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Salesforce Marketing Cloud Specialist

  • Toronto, ON, Canada
  • Scarborough, ON, Canada

Full-time

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Job details

Job type
Full-time
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Experience
3+ years of experience working with Salesforce Marketing Cloud.
Posting language
English
Posted

Original job description

Job Overview

Intellicloudware is looking for a Salesforce Marketing Cloud Specialist to implement and manage Salesforce Marketing Cloud solutions. You will be responsible for configuring email campaigns, automation, and data management to drive customer engagement and business growth.

Role & Responsibilities

  • Set up and configure Salesforce Marketing Cloud to automate customer journeys.
  • Design and implement email campaigns, including segmentation and targeting.
  • Monitor and optimize marketing automation processes and workflows.
  • Collaborate with the marketing team to create personalized content for customers.
  • Analyze campaign performance and provide actionable insights for improvement.

Requirements

  • 3+ years of experience working with Salesforce Marketing Cloud.
  • Salesforce Marketing Cloud Certification (preferred).
  • Strong understanding of email marketing, automation, and customer segmentation.
  • Ability to analyze data and optimize campaigns based on performance metrics.
  • Excellent communication skills and a creative mindset.
More about this job

Responsibilities

Configure Salesforce Marketing Cloud to automate customer journeys and manage email campaigns, segmentation, targeting, and data. Monitor and optimize marketing workflows, collaborate on personalized content, and analyze campaign performance to recommend improvements.

Requirements

Requires 3 or more years of experience with Salesforce Marketing Cloud and a strong understanding of email marketing, automation, and customer segmentation. A Salesforce Marketing Cloud certification is preferred, along with data analysis and campaign optimization abilities, excellent communication skills, and a creative mindset.

Skills

  • Salesforce Marketing Cloud
  • Email Marketing
  • Marketing Automation
  • Customer Segmentation
  • Campaign Management
  • Customer Journey Automation
  • Data Management
  • Campaign Performance Analysis
  • Campaign Optimization
  • Personalized Content
  • Audience Targeting
  • Communication

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Categories

  • Marketing
  • Technology
  • Data & Analytics

Keywords

  • Salesforce Marketing Cloud
  • Email Campaigns
  • Email Marketing
  • Marketing Automation
  • Customer Journeys
  • Customer Segmentation
  • Audience Targeting
  • Data Management
  • Campaign Performance
  • Campaign Optimization
  • Marketing Workflows
  • Personalized Content
  • Customer Engagement
  • Data Analysis
  • Performance Metrics
  • IT Services
  • IT Consulting

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