Associate Brand Manager Intern
Toronto, Ontario, Canada ( Hybrid )
8 Months
What you will do
We are looking for forward-thinking & motivated students to join the Consumer Marketing team in the summer as an Associate Brand Manager Intern (January to August) in Toronto (North York), Ontario.
As an Associate Brand Manager Intern, you will act as a business leader to drive growth on your brand through strategies & executions that have national impact. Just like any entrepreneur or general manager, you will be responsible for the key drivers of business performance, including:
- Development and execution of a strategic business plan for your brand, garnering consensus through senior management
- Uncovering analytical insights about the category, competitor & retail customers that drive business recommendations
- Supporting your brand’s P&L & making investment recommendations to drive profitable growth
- Collaborating with internal partners, including sales, regulatory, finance, supply, demand planning & global marketing teams to effectively execute against local business plans
- Successfully tracking & analyzing delivery of monthly and annual shipment and consumption targets
- Shaping recommendations to launch new product innovation, and recommending pricing & merchandising strategies
- Conducting consumer research to uncover insights that shape in-market activations
- Crafting marketing communications (eg. TV, digital, print, sampling, professional, etc.) & claims with external agency partners
- Partnering with your peer marketers to craft & influence enterprise-level thinking
Within the role, you will be provided the opportunity for strong learning & development and the chance to grow your skills through formal and on-the-job training. Upon completion of the internship, top performing candidates may be considered for full-time roles.
What We Are Looking For
Required Qualifications
- Actively working towards the completion of a university degree; preferably in marketing/business or an MBA.
- Authorized to work in Canada without the need of sponsorship now or in the future.
Desired Qualifications
- Previous brand management internships or relevant marketing experience is highly encouraged.
- Excellent written and oral communication skills, with an ability to bring out the best in others.
- Strategy and data are the core of everything we do, so strong critical thinking and analytical skills are required.
- Digital marketing experience is an asset, as are budget management and forecasting skills.
Competencies
- Leads multiple projects and tasks at a time with a focus on prioritization and quality.
- Self-motivated, results oriented, creative problem solver, with ability to lead through ambiguity.
- Shows curiosity to grow and develop. Derives creative solutions to generate business value.
- Strong communication, presentation and organizational skills.
- Analytical in approach to finding opportunities, strong problem-solving skills.
- Strong collaboration skills.
- Aptitude in eCommerce or digital marketing.
