Closed listing
Content Marketing Specialist
- Fredericton, NB, Canada
Full-time
This opening has closed.
The original listing is kept below for reference.
Job details
- Job type
- Full-time
- Closing date
- Working hours
- 36.25 hours per week
- Posting language
- English
- Posted
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Search current openingsOriginal job description
Archived listing. The details below describe a past opening.
job#onApply" href="/registration?applying_for_job_id=17035529">Apply now
$46,251 - $57,812 CAD yearly
Discover
The Opportunity
Closing Date: October 8th, 2026 at 4:00 PM
CENTRE FOR LEARNING FUTURES
The Centre for Learning Futures at UNB is the university's hub for lifelong learning, supporting community engagement and revenue growth through innovative programming. The Strategic Marketing, Sales & Communication unit drives recruitment, sales, marketing, and retention across a broad portfolio.
WHAT WE OFFER
Full-time | 1-year Term | Fredericton | On-Campus
Standard Work Hours: Mon - Fri | 8:15 am - 4:30 pm | 36.25 hours per week
Salary Range: $46,251 - $57,812 per annum
YOUR FOCUS
Reporting to Assistant Director, Strategic Marketing, Sales & Communication, the Content Marketing Specialist is responsible for planning, creating, and managing high-quality content across digital and print platforms to support marketing campaigns, strengthen brand presence, and meet contractual marketing deliverables for corporate and partner programs. This role guarantees content accuracy, consistency, and engagement while collaborating with internal teams and external stakeholders.
- Develop and edit compelling content for a variety of platforms, including advertisements, blogs, social media posts, press releases, and website pages.
- Maintain a consistent brand voice and tone while tailoring messaging to diverse audiences.
- Ensure all content aligns with CLF's strategic marketing objectives, engages readers, and drives conversions.
- Create authentic and engaging narratives that showcase CLF's impact.
- Conduct interviews with learners, partners, and stakeholders to gather testimonials and success stories.
- Support video content development by contributing to storyboards and scripts that bring CLF's programs to life.
- Ensure accuracy and currency of CLF's web presence by reviewing existing content and identifying areas that require updates or improvements.
- Escalate required changes through the appropriate workflow channels.
- Monitor for outdated information, broken links, or inconsistencies and provide clear recommendations to maintain a dynamic, informative, and user-friendly website.
- Plan and manage content calendars to ensure timely delivery of marketing materials for campaigns and initiatives.
- Coordinate with sales and marketing teams to align content with enrollment cycles, promotional events, and strategic priorities.
- Collaborate with graphic designers, digital specialists, and external partners to manage co-branded marketing initiatives.
- Work with corporate clients, partners and internal teams to fulfill contractual marketing deliverables.
- Ensure accuracy and professionalism of all marketing materials through meticulous proofreading and editing.
- Review proposals, campaign content, and translated documents for clarity, grammar, and adherence to brand guidelines.
- Check for consistency across platforms and ensure compliance with accessibility and institutional standards.
- Assist with content audits, review partner materials, and provide input on improvements to content workflows.
- Additional related duties as required to support departmental goals and priorities.
- College diploma in Marketing, Communications, or a related field.
- Minimum 3 years in content creation, digital marketing, or related roles.
- An equivalent combination of education and experience may be considered.
- Exceptional writing and editing skills.
- Familiarity with Content Management Systems (CMS) for coordinating website updates.
- Proficiency in social media platforms.
- Strong understanding of SEO and digital marketing best practices.
- Ability to collaborate across teams and manage multiple projects.
- Attention to detail and quality control.
Photo Gallery
A Little Bit About Us
University of New Brunswick
The University of New Brunswick employs more than 3,200 full- and part-time staff, including faculty, support staff and students. UNB values people and we have proudly been named as one of Canada's Top 100 Employers for 2026.
UNB is situated on the unceded territory of the Wolastoqiyik and Mi'kmaq peoples along the banks of the beautiful and bountiful Wolastoq river, a region recognized worldwide for its natural beauty. UNB is a comprehensive university with a long history of excellence in teaching and research.
Are you interested?
Work With Us
WHY CHOOSE UNB?
UNB offers a large variety of benefits for employees, including a full pension, a minimum of three weeks of vacation annually, the Employee and Family Assistance Program (EFAP), and dental, life, and health insurance.
PROFESSIONAL & TECHNICAL STAFF UNION (PTSU)
This position is part of the PSAC, Local 60551 employee group and falls under the PTSU Collective Agreement.
COMMITMENT TO EQUITY, DIVERSITY & INCLUSION
The University of New Brunswick and PSAC/PTSU Local 60551 are committed to employment equity and fostering diversity within our community and developing an inclusive workplace that reflects the richness of the broader community that we serve. The University welcomes and encourages applications from all qualified individuals who will help us achieve our goals, including women, visible minorities, Indigenous persons, persons with disabilities, persons of any sexual orientation, gender identity or gender expression. Preference will be given to Canadian citizens and permanent residents of Canada.
We thank all who apply; however, only those selected for an interview will be contacted.
University of New Brunswick
job#onApply" href="/registration?applying_for_job_id=17035529">Apply now
Fredericton, New Brunswick, Canada
On-site
Full-time
$46,251 - $57,812 CAD yearly
3 days ago
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Discover
The Opportunity
Closing Date: October 8th, 2026 at 4:00 PM
CENTRE FOR LEARNING FUTURES
The Centre for Learning Futures at UNB is the university's hub for lifelong learning, supporting community engagement and revenue growth through innovative programming. The Strategic Marketing, Sales & Communication unit drives recruitment, sales, marketing, and retention across a broad portfolio.
WHAT WE OFFER
Full-time | 1-year Term | Fredericton | On-Campus
Standard Work Hours: Mon - Fri | 8:15 am - 4:30 pm | 36.25 hours per week
Salary Range: $46,251 - $57,812 per annum
YOUR FOCUS
Reporting to Assistant Director, Strategic Marketing, Sales & Communication, the Content Marketing Specialist is responsible for planning, creating, and managing high-quality content across digital and print platforms to support marketing campaigns, strengthen brand presence, and meet contractual marketing deliverables for corporate and partner programs. This role guarantees content accuracy, consistency, and engagement while collaborating with internal teams and external stakeholders.
- Develop and edit compelling content for a variety of platforms, including advertisements, blogs, social media posts, press releases, and website pages.
- Maintain a consistent brand voice and tone while tailoring messaging to diverse audiences.
- Ensure all content aligns with CLF's strategic marketing objectives, engages readers, and drives conversions.
- Create authentic and engaging narratives that showcase CLF's impact.
- Conduct interviews with learners, partners, and stakeholders to gather testimonials and success stories.
- Support video content development by contributing to storyboards and scripts that bring CLF's programs to life.
- Ensure accuracy and currency of CLF's web presence by reviewing existing content and identifying areas that require updates or improvements.
- Escalate required changes through the appropriate workflow channels.
- Monitor for outdated information, broken links, or inconsistencies and provide clear recommendations to maintain a dynamic, informative, and user-friendly website.
- Plan and manage content calendars to ensure timely delivery of marketing materials for campaigns and initiatives.
- Coordinate with sales and marketing teams to align content with enrollment cycles, promotional events, and strategic priorities.
- Collaborate with graphic designers, digital specialists, and external partners to manage co-branded marketing initiatives.
- Work with corporate clients, partners and internal teams to fulfill contractual marketing deliverables.
- Ensure accuracy and professionalism of all marketing materials through meticulous proofreading and editing.
- Review proposals, campaign content, and translated documents for clarity, grammar, and adherence to brand guidelines.
- Check for consistency across platforms and ensure compliance with accessibility and institutional standards.
- Assist with content audits, review partner materials, and provide input on improvements to content workflows.
- Additional related duties as required to support departmental goals and priorities.
- College diploma in Marketing, Communications, or a related field.
- Minimum 3 years in content creation, digital marketing, or related roles.
- An equivalent combination of education and experience may be considered.
- Exceptional writing and editing skills.
- Familiarity with Content Management Systems (CMS) for coordinating website updates.
- Proficiency in social media platforms.
- Strong understanding of SEO and digital marketing best practices.
- Ability to collaborate across teams and manage multiple projects.
- Attention to detail and quality control.
Photo Gallery
A Little Bit About Us
University of New Brunswick
The University of New Brunswick employs more than 3,200 full- and part-time staff, including faculty, support staff and students. UNB values people and we have proudly been named as one of Canada's Top 100 Employers for 2026.
UNB is situated on the unceded territory of the Wolastoqiyik and Mi'kmaq peoples along the banks of the beautiful and bountiful Wolastoq river, a region recognized worldwide for its natural beauty. UNB is a comprehensive university with a long history of excellence in teaching and research.
Are you interested?
Work With Us
WHY CHOOSE UNB?
UNB offers a large variety of benefits for employees, including a full pension, a minimum of three weeks of vacation annually, the Employee and Family Assistance Program (EFAP), and dental, life, and health insurance.
PROFESSIONAL & TECHNICAL STAFF UNION (PTSU)
This position is part of the PSAC, Local 60551 employee group and falls under the PTSU Collective Agreement.
COMMITMENT TO EQUITY, DIVERSITY & INCLUSION
The University of New Brunswick and PSAC/PTSU Local 60551 are committed to employment equity and fostering diversity within our community and developing an inclusive workplace that reflects the richness of the broader community that we serve. The University welcomes and encourages applications from all qualified individuals who will help us achieve our goals, including women, visible minorities, Indigenous persons, persons with disabilities, persons of any sexual orientation, gender identity or gender expression. Preference will be given to Canadian citizens and permanent residents of Canada.
We thank all who apply; however, only those selected for an interview will be contacted.
More about this job
Responsibilities
Plan, create, edit, and manage content across digital and print channels to support marketing campaigns, strengthen the brand, and meet partner and corporate marketing commitments. Coordinate content calendars and collaborators, maintain accurate and accessible website content, and ensure marketing materials are consistent, polished, and aligned with strategic objectives.
Requirements
A college diploma in Marketing, Communications, or a related field and at least three years of experience in content creation, digital marketing, or a related role are required; an equivalent combination may be considered. The role also calls for strong writing and editing, CMS and social media familiarity, SEO knowledge, collaboration and project-management abilities, and close attention to detail.
Skills
- Content Creation
- Writing
- Editing
- Digital Marketing
- Content Management Systems
- Social Media
- Search Engine Optimization
- Content Planning
- Brand Management
- Proofreading
- Project Management
- Stakeholder Collaboration
- Website Content Management
- Accessibility Standards
- Quality Control
Benefits
- Pension
- At Least Three Weeks of Vacation
- Employee and Family Assistance Program
- Dental Insurance
- Life Insurance
- Health Insurance
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Creative & Media
- Education
- Sales
Keywords
- Content Marketing
- Digital Marketing
- Content Creation
- Content Management Systems
- Social Media
- Search Engine Optimization
- Brand Voice
- Content Calendars
- Website Content
- Marketing Campaigns
- Advertisements
- Blogs
- Press Releases
- Video Storyboards
- Video Scripts
- Testimonials
- Success Stories
- Content Audits
- Proofreading
- Editing
- Accessibility Standards
- Co-Branded Marketing
- Contractual Marketing Deliverables
- Enrollment Marketing
- Audience Engagement