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Director, Business Development
Amii (Alberta Machine Intelligence Institute)
AB · Edmonton, AB
- Full-time
…looking for a data-driven growth architect who is ready to lead from the front - if that sounds like you, I’d love to hear from…
Added 2 mins ago
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Senior Talent Acquisition Partner
TricorBraun
Burlington, ON
- Full-time
As a Senior Talent Acquisition Partner, you will design and lead proactive recruitment strategies to attract, engage, and hire top talent across the geographic footprint you support. Acting…
Added 2 mins ago
CG
Unit Retail Marketing Manager
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- Full-time
Lead the unit-level execution of national, sector, and regional programs, promotions, campaigns, and limited-time offers.
Added 2 mins ago
CI
Director, Operations
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Vancouver, BC
- Full-time
We are seeking a dynamic and strategic-minded Director of Operations to lead our operational efforts and drive efficiency for the Operating Company. In this role, you can expect to be given…
Added 2 mins ago
NM
Parts Lead
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Added 2 mins ago
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Added 2 mins ago
TC
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- Full-time
Lead regular meetings with insurance brokers and insurance providers to ensure effective claims and policy management.
Added 3 mins ago
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TD
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Lead or contribute to completion of risk and control design assessments for an application portfolio, articulate and document impact of control gaps to the business and the overall Bank,…
Added 3 mins ago
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Added 3 mins ago
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Winnipeg, MB · London, ON · Toronto, ON
A key aspect of your role will be to lead a highly accomplished and engaged team of legal professionals with purpose and authenticity and to contribute to the strategic leadership of the…
Added 3 mins ago
Administrative Assistant
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We strive to lead a people-focused culture that empowers employees to bring their authentic selves to work each day. There are 3,400+ members of Nestlé Canada celebrated for taking action…
Added 3 mins ago
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Emerson
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- Full-time
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Added 3 mins ago
Project Planner
Alstom
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…portfolio in the industry. Every day, more than 80 000 colleagues lead the way to greener and smarter mobility worldwide, connecting cities as we reduce carbon and replace…
Added 14 mins ago
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child caregiver - private home
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Added 17 mins ago
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Lead standardized procurement and contract management programs for facilities-related goods and services.
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Added 17 mins ago
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Project Manager
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Vancouver, BC
- $7,158.42 to $10,292.25 CAD / month
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In consultation with the PI and research team, the Project Manager will lead the development of the websites and some of the research outputs. This also includes, but is not limited to,…
Added 17 mins ago
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Finance Manager
The University of British Columbia
Vancouver, BC
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Added 17 mins ago
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Added 17 mins ago
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Registration and Administration Associate
The University of British Columbia
Vancouver, BC
- $4,443 to $4,668 CAD / month
- Full-time
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Added 17 mins ago
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Manager, IT
7shifts
Saskatoon, SK
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Humanise

Performance Media Specialist

96 Spadina Ave. #801, Toronto, ON, M5V 2J6, Canada

Salary range : $66,000.00 - $72,000.00 depending on experience. · Full-time

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Job details

Pay: Salary range : $66,000.00 - $72,000.00 depending on experience.
Job type: Full-time
Experience: Work experience : 3 to 4 years of hands-on experience managing digital media campaigns (ideally with solid agency experience).
Posting language: English
Posted: Oct 7, 2026

Original job description

At Glassroom, we transform brilliant strategies into inspiring results.

Glassroom is a fast-growing independent media agency, a true laboratory where we prioritize transparency with our advertisers, the continuous professional development of our experts, and the constant improvement of our practices.

We are convinced of the strength of the collective. It's curious, ambitious, and autonomous humans who allow us to offer a unique service to our clients. Human intelligence and teamwork are the fuel of our agency.

We are part of Humanise, a collective of independent and complementary companies that share a simple conviction: consumers are first and foremost people.

Within Humanise, our mission to "do the best work humanly possible" relies on the richness and diversity of our talents.

We celebrate the uniqueness of each person. That is why we are committed to cultivating a safe, inclusive, and equitable work environment that will allow you to flourish.

Job description

As a Performance media specialist, you are the engine driving the execution and performance of our clients' campaigns. Autonomous and rigorous, you lead the media strategy end-to-end - from initial structuring to advanced optimization - while guaranteeing key KPI achievements. You play a central pivotal role within the team: collaborating closely on client relationships, serving as an operational guide for junior managers and specialists, and supporting the senior team on the overall strategic vision.

Key responsibilities (What you'll do daily)

Campaign management & optimization : Independently structure, launch, and monitor the pacing and performance of search, paid social, and programmatic campaigns.
Performance culture : Ensure proactive and continuous account optimization aligned with client business objectives (CPA, ROAS, Conversions).
Quality control & mentorship : Oversee trafficking, setup, and platform health for junior campaign managers to guarantee operational excellence.
Analysis & impact reporting : Produce and analyze weekly performance reports to extract clear insights on drivers, friction points, and next steps.
Client relations : Actively participate in preparing and presenting digital media strategies and plans to clients, simplifying complex data into clear recommendations.
Strategy & innovation : Contribute to media strategy development (media plans, roadmaps) and test new industry features and trends (AI, measurement tools).

Qualifications & assets (What you bring)

Education : University degree or college diploma in marketing, advertising, communications, or a related field (a specialization in digital marketing is an asset).
Work experience : 3 to 4 years of hands-on experience managing digital media campaigns (ideally with solid agency experience).
Platform expertise : Advanced proficiency across paid media environments, including programmatic, social media, and SEM/PPC (Google Ads, Meta, DV360, Campaign Manager, LinkedIn Ads).
Technical & tracking mastery : Hands-on knowledge of data tracking mechanisms (UTM conventions, GA4, ad servers) and a strong interest in advanced solutions (Value-Based Bidding, server-side tracking).
Analytical mindset : Excellent command of Excel and Google Sheets (advanced formulas, VLOOKUP, pivot tables, data cleaning).
Communication : English speaking position but french can be an asset.

Core competencies (Your Glassroom Mindset)

Team player with a strong collaborative spirit and dedication to helping others (junior mentorship).
Analytical thinking, attention to detail, and data-driven decision-making.
Client-first orientation with a strong ability to translate complex concepts into accessible terms.
Autonomy, adaptability, and high learning agility.
Intellectual curiosity, strategic alertness, and attention to detail.
Outstanding ability to manage multiple projects and client accounts simultaneously.

Artificial Intelligence Vision at Glassroom

At Glassroom, human intelligence is our fuel, and artificial intelligence is our performance accelerator. In a constantly evolving industry, we don’t just follow trends: we stay ahead of them by integrating AI at the very core of our operational processes and client strategies. As a media "laboratory," we encourage every member of our team to explore, test, and master AI tools to transform complex data into impactful business insights and maximize the human value of our strategic advice. Joining Glassroom means choosing an environment where technological literacy and the mastery of tomorrow's tools are not only valued, but are an integral part of our culture of excellence.

Data Governance

Data governance at Glassroom forms the strategic foundation upon which all our expertise rests, ensuring an ethical, rigorous, and high-performing exploitation of business intelligence. This cross-functional discipline aims to ensure impeccable information quality and sound risk management, while maintaining absolute transparency with our advertisers. By structuring every stage - from the data collection architecture (including future-proof solutions like server-side tracking and Data Clean Rooms) to the activation of insights - Glassroom transforms complex volumes of data into concrete growth levers. In an ecosystem shaped by increasingly strict privacy regulations and the deprecation of third-party cookies, this governance enables us to innovate with agility, placing compliance with market best practices and information security at the heart of every business decision.

What Glassroom offers you (Our benefits)

At Glassroom, we invest in your well-being and development:

Salary range : $66,000.00 - $72,000.00 depending on experience.
Hybrid work : A perfect balance with 3 days in the office for team connection and 2 days remote.
Generous time off : 3 weeks of annual vacation + the agency is closed during the Holiday season.
"Human" days : Most of statutory holidays doubled + 5 human days to take care of yourself + 1 volunteer day to give back to the community.
Comprehensive health : Group insurance plan (life, medication, dental, paramedical, travel...) with 3 coverage options.
Active well-being plan : $250 per year reimbursed for your physical activities or the purchase of home fitness equipment.
Green transportation : Discounts on Bike share.

Ready to transform ideas into business success with us? We look forward to hearing from you!

#glassroom

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More about this job

Responsibilities

You will independently structure, launch, and optimize digital media campaigns across search, social, and programmatic channels. Additionally, you will mentor junior staff, analyze performance data to provide actionable insights, and collaborate on client strategy presentations.

Requirements

Candidates should have 3 to 4 years of hands-on experience in digital media management and advanced proficiency in major advertising platforms. A university degree or college diploma in marketing, advertising, or a related field is required.

Skills

Campaign management
Performance optimization
Search engine marketing
Paid social
Programmatic advertising
Data analysis
Google Ads
Meta Ads
DV360
Campaign Manager
LinkedIn Ads
GA4
Excel
Google Sheets
Strategic planning
Mentorship

Benefits

Group insurance plan
Annual vacation
Holiday season closure
Human days
Volunteer day
Active well-being plan

Visa sponsorship

Not detected in the job text

Keywords

Performance Media
Digital Marketing
SEM
PPC
Programmatic
Paid Social
Google Ads
Meta Ads
DV360
Campaign Manager
LinkedIn Ads
GA4
Data Tracking
Server-side tracking
Value-Based Bidding
Excel
Google Sheets
Data Governance
Artificial Intelligence
Media Strategy
CPA
ROAS
Conversions
UTM conventions
Data Clean Rooms

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