director, Risk, Property, Safety, Training and Workforce Development, the Manager, Facilities and Maintenance will provide leadership to a team of individuals who…
Added 15 mins ago
CS
Bilingual Communications and Marketing Coordinator
Conseil scolaire FrancoSud
Calgary, AB
- Full-time
Advise the Executive Director and leadership team on communication strategies, institutional positioning, target audiences, key messaging, and reputational risks.
Added 15 mins ago
MS
directeur.trice de la conception de l’engagement des joueurs / Engagement Design Director
Motive Studio
Vancouver, BC · Greater Vancouver Metropolitan Area
- Full-time
We are looking for an Engagement Design Director to join us in our mission to create the most entertaining gaming franchise in the world - and to continually raise the bar for both…
Added 15 mins ago
MS
directeur.trice de la conception de l’engagement des joueurs / Engagement Design Director
Motive Studio
Montreal, QC
- Full-time
We are looking for an Engagement Design Director to join us in our mission to create the most entertaining gaming franchise in the world - and to continually raise the bar for both…
Added 30 mins ago
UO
Senior Workday Architect
University of Waterloo
Waterloo, ON
- Full-time
The Senior Workday Architect is the design authority for the University’s Workday platform. The role establishes and governs platform architecture, configuration principles, integration…
Added 30 mins ago
UO
Student Services Support Coordinator
University of Waterloo
Stratford, ON · Digital Media Stratford
- Full-time
Faculty of Arts - Stratford School of Interaction Design and Business - Administration and Recruitment
Added 30 mins ago
UO
Scrum Master and Project Manager
University of Waterloo
Waterloo, ON
- Full-time
Reporting to the Assistant Director, the Scrum Master and Project Manager role will fulfill a variety of critical responsibilities to promote the development of high performance teams that…
Added 45 mins ago
T
Directeur·trice, Gestion de produits, Expérience musicale & matériel / Director of Product Management, Music Experience & Hardware
TouchTunes
Montreal, QC
- Full-time
Tu bâtiras une équipe performante en gestion de produits et en design, capable de contribuer directement à nos objectifs d'affaires : augmenter le nombre d'établissements, d'utilisateurs et…
Added 45 mins ago
RC
Advisory Manager - Cyber Strategy
RSM Canada
Toronto, ON
- Full-time
Guide clients from assessment and roadmap development through control design, remediation, implementation, adoption, and sustainment rather than limiting delivery to point-in-time findings.
Added 1 hour ago
FH
Clinical Nurse Specialist (CNS) - Advanced Practice - Cardiac Population
Fraser Health
New Westminster, BC
- Full-time
…designated clinical program as determined/assigned by the Executive Director, Clinical Operations. Provides leadership and focuses on improving client outcomes and quality of care by…
Added 1 hour ago
FH
Manager, Clinical Operations & Program Services
Fraser Health
Surrey, BC
- Full-time
Reporting to assigned Director(s), Clinical Operations, the Manager is accountable for managing and providing clinical and operational leadership to a front-line patient care department or…
Added 1 hour ago
FH
Coordinator, Education, Training and Development
Fraser Health
Surrey, BC
- Full-time
…updates training as appropriate. Follows up with Leaders and Director when intended training results are not achieved and further individual staff development is…
Added 1 hour ago
FH
Radiation Safety Officer
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Surrey, BC
- Full-time
Reporting to the Director, Quality & Safety, Medical Imaging, the Nuclear Medicine (NM) Radiation Safety Officer (RSO) leads the Nuclear Medicine Radiation Safety Program for the Fraser…
Added 1 hour ago
SP
Senior Sales Director - Aerospace and Defence
Solace Power
Mount Pearl, NL
- Full-time
The Senior Sales Director – Aerospace & Defence will lead Solace Power’s sales and business development activities across the aerospace and defence market. This role is responsible for…
Added 2 hours ago
WE
Teacher - Art (.5 FTE) (26/27 SY)
Washington Elementary School District
Sunnyslope, AB
- Full-time
Added 2 hours ago
AS
Lead Analyst, IT Vendor Management - P5
Apex Systems
Toronto, ON
- $100 to $115 USD / hour
- Contract
Reporting to the Senior Director, Enterprise IT Vendor Management Office (VMO) within Technology's Operational Excellence and Governance organization, the Vendor Lead, Enterprise IT VMO…
Added 3 hours ago
SV
Regional Director of Quality
Schlegel Villages
Kitchener, ON
- Full-time
We currently have an opportunity for a Regional Director of Quality to join the Schlegel Villages Support Office Team. This position will play an integral role in advancing continuous…
Added 3 hours ago
RU
Advisory Manager - Cyber Strategy
RSM US LLP
Toronto, ON
- Full-time
Guide clients from assessment and roadmap development through control design, remediation, implementation, adoption, and sustainment rather than limiting delivery to point-in-time findings.
Added 4 hours ago
CU
Senior HR Advisor - Projects
Concordia University of Edmonton
AB · Edmonton, AB
- Full-time
Senior HR Advisory: Provide advice and support to people leaders on organizational design, team effectiveness, workforce planning and organizational change. Identify emerging people or…
Added 4 hours ago
IH
Administrative Assistant II | Quality & Patient Safety
Interior Health Authority
BC · British Columbia, Canada
- Full-time
This role mainly supports the Executive Director for Quality, Patient Safety (which includes the Patient Care Quality Office, Patient Safety, Accreditation, Infection Prevention and Control…
Added 4 hours ago
Operations Co-op (Hospitality)
Optima Living
Surrey, BC
…practical programs such as themed meals, tasting clubs, menu co-design sessions, and sensory-friendly dining environments. This role combines program planning, evaluation, and leadership…
Added 4 hours ago
BR
Mechanical Designer
Bold Robotic Solutions Inc.
Vineland, ON
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Hadley Designs

Director of Ecommerce

Remote, Canada

Remote

Apply About employer

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Job details

Workplace: Remote
Experience: You have 5 to 10+ years of experience scaling DTC ecommerce brands on Shopify with paid social.
Posting language: English
Posted: Oct 27, 2026

Original job description

Hadley Designs is a family-founded brand committed to making early learning engaging, screen-free, and fun. Our journey began with hand-drawn educational tools and has grown into a beloved brand, trusted by millions of parents, grandparents, and teachers. We design developmentally sound products for children ages 3 to 8, such as educational posters, busy books, and emotional learning kits. Our mission is to create tools that help children thrive through connection, curiosity, and real learning.

Our vision is bold. We want to become the most trusted children's brand in the world, present in millions of homes and passed down for generations, and we are building toward $100M in revenue by 2030.

Role Overview

We are hiring a Director of Ecommerce to own our Shopify business as its general manager. You will own the Shopify P&L and the growth engine that feeds it, from paid acquisition and creative testing to offers, funnels, and lifecycle marketing, and you will build the team and systems that let the channel scale without the founder in the day to day.

Shopify is our dominant D2C channel, and it does not stand alone. Our Amazon team owns Amazon, and TikTok Shop is an important part of our ecosystem. You will see the whole customer life cycle across Shopify, Amazon, and TikTok Shop, including the halo our launches create on Amazon and how acquisition converts there, and you will connect the dots so a launch lifts all three.

Your target is to scale our direct-to-consumer business to $20M+ in profitable revenue, with a net margin of at least 15% on Shopify.

You will work closely with our CEO, partner with our Amazon team so every launch lifts both channels, and lead our ecommerce team.

What You'll Own

The P&L. Own Shopify revenue and profitability, with a net profit margin of at least 15%.
Customer acquisition. Run Meta and other paid media to unit economics, with a Meta ROAS of at least 2.5, and keep a high-velocity creative testing rhythm fed by our AI content engine, creator video, UGC, and in-house production.
Offers, funnels, and CRO. Launch new funnels that meet our KPI thresholds every month, build bundles and ascension paths, and keep homepage, collection, and product pages aligned with what converts.
Lifecycle and LTV. Drive email and SMS to at least 25% of Shopify revenue through Klaviyo and Postscript, and keep the 30-day GPLTV to CAC ratio above 3.
Channel connection. Partner with our Amazon team so every launch lifts Amazon too, understand TikTok Shop's place as a social-commerce channel, and keep each channel's role in the customer journey deliberate.
Team leadership. Lead our ecommerce operators with clear ownership, weekly operating rhythms, and scorecards, and bring in freelancers and contractors as output grows.
Reporting. Deliver a weekly scorecard and P&L review, and a monthly plan and forecast for the CEO.
Systems and compliance. Document a playbook for every working funnel, keep the store and ads compliant, and turn repeat work into AI-assisted workflows.
Brand. Protect and build what the brand stands for in every ad, page, and customer touchpoint.

How Success Is Measured

Profitable growth in Shopify revenue against the plan
Net profit margin of at least 15% on Shopify
Meta ROAS of at least 2.5
Email and SMS at 25% or more of Shopify revenue
30-day GPLTV to CAC above 3
A team and operating rhythm that run without daily founder involvement

Who You Are

You are a high ownership leader who thinks like a general manager, not just a marketer. You are energized by building systems, leading people, and owning outcomes.

You have 5 to 10+ years of experience scaling DTC ecommerce brands on Shopify with paid social.
You have a proven track record growing brands beyond $20M in revenue.
You have owned a P&L and hit revenue and profit targets.
You understand the full D2C life cycle across Shopify, Amazon, and TikTok Shop, including the Amazon halo, and you have run or worked alongside social commerce, not Shopify alone.
You have built and led a team, and the people who worked for you will say so.
You are deeply fluent in Meta ads and high-velocity creative testing, including AI-assisted creative pipelines.
You are hands-on with Shopify, Klaviyo, and Postscript.
You understand bundles, upsells, and LTV, and you can write and review a landing page that converts.
You are comfortable leading a remote team with weekly cadences.
You use AI every day to get more done with less. That is a capability, not a particular tool, and it is a must-have here. You also work inside a CRM and documented SOPs, and you want to build how we use all three now and going forward.

Why You'll Love Working Here

You will have real ownership. Real trust. And real impact. Hadley Designs is a remote first company built on autonomy, creativity, and accountability. You will work closely with our CEO and a leadership team that moves fast and expects results.

Remote-first work environment
Paid time off and holidays
Access to learning resources and professional development
Free Hadley Designs products
Regular interaction with leadership, including the CEO
Stability from more than a decade as a family-founded, mission-driven brand

Our Hiring Process

Every candidate completes a Culture Index assessment and a case study before interviews. For this role, reference checks are done by phone.

Apply Today

If you are ready to own the growth of a brand families love, we would love to hear from you. Apply now to join Hadley Designs as our Director of Ecommerce.

P.S. If you don't hear from us within four weeks of your application, please consider that as our decision to move forward with other candidates, but we truly appreciate your interest in Hadley Designs.

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More about this job

Responsibilities

The Director of Ecommerce will manage the Shopify P&L, overseeing growth strategies, paid acquisition, and lifecycle marketing to scale the business. They will lead the ecommerce team and collaborate with Amazon and TikTok Shop teams to ensure cohesive brand growth across all channels.

Requirements

Candidates must have 5 to 10+ years of experience scaling DTC ecommerce brands on Shopify with a proven track record of managing P&L and hitting revenue targets. Proficiency in Meta ads, creative testing, and leading remote teams is essential, along with a hands-on approach to Shopify and marketing automation tools.

Skills

Ecommerce management
Shopify
P&L management
Paid acquisition
Meta ads
Creative testing
Conversion rate optimization
Lifecycle marketing
Email marketing
SMS marketing
Klaviyo
Postscript
Team leadership
Data analysis
Strategic planning
AI-assisted workflows

Benefits

Paid time off
Holidays
Learning resources
Professional development
Free products

Remote locations

Canada

Remote locations (standardized)

Canada

Visa sponsorship

Not detected in the job text

Keywords

Ecommerce
Shopify
DTC
P&L
Meta Ads
ROAS
CRO
Klaviyo
Postscript
Amazon
TikTok Shop
Lifecycle Marketing
Customer Acquisition
LTV
CAC
AI
Creative Testing
UGC
SOPs
CRM
Remote-first
General Manager
Digital Marketing
Revenue Growth
Profitability
Brand Strategy
Funnel Optimization
Data Analysis
Team Leadership
Educational Products

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