Closed listing
Marketing Coordinator - Bilingual
- Ottawa, ON, Canada
Full-time
This opening has closed.
The original listing is kept below for reference.
Job details
- Job type
- Full-time
- Closing date
- Experience
- A minimum of 5 years of experience in a relevant role planning, creating and promoting online events and social media campaigns.
- Posting language
- English
- Posted
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Search current openingsOriginal job description
Archived listing. The details below describe a past opening.
Entreprise
D & A Business Management Solutions
Position Overview
We are seeking a dynamic and skilled Marketing Administrator to join our team. The ideal candidate will have a formal education in current marketing tactics and a proven track record of at least 2 years in creating and promoting successful online events and social media campaigns. As a Marketing Administrator, you will play a pivotal role in planning, creating, implementing and managing marketing strategies that drive product interest and attendance to online events contributing to our overall business growth.
Key Responsibilities
- Develop, execute, and monitor online events and social media marketing campaigns across various platforms, including our website, blog, Twitter and LinkedIn.
- Collaborate with the sales team to conceptualize, plan, and execute creative and impactful campaigns that align with company objectives and resonate with the target audience.
- Create engaging and compelling content, including text, images, videos, and interactive elements, to enhance the effectiveness of campaigns.
- Monitor and analyze campaign performance metrics, such as engagement rates, click-through rates, conversion rates, and ROI, and provide regular reports to the management team.
- Stay current with industry trends and best practices in online and social media marketing, and integrate innovative approaches into campaigns to maintain a competitive edge.
- Manage and maintain the content calendar for social media platforms, ensuring a consistent posting schedule and relevant content updates.
- University or College degree in Marketing or other relevant program (3-year minimum) is required.
- A minimum of 5 years of experience in a relevant role planning, creating and promoting online events and social media campaigns.
- Excellent written and verbal communication skills (English & French), with a keen eye for detail and the ability to craft engaging and concise content.
- Self-motivated, proactive, and resourceful individual with the ability to work both independently and collaboratively.
- Creative mindset with the ability to generate innovative ideas and translate them into effective campaigns.
- Experience in utilizing current social media management and analytics tools to track and optimize campaign performance.
- Strong understanding of various social media platforms and experience with Twitter & LinkedIn Sales Navigator.
- Strong analytical skills to interpret data and make informed decisions for campaign optimization.
- Competitive salary commensurate with experience.
- Health benefits package.
- Collaborative and inclusive work environment that values creativity and innovation.
- Exposure to a diverse range of projects and responsibilities that contribute to overall marketing success.
- Opportunities for professional growth and development through ongoing training and skill-building.
More about this job
Responsibilities
Plan, create, execute, and monitor online events and social media campaigns across the company website, blog, Twitter, and LinkedIn, collaborating with sales to align campaigns with business objectives. Create engaging content, manage the social media content calendar, analyze campaign performance, report results, and apply current marketing trends to improve outcomes.
Requirements
A university or college degree in marketing or a related program of at least three years is required, along with at least five years of relevant experience planning and promoting online events and social media campaigns. Candidates must have strong English and French communication skills, experience with social media management and analytics tools, knowledge of Twitter and LinkedIn Sales Navigator, and the ability to analyze campaign data.
Skills
- Online Event Marketing
- Social Media Marketing
- Campaign Planning And Execution
- Content Creation
- Marketing Analytics
- Campaign Optimization
- Social Media Management Tools
- LinkedIn Sales Navigator
- Written Communication
- Verbal Communication
- English
- French
- Creative Thinking
- Collaboration
- Content Calendar Management
Benefits
- Health Benefits
- Professional Growth And Development
- Ongoing Training And Skill-Building
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Data & Analytics
Keywords
- Marketing
- Online Events
- Social Media Campaigns
- Campaign Planning
- Campaign Execution
- Campaign Monitoring
- Content Creation
- Text
- Images
- Videos
- Interactive Content
- Content Calendar
- Social Media Management Tools
- Analytics Tools
- Engagement Rates
- Click-Through Rates
- Conversion Rates
- Return On Investment
- Campaign Performance Metrics
- LinkedIn Sales Navigator
- Website
- Blog
- Sales Collaboration
- Marketing Strategy
- English
- French