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Added 27 mins ago
I
Forward Deployed Engineer
Ikuto
Toronto, ON
- $180,000 to $260,000 CAD / year
- Full-time
Forward Deployed Engineer (Full-Stack & Agentic AI)
Added 57 mins ago
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Sr. Software Engineer
Nascent
Toronto, ON
- Full-time
We’re looking for a Senior Software Engineer who owns the work from idea to production; someone who sees what needs to be built, figures out the best way to build it, and makes it happen.…
Added 2 hours ago
WT
Python & Database Engineer
Wissen Technology
Montreal, QC
- Full-time
We are seeking a Python & Database Engineer with 3–5 years of experience in developing scalable applications, building data pipelines, and optimizing database solutions. The ideal candidate…
Added 2 hours ago
FN
UX Designer
First National Financial LP
Toronto, ON · East York, ON
- Full-time
Internal: Embedded in a First National product squad works with the Product Manager, the Residential Underwriting Business SME, AI Engineers, full stack engineers, and the QA Engineer.
Added 2 hours ago
Senior Frontend Engineer, Conversions (f/m/x)
HelloFresh
Toronto, ON
As a Frontend Engineer in Conversions, you will build personalized web experiences that help users find the right path through our funnels. You will focus on tailoring our user journeys…
Added 3 hours ago
R
Full Stack Engineer
Raise
Toronto, ON
- Contract
Added 3 hours ago
G
Senior Software Engineer
GryphTech
Mississauga, ON
- Full-time
We are seeking a Senior Software Developer who combines strong full-stack development expertise with modern engineering practices focused on quality, automation, scalability, and continuous…
Added 4 hours ago
YI
AI Engineer
YuJa Inc.
Toronto, ON · North York, Ontario
- Full-time
Familiarity with front-end or full-stack technologies is a plus
Added 4 hours ago
TH
Software Engineer - Mobile App (Expo/React Native)
TopHat HR
Toronto, ON · Greater Toronto Area, Canada
- $95,000 to $105,000 CAD / year
- Full-time
Full-stack development. Design, develop, and ship a cross-platform mobile application using Expo and React Native, backed by Node.js and PostgreSQL.
Added 5 hours ago
P
Senior Software Engineer, AI
Pebl
Remote, Canada
- $122,835 to $180,000 CAD / year
- Full-time
- Remote
…conversational AI assistant, and we’re looking for a Senior Full-Stack AI Engineer who wants to help define what AI-native software looks like, not follow a playbook that doesn’t exist…
Added 5 hours ago
M
Full Stack Engineer(React and GO)
Miratech
Canada
- Full-time
Miratech is looking for a skilled Full Stack Engineer with React and Golang experience to join our US healthcare client.
Added 5 hours ago
TC
Data Engineer
Tata Consultancy Services
Mississauga, ON
- $100,000 to $130,000 CAD / year
- Full-time
…is enabling its clients to transform themselves across the full AI stack, from infrastructure to…
Added 5 hours ago
TC
AI -Senior Mobile Engineering Specialist
Tata Consultancy Services
Montreal, QC
- Full-time
…is enabling its clients to transform themselves across the full AI stack, from infrastructure to…
Added 6 hours ago
M
Senior Java Full Stack Developer
Miratech
Toronto, ON
- Full-time
We are looking for a Senior Full Stack Developer to design, build and maintain both front-end interfaces and back-end systems, including APIs, microservices, databases and cloud…
Added 6 hours ago
Unified Customer Experience - Software Engineer
Questrade Financial Group
Toronto, ON
The Software Engineer is responsible for designing, building, testing, and deploying features across the full software development lifecycle, on the front end (React Native, ReactJS), the…
Added 6 hours ago
Unified Customer Experience - Senior Software Engineer
Questrade Financial Group
Toronto, ON
The Senior Software Engineer leads the technical design and delivery of complex, high-performance features across Questrade's products, spanning front-end applications (React Native,…
Added 16 hours ago
M
Senior Java Full Stack Developer
Miratech
Toronto, ON · Greater Toronto Area, Canada
- Full-time
We are looking for a Senior Full Stack Developer to design, build and maintain both front-end interfaces and back-end systems, including APIs, microservices, databases and cloud…
Added 16 hours ago
M
Senior Java Full Stack Developer
Miratech
Toronto, ON
- Full-time
We are looking for a Senior Full Stack Developer to design, build and maintain both front-end interfaces and back-end systems, including APIs, microservices, databases and cloud…
Added 16 hours ago
M
Senior Full Stack Java Engineer - Workforce Management (WFM)
Miratech
Canada
- Full-time
We are looking for a Senior Full Stack Engineer to join the Workforce Management product stream and build enterprise-scale solution supporting forecasting, capacity planning, scheduling,…
Added 18 hours ago
I
Data Governance Architect
Infostrux
Toronto, ON
- Full-time
…analytics, AI, and machine learning. Our work spans the modern data stack - covering data engineering, architecture, integration, and modelling - with Snowflake as one of our core…
Added 22 hours ago
X
Tech Lead - Fullstack
Xsolla
Canada
- Full-time
We are looking for a Senior Software Engineer (Full-Stack) who is architecturally strong, quality-driven, and highly collaborative to join our Engineering team. The best candidate will be…
Added 23 hours ago
TC
DevSecOps Engineer
Tata Consultancy Services
Toronto, ON
- $90,000 to $110,000 CAD / year
- Full-time
…is enabling its clients to transform themselves across the full AI stack, from infrastructure to…
Added 1 day ago
TC
Production Support Engineer
Tata Consultancy Services
Toronto, ON
- $90,000 to $110,000 CAD / year
- Full-time
…is enabling its clients to transform themselves across the full AI stack, from infrastructure to…
Added 1 day ago
TC
Sr. IFRS17 Data Engineer
Tata Consultancy Services
Toronto, ON
- $90,000 to $110,000 CAD / year
- Full-time
…is enabling its clients to transform themselves across the full AI stack, from infrastructure to…
Added 1 day ago
A
Senior Python Developer
Ampliwork
Brossard, QC
- Full-time
…important, we are primarily looking for a strong senior Python engineer who knows how to build reliable, scalable enterprise…

HelloFresh

Senior Frontend Engineer, Conversions (f/m/x)

Toronto, ON, Canada

$130,000 - $150,000 CAD

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Job details

Pay: $130,000 - $150,000 CAD
Posting language: English
Posted: Oct 26, 2026

Original job description

S'more about the team

Conversions Tech empowers our meal brands to achieve ambitious growth targets through a seamless and high-performing conversion funnel. As a part of the Growth Alliance, we drive the next chapter of growth for HelloFresh group by powering marketing with advanced MarTech capabilities and product innovation. We focus on (re) acquisition, conversion optimization, and data-driven growth strategies.

As a Frontend Engineer in Conversions, you will build personalized web experiences that help users find the right path through our funnels. You will focus on tailoring our user journeys based on user intent, channel and campaign data, using React, Next.js and edge environments. You will integrate with our CMS, work with experimentation frameworks, and use AI powered tools like Cursor, Figma and Contentful MCPs to speed up design, development and testing workflows. You will collaborate with machine learning, product and design teams to deliver fast, relevant experiences. You will also play a key role in performance, keeping Core Web Vitals strong and ensuring our personalization layer remains reliable and fast across mobile and desktop. Above all, we want people who make the team stronger. Even if you do not meet every requirement, we would still like to hear from you.

Lettuce share what this role will be responsible for

At HelloFresh we are moving away from a model where software developers just execute tickets toward one where product engineers are trusted to own customer problems. A Product Engineer takes a problem, forms a point of view, validates it with customers and data, and ships it using AI as a force multiplier.

Build and maintain personalized landing pages and funnel steps using React, TypeScript and Next.js
Work across frontend and infra tasks, including Cloudflare Workers, cache rules and Vercel Edge functions
Integrate dynamic content and variations coming from our CMS
Implement and validate A/B tests with Statsig, ensuring clean tracking and test integrity
Ensure strong performance on mobile and desktop, focusing on Core Web Vitals and low latency personalization
Implement and monitor frontend performance and error tracing using tools like Sentry and Honeycomb
Work with SSR and modern rendering patterns in Next.js to balance performance, caching and personalization
Use AI tools to speed up development, UI building and content workflows
Work closely with product, machine learning and design teams to shape new personalized experiences
Own features end to end, from design to rollout, monitoring and iteration
Work beyond your specialization when the problem demands it. Your specialization is your anchor, not your boundary.
Operate what you build. You instrument, monitor, and improve your systems in production. Shipping is the beginning of the learning cycle, not the end.

Sound a-peeling? Here's what we're looking for

Hands-on experience working with AI tooling (e.g., Claude Code, Cursor, Copilot) beyond casual experimentation. You use AI agents every day. You have a practical sense of how the context you provide to AI tools shapes output quality, and how to set boundaries on AI-generated work.
You have product sense and are opinionated about what should be built and why, and you can back that opinion with data and user evidence.
Solid experience with React, TypeScript and modern frontend development, including strong debugging skills across frontend and infra logic
Hands on experience with Next.js and edge runtimes like Vercel Edge or Cloudflare Workers
Good understanding of caching strategies and how they affect personalization and performance
Experience with web performance and frontend monitoring, including Core Web Vitals, Sentry, Honeycomb or similar tools
Experience writing and maintaining tests at different levels, including unit, integration and end to end
Experience integrating with a CMS, for example Contentful or Builder.io
Experience with A/B testing frameworks (e.g. statsig, optimizely)
Familiarity with analytics platforms like GA4 or Snowplow
You take full ownership. You have a bias to ship. You finish the last twenty percent.

Let’s cut to the cheese, this is why you'll love it here

Box Discount - Amazing discounts on 1 box per week! 75% discount on weekly HelloFresh and Chefs Plate meal kits AND 50% off weekly Factor meal box.
Health & Wellness - Health & Dental benefits from day 1, a Health Spending Account, unlimited access to the Headspace app to meet your self-care needs, and 25% discount on GoodLife fitness memberships!
RRSP Matching - Competitive RRSP matching program offered
Vacation & PTO - Time off is also an important part of self-care! We offer generous vacation and PTO to help you create a good work-life balance.
Family Benefits - A parental leave top-up program for expectant parents.
Growth & Development - We support your career progression and invest in your continued learning through experiences and initiatives owned by our dedicated L&D team
Work Hard & Have Fun - From team socials to engaging company days, you’ll have plenty of opportunity to experience the fun!
Diversity & Inclusion Initiatives - With impactful ERG’s like FreshPride, Women Empowered and LIMES, we are committed to our diversity, equity & inclusion efforts.
Food Puns - this one is kind of a big dill if you haven’t already noticed. We even have some punny meeting room names!

Flexible Hybrid Approach

At HelloFresh, we know that flexible work arrangements are essential in enabling you to do your best work, while balancing your personal and life needs. Offering remote work flexibility, along with the opportunity to interact and collaborate in the office are all a part of creating a great employee experience.

To meet these needs, we are pleased to provide Flexible Hybrid work. Flexible Hybrid is a people-first approach that is based on choice, trust, personalization, and empowers teams to choose when and how often they work from the office and work from home, in addition to team days and company days. This means a minimum of 2 days in office per week, with most teams in office between 2-3 days a week.

HelloFresh Canada uses AI-integrated technology to help us process and evaluate applications more efficiently. This includes tools that screen and assess candidate qualifications based on the requirements for this role. While these tools assist our workflow, all final selection decisions are made by our hiring team.

This is a posting for an existing vacancy. We are actively seeking to fill this position.

#ENGINEERING

Toronto, ON Pay Range

$130,000 - $150,000 CAD

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More about this job

Responsibilities

You will build and maintain personalized web experiences and funnel steps using React, TypeScript, and Next.js while leveraging AI tools to accelerate development. You will also own features end-to-end, including performance monitoring, A/B testing, and collaborating with cross-functional teams to drive growth.

Requirements

The ideal candidate has solid experience with React, TypeScript, Next.js, and edge runtimes, along with a strong understanding of web performance and monitoring tools. You should possess product sense, experience with AI tooling, and the ability to own features from design through to production.

Skills

React
TypeScript
Next.js
Cloudflare Workers
Vercel Edge
A/B testing
Core Web Vitals
Performance monitoring
CMS integration
AI tooling
Product engineering
Data-driven growth
Frontend architecture
Debugging
Caching strategies
User experience

Benefits

Box discount
Health and dental benefits
Health spending account
Headspace app access
Fitness membership discount
RRSP matching
Generous vacation and PTO
Parental leave top-up
Career development and learning initiatives

Visa sponsorship

Not detected in the job text

Keywords

React
TypeScript
Next.js
Cloudflare Workers
Vercel Edge
Core Web Vitals
Sentry
Honeycomb
Contentful
Statsig
A/B Testing
AI Agents
Cursor
Figma
Frontend Engineering
Product Engineering
SSR
Caching
Performance Monitoring
Growth Marketing
MarTech
Web Development
Infrastructure
User Journeys
Data-driven
Full-stack mindset
Production monitoring
Agile
Conversion Optimization
Landing Pages

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