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Jobs in Canada

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Added 1 min ago
NB
BANKING ADVISOR
National Bank of Canada
Lorraine, QC
- Part-time
Our training programs use on-the-job learning to help you master your role. You can access personalized training content on such topics as banking solutions and the advisory approach to…
Added 1 min ago
NB
BANKING ADVISOR
National Bank of Canada
Montreal, QC
- Full-time
Our training programs use on-the-job learning to help you master your role. You can access personalized training content on such topics as banking solutions and the advisory approach to…
Added 1 min ago
NB
Banking Advisor
National Bank of Canada
QC · Saint-Donat-de-Montcalm, QC
- Full-time
Our training programs use on-the-job learning to help you master your role. You can access personalized training content on such topics as banking solutions and the advisory approach to…
Added 1 min ago
NB
Banking Advisor
National Bank of Canada
Quebec, QC
- Full-time
Our training programs use on-the-job learning to help you master your role. You can access personalized training content on such topics as banking solutions and the advisory approach to…
Added 2 mins ago
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Maintenance and Renovations Specialist
Boardwalk
AB · Edmonton, AB
- Full-time
Access to on-demand pay – get your money as soon as you earned it through Dayforce Wallet
Added 2 mins ago
AH
HR Technology Specialist
Argonauts Holdings Limited Partnership
Toronto, ON · Scotiabank Arena
- Full-time
Working with the Director, HR Technology, the HR Technology Specialist supports the execution of HR technology projects through process design, system configuration, testing, deployment,…
Added 2 mins ago
Customer Success Specialist
West Coast Reduction Ltd.
Vancouver, BC
The Customer Success Specialist is responsible for executing Beyond Oil pilots, customer onboarding, training, product adoption, deliveries and ongoing field support for restaurant and…
Added 17 mins ago
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Spécialiste en tests de logiciels / Software Test Specialist
Genetec
Sherbrooke, QC
- Full-time
…contributing to a cloud-based solution that manages physical access more intelligently in a continuous deployment environment. Collaborating with other testers who will support you in your…
Added 17 mins ago
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Associate Veterinarian - North Oakville Animal Hospital
VetStrategy
Oakville, ON
- Part-time
Access to specialist support for complex cases
Added 17 mins ago
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Incident Response Specialist
TekStaff IT Solutions
ON · Ontario, Canada
- Contract
TekStaff's Client has a current vacancy for a Incident Response Specialist
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Mortgage Specialist Associate
BMO
Vaudreuil-Dorion, QC
- Full-time
Provides marketing, event coordination, and general administrative support to assist the Mortgage Specialist in effectively maintaining positive and ongoing contact with their broader…
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Senior Manager, GTO Strategy & Transformation
Manulife
Toronto, ON
- Full-time
In this role, you will support execution of GTO's strategy, transformation, AI enablement, workforce modernization, value realization, and governance agenda. You will conduct deep…
Added 17 mins ago
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Incident response Specialist
Dexian
Barrie, ON
- $100 to $200 CAD / hour
- Contract
…protecting against evolving cyber threats. As an Incident Response Specialist, you’ll investigate and respond to complex Level 2 cybersecurity incidents while working alongside experienced…
Added 17 mins ago
MM
IT Operations and System Specialist
Miltera Machining Research Corp.
Cambridge, ON
- Other
We are seeking a proactive, self-directed IT Operations and System Specialist to own, stabilize, and modernize our technology environment in a fast-paced manufacturing setting. In this…
Added 17 mins ago
LD
Quality Specialist
Leonardo DRS
Bedford, NS
- Full-time
Reporting directly to the Manager-Quality, the Quality Specialist – Quality Systems coordinates the internal audit program, facilitates the organization-wide corrective action process, and…
Added 17 mins ago
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Residential Service Specialist - Residential
Morguard
Calgary, AB
- Full-time
Access to experienced subject matter experts who provide mentorship and hands‑on learning.
Added 32 mins ago
Senior Eddy Current Specialist
BWXT
Kitchener, ON
…nuclear innovation. We require a diverse range of skills to support our work in the markets that drive our business and welcome candidates from all backgrounds and life stages who are…
Added 47 mins ago
Data Center Asset Management, Specialist
Bell
Regina, SK
Bell is seeking an experienced Asset Management Specialist – Data Center Infrastructure – to lead the asset lifecycle governance for its national portfolio of data centers. Reporting to the…
Added 47 mins ago
AO
Digital Design Specialist
Autism Ontario
Toronto, ON
- Full-time
The Digital Design Specialist will be responsible for building the educational content through multiple mediums that inspires and engages our community while improving access to learning…
Added 47 mins ago
MR
Merchandiser (Slave Lake, AB)
Match Retail
Slave Lake, AB
- $30 CAD / hour
- Contract
Valid driver’s license and access to a reliable car required
Added 47 mins ago
MR
Merchandiser (Kindersley, SK)
Match Retail
Kindersley, SK
- $30 CAD / hour
- Contract
Valid driver’s license and access to a reliable car required
Added 47 mins ago
MR
Merchandiser (Fredericton, NB)
Match Retail
Fredericton, NB
- $30 CAD / hour
- Contract
Valid driver’s license and access to a reliable car required
Added 47 mins ago
MR
Merchandiser (Flin Flon, MB)
Match Retail
Elton, MB · Flin Flon, MB
- $30 CAD / hour
- Contract
Valid driver’s license and access to a reliable car required
Added 47 mins ago
MR
Merchandiser (Labrador City, NL)
Match Retail
Labrador City, NL
- $30 CAD / hour
- Contract
Valid driver’s license and access to a reliable car required
Added 47 mins ago
UH
Research Technician II
University Health Network
Toronto, ON
- Contract
This is a dual role. The successful candidate will serve as the lab's in vivo mouse specialist, managing our mouse colony and performing the transplantation, treatment and tissue-harvest…

Jumbo Interactive

Paid Media Specialist

Calgary, AB, Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Posting language: English
Posted: Sep 1, 2026

Original job description

Stride is a full-service lottery and fundraising organization that helps charitable and non-profit organizations generate revenue through professionally managed lottery programs across Canada.

For more than 30 years, Stride has brought together the strategy, marketing, technology, customer service, finance, operations, regulatory expertise, and project management required to plan, launch, and operate successful lottery campaigns. We work with foundations, healthcare organizations, and other mission-driven organizations to generate significant funding for healthcare initiatives, research, and community services.

The Paid Media Specialist is responsible for end-to-end planning, coordination, execution, and optimization of integrated paid media campaigns across traditional and digital channels. This role combines media strategy and buying with hands-on execution, analytics, tracking, testing, and performance reporting and supports both internal and client projects in a high-production environment.

Job Responsibilities

· Coordinate the planning, purchase, and execution of paid media campaigns across traditional and digital channels ensuring the campaigns are delivered accurately efficiently, and on schedule

· Own and manage applications involved in advertising in a regulated industry on multiple channels across multiple provinces ensuring seamless compliance

· Plan and coordinate traditional media buys across channels including television, radio, out-of-home, print, and other emerging or relevant platforms

· Manage the end-to-end strategy and execution of digital advertising campaigns across platforms including but not limited to Google Ads, Meta Ads, Pinterest, Reddit, programmatic/display networks and other digital channels

· Conduct audience, market, media, and competitive research to identify opportunities and inform channel selection, targeting, and channel investment decisions

· Contribute to the development of integrated paid media strategies and plans aligned with campaign objectives, target audiences, budgets, and performance goals.

· Research and evaluate media opportunities, vendors, platforms, placements, and emerging channels to identify opportunities to improve reach, efficiency, and campaign performance

· Coordinate media proposals, rate negotiations, placement details, added-value opportunities, contracts, and campaign requirements with media vendors and partners

· Build, configure, and launch digital campaigns, including campaign structure, audiences, targeting, budgets, bidding, placements, tracking and other platform requirements

· Set up, configure, and maintain Google Analytics and other analytics platforms to support accurate campaign and website performance reporting

· Develop, maintain, and distributed ad trafficking schedules

· Develop and maintain campaign tracking frameworks, including UTM parameters, naming conventions, and other tracking requirements to ensure consistent and reliable attribution

· Coordinate the implementation, testing and validation of conversion tracking, pixels, tags and other measurement requirements

· Analyze test results and translate findings into actional recommendations to continuously improve the media strategy

· Collaborate internally with the marketing team to ensure channel specifications are provided to inform production needs

· Traffic assets to vendors and platforms

· Optimize digital campaigns based on performance data, audience behaviour, conversion results, and campaign objectives

· Track media budgets, commitments, and spends across channels and ensure they are aligned with approved plans and budgets

· Develop campaign reports and performance analyses and translate them into clear insights and recommendations

· Build and maintain strong relationships with media vendors and serve as the primary point of contact

· Collaborate with both internal and external teams to ensure seamless delivery of paid media strategy

· Support other marketing initiatives as needed

Requirements

· 3+ years of experience in paid media, digital marketing, media buying, performance marketing, or a related role

· 2+ years of experience in Google Analytics (GA4) including setup, campaign measurement, traffic analysis and reporting

· 2+ years of hands-on experience planning, building, launching, and optimizing paid digital campaigns, particularly across Google Ads and Meta Ads.

· Post-secondary education in marketing, communications, advertising, business, or a related field

· Strong communication and negotiation skills

· Strong research skills and planning abilities

· Capable of balancing multiple campaigns, deadlines, platforms and stakeholders

· Working knowledge of Google Tag Manager

· Experience developing, executing, evaluating A/B or other structured campaign tests

· High attention to detail

· Collaborative working style and the ability to work effectively with both internal and external teams

· Ability to work independently and exercise good judgment while knowing when to seek input or escalate issues

· Growth-minded with an interest in testing new approaches and staying current in media, advertising technology, analytics and consumer behavior

· Experience coordinating or purchasing traditional media would be considered an asset

· Agency experience would be considered an asset

Find Your Freedom at Stride:

At Stride, we're all about ensuring our team thrives as a valued member, look forward to:

Commitment to Diversity, Equity and Inclusion across the employee career journey,
An Employee Assistance Program where you can access counselling and coaching sessions,
Focus on talent management, including career and skills development,
Health & Wellbeing activities,

Candidates who are offered a position will be required to complete pre-employment checks

We are a 2026 Circle Back Initiative Gold Employer – we commit to respond to every applicant

Apply About employer

More about this job

Responsibilities

The Paid Media Specialist is responsible for the end-to-end planning, execution, and optimization of integrated paid media campaigns across traditional and digital channels. They will manage media budgets, analyze performance data, and collaborate with internal teams to ensure campaign objectives are met.

Requirements

Candidates must have at least 3 years of experience in paid media or digital marketing and 2 years of hands-on experience with Google Ads, Meta Ads, and Google Analytics. A post-secondary education in marketing, communications, or a related field is required.

Skills

Paid media strategy
Media buying
Google Ads
Meta Ads
Google Analytics
Google Tag Manager
Campaign optimization
Performance reporting
Ad trafficking
Budget management
Data analysis
Market research
Negotiation
Digital marketing
Conversion tracking

Benefits

Diversity, Equity and Inclusion initiatives
Employee Assistance Program
Career and skills development
Health and wellbeing activities

Visa sponsorship

Not detected in the job text

Keywords

Paid Media
Digital Marketing
Media Buying
Performance Marketing
Google Ads
Meta Ads
Google Analytics
GA4
Google Tag Manager
Programmatic
Display Networks
Ad Trafficking
UTM Parameters
Conversion Tracking
A/B Testing
Market Research
Budget Management
Media Strategy
Campaign Reporting
Vendor Management

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