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Added 12 mins ago
RB
Senior Relationship Manager, Commercial Financial Services - Diversified Asian Markets
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- Full-time
· Apply your past sales experience for prospecting, and lead generation, to new and existing clients
Added 12 mins ago
CW
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Added 12 mins ago
Account Development Representative II - Toronto
Samsara
Toronto, ON
Added 12 mins ago
AT
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Added 12 mins ago
AC
Workday Integration Developer
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- Other
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Added 12 mins ago
AC
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- $110,000 to $150,000 CAD / year
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Lead geotechnical project delivery, including design analysis, field investigation planning, design review, and preparation of professional technical reports.
Added 26 mins ago
GE
Inside Sales - Welland
Gerrie Electric Wholesale Ltd.
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- Full-time
…coordinate logistics to ensure on-time completion, and expedite lead times to meet customer…
Added 26 mins ago
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Powertrain Design Release Engineer (Engine & Propulsion Systems)
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Lead component testing and validation activities (DVP&R).
Added 26 mins ago
LL
Coordinator, Records Management & Privacy
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- Full-time
Lead the development, implementation, maintenance, and continuous improvement of the County's Records and Information Management Program.
Added 26 mins ago
AT
Travel Consultant
APT Travel Group
Canada
- Full-time
Added 26 mins ago
AS
Mobile Developer (React Native)
Apex Systems
Toronto, ON
- $60 to $70 USD / hour
- Full-time
Native Developer experience with Reactive Native
Added 26 mins ago
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Electrical, Instrumentation & Controls Engineer
TransAlta
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- Full-time
Lead project development activities including technology assessment, conceptual design, bid evaluation, and contract reviews.
Added 26 mins ago
A
Growth Marketing Manager
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- Full-time
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Conduct comprehensive marketing audits covering Google Ads, Meta Ads, GA4/GTM, call tracking, landing pages, and CRM lead flow.
Added 26 mins ago
HA
Senior Engineer – Airworthiness & Certification
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- Full-time
…Reporting to the Head of the Office of Airworthiness, you will lead assigned compliance areas from planning through regulator acceptance, act as a key technical contact with Transport…
Added 26 mins ago
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Capability Development Analyst (Engineer)
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Added 26 mins ago
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Accounting Manager I
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Lead the monthly close process for Altec Industries Ltd., including complex journal entries, account reconciliations, accruals, prepaids, payroll-related entries, bank and line-of-credit…
Added 26 mins ago
M
IAM RBAC Business Solution Analyst Lead
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Marsh is seeking an experienced IAM RBAC Business Solutions Lead to establish, own, and lead our enterprise-wide Role-Based Access Control (RBAC) function.
Added 26 mins ago
B
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Added 26 mins ago
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Loyalty & Guest Feedback Coordinator
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Added 26 mins ago
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Work with our lead estimator to analyze project management trends and forecast crew production rates
Added 26 mins ago
PC
Senior Manager Cyber Generalist
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Lead business development activities including sales, proposals, and building and maintaining sustainable client relationships across different financial services institutions.
Added 26 mins ago
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Lead the industrialization team to meet the program requirements outlined during the industrialization mandate.
Added 26 mins ago
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Bilingual French + English Inside Sales Representative
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Added 26 mins ago
HH
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Lead fundraising efforts for Hub programs and initiatives

Inspired HR

Marketing Manager

Calgary, AB, Canada

Part-time

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Job details

Job type: Part-time
Posting language: English
Posted: Oct 28, 2026

Original job description

We create inspired workplaces - and we’re looking for our next great team member!

At Inspired HR, we believe great workplaces start with people. We partner with organizations across diverse industries, taking the time to understand their goals, cultures, and challenges before developing practical solutions that work for their business.

Our team brings expertise across human resources consulting, recruitment and executive search, payroll and benefits, leadership development, and workplace strategy. We are approachable, collaborative, and passionate about helping our clients succeed.

We know work can be productive and enjoyable. Everyone brings a different perspective, and the fun of what we do is finding thoughtful, creative ways to make a meaningful difference.

About the Position

Inspired HR is looking for a Marketing Manager to strengthen our brand, grow awareness of our services, and help turn meaningful connections into lasting client relationships.

Marketing professional services starts with helping people understand the value of expertise, relationships, and trust. You will bring Inspired HR’s story to life, showcasing our people, sharing our knowledge, and helping business leaders see how the right HR partner can support their organization.

This is an internal marketing position focused on Inspired HR’s own brand and business growth. Working closely with leadership, consultants, and our recruitment team, you will take ownership of marketing from strategy through execution.

This is a hands-on role, and you will personally create and deliver much of our marketing. From writing content and filming short videos to publishing social posts and launching campaigns, you enjoy doing the work as much as planning it. You bring creative ideas, sound business judgment, and the resourcefulness to produce engaging marketing using the tools and people around you.

What You’ll Be Responsible For:

Marketing Strategy and Planning

Translate Inspired HR’s business goals into a practical marketing strategy and actionable plan.
Define target audiences, service priorities, campaign objectives, timelines, and resource requirements.
Select the right mix of channels, including LinkedIn, other social platforms, search engine optimization, email marketing, paid advertising, and referral marketing.
Review and update the plan regularly based on business priorities, market conditions, and results.

Brand, Content, and Campaign Management

Personally create marketing content, including writing copy, filming and editing short videos, taking photos, and developing social posts and digital materials that showcase our people, expertise, and services.
Develop clear, compelling messaging that communicates Inspired HR’s value to business owners, executives, HR leaders, and other decision-makers.
Maintain a consistent brand voice and visual identity across our website, social media, marketing materials, and client-facing communications.
Manage our digital presence, keeping content relevant, engaging, and aligned with our services and business priorities.
Work with our consultants, recruiters, and leadership team to turn their expertise into useful articles, insights, case studies, newsletters, and social content.
Develop content that supports prospective clients throughout their decision-making process, from initial awareness to an inquiry or ongoing partnership.
Lead and participate in campaign execution, coordinating contributors, managing timelines, and keeping work within budget.
Monitor campaign performance and adjust messaging, content, and channels to improve results.
Partner with leadership and colleagues responsible for business development to deliver ongoing communications that keep Inspired HR top of mind with prospects, existing clients, and referral partners.

Market and Client Research

Research market trends, client needs, competitor activity, and buying behaviours to identify opportunities for growth.
Use client feedback, CRM insights, survey and previous campaign results to inform marketing decisions.
Identify what clients value most, where interest may be declining, and what could prevent prospective clients from taking the next step.
Share insights that help improve service positioning, marketing communications, and the overall client experience.

Budget Management

Develop and manage the marketing budget in partnership with leadership.
Allocate resources across campaigns, channels, and external support to achieve business priorities.
Monitor spending and adjust investments based on performance, emerging opportunities, and expected returns.

Performance Measurement

Establish clear objectives and meaningful measures of success for marketing initiatives.
Track and analyze results such as audience engagement, website conversions, qualified inquiries, lead conversion rates, and marketing’s contribution to revenue.
Maintain reporting that gives leadership a clear view of what is working, what needs to change, and where to invest next.
Use insights and lessons learned to improve current campaigns and future marketing plans.

Why Join Inspired HR?

You will have the opportunity to shape how Inspired HR tells its story, bring your ideas to life, and see the impact of your work. You’ll join knowledgeable, personable colleagues who care about their clients and enjoy working together.

We offer:

Flexible schedule
Excellent health and dental benefits.
Health Spending Account (HSA) and Personal Spending Account (PSA).
Access to excellent onsite fitness facilities.
A convenient office location in Calgary’s Beltline.

Requirements

Five or more years of progressive marketing experience, preferably within consulting, professional services, or another B2B service business.
Experience owning marketing from planning and content development through execution, analysis, and improvement.
A strong understanding of B2B buying journeys, demand generation, lead nurturing, and conversion optimization.
The ability to translate complex services into clear, relevant messaging for different audiences and decision-makers.
Excellent writing, editing, and verbal communication skills, with an approachable and professional style.
Demonstrated success managing projects, budgets, external partners, and competing priorities.
Experience leading or mentoring others and coordinating work across teams.
Practical experience with CRM systems, marketing automation platforms, website content management systems, and digital analytics.
Strong business acumen and the ability to connect marketing priorities with client needs and business results.
A creative, resourceful approach and the confidence to take ownership with limited day-to-day direction.
Excellent organizational skills, attention to detail, and sound judgment when handling confidential information.

Apply About employer

More about this job

Responsibilities

The Marketing Manager will develop and execute a comprehensive marketing strategy to strengthen the Inspired HR brand and drive business growth. This hands-on role involves creating content, managing campaigns, and collaborating with leadership to turn expertise into client relationships.

Requirements

Candidates must have five or more years of progressive marketing experience, ideally within a B2B or professional services environment. Strong skills in content creation, project management, and digital marketing tools are required to succeed in this role.

Skills

Marketing strategy
Content creation
B2B marketing
Lead generation
Digital marketing
Copywriting
Video production
Social media management
CRM systems
Marketing automation
Budget management
Market research
Project management
Analytics
Brand management
Communication skills

Benefits

Health benefits
Dental benefits
Health Spending Account
Personal Spending Account
Onsite fitness facilities
Flexible schedule

Visa sponsorship

Not detected in the job text

Keywords

Marketing Manager
B2B
Professional Services
Brand Strategy
Content Marketing
Lead Nurturing
Conversion Optimization
LinkedIn
SEO
Email Marketing
Paid Advertising
Referral Marketing
CRM
Marketing Automation
Digital Analytics
Market Trends
Business Acumen
Campaign Management
Copywriting
Video Editing
Brand Identity
Consulting
Human Resources
Business Development
Project Management
Budgeting
Reporting
Strategic Planning
Client Research
Lead Conversion

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