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Ipsos in Canada

Project Manager, Market Strategy & Understanding

Toronto, ON, Canada

Full-time

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Job details

Job type: Full-time
Apply by: Dec 9, 2026
Education: Bachelor’s degree
Experience: 2+ years of experience in a research environment (research firm experience an asset).
Posting language: English
Posted: Nov 9, 2026

Original job description

Job Description

Who We Are: 

Ipsos is one of the world's largest research companies and the only one primarily managed by researchers. Ranked the #1 Most Innovative Market Research Supplier by Greenbook’s GRIT report for four consecutive years, we operate in 90 markets, offer more than 75 data-driven solutions, and serve over 5,000 clients worldwide. Our research, methodological, implementation, and subject matter experts help organizations solve complex business challenges through data-driven insights and evidence-based decision-making. We're proud to have been named one of Forbes' America's Best Employers for Company Culture in 2025, Forbes' America's Best Employers for Women in 2026 and recognized by Newsweek as one of the World’s Most Trustworthy Companies in 2026.

What makes this role important at Ipsos?

As a Project Manager, you will be a key member of a team of dynamic and passionate professionals. The role will assist with functional and technical knowledge and help with the deployment of complex projects and support large programs. Your responsibilities also include proactive planning to get ahead of delivery, field issues, and data reporting challenges. You will be liaising with partners in Research Operations to execute projects and ensure end-to-end execution to meet internal and client timelines.

What You Can Expect To Be Doing

In this role, you will manage multiple survey-based market research projects at once, within timeline and budgets, including working closely with colleagues in our Operations groups to oversee all components of projects

Operations Management

Support and follow operational processes to deliver against a custom-designed program
Act as an effective liaison with operations and other internal departments, as well as external vendors
Quality check study questionnaires & perform in-depth quality checks at every stage of the process
Liaising with our internal operations leads within scripting and field management
Perform data verification at field stage and during reporting
Identify and solve project issues as they arise

Project Design & Management

Manage the setup, launch and monitoring of research projects
Support in questionnaire design
Develop analysis (tabulation) plans
Working with automation team to ensure correct setup and quality of deliverables
Link checking for both online and offline programs
Desk research, including brand logo gathering and review
Assisting file management and assisting in keeping all project documentation accurate and up to date
Continuously look for ways to add value and find efficiencies

Data Analysis

Basic data runs and checks
Quality checking data tables, including validation of banner break creation, nets, and new variable creation
Analyze data and draw conclusions; prepare reports and presentations; make recommendations based on the insights that address the client’s business needs

Financial Rigour

Assist in coordinating and collecting cost information from various teams to ensure accurate and timely reporting
Ensure projects are within budget and timelines and investigate overage and report issues and resolutions to management when needed
Responsible for monitoring and maintaining accurate records of all invoices, ensuring timely documentation, verification, and processing of payments

This might be the job for you if you have:

2+ years of experience in a research environment (research firm experience an asset).
Requires strong quantitative, research, analytical, interpersonal, and problem-solving skills.
Ability to oversee and direct multiple projects, including keeping track of budgets and timelines.
Excellent attention to detail and ability to produce clean, client-ready deliverables.
Ability to review the work of others for data accuracy, formatting, and adherence to style guide.
Must be self-motivated and entrepreneurial (i.e., ability to think independently).
Intellectually curious with a desire to better understand the “why” behind the data.
Works well in a team environment with senior and junior colleagues.
Bachelor’s Degree required – market research, marketing, and/or business coursework/programs are an asset.

If you don’t meet 100% of the requirements, we encourage all who feel they might be a fit for the opportunity to apply. We may consider a variety of backgrounds for a particular role and are also committed to considering candidates for available positions throughout our organization, not just the one you’re applying to!

In accordance with Ontario & British Columbia law, the estimated base salary range for this role is $60,000 to $65,000 CAD. Your final base salary will be determined based on several non-discriminatory factors which may include but are not limited to location, work experience, skills, knowledge, education and/or certifications.  

What’s In It For You

At Ipsos you’ll experience opportunities for Career Development, an exceptional benefits package (including generous PTO, healthcare plans, wellness benefits), a flexible workplace policy, and a strong collaborative culture.

To find out more about all the great reasons to work at Ipsos, how we’re making an impact around the world, and more about our benefits and employee programs, please visit: Why Work at Ipsos | CA

Inclusive Workplace Commitment

Ipsos recognizes the necessity of building an inclusive culture that values each employee’s individuality and diverse perspectives. For more than 40 years, our mission has been to generate and analyze data about society, markets, brands, and behaviors to provide our clients with the insights that elevate their understanding of the world. This could not be fulfilled without Ipsos’ diverse employees who compile and analyze this data - they are the essence of who we are and what we do.

We are committed to providing equal opportunity to all employees, creating an environment that promotes inclusion, and enabling employees from all walks of life to flourish. Ipsos encourages our employees to act in a respectful and responsible manner, in line with code of best practices concerning diversity and inclusion, human rights, equality, and civility for every individual.

Ipsos is An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or any other protected class and will not be discriminated against on the basis of disability.

#IpsosCanada

About Us

Ipsos is one of the world’s largest research companies and currently the only one primarily managed by researchers, ranking as a #1 full-service research organization for four consecutive years. With over 75 different data-driven solutions, and presence in 90 markets, Ipsos brings together research, implementation, methodological, and subject-matter experts from around the world, combining thematic and technical experts to deliver top-quality research and insights. Simply speaking, we help the biggest companies solve some of their biggest problems, serving more than 5000 clients across the globe by providing research, data, and insights on their target markets. And we are proud of our continuous efforts in making Ipsos the best place to work!

About The Team

The Market Strategy & Understanding (MSU) Service Line performs strategic research to deliver contextual understanding to help clients navigate dynamic markets. Our offer portfolio consists of strategic brand research as well as category & consumer fundamentals. We work with clients to understand the size and composition of a market as well as the segments/profiles/demand spaces therein.  We also specialize in brand equity, brand assets, brand stretch and open category opportunities (e.g. whitespace).

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More about this job

Responsibilities

Manage multiple survey-based market research projects from setup through reporting, coordinating with internal operations teams and external vendors to meet client timelines and budgets. Ensure project quality through questionnaire and data checks, analyze findings, prepare client-ready reports and recommendations, and monitor project costs and invoices.

Requirements

Requires at least two years of experience in a research environment, strong quantitative, analytical, interpersonal, and problem-solving skills, and the ability to manage multiple projects, budgets, and timelines. A bachelor’s degree is required; market research, marketing, or business coursework is an asset.

Skills

Project Management
Market Research
Survey Management
Quantitative Research
Data Analysis
Questionnaire Design
Quality Assurance
Budget Management
Timeline Management
Data Verification
Tabulation Planning
Report Writing
Client Communication
Problem-Solving
Attention to Detail
Financial Reporting

Benefits

Generous Paid Time Off
Healthcare Plans
Wellness Benefits
Flexible Workplace Policy
Career Development

Visa sponsorship

Not detected in the job text

Keywords

Market Research
Survey-Based Research
Market Strategy
Consumer Research
Brand Research
Category Research
Project Management
Research Operations
Questionnaire Design
Survey Scripting
Field Management
Tabulation Plans
Data Verification
Data Quality Checks
Data Analysis
Data Tables
Banner Breaks
Variable Creation
Reporting
Presentations
Client Recommendations
Budget Monitoring
Invoice Processing
Vendor Coordination
Brand Equity
Market Segmentation
Demand Spaces
Desk Research

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