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Added 12 mins ago
MC
Senior Manager, Operational Excellence
Meridian Credit Union
St. Catharines, ON · Toronto, ON · Etobicoke, ON
- Full-time
Partner with Technology, Data, Risk, Compliance and business teams to translate operational needs into scalable, secure and sustainable solutions.
Added 12 mins ago
Fullstack Developer
Adastra Corporation
Markham, ON
Partner with business stakeholders to understand operational needs and product requirements
Added 27 mins ago
CP
Senior Manager, Cybersecurity Operations & Vulnerability Management
CAAT Pension Plan
Toronto, ON · Head Office
- Full-time
Here, you’ll find a cultural spark in everything we do – from the way we partner with members and employers, to the way we work, collaborate, and grow. It doesn’t just feel different at…
Added 27 mins ago
P
Experienced Talent Acquisition Manager
PwC
Calgary, AB · Toronto, ON
- Full-time
A career in Experienced Talent Acquisition, within Business Enablement, provides the opportunity to make a meaningful difference at PwC by identifying and attracting experienced and…
Added 27 mins ago
MC
Senior Manager, Operational Excellence
Meridian Credit Union
St. Catharines, ON
- Full-time
Partner with Technology, Data, Risk, Compliance and business teams to translate operational needs into scalable, secure and sustainable solutions.
Added 27 mins ago
SP
Manager, Global Incentive Compensation
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- Full-time
You will utilize your deep technical competencies and functional business expertise to identify, evaluate, and develop systems and procedures that meet business user requirements and follow…
Added 27 mins ago
SP
Lead Solution Engineer, ECS, Public Sector
Salesforce Partner Canada
Toronto, ON
- Full-time
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Added 27 mins ago
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Director, Finance Data Strategy & Stewardship
Salesforce Partner Canada
Toronto, ON
- Full-time
Define and drive the Finance data strategy, aligned with business priorities and downstream reporting needs.
Added 27 mins ago
O
Sr. Manager, Corporate Communications
OpenText
Waterloo, ON
- Full-time
…who can keep multiple high-visibility workstreams moving, and partner across the business to turn strategy into high-quality…
Added 42 mins ago
R
Seller Experience Manager
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- Full-time
Define and execute the seller experience strategy to support business objectives and market growth, influencing senior stakeholders and aligning cross-functional priorities to deliver…
Added 42 mins ago
SB
Human Resources Director
Strik, Baldinelli, Moniz Ltd.
London, ON
- Full-time
This is an opportunity for an accomplished HR leader who enjoys both strategy and execution. You will partner closely with SBM's leadership team to align people priorities with business…
Added 42 mins ago
C
Consultant, Process Engineering
CIBC
Toronto, ON
- Full-time
…improvements that will create a best-in-class client experience. Partner with cross-functional stakeholders to analyze root causes, challenge existing practices and recommend practical,…
Added 42 mins ago
BC
Generalist, People & Culture - Canem Systems
Bird Construction
Mississauga, ON · Canem Mississauga
- Full-time
5+ years working in a business partner capacity
Added 42 mins ago
Senior Actuarial Analyst, Personal Pricing
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Are you passionate about using data to solve complex business challenges? Do you enjoy uncovering insights, testing new ideas, and turning analysis into action? Are you excited by the…
Added 42 mins ago
M
Director, Marketing Strategy and Business Management
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Toronto, ON · Montreal, QC
- Full-time
The Director of Marketing Strategy and Business Management leads strategic planning, business reporting, budget management, and team engagement for Retirement and Wealth Marketing. Working…
Added 57 mins ago
Manager, Underwriting - Programs & Operations - WSI
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Toronto, ON · North York - Toronto, ON (Hybr, ON
Support Contingent Profit Commission arrangements and partner business reviews; document and complete agreed actions.
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Manager, Analytics
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…analytics professionals to deliver actionable insights that drive business strategy and performance across Scotiabank. This role partners with senior stakeholders to solve complex business…
Added 57 mins ago
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Director, Loan Syndications
Vancity
Vancouver, BC · Toronto, ON
- Full-time
As a Director, Loan Syndications, you will lead Vancity’s national syndication strategy, supporting growth across commercial lending by originating business through VCIB across Canada and…
Added 1 hour ago
Associate Manager, Salty & BFY
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Mississauga, ON
At Hershey, we are committed to making a meaningful difference in the communities where we live, work, and do business. This commitment originated with our founder, Milton Hershey, and…
Added 1 hour ago
Airframe Materials & Processes (M&P) Specialist
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Added 1 hour ago
MH
Senior Growth Marketing Manager
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Remote, Canada
- Full-time
- Remote
Maya HTT is a leading developer of digital engineering solutions and a trusted Siemens Digital Industries Software partner. For more than 40 years, we have helped manufacturers innovate…
Added 1 hour ago
AG
Spécialiste en acquisition de talents
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- Full-time
…200 colleagues and friends who specialize in media planning, business strategy, project management, and digital and audio & video…
Added 1 hour ago
UX Lead
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Vancouver, BC
…and systems across our large, live-service product. You'll partner with multidisciplinary teams to define experience direction, guide design execution from early concepts through release,…
Added 1 hour ago
IH
Marketing Manager
Inspired HR
Calgary, AB
- Part-time
At Inspired HR, we believe great workplaces start with people. We partner with organizations across diverse industries, taking the time to understand their goals, cultures, and challenges…
Added 1 hour ago
VP Sales & Marketing (Bilingual Eng/Fre)
Banyan Software
Montreal, QC
…administrative responsibility beyond the commercial mandate. You will partner directly with NovoLogik’s CEO on commercial strategy and…

Inspired HR

Marketing Manager

Calgary, AB, Canada

Part-time

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Job details

Job type: Part-time
Posting language: English
Posted: Oct 28, 2026

Original job description

We create inspired workplaces - and we’re looking for our next great team member!

At Inspired HR, we believe great workplaces start with people. We partner with organizations across diverse industries, taking the time to understand their goals, cultures, and challenges before developing practical solutions that work for their business.

Our team brings expertise across human resources consulting, recruitment and executive search, payroll and benefits, leadership development, and workplace strategy. We are approachable, collaborative, and passionate about helping our clients succeed.

We know work can be productive and enjoyable. Everyone brings a different perspective, and the fun of what we do is finding thoughtful, creative ways to make a meaningful difference.

About the Position

Inspired HR is looking for a Marketing Manager to strengthen our brand, grow awareness of our services, and help turn meaningful connections into lasting client relationships.

Marketing professional services starts with helping people understand the value of expertise, relationships, and trust. You will bring Inspired HR’s story to life, showcasing our people, sharing our knowledge, and helping business leaders see how the right HR partner can support their organization.

This is an internal marketing position focused on Inspired HR’s own brand and business growth. Working closely with leadership, consultants, and our recruitment team, you will take ownership of marketing from strategy through execution.

This is a hands-on role, and you will personally create and deliver much of our marketing. From writing content and filming short videos to publishing social posts and launching campaigns, you enjoy doing the work as much as planning it. You bring creative ideas, sound business judgment, and the resourcefulness to produce engaging marketing using the tools and people around you.

What You’ll Be Responsible For:

Marketing Strategy and Planning

Translate Inspired HR’s business goals into a practical marketing strategy and actionable plan.
Define target audiences, service priorities, campaign objectives, timelines, and resource requirements.
Select the right mix of channels, including LinkedIn, other social platforms, search engine optimization, email marketing, paid advertising, and referral marketing.
Review and update the plan regularly based on business priorities, market conditions, and results.

Brand, Content, and Campaign Management

Personally create marketing content, including writing copy, filming and editing short videos, taking photos, and developing social posts and digital materials that showcase our people, expertise, and services.
Develop clear, compelling messaging that communicates Inspired HR’s value to business owners, executives, HR leaders, and other decision-makers.
Maintain a consistent brand voice and visual identity across our website, social media, marketing materials, and client-facing communications.
Manage our digital presence, keeping content relevant, engaging, and aligned with our services and business priorities.
Work with our consultants, recruiters, and leadership team to turn their expertise into useful articles, insights, case studies, newsletters, and social content.
Develop content that supports prospective clients throughout their decision-making process, from initial awareness to an inquiry or ongoing partnership.
Lead and participate in campaign execution, coordinating contributors, managing timelines, and keeping work within budget.
Monitor campaign performance and adjust messaging, content, and channels to improve results.
Partner with leadership and colleagues responsible for business development to deliver ongoing communications that keep Inspired HR top of mind with prospects, existing clients, and referral partners.

Market and Client Research

Research market trends, client needs, competitor activity, and buying behaviours to identify opportunities for growth.
Use client feedback, CRM insights, survey and previous campaign results to inform marketing decisions.
Identify what clients value most, where interest may be declining, and what could prevent prospective clients from taking the next step.
Share insights that help improve service positioning, marketing communications, and the overall client experience.

Budget Management

Develop and manage the marketing budget in partnership with leadership.
Allocate resources across campaigns, channels, and external support to achieve business priorities.
Monitor spending and adjust investments based on performance, emerging opportunities, and expected returns.

Performance Measurement

Establish clear objectives and meaningful measures of success for marketing initiatives.
Track and analyze results such as audience engagement, website conversions, qualified inquiries, lead conversion rates, and marketing’s contribution to revenue.
Maintain reporting that gives leadership a clear view of what is working, what needs to change, and where to invest next.
Use insights and lessons learned to improve current campaigns and future marketing plans.

Why Join Inspired HR?

You will have the opportunity to shape how Inspired HR tells its story, bring your ideas to life, and see the impact of your work. You’ll join knowledgeable, personable colleagues who care about their clients and enjoy working together.

We offer:

Flexible schedule
Excellent health and dental benefits.
Health Spending Account (HSA) and Personal Spending Account (PSA).
Access to excellent onsite fitness facilities.
A convenient office location in Calgary’s Beltline.

Requirements

Five or more years of progressive marketing experience, preferably within consulting, professional services, or another B2B service business.
Experience owning marketing from planning and content development through execution, analysis, and improvement.
A strong understanding of B2B buying journeys, demand generation, lead nurturing, and conversion optimization.
The ability to translate complex services into clear, relevant messaging for different audiences and decision-makers.
Excellent writing, editing, and verbal communication skills, with an approachable and professional style.
Demonstrated success managing projects, budgets, external partners, and competing priorities.
Experience leading or mentoring others and coordinating work across teams.
Practical experience with CRM systems, marketing automation platforms, website content management systems, and digital analytics.
Strong business acumen and the ability to connect marketing priorities with client needs and business results.
A creative, resourceful approach and the confidence to take ownership with limited day-to-day direction.
Excellent organizational skills, attention to detail, and sound judgment when handling confidential information.

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More about this job

Responsibilities

The Marketing Manager will develop and execute a comprehensive marketing strategy to strengthen the Inspired HR brand and drive business growth. This hands-on role involves creating content, managing campaigns, and collaborating with leadership to turn expertise into client relationships.

Requirements

Candidates must have five or more years of progressive marketing experience, ideally within a B2B or professional services environment. Strong skills in content creation, project management, and digital marketing tools are required to succeed in this role.

Skills

Marketing strategy
Content creation
B2B marketing
Lead generation
Digital marketing
Copywriting
Video production
Social media management
CRM systems
Marketing automation
Budget management
Market research
Project management
Analytics
Brand management
Communication skills

Benefits

Health benefits
Dental benefits
Health Spending Account
Personal Spending Account
Onsite fitness facilities
Flexible schedule

Visa sponsorship

Not detected in the job text

Keywords

Marketing Manager
B2B
Professional Services
Brand Strategy
Content Marketing
Lead Nurturing
Conversion Optimization
LinkedIn
SEO
Email Marketing
Paid Advertising
Referral Marketing
CRM
Marketing Automation
Digital Analytics
Market Trends
Business Acumen
Campaign Management
Copywriting
Video Editing
Brand Identity
Consulting
Human Resources
Business Development
Project Management
Budgeting
Reporting
Strategic Planning
Client Research
Lead Conversion

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