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Added just now
A
Market Response Representative
AdmissionPrep
Canada
- Part-time
…post-secondary journey. We combine admissions expertise, goal-setting, and skill development to give students a competitive edge and discover the pathway to their dream…
Added just now
ET
AI Architect
Envision Technology Solutions
Canada
- Contract
As an AI Architect, you will bring deep expertise in Artificial Intelligence, Machine Learning, Generative AI, Coding Assistants, AI Assistants, and Agile software engineering practices.…
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Technology Training Specialist
Aplin
Vancouver, BC
- Full-time
3+ years of experience in technology training, learning and development, instructional design, or a related field.
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EP
Program Specialist
Emergency Preparedness and Response | Protection civile et Intervention en cas d’urgence
Toronto, ON
- $80,089 to $115,402 CAD / year
- Temporary
you can coordinate or lead projects and support the planning, development, and delivery of learning initiatives, events, and exercises
Added just now
A
Market Response Representative
AdmissionPrep
Vancouver, BC
- Part-time
…post-secondary journey. We combine admissions expertise, goal-setting, and skill development to give students a competitive edge and discover the pathway to their dream…
Added just now
VH
Occupational Therapist (Adult) - London Middlesex
VHA Home HealthCare
London, ON
- Full-time
Supports safe client care through the development of knowledge and skills in accordance with our principles of continuous quality improvement.
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S
Senior Testing Officer / Auditor
Synechron
Montreal, QC · Greater Montreal Metropolitan Area
- Full-time
Lead risk and control testing across the firm’s Risk Management Program
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Lead Instructional Designer
SafetyCo
Toronto, ON · Greater Toronto Area, Canada
- Contract
We’re looking for a Lead Instructional Designer to establish the instructional vision for SafetyCoLabs and build the standards that every learning experience will follow. This is not a…
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AU
Outside Sales Consultant
Alsco Uniforms
Calgary, AB
- $75,000 CAD / year
- Full-time
…to a Regional Sales Manager that will train you, coach you and assist you in closing new business. After your 13-week training period, you will be ready to identify and secure new…
Added just now
CO
Project Manager, Parks Delivery
City of Vaughan
Vaughan, ON
- $126,650 to $148,162 CAD / year
- Contract
We have an exciting Temporary Full--Time, Non-Unionized opportunity in the Parks Infrastructure Planning & Development Department or an experienced and motivated individual.
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VH
Pediatric Occupational Therapist - North York
VHA Home HealthCare
Toronto, ON · North York, ON
- Full-time
Supports safe client care through the development of knowledge and skills in accordance with our principles of continuous quality improvement.
Added just now
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Adjuster
SCIC
Rosetown, SK
- Full-time
Personal Leadership and Development: Demonstrates integrity, openness and inclusiveness by treating self and team members with respect and empathy. Self-reflects to continually improve…
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Merchandise Planning and Project Analyst
Vast auto Distribution
Brampton, ON
Organize and lead Project Planning meetings that coordinate product related projects across the organization.
Added 16 mins ago
Associate, Strategic Finance
Peak Power Inc
Toronto, ON
…role requires interfacing with internal teams, our developer, and financing partners (equity and debt). You will be responsible for evaluating prospective development opportunities to…
Added 30 mins ago
R&
L&D Designer/Developer IV
Robertson & Company Ltd.
Toronto, ON
- Contract
Lead performance consulting and conduct needs analysis to diagnose gaps and develop effective solutions to address capability development needs
Added 30 mins ago
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Software Engineer I
Beanfield
Toronto, ON
- $90,000 to $110,000 CAD / year
- Full-time
We lead the way. We disrupt the industry by thinking differently, moving quickly, and taking ownership. We operate with a startup mentality and believe in building and investing in our own…
Added 30 mins ago
Head of discipline – Mechanical & Electrical Engineering
Pomerleau
Montreal, QC
As the Discipline lead– Mechanical & Electrical, you will not only be responsible for the well-being, performance, and professional development of your team members, but you will also…
Added 30 mins ago
FS
Business Analyst, Pension
Financial Services Regulatory Authority (FSRA)
Toronto, ON · FSRA Head Office
- Full-time
At FSRA, we invest in the personal and professional growth of our team. We offer a competitive compensation package that includes an employer-matched defined benefit pension plan, and a…
Added 30 mins ago
ED
Lead Counsel - 788 EN
Export Development Canada | Exportation et développement Canada
Remote, Canada
- $112,006 to $173,235 CAD / year
- Full-time
- Remote
Professional Development: Take advantage of our continuous learning opportunities, including training programs, workshops and language training.
Added 30 mins ago
ED
Lead Counsel - 788 EN
Export Development Canada | Exportation et développement Canada
Remote, Canada
- $112,006 to $173,235 CAD / year
- Full-time
- Remote
Professional Development: Take advantage of our continuous learning opportunities, including training programs, workshops and language training.
Added 30 mins ago
ED
Lead Counsel - 788 EN
Export Development Canada | Exportation et développement Canada
Remote, Canada
- $112,006 to $173,235 CAD / year
- Full-time
- Remote
Professional Development: Take advantage of our continuous learning opportunities, including training programs, workshops and language training.
Added 30 mins ago
Director, National Supervision, ScotiaMcLeod, Business Controls & Oversight - Toronto
Scotiabank
Toronto, ON
Learning and development through Scotia Academy, a virtual learning experience to upskill and develop your capabilities at work or from your personal device
Added 30 mins ago
AU
Outside Sales Consultant
Alsco Uniforms
Calgary, AB
- Full-time
…to a Regional Sales Manager that will train you, coach you and assist you in closing new business. After your 13-week training period, you will be ready to identify and secure new…
Added 45 mins ago
Strategic Foresight Analyst
City of Edmonton
AB
…the City’s strategic management functions, including budget and business planning, strategy and policy development, enterprise performance management, enterprise risk management, and…
Added 45 mins ago
PG
Senior Manager Agile Program Management
Publicis Groupe Holdings B.V
Calgary, AB
- Full-time
Access to ongoing learning and development opportunities.

Haystack

Marketing Director

Canada

$120,000 to $140,000 CAD / year · Full-time

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Job details

Pay: $120,000 to $140,000 CAD / year
Job type: Full-time
Posting language: English
Posted: Oct 28, 2026

Original job description

We're hiring for a senior marketing leader to shape the strategic direction of the marketing function, drive paid acquisition and lifecycle programs, and develop the capabilities of a growing team. This hands-on role combines strategic oversight with direct tactical execution to scale brand visibility and customer acquisition.

The Role

Own paid acquisition programs across major digital advertising channels, managing strategy, testing agendas, and creative direction

Direct lifecycle and retention initiatives to improve customer engagement and long-term value

Allocate marketing budgets and manage performance metrics across the full channel mix

Lead and mentor the marketing team while overseeing agency and vendor partnerships

Drive AI adoption across marketing workflows to enhance operational speed and output

What You'll Need

Proven experience building and shaping marketing functions within growing businesses

Deep expertise in paid media management, lifecycle strategy, and performance analysis

Strong background in hands-on leadership as a player-coach who leads by example

What's On Offer

Annual salary of C$120,000 - C$140,000 per year

Opportunity to shape the marketing strategy and function of a dynamic enterprise

Collaborative team environment with a focus on continuous learning and development

Apply via Haystack today!

Apply About employer

More about this job

Responsibilities

Set the marketing function’s strategic direction and lead paid acquisition, lifecycle, and retention programs to grow brand visibility, customer acquisition, and long-term customer value. Manage budgets and performance across channels, lead and mentor the team, oversee agency and vendor partnerships, and adopt AI to improve marketing workflows.

Requirements

The role requires proven experience building and shaping marketing functions in growing businesses, along with deep expertise in paid media, lifecycle strategy, and performance analysis. It also calls for hands-on player-coach leadership and the ability to lead by example.

Skills

Paid Media Management
Paid Acquisition
Lifecycle Marketing
Retention Strategy
Performance Analysis
Marketing Budget Management
Team Leadership
Mentoring
Agency Management
Vendor Management
AI Adoption
Creative Direction
Marketing Strategy
Customer Engagement
Player-Coach Leadership

Visa sponsorship

Not detected in the job text

Keywords

Marketing Strategy
Paid Acquisition
Digital Advertising
Paid Media
Lifecycle Marketing
Retention
Customer Engagement
Customer Acquisition
Performance Metrics
Performance Analysis
Marketing Budget
Channel Mix
Creative Direction
Marketing Team Leadership
Agency Partnerships
Vendor Management
AI Adoption
Marketing Workflows
Brand Visibility
Growing Businesses
Player-Coach Leadership
Technology, Information and Internet

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