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Added 26 mins ago
BC
Communication Assistant
Brant Community Healthcare System
Brantford, ON
- Full-time
With Over 130 Years Of Service, BCHS Is Evolving With a Renewed Focus On Excellence, Collaboration, And Innovation. Our Strategic Priorities Center On Quality Care, Connected Teams, And a…
Added 6 hours ago
IE
Manager, Supply Chain & Innovation
IMAX Enhanced | Streaming & Consumer Technology
Mississauga, ON
- Full-time
The Manager, Supply Chain Analytics & Innovation reports to the Senior Director, Supply Chain Operations and partners with Supply Chain leaders to identify, design and implement…
Added 10 hours ago
CO
Manager, Digital Solutions
City of Saint John
Saint John, NB
- Full-time
The Manager, Digital Solutions, is responsible for the delivery and ongoing management of the City’s enterprise applications, digital solutions, and data and information management…
Added 12 hours ago
BC
Communication Assistant
Brant Community Healthcare System
Brantford, ON
- Full-time
With Over 130 Years Of Service, BCHS Is Evolving With a Renewed Focus On Excellence, Collaboration, And Innovation. Our Strategic Priorities Center On Quality Care, Connected Teams, And a…
Added 15 hours ago
N
Growth Operations Manager
nesto
Toronto, ON
- Full-time
At Nesto Group, you'll be part of a collaborative organization where innovation, speed, trust, expertise, and continuous learning go hand in hand. Whether you're shaping strategy,…
Added 17 hours ago
AM
Director Digital Solutions & Business Growth
Arc Mercer
Barrie, ON
- Full-time
…revolution! In this high-impact role, you will spearhead our innovation agenda-scouting emerging tech to modernize our ecosystem, supercharge service delivery, and elevate the daily…
Added 18 hours ago
C
Partner Delivery Project Manager
Ciena
Ottawa, ON
- Full-time
…support capabilities. This role serves as the primary Project Manager for the Partner Delivery portfolio, partnering closely with Supply Chain, IT service owners, End User Support, external…
Added 20 hours ago
B
Global Relationship Manager- 3
BrightClaim
ON
- Full-time
At Genpact, we don’t just adapt to change, we lead it. AI and digital innovation are transforming the way businesses work, and we’re at the forefront of it. Genpact’s AI Gigafactory, our…
Added 21 hours ago
Manager, Enterprise
BrainStation
Toronto, ON
As a Manager, Enterprise, you will lead engagements with global organizations as they transform for the AI era. Our clients are leaders in their industries, operating across markets…
Added 21 hours ago
CO
Manager, Digital Solutions
City of Saint John
Saint John, NB
- Full-time
The Manager, Digital Solutions, is responsible for the delivery and ongoing management of the City’s enterprise applications, digital solutions, and data and information management…
Added 23 hours ago
TA
AI Product Manager
Tiger Analytics
Canada
- Full-time
Strategic Communication: Leverage excellent problem-solving and presentation skills to bridge technical execution with business strategy for diverse stakeholders
Added 23 hours ago
Senior /Staff Product Manager
Tigera
Vancouver, BC
We are hiring a Senior / Staff Product Manager to help drive the strategy and evolution of the Tigera platform. This is a senior role spanning strategy through execution: you will shape…
Added 1 day ago
BC
Communication Assistant
Brant Community Healthcare System
Brantford, ON
- Full-time
With Over 130 Years Of Service, BCHS Is Evolving With a Renewed Focus On Excellence, Collaboration, And Innovation. Our Strategic Priorities Center On Quality Care, Connected Teams, And a…
Added 1 day ago
U
Principal Sales Performance Coach
UKG
Remote, Canada
- Full-time
- Remote
…and develop scalable strategies that strengthen seller and manager…
Added 1 day ago
K
Manager, Cyber Security - Cyber Transformation and Strategy
KPMG
Vancouver, BC
- Full-time
Our Vancouver/Victoria team is looking for a highly motivated Cyber Security professional at the Manager level to join our team! As a member of KPMG Canada’s cross-functional Cyber team,…
Added 1 day ago
B
Senior Client Education Manager
Benevity
Remote, Canada
- Full-time
- Remote
The Senior Client Education Manager is a strategic and innovative role responsible for designing and leading a modern, integrated enablement strategy to dramatically improve our client…
Added 1 day ago
B
Senior Client Education Manager
Benevity
Remote, Canada
- $98,600 to $126,600 CAD / year
- Full-time
- Remote
The Senior Client Education Manager is a strategic and innovative role responsible for designing and leading a modern, integrated enablement strategy to dramatically improve our client…
Added 1 day ago
G
Key Account Manager
Greenhouse
Toronto, ON · Greater Toronto Area, Canada
- Full-time
…we need a competitive, positive, results-driven Key Account Manager to keep that momentum going. You'll own a defined portfolio of Canadian grocery accounts, spanning national, regional,…
Added 1 day ago
QP
Senior Manager, Portfolio Reporting – Real Estate Debt
QuadReal Property Group
Vancouver, BC
- Full-time
The Senior Manager, Portfolio Reporting - Real Estate Debt will report to the SVP Finance, manage a team, and be responsible for supporting the Real Estate Debt business and executive teams…
Added 1 day ago
PC
U.S. Tax, Manager
Pwc Canada
Vancouver, BC · Montreal, QC
- Full-time
At PwC, our people in tax services focus on providing advice and guidance to clients on tax planning, compliance, and strategy. These individuals help businesses navigate complex tax…
Added 1 day ago
U
Principal Sales Performance Coach
UKG
Canada
- Full-time
…and develop scalable strategies that strengthen seller and manager…
Added 1 day ago
ML
Category Marketing Manager - Kits
Maple Leaf Foods Inc
Mississauga, ON
- $96,000 to $141,000 CAD / year
- Part-time
As the Category Marketing Manager, Kits you'll be tasked with leading the next phase of this growing business - developing and executing growth strategies owns developing and executing…
Added 1 day ago
T
Data Analytics Associate, CIB Business Management
TD
Toronto, ON
- Full-time
Added 1 day ago
E
Specialist II TIS Application Observability
Enbridge
Calgary, AB · Edmonton, AB · Toronto, ON
- Full-time
At Enbridge, we are committed to delivering safe, reliable energy while advancing operational excellence, innovation, and sustainable growth. We are seeking a Specialist II, TIS Application…
Added 1 day ago
S
Product Manager - SOTI MobiControl
SOTI
Mississauga, ON
- $110,000 to $130,000 CAD / year
- Full-time
SOTI’s growth and success is a result of commitment to innovation through entrepreneurial culture and leadership. Employees are driven to make an impact, offer a unique value and most…

Jobgether

Senior Field & Demand Generation Manager

Canada

$130,000 to $150,000 USD / year · Full-time

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Job details

Pay: $130,000 to $150,000 USD / year
Job type: Full-time
Posting language: English
Posted: Oct 12, 2026

Original job description

This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Senior Field & Demand Generation Manager based in the Canada.

As Senior Field & Demand Generation Manager, you will lead regional marketing initiatives across North America, driving measurable pipeline growth and revenue through integrated field and digital campaigns. You will partner closely with sales leadership to develop strategic marketing plans, engage enterprise decision-makers, and accelerate opportunities across priority accounts. From executive roundtables and industry events to account-based marketing and digital demand generation, you will oversee programs that turn engagement into tangible business results. Working cross-functionally with sales, business development, product marketing, and marketing operations, you will ensure alignment throughout the customer acquisition journey. This hands-on role combines strategic planning, creative execution, budget management, and data-driven optimization in a fast-paced B2B technology environment. You will have the opportunity to shape regional marketing strategy, build scalable campaign processes, and directly influence business growth.

Accountabilities

Own and execute the North American field and demand generation strategy in partnership with sales leadership, aligning marketing initiatives with pipeline creation, opportunity acceleration, and revenue targets.
Collaborate with regional sales leaders, account executives, business development representatives (BDRs), and revenue operations teams to establish quarterly plans, prioritize target accounts, and define campaign objectives.
Plan and deliver regional marketing programs, including executive dinners, roundtables, roadshows, trade shows, customer events, and user community initiatives.
Develop and manage partner marketing and co-marketing initiatives with cloud and technology partners, including programs supported by market development funds (MDF).
Execute integrated digital demand generation campaigns across paid media, email, webinars, content syndication, lead nurturing, and retargeting to generate qualified demand and support field activities.
Design and implement account-based marketing (ABM) programs and pipeline acceleration initiatives for strategic accounts, including targeted engagement to advance late-stage opportunities.
Manage the regional field and campaign calendar, event budgets, external vendors, and financial performance, ensuring effective allocation of resources and accurate budget forecasting.
Partner with product marketing to develop compelling messaging, positioning, product launch campaigns, and persona-specific marketing initiatives.
Work with content, brand, and web teams to create campaign assets, landing pages, nurture journeys, and conversion-focused digital experiences.
Collaborate with marketing operations to maintain accurate campaign tracking, attribution, lead routing, reporting, and visibility across the marketing and sales funnel.
Coordinate event and inbound lead follow-up with BDR and sales teams, ensuring timely lead routing and adherence to agreed service-level agreements (SLAs).
Monitor and report on key performance indicators, including marketing-qualified leads (MQLs), MQL-to-sales-qualified-lead conversion rates, Stage 1 pipeline, cost per opportunity, and pipeline contribution by program.
Analyze campaign results, identify underperforming initiatives, and adjust or discontinue programs that fail to deliver measurable business value.
Apply a test-and-learn approach to campaign channels, audience segmentation, messaging, and offers to continuously improve performance.
Identify opportunities to streamline workflows, leverage marketing automation, and develop scalable processes that improve the efficiency and effectiveness of regional marketing operations.
Build strong relationships with cross-functional stakeholders and establish marketing as a trusted strategic partner to North American sales leadership.

Requirements

At least seven years of experience in B2B field marketing and demand generation, ideally within SaaS, enterprise software, or technology companies.
Demonstrated ownership of both field marketing and digital demand generation programs, with experience integrating the two into cohesive, revenue-focused campaigns.
Proven ability to plan and execute executive events, roundtables, roadshows, and regional marketing programs from initial strategy and audience acquisition through logistics, follow-up, and pipeline reporting.
Strong experience managing regional marketing initiatives across North America and working with geographically distributed sales teams.
A track record of developing integrated campaigns that generate qualified pipeline, accelerate sales opportunities, and contribute to revenue growth.
Experience partnering directly with regional sales leaders to establish marketing priorities, negotiate resource allocation, review performance, and enforce lead follow-up commitments.
Expertise across the marketing funnel, including top-of-funnel demand creation and mid- to late-stage pipeline acceleration.
Hands-on experience with field marketing channels, including events, executive programs, partner co-marketing, and account-based marketing, as well as digital channels such as paid social, paid search, email, webinars, and lead nurturing.
Strong analytical skills, with the ability to interpret campaign data, measure marketing effectiveness, optimize budgets, and communicate performance insights to stakeholders.
Excellent project management and organizational abilities, with the capacity to manage multiple campaigns, budgets, vendors, and deadlines simultaneously.
Strong written and verbal communication skills, with the ability to influence cross-functional teams and collaborate effectively with stakeholders at different organizational levels.
Comfort working in a fast-moving environment where processes may still be evolving and strategic planning must be balanced with hands-on execution.
A proactive, accountable mindset, with the ability to make decisions independently, navigate ambiguity, and take ownership of outcomes beyond immediate responsibilities.
A customer-focused approach, using customer insights and feedback to inform campaign strategy and strengthen relationships.
A data-driven mindset, with a willingness to challenge assumptions, adapt strategies based on evidence, and continuously improve results.
A commitment to high-quality execution, timely delivery, constructive feedback, and continuous professional development.
Willingness to travel regularly across North America for regional events, customer engagements, and sales planning sessions.

Benefits

Base salary: USD $130,000–$150,000 annually, depending on skills, experience, and geographic location.
Performance incentives: Variable bonuses tied to individual performance, business objectives, and company growth.
Equity participation: Stock options offering the opportunity to share in the company's long-term success.
Flexible paid time off: An unlimited paid time off policy covering vacation, sick leave, and personal days.
Paid holidays: Paid U.S. holidays and two dedicated volunteer days annually.
Comprehensive healthcare: Medical, dental, and vision insurance coverage available from the first day of employment.
Health Savings Account: Employer contributions to a Health Savings Account (HSA) for eligible employees enrolled in a high-deductible health plan (HDHP).
Retirement savings: A competitive 401(k) employer matching program, with both traditional pre-tax and Roth contribution options.
Financial protection: Employer-paid life insurance, accidental death and dismemberment (AD&D) coverage, and short- and long-term disability insurance.
Employee support: Access to a fully covered Employee Assistance Program and a company-sponsored Headspace account.
Healthcare assistance: Access to a dedicated U.S. benefits concierge to help employees navigate healthcare and benefits questions.
Remote work support: A monthly stipend to support your home office setup.
Collaborative environment: Opportunities to work with a global team that values customer focus, accountability, innovation, excellence, and direct feedback.
Professional growth: A culture that encourages continuous learning, high-quality work, collaboration, and shared success.
Inclusive workplace: A commitment to equal employment opportunities and a diverse, supportive work environment.

How Jobgether Works

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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More about this job

Responsibilities

Lead North American field and demand generation strategy, delivering integrated events, partner programs, account-based marketing, and digital campaigns that create pipeline and accelerate revenue. Partner with sales and marketing teams to manage budgets and campaign operations, track performance, optimize programs, and improve lead follow-up and regional processes.

Requirements

Requires at least seven years of B2B field marketing and demand generation experience, ideally in SaaS, enterprise software, or technology, with ownership of integrated field and digital campaigns across North America. Candidates should demonstrate strong sales partnership, event and ABM expertise, analytical and budget-management skills, excellent project and communication abilities, and willingness to travel regularly across North America.

Skills

Field Marketing
Demand Generation
Campaign Strategy
Account-Based Marketing
Digital Marketing
Event Management
Partner Marketing
Pipeline Generation
Sales Alignment
Budget Management
Marketing Analytics
Campaign Optimization
Project Management
Marketing Automation
Lead Nurturing
Cross-Functional Collaboration

Benefits

Performance Bonuses
Stock Options
Unlimited Paid Time Off
Paid Holidays
Medical Insurance
Dental Insurance
Vision Insurance
401(k) Matching
Life Insurance
Accidental Death And Dismemberment Insurance
Short-Term Disability Insurance
Long-Term Disability Insurance
Employee Assistance Program
Headspace Account
Home Office Stipend
Professional Growth Opportunities

Visa sponsorship

Not detected in the job text

Keywords

B2B
SaaS
Enterprise Software
Field Marketing
Demand Generation
Account-Based Marketing
Pipeline Generation
Pipeline Acceleration
Executive Events
Roundtables
Roadshows
Trade Shows
Partner Co-Marketing
Market Development Funds
Paid Social
Paid Search
Email Marketing
Webinars
Content Syndication
Lead Nurturing
Retargeting
Marketing Automation
Campaign Attribution
Lead Routing
Marketing-Qualified Leads
Sales-Qualified Leads
Stage 1 Pipeline
Cost Per Opportunity
Revenue Operations
Service-Level Agreements

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