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Jaybird Studios

General Manager

Vancouver, BC, Canada

Job type: Part-time
Apply by: Mar 20, 2027
Posting language: English
Posted: Sep 21, 2026

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Original job description

About Us

Jaybird is a mindful, music-driven experience in a heated infrared room, lit by candlelight. With six studios in Vancouver, Toronto and New York City, our Pilates- and Yoga-inspired classes invite you to be present, move with intention, and feel yourself on a deeper level.

Our Team

Joining our team means helping create the kind of experience people look forward to all day. We care about how guests feel in the room, how we support each other, and how we show up every shift. We hold ourselves to a high standard and take pride in delivering consistent excellence, from the first hello to the last stretch.

Our values of Creating Amazement, Growth Mindset, and Pure Connection shape how we show up for guests and for each other. They’re the standard we hold, the way we lead, and the reason our studios feel the way they do.

Role Summary

The General Manager at Jaybird is responsible for all aspects of the performance and operations of one of Jaybird’s dual-concept studios, which offer both mat and reformer-based classes. They drive key business results through their team, excellent and easeful operations of their studio, an unparalleled guest experience, all the while creating and implementing smart and strategic initiatives to grow their business.

The General Manager is an entrepreneurial, hospitality-focused leader who thrives in fast-paced, start-up environments. They embody and foster all aspects of the company’s culture and core values.

Core Responsibilities

Guest Experience

Ensure a best-in-class experience for all guest interactions in the studio, from the first visit through to post-class engagement.
Ensure that all members of the studio team respond to guest questions and concerns in a timely manner and in line with Jaybird brand and policies.
Handle guest escalations promptly and proactively.
Communicate feedback/trends to leadership along with recommendations on how to mitigate issues going forward.
Ensure the studio is clean, organized, and safe for guests at all times.
Drive Jaybird’s guest referral program.

People + Talent

Recruit, hire, and grow the studio’s Guest Experience Member (GEM) team, providing consistent, specific, and ongoing feedback to constantly improve the team’s performance.
Create GEM schedules for the studio that balance labour costs and service excellence, resolving team member scheduling issues as needed.
Take on shifts as needed on short notice if scheduling issues or team member cancellations create gaps in front desk support.
Develop GEMs to handle all guest experience issues positively, proactively, and in-line with the Jaybird brand and policies.
Develop and manage GEMs sales and hospitality skills.
Work cross-functionally and in collaboration with other studio managers on developing new training materials for studio teams.

Business Operations

Manage the day-to-day operations of the studio and implement company-wide strategies, policies, and procedures, bringing forward new and innovative solutions.
Take ownership of issues impacting the studio, proactively communicating them to leadership along with supporting information and recommendations on how issues can be resolved.
Proactively identify areas in the studio that can be improved, liaising with contractors and trades to generate quotes for new projects and carry out maintenance.
Maintain studio facilities to ensure they are safe, clean, presentable, and operating efficiently.
Maintain organized storage spaces and ensure required supplies are always in stock at the studio.
Collaborate with other General Managers and Studio Managers to execute cross-studio processes and provide coverage for other studios when needed.
Work cross-functionally to understand and execute community, marketing, and product plans.
Create and implement strategies to build brand awareness and brand loyalty for the studio.
Manage in-studio inventory and ensure accurate inventory counts at all times in support of Jaybird’s Retail program.
Lead the use of the Mariana Tek system for guest account management at the studio, keeping guest accounts organized and updated.
Liaise with Head Teacher on changes to class schedules to optimize the guest experience and ensure adequate coverage.

Financial Performance

Report on key performance indicators, including sales, utilization, retention, expenses, and labour costs, and make recommendations to leadership on how to improve studio performance.
Ensure the studio stays within budget targets, keeping purchases within spending guidelines.
Identify potential cost saving opportunities and communicate with leadership on plan execution.
Create and implement sales strategies to meet and exceed studio goals, using in-person selling, community outreach, partnerships, and other tools.
Ensure accurate, timely payroll operations for the studio.

Company Culture

Exemplify the Jaybird brand and the company’s core values, ensuring they are followed by team members.
Implement company branding in-studio.
Represent the brand through regularly taking Jaybird classes, providing feedback in the appropriate channels to drive an excellent guest experience.
Be on time and on-site as scheduled, proactively communicating with leadership and team members regarding any changes to your availability.

Key Requirements

Must-Haves

Leadership experience required
Must have strong customer service skills; hospitality, relationship building, and community are key focuses
Highly organized with strong time management skills
Creative problem solver
Ability to work independently and on a team

Nice-to-Haves

Experience with Mariana Tek and Notion software
Background in wellness, fitness, or retail

Measures of Success

As a Jaybird General Manager, you’ll be trusted with both the experience and the performance of your studio. Success in this role looks like:

Guest Experience

Guests consistently describe their experience as warm, personalized, and grounding.
Reviews and feedback reflect strong connection, loyalty, and return visits.
Guest concerns are handled with care and clarity, leading to retention and trust.

People & Leadership

You lead and develop a confident, service-driven GEM team.
Turnover is low, and internal talent is actively developed into Lead GEM and Floor Manager roles.
Your team feels supported, clear on expectations, and proud of the environment they help create.

Business Performance

Your studio meets or exceeds targets across utilization, visits, memberships, and retail.
Labour is managed intentionally, balancing financial health with guest experience.
You help drive local growth through referrals, outreach, and community connection.

Operations & Facility

The studio is consistently clean, calm, and well-maintained.
Inventory, supplies, and systems are organized and accurate.
Maintenance issues are identified early and resolved with minimal disruption.

Leadership & Values

You take full ownership of your studio and lead with curiosity, accountability, and care.
You collaborate with Area and Support teams and contribute to cross-studio consistency.
You embody Jaybird’s values Getting Out of Your Head, Growth Mindset, and Pure Connection in how you lead every day.

Perks of Being on the Team

Unlimited Standby Classes – Move, sweat, and reset whenever space allows
Exclusive Discounts – On Jaybird classes, retail, and partner brands
Growth Opportunities – Be part of a growing brand with room to advance
Wellness-Focused Workplace – A positive, inspiring environment
Connected Team Culture – Work alongside people who get it

Please note only short-listed applicants will be contacted. We appreciate your interest and the time you took to apply!

Jaybird is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for everyone on our team.

This job description is intended to outline the general responsibilities and expectations of this role. It is not a comprehensive list of all duties that may be required. Responsibilities, deliverables, and expectations may evolve based on business needs. Jaybird reserves the right to modify this description at any time.

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More about this job

Responsibilities

The General Manager is responsible for overseeing all aspects of studio operations, including guest experience, team leadership, and business performance. They drive growth through strategic initiatives, community engagement, and the implementation of company policies.

Requirements

The ideal candidate must have proven leadership experience and strong customer service skills with a focus on hospitality. Proficiency in time management, creative problem-solving, and the ability to work both independently and collaboratively are essential.

Skills

Leadership
Customer service
Hospitality
Relationship building
Community management
Time management
Problem solving
Sales strategy
Operations management
Team recruitment
Staff scheduling
Inventory management
Financial reporting
Brand development
Conflict resolution

Benefits

Unlimited standby classes
Exclusive discounts on classes and retail
Growth opportunities
Wellness-focused workplace

Visa sponsorship

Not detected in the job text

Keywords

General Manager
Studio Operations
Guest Experience
Mariana Tek
Notion
Retail Management
Fitness Industry
Wellness
Sales Strategy
Team Leadership
Inventory Control
Payroll
Community Outreach
Brand Loyalty
KPI Reporting
Staff Training
Facility Maintenance
Start-up Environment
Pilates
Yoga

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