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Marketing Functional consultant

  • Mississauga, ON, Canada

Full-time

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Job details

Job type
Full-time
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Experience
8 to 12+ years of experience in Microsoft Dynamics 365 Customer Engagement, with strong expertise in Dynamics 365 Customer Insights (Journeys/Marketing).
Posting language
English
Posted

Original job description

Key Requirements

  • 8 to 12+ years of experience in Microsoft Dynamics 365 Customer Engagement, with strong expertise in Dynamics 365 Customer Insights (Journeys/Marketing).
  • Experience in Banking, Financial Services, Insurance, or other customer-centric industries.
  • Deep understanding of Customer Insights, Sales, Customer Service, Dataverse, Power Platform, and Customer Engagement processes.
  • Lead requirements gathering, stakeholder workshops, solution design, and business process transformation initiatives.
  • Design and implement customer engagement solutions including customer journeys, segmentation, lead management, campaign automation, personalization, and analytics.
  • Translate business requirements into functional designs, user stories, and delivery backlogs.
  • Strong knowledge of integrations using REST APIs, OData, MuleSoft, Azure Integration Services, and Power Platform connectors.
  • Experience with customer data management, data migration, data quality, and customer profile unification.
  • Collaborate with Product Owners, Architects, Development, and QA teams throughout the delivery lifecycle.
  • Lead backlog grooming, sprint planning, UAT, solution demonstrations, and business sign-offs.
  • Conduct impact assessments and provide recommendations for change requests and process optimization.
  • Support release management, user training, adoption, and post-go-live support.
  • Stay current with Microsoft Dynamics 365 and Power Platform roadmap and best practices.

Preferred Certifications

  • Microsoft Certified: Dynamics 365 Customer Experience Analyst Associate

Microsoft Certified: Power Platform Functional Consultant Associate
More about this job

Responsibilities

Lead requirements gathering, stakeholder workshops, solution design, and business process transformation for customer engagement solutions. Coordinate delivery activities across teams, including backlog and sprint management, testing, demonstrations, sign-offs, release support, training, and post-launch adoption.

Requirements

Requires 8 to 12+ years of Microsoft Dynamics 365 Customer Engagement experience, including strong expertise in Dynamics 365 Customer Insights, and experience in banking, financial services, insurance, or another customer-centric industry. Candidates should understand Customer Insights, Sales, Customer Service, Dataverse, Power Platform, integrations, customer data management, and agile delivery; the listed Microsoft certifications are preferred.

Skills

  • Dynamics 365 Customer Insights
  • Customer Journeys
  • Segmentation
  • Lead Management
  • Campaign Automation
  • Personalization
  • Customer Data Management
  • Dataverse
  • Power Platform
  • REST APIs
  • OData
  • MuleSoft
  • Azure Integration Services
  • Requirements Gathering
  • User Acceptance Testing

Visa sponsorship

Not detected in the job text

Categories

  • Technology
  • Marketing
  • Consulting
  • Customer Service & Support
  • Finance & Accounting

Keywords

  • Dynamics 365 Customer Insights
  • Customer Insights Journeys
  • Microsoft Certified: Dynamics 365 Customer Experience Analyst Associate
  • Microsoft Certified: Power Platform Functional Consultant Associate
  • Power Platform
  • Dataverse
  • Sales
  • Customer Service
  • Customer Journeys
  • Segmentation
  • Lead Management
  • Campaign Automation
  • Personalization
  • Analytics
  • REST APIs
  • OData
  • MuleSoft
  • Azure Integration Services
  • Power Platform Connectors
  • Customer Data Management
  • Data Migration
  • Data Quality
  • Customer Profile Unification
  • Requirements Gathering
  • User Stories
  • Backlog Grooming
  • Sprint Planning
  • User Acceptance Testing
  • Release Management

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