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Added 4 mins ago
Marketing Specialist, Executive Education, Edwards School of Business
University of Saskatchewan
Saskatoon, SK
Lead, execute and manage marketing projects including digital campaigns (advertising, email, social media, etc.), video production, print and radio advertising, content writing and design…
Added 34 mins ago
A
Interaction/Visual Designer - Advanced [AQ-24343]
Aquent
Montreal, QC
- $50 to $53 CAD / hour
- Contract
…initial idea generation to successful implementation. You will lead ideation, provide expert advice, and apply comprehensive design understanding to create impactful digital…
Added 49 mins ago
RB
Senior Relationship Manager, Commercial Financial Services - Diversified Asian Markets
Royal Bank of Canada
Richmond Hill, ON
- Full-time
· Collaborate and coordinate with the various teams to develop and execute a client contact strategy
Added 1 hour ago
A
Growth Marketing Manager
ArboStar
Remote, Canada
- Full-time
- Remote
You will own the end-to-end marketing strategy and execution for ArboScale, from managing client campaigns and delivering measurable results to building a repeatable acquisition funnel for…
Added 1 hour ago
PC
Senior Manager Cyber Generalist
PwC Canada
Toronto, ON
- Full-time
Lead business development activities including sales, proposals, and building and maintaining sustainable client relationships across different financial services institutions.
Added 1 hour ago
RG
Vice-président(e), tarification / VP, Underwriting
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Toronto, ON · Montreal, QC · Canada, Toronto, RGA Re
- Full-time
Added 1 hour ago
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Agentic AI Architect
CGI
Toronto, ON
- Full-time
Leading a client or internal CGI project as the Technical Architect and Lead - architecting solutions and also contributing in part hands-on to solution development
Added 1 hour ago
A
Americas Marketing Lead - Transport
Arup
Toronto, ON
- Full-time
…team enables Arup to build and protect our reputation, deepen client relationships, win quality work, and attract top talent. This role will be key in achieving our strategic market and…
Added 1 hour ago
O
Gestionnaire des perspectives d’affaires (Mandat de 12 mois) | Business Insights Manager – 12 months mandate
Organon
Kirkland, QC
- Full-time
…améliorer l’efficacité des campagnes, bonifier l’expérience client et optimiser la performance globale de…
Added 1 hour ago
D
Head of Creative (Remote Canada)
Directive
Remote, Canada
- $175,000 to $200,000 CAD / year
- Full-time
- Remote
We're looking for a Head of Creative to lead our Performance Design department - a team that sits at the intersection of creative craft and performance marketing. In this role, you will…
Added 1 hour ago
D
Creative Director (Remote Canada)
Directive
Remote, Canada
- $175,000 to $200,000 CAD / year
- Full-time
- Remote
We're looking for a Creative Director to lead our Performance Design department - a team that sits at the intersection of creative craft and performance marketing. This is not a traditional…
Added 1 hour ago
Shopper Insights Client Manager
dunnhumby
Toronto, ON
You will lead client relationships and insight delivery while creating strong foundations for commercial growth and team performance.
Added 1 hour ago
Retail Client Manager
dunnhumby
Toronto, ON
Our Client Leadership teams are dunnhumby's commercial engine - building the long-term, trusted partnerships that turn customer data into measurable growth for the world's biggest retailers…
Added 1 hour ago
Client Director
dunnhumby
Toronto, ON
Define and deliver the long-term vision and strategy for the client account.
Added 2 hours ago
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Associate Vice President, Agentic Software Development
TD
Toronto, ON
- Full-time
…across Canada and the U.S., with end-to-end accountability for strategy, operating model, platforms, standards, governance, investment priorities, adoption and measurable business outcomes…
Added 2 hours ago
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Lead, Program Partnerships & Projects, UCalgary Continuing Education
University of Calgary
Calgary, AB
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Continuing Education is currently seeking a Full-time Regular Lead, Program Partnerships & Projects.
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Sales Manager
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Vancouver, BC
Develop a structured prospecting strategy to generate leads, appointments, proposals, and new accounts.
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Early Talent Specialist
WSP in Canada
Laval, QC
- Full-time
You’ll own early career recruitment from intake through hire while bringing our regional campus strategy to life through meaningful events, candidate engagement and talent pipelines. It’s…
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Early Talent Specialist
WSP in Canada
Montreal, QC
- Full-time
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Added 2 hours ago
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Early Talent Specialist
WSP in Canada
Toronto, ON
- Full-time
You’ll own early career recruitment from intake through hire while bringing our regional campus strategy to life through meaningful events, candidate engagement and talent pipelines. It’s…
Added 2 hours ago
WI
Early Talent Specialist
WSP in Canada
Markham, ON
- Full-time
You’ll own early career recruitment from intake through hire while bringing our regional campus strategy to life through meaningful events, candidate engagement and talent pipelines. It’s…
Added 2 hours ago
B
Talent Acquisition Advisor
BRP
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- Full-time
Proactively share key market intelligence to Client Groups and HR Business Partners and develop and execute tailored recruitment strategies. (we are expecting you to be true partners of the…
Added 2 hours ago
B
Talent Acquisition Advisor
BRP
Sherbrooke, QC
- Full-time
Proactively share key market intelligence to Client Groups and HR Business Partners and develop and execute tailored recruitment strategies. (we are expecting you to be true partners of the…
Added 2 hours ago
R
Senior Relationship Manager, Commercial Financial Services - Diversified Asian Markets
RBC
Richmond Hill, ON
- Full-time
· Collaborate and coordinate with the various teams to develop and execute a client contact strategy
Added 2 hours ago
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Associate Vice President, Agentic Software Development
TD
Toronto, ON
- Full-time
…across Canada and the U.S., with end-to-end accountability for strategy, operating model, platforms, standards, governance, investment priorities, adoption and measurable business outcomes…

Inspired HR

Marketing Manager

Calgary, AB, Canada

Part-time

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Job details

Job type: Part-time
Posting language: English
Posted: Oct 28, 2026

Original job description

We create inspired workplaces - and we’re looking for our next great team member!

At Inspired HR, we believe great workplaces start with people. We partner with organizations across diverse industries, taking the time to understand their goals, cultures, and challenges before developing practical solutions that work for their business.

Our team brings expertise across human resources consulting, recruitment and executive search, payroll and benefits, leadership development, and workplace strategy. We are approachable, collaborative, and passionate about helping our clients succeed.

We know work can be productive and enjoyable. Everyone brings a different perspective, and the fun of what we do is finding thoughtful, creative ways to make a meaningful difference.

About the Position

Inspired HR is looking for a Marketing Manager to strengthen our brand, grow awareness of our services, and help turn meaningful connections into lasting client relationships.

Marketing professional services starts with helping people understand the value of expertise, relationships, and trust. You will bring Inspired HR’s story to life, showcasing our people, sharing our knowledge, and helping business leaders see how the right HR partner can support their organization.

This is an internal marketing position focused on Inspired HR’s own brand and business growth. Working closely with leadership, consultants, and our recruitment team, you will take ownership of marketing from strategy through execution.

This is a hands-on role, and you will personally create and deliver much of our marketing. From writing content and filming short videos to publishing social posts and launching campaigns, you enjoy doing the work as much as planning it. You bring creative ideas, sound business judgment, and the resourcefulness to produce engaging marketing using the tools and people around you.

What You’ll Be Responsible For:

Marketing Strategy and Planning

Translate Inspired HR’s business goals into a practical marketing strategy and actionable plan.
Define target audiences, service priorities, campaign objectives, timelines, and resource requirements.
Select the right mix of channels, including LinkedIn, other social platforms, search engine optimization, email marketing, paid advertising, and referral marketing.
Review and update the plan regularly based on business priorities, market conditions, and results.

Brand, Content, and Campaign Management

Personally create marketing content, including writing copy, filming and editing short videos, taking photos, and developing social posts and digital materials that showcase our people, expertise, and services.
Develop clear, compelling messaging that communicates Inspired HR’s value to business owners, executives, HR leaders, and other decision-makers.
Maintain a consistent brand voice and visual identity across our website, social media, marketing materials, and client-facing communications.
Manage our digital presence, keeping content relevant, engaging, and aligned with our services and business priorities.
Work with our consultants, recruiters, and leadership team to turn their expertise into useful articles, insights, case studies, newsletters, and social content.
Develop content that supports prospective clients throughout their decision-making process, from initial awareness to an inquiry or ongoing partnership.
Lead and participate in campaign execution, coordinating contributors, managing timelines, and keeping work within budget.
Monitor campaign performance and adjust messaging, content, and channels to improve results.
Partner with leadership and colleagues responsible for business development to deliver ongoing communications that keep Inspired HR top of mind with prospects, existing clients, and referral partners.

Market and Client Research

Research market trends, client needs, competitor activity, and buying behaviours to identify opportunities for growth.
Use client feedback, CRM insights, survey and previous campaign results to inform marketing decisions.
Identify what clients value most, where interest may be declining, and what could prevent prospective clients from taking the next step.
Share insights that help improve service positioning, marketing communications, and the overall client experience.

Budget Management

Develop and manage the marketing budget in partnership with leadership.
Allocate resources across campaigns, channels, and external support to achieve business priorities.
Monitor spending and adjust investments based on performance, emerging opportunities, and expected returns.

Performance Measurement

Establish clear objectives and meaningful measures of success for marketing initiatives.
Track and analyze results such as audience engagement, website conversions, qualified inquiries, lead conversion rates, and marketing’s contribution to revenue.
Maintain reporting that gives leadership a clear view of what is working, what needs to change, and where to invest next.
Use insights and lessons learned to improve current campaigns and future marketing plans.

Why Join Inspired HR?

You will have the opportunity to shape how Inspired HR tells its story, bring your ideas to life, and see the impact of your work. You’ll join knowledgeable, personable colleagues who care about their clients and enjoy working together.

We offer:

Flexible schedule
Excellent health and dental benefits.
Health Spending Account (HSA) and Personal Spending Account (PSA).
Access to excellent onsite fitness facilities.
A convenient office location in Calgary’s Beltline.

Requirements

Five or more years of progressive marketing experience, preferably within consulting, professional services, or another B2B service business.
Experience owning marketing from planning and content development through execution, analysis, and improvement.
A strong understanding of B2B buying journeys, demand generation, lead nurturing, and conversion optimization.
The ability to translate complex services into clear, relevant messaging for different audiences and decision-makers.
Excellent writing, editing, and verbal communication skills, with an approachable and professional style.
Demonstrated success managing projects, budgets, external partners, and competing priorities.
Experience leading or mentoring others and coordinating work across teams.
Practical experience with CRM systems, marketing automation platforms, website content management systems, and digital analytics.
Strong business acumen and the ability to connect marketing priorities with client needs and business results.
A creative, resourceful approach and the confidence to take ownership with limited day-to-day direction.
Excellent organizational skills, attention to detail, and sound judgment when handling confidential information.

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More about this job

Responsibilities

The Marketing Manager will develop and execute a comprehensive marketing strategy to strengthen the Inspired HR brand and drive business growth. This hands-on role involves creating content, managing campaigns, and collaborating with leadership to turn expertise into client relationships.

Requirements

Candidates must have five or more years of progressive marketing experience, ideally within a B2B or professional services environment. Strong skills in content creation, project management, and digital marketing tools are required to succeed in this role.

Skills

Marketing strategy
Content creation
B2B marketing
Lead generation
Digital marketing
Copywriting
Video production
Social media management
CRM systems
Marketing automation
Budget management
Market research
Project management
Analytics
Brand management
Communication skills

Benefits

Health benefits
Dental benefits
Health Spending Account
Personal Spending Account
Onsite fitness facilities
Flexible schedule

Visa sponsorship

Not detected in the job text

Keywords

Marketing Manager
B2B
Professional Services
Brand Strategy
Content Marketing
Lead Nurturing
Conversion Optimization
LinkedIn
SEO
Email Marketing
Paid Advertising
Referral Marketing
CRM
Marketing Automation
Digital Analytics
Market Trends
Business Acumen
Campaign Management
Copywriting
Video Editing
Brand Identity
Consulting
Human Resources
Business Development
Project Management
Budgeting
Reporting
Strategic Planning
Client Research
Lead Conversion

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