Growth Marketing Manager
- Canada
Full-time
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Job details
- Job type
- Full-time
- Posting language
- English
- Posted
Original job description
This employer is hiring for a Growth Marketing Manager to help run growth channels and experimentation for customer acquisition initiatives.
The Role
- Design and run structured tests across paid social, streaming audio, direct mail, programmatic, and other emerging channels to find scalable options within target budgets
- Manage a testing budget, shift spending toward high-performing areas, and take full ownership of 1–2 channels over time
- Analyze quantitative and qualitative data to decide which experiments to scale, pivot, or stop, and present recommendations to leadership
- Utilize AI tools for creative testing, automation, and optimization to increase test velocity
- Build testing frameworks and documentation to streamline campaign launches and results sharing
What You'll Need
- Hands-on experience running performance campaigns and budgets on paid social, programmatic, or similar demand channels
- Experience co-managing performance marketing spend
- A track record of structuring clean tests, measuring impact, and making clear recommendations
- Background in B2B growth or performance marketing, ideally within SaaS
What's On Offer
- Competitive salary
- Comprehensive health coverage, retirement, and leave plans depending on regional location
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More about this job
Responsibilities
Design and run structured tests across paid social, streaming audio, direct mail, programmatic, and emerging channels, managing budgets and shifting spend toward effective campaigns. Analyze results, recommend whether to scale, pivot, or stop experiments, use AI tools to improve testing and optimization, and build frameworks and documentation for campaign launches and results sharing.
Requirements
Candidates need hands-on experience running performance campaigns and budgets in paid social, programmatic, or similar demand channels, along with experience co-managing performance marketing spend. They should have a track record of designing rigorous tests, measuring impact, and making clear recommendations; B2B growth or performance marketing experience, ideally in SaaS, is preferred.
Skills
- Performance Marketing
- Growth Marketing
- Paid Social Campaigns
- Programmatic Advertising
- Campaign Budget Management
- Experiment Design
- A/B Testing
- Data Analysis
- Performance Measurement
- Customer Acquisition
- Marketing Optimization
- AI Tools
- Creative Testing
- Marketing Automation
- B2B Marketing
- SaaS Marketing
Benefits
- Health Coverage
- Retirement Plans
- Leave Plans
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Data & Analytics
- Management & Leadership
Keywords
- Growth Marketing
- Customer Acquisition
- Paid Social
- Streaming Audio
- Direct Mail
- Programmatic Advertising
- Emerging Channels
- Performance Campaigns
- Performance Marketing
- Demand Channels
- Marketing Budget
- Experimentation
- Structured Testing
- Testing Frameworks
- Quantitative Data
- Qualitative Data
- Campaign Optimization
- AI Tools
- Creative Testing
- Marketing Automation
- B2B Growth
- SaaS
- Campaign Documentation