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Added 3 mins ago
BS
Gestionnaire en formation à temps plein / Full-Time Management in Training
Browns Shoes
Pointe-Claire, QC
- Full-time
En tant que gestionnaire en formation, vous acquerrez une expérience pratique de tous les aspects des opérations du magasin, avec la possibilité d'évoluer vers un rôle de gestion. Sous la…
Added 17 mins ago
YC
Child Care Director (Full Time)
YMCA Calgary
Canada
- Full-time
· Demonstrate a cooperative team approach for managing centre operations including adapting personal work schedule, working in ratio and providing facility operational support (including…
Added 17 mins ago
RH
assistant manager, restaurant
Ripplecove Hôtel & Spa
Ayer's Cliff, QC
- Full-time
Added 17 mins ago
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retail sales manager
Petro-Canada
Brantford, ON
- Full-time
Added 17 mins ago
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(CAN) Gérant du service à la clientèle
Walmart
Montreal, QC
- Part-time
Working as a Customer Service Manager at Walmart Canada is a great opportunity to build strong leadership and operational skills in a fast paced retail environment. In this role, you lead…
Added 17 mins ago
Supervisor, Visitor Experience (Program Admin Officer 3)
The Government of Nova Scotia
Shubenacadie, NS
You will manage the Wetland Centre’s retail operations and facility inventory including researching, buying, merchandizing and maintaining inventory controls (and POS system) for resale…
Added 17 mins ago
Stores Clerk - Logistics, Supply Chain Operations
Nova Scotia Health and IWK Health
Baddeck, NS
Reporting to the Supply Chain Logistics Manager, the Stores Clerk assists in the organization, coordination and control and delivery of inventories and supplies in support of health care…
Added 18 mins ago
SP
Airport Operations Technician
Slemon Park Corporation
Slemon Park, PE
- Full-time
This position is responsible for carrying out all duties associated with airport and fixed base of operations (FBO). This position is responsible to the Airport Manager, in his/her absence,…
Added 33 mins ago
CM
Winter 26/27: Race, Competitions and Events Crew Level 3 – World Cup
Copper Mountain Resort
Copper Mountain, BC
- Part-time
Exciting opportunity for an expert skier 4-+ years of mountain operations, event operations, and project leadership to join a hard-working, fun, rewarding Team! This outdoor, full-time,…
Added 33 mins ago
CL
Store Manager
Chatters Limited Partnership
BC · Fraser Valley A, BC
- Full-time
We are looking for a Store Manager based in Fraser Valley, BC.
Added 33 mins ago
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Assistant manager, restaurant
Subway
North Vancouver, BC
- Full-time
Added 33 mins ago
JR
FEED MILL PRODUCTION SUPERVISOR
Jump Recruitment Specialists
St. John's, NL
- Full-time
…Topsail Road location. Under the direction of our Feed Mill Manager, this position is tasked with ensuring the safe, effective and efficient operations at our Feed Mill which includes our…
Added 33 mins ago
SC
District Manager, Northern Ontario and Manitoba (hybrid)
SiriusXM Canada
Toronto, ON
- Full-time
The District Manager – Northern Ontario & Manitoba (Hybrid) is responsible for maximizing SiriusXM’s dealer performance through a balanced combination of in-person dealership support and…
Added 33 mins ago
KC
Fleet Specialist
Kia Canada
Mississauga, ON
- Full-time
The role of the Fleet Specialist will be to provide support to both the Fleet Manager and Supervisor. The Specialist will report directly to the Fleet Supervisor. The incumbent will…
Added 47 mins ago
VA
Manager, Compensation and Benefits
Vancouver Airport Authority
Vancouver, BC
- Full-time
We have an opportunity for a permanent, full-time Manager, Compensation & Benefits on the People & Culture team. Reporting to the Director, People Operations, the Manager leads YVR’s…
Added 47 mins ago
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Retail Sales Associates- Lime Ridge
Lovisa
Hamilton, ON
- Part-time
Support Store Manager with daily operations, reports, and special projects
Added 47 mins ago
JI
Paid Media Specialist
Jumbo Interactive
Calgary, AB
- Full-time
For more than 30 years, Stride has brought together the strategy, marketing, technology, customer service, finance, operations, regulatory expertise, and project management required to…
Added 47 mins ago
L
Retail Store Manager - Stone Road
Lovisa
Guelph, ON
- Full-time
We're seeking a dynamic and results-driven Retail Store Manager to lead our store operations and drive business growth.
Added 47 mins ago
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Manager, Cybersecurity
KPMG
Calgary, AB
- Full-time
Our Calgary team is looking for highly motivated Cyber Security professionals at the Manager level to join our team! As a member of KPMG Canada’s cross-functional Cyber team, you will be…
Added 1 hour ago
LC
Engineer - Program Manager
Linamar Corporation
Guelph, ON
- Full-time
The Engineer – Program Manager Position is responsible for independently working as a
Added 1 hour ago
RC
Automotive Electrical Sourcing & Category Manager
Rexel Canada
Winnipeg, MB
- Full-time
…closely with suppliers, customers, sales teams, procurement, operations, engineering, marketing, and business leaders to identify opportunities, manage supply risks, and support growth in…
Added 1 hour ago
TU
Finance and Administrative Coordinator
The University of British Columbia
Vancouver, BC
- $4,719 to $4,960 CAD / month
- Full-time
The purpose of the Finance and Administrative Coordinator is to provide support for for core internal College activities such as financial processing and membership processes. They process,…
Added 1 hour ago
NB
Senior Wealth Associate
National Bank of Canada
Toronto, ON
- Full-time
…advisors to ensure exceptional customer service and smooth branch…
Added 1 hour ago
NB
Senior Analyst - SSI Expert
National Bank of Canada
Montreal, QC
- Full-time
Within the OTC Operations department, you are part of a team of approximately 160 colleagues and report to an Operations Manager. Our team stands out for its expertise in derivative…
Added 1 hour ago
NB
Wealth Associate
National Bank of Canada
Winnipeg, MB
- Full-time
Support wealth advisors in providing superior client service and be available to respond to client requests in a timely and professional manner.

Jumbo Interactive

Paid Media Specialist

Calgary, AB, Canada

Full-time

Apply About employer

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Job details

Job type: Full-time
Posting language: English
Posted: Sep 1, 2026

Original job description

Stride is a full-service lottery and fundraising organization that helps charitable and non-profit organizations generate revenue through professionally managed lottery programs across Canada.

For more than 30 years, Stride has brought together the strategy, marketing, technology, customer service, finance, operations, regulatory expertise, and project management required to plan, launch, and operate successful lottery campaigns. We work with foundations, healthcare organizations, and other mission-driven organizations to generate significant funding for healthcare initiatives, research, and community services.

The Paid Media Specialist is responsible for end-to-end planning, coordination, execution, and optimization of integrated paid media campaigns across traditional and digital channels. This role combines media strategy and buying with hands-on execution, analytics, tracking, testing, and performance reporting and supports both internal and client projects in a high-production environment.

Job Responsibilities

· Coordinate the planning, purchase, and execution of paid media campaigns across traditional and digital channels ensuring the campaigns are delivered accurately efficiently, and on schedule

· Own and manage applications involved in advertising in a regulated industry on multiple channels across multiple provinces ensuring seamless compliance

· Plan and coordinate traditional media buys across channels including television, radio, out-of-home, print, and other emerging or relevant platforms

· Manage the end-to-end strategy and execution of digital advertising campaigns across platforms including but not limited to Google Ads, Meta Ads, Pinterest, Reddit, programmatic/display networks and other digital channels

· Conduct audience, market, media, and competitive research to identify opportunities and inform channel selection, targeting, and channel investment decisions

· Contribute to the development of integrated paid media strategies and plans aligned with campaign objectives, target audiences, budgets, and performance goals.

· Research and evaluate media opportunities, vendors, platforms, placements, and emerging channels to identify opportunities to improve reach, efficiency, and campaign performance

· Coordinate media proposals, rate negotiations, placement details, added-value opportunities, contracts, and campaign requirements with media vendors and partners

· Build, configure, and launch digital campaigns, including campaign structure, audiences, targeting, budgets, bidding, placements, tracking and other platform requirements

· Set up, configure, and maintain Google Analytics and other analytics platforms to support accurate campaign and website performance reporting

· Develop, maintain, and distributed ad trafficking schedules

· Develop and maintain campaign tracking frameworks, including UTM parameters, naming conventions, and other tracking requirements to ensure consistent and reliable attribution

· Coordinate the implementation, testing and validation of conversion tracking, pixels, tags and other measurement requirements

· Analyze test results and translate findings into actional recommendations to continuously improve the media strategy

· Collaborate internally with the marketing team to ensure channel specifications are provided to inform production needs

· Traffic assets to vendors and platforms

· Optimize digital campaigns based on performance data, audience behaviour, conversion results, and campaign objectives

· Track media budgets, commitments, and spends across channels and ensure they are aligned with approved plans and budgets

· Develop campaign reports and performance analyses and translate them into clear insights and recommendations

· Build and maintain strong relationships with media vendors and serve as the primary point of contact

· Collaborate with both internal and external teams to ensure seamless delivery of paid media strategy

· Support other marketing initiatives as needed

Requirements

· 3+ years of experience in paid media, digital marketing, media buying, performance marketing, or a related role

· 2+ years of experience in Google Analytics (GA4) including setup, campaign measurement, traffic analysis and reporting

· 2+ years of hands-on experience planning, building, launching, and optimizing paid digital campaigns, particularly across Google Ads and Meta Ads.

· Post-secondary education in marketing, communications, advertising, business, or a related field

· Strong communication and negotiation skills

· Strong research skills and planning abilities

· Capable of balancing multiple campaigns, deadlines, platforms and stakeholders

· Working knowledge of Google Tag Manager

· Experience developing, executing, evaluating A/B or other structured campaign tests

· High attention to detail

· Collaborative working style and the ability to work effectively with both internal and external teams

· Ability to work independently and exercise good judgment while knowing when to seek input or escalate issues

· Growth-minded with an interest in testing new approaches and staying current in media, advertising technology, analytics and consumer behavior

· Experience coordinating or purchasing traditional media would be considered an asset

· Agency experience would be considered an asset

Find Your Freedom at Stride:

At Stride, we're all about ensuring our team thrives as a valued member, look forward to:

Commitment to Diversity, Equity and Inclusion across the employee career journey,
An Employee Assistance Program where you can access counselling and coaching sessions,
Focus on talent management, including career and skills development,
Health & Wellbeing activities,

Candidates who are offered a position will be required to complete pre-employment checks

We are a 2026 Circle Back Initiative Gold Employer – we commit to respond to every applicant

Apply About employer

More about this job

Responsibilities

The Paid Media Specialist is responsible for the end-to-end planning, execution, and optimization of integrated paid media campaigns across traditional and digital channels. They will manage media budgets, analyze performance data, and collaborate with internal teams to ensure campaign objectives are met.

Requirements

Candidates must have at least 3 years of experience in paid media or digital marketing and 2 years of hands-on experience with Google Ads, Meta Ads, and Google Analytics. A post-secondary education in marketing, communications, or a related field is required.

Skills

Paid media strategy
Media buying
Google Ads
Meta Ads
Google Analytics
Google Tag Manager
Campaign optimization
Performance reporting
Ad trafficking
Budget management
Data analysis
Market research
Negotiation
Digital marketing
Conversion tracking

Benefits

Diversity, Equity and Inclusion initiatives
Employee Assistance Program
Career and skills development
Health and wellbeing activities

Visa sponsorship

Not detected in the job text

Keywords

Paid Media
Digital Marketing
Media Buying
Performance Marketing
Google Ads
Meta Ads
Google Analytics
GA4
Google Tag Manager
Programmatic
Display Networks
Ad Trafficking
UTM Parameters
Conversion Tracking
A/B Testing
Market Research
Budget Management
Media Strategy
Campaign Reporting
Vendor Management

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