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Added 12 mins ago
CE
Senior Manager, Infrastructure Projects
Cenovus Energy
Calgary, AB
- Full-time
Reporting to the Director, Workplace & Real Estate, the Senior Manager, Infrastructure Projects provides strategic leadership and oversight of the Workplace & Real Estate Infrastructure…
Added 12 mins ago
Payroll Administrator
Health Sciences North
ON · Sudbury, ON
Under the general direction of the Manager, Payroll.
Added 12 mins ago
Payroll Assistant
Health Sciences North
ON · Sudbury, ON
Under the general direction of the Manager, Payroll.
Added 27 mins ago
Manager - Treasury - FAAS - Assurance
EY
Toronto, ON
…insights our clients can rely on, every time. As a Treasury Manager you’ll play a leading role in that goal, driving growth and managing delivery teams using your treasury process…
Added 27 mins ago
Senior Consultant - FAAS - Treasury - Assurance
EY
Toronto, ON
…play a leading role in that goal, driving growth and managing delivery teams using your treasury process…
Added 27 mins ago
MD
Clinic Network Specialist, Planner Principal State
Minnesota Direct Care and Treatment
Saint-Paul, NB · St.-Paul, NB
- Full-time
Designated in Connect 700 Program for Applicants with Disabilities: Yes
Added 27 mins ago
R&
Project Manager – Finance Transformation
Robertson & Company Ltd.
Toronto, ON
- Contract
…functions, and enterprise finance operations. This strategic program represents a significant investment and will leverage Oracle ERP as the target platform, with Deloitte serving as the…
Added 27 mins ago
QM
Senior Project Manager - Technology & Systems Implementation
Quantum Management Services Ltd.
Toronto, ON
- $85,000 to $100,000 CAD / year
- Full-time
Position: Senior Project Manager - Technology & Systems Implementation
Added 27 mins ago
QT
Gestionnaire du programme technique / Technical Program Manager
Quantum Technology Recruiting Inc. (QTR)
Montreal, QC
- $100,000 to $120,000 CAD / year
- Full-time
They're looking for a Technical Program Manager to be the connective tissue between Product Management and Engineering. You'll turn requirements into a plan engineering teams can execute…
Added 27 mins ago
MK
Senior Accountant (CONTRACT)
Moose Knuckles Canada
Montreal, QC
- Full-time
…reconciliations, update of files, and supporting Accounting Manager in delivery of Consolidated Financial Statements, including creation of supplementary reports and…
Added 27 mins ago
BC
Registered Nurse- Paeds
Brant Community Healthcare System
Brantford, ON
- Full-time
Employee Wellness Matters – Peer Support Team, Wellness Committee, Free, confidential Employee Assistance Program (EAP) for employees and their families.
Added 27 mins ago
HH
Project Manager
Havas Health Network
Toronto, ON
- Full-time
The Project Manager is responsible for overseeing the execution of creative projects within a fast-paced agency environment. This role ensures that creative deliverables - including design…
Added 42 mins ago
ML
Hospitality Manager - Retail
MAPLE LEAF LOUNGE
Toronto, ON
- Full-time
…transparency legislation. Further details regarding our total rewards program will be shared by the Talent Acquisition team during the hiring process. Canadian work experience is not a…
Added 42 mins ago
Technical Program Manager, Platform Services
Motive
Vancouver, BC
…across horizontal initiatives. We are looking for a Technical Program Manager to join as a strategic operational leader. Reporting directly to the VP of Platform Services, this role will…
Added 56 mins ago
Delivery Manager – Personalization and Marketing (7 months contract)
Sobeys Capital Incorporated or a Franchise/Affiliate / ou une franchise/société affiliée
Toronto, ON
Delivery Manager – Personalization and Marketing
Added 56 mins ago
Senior Technology Specialist, Core Systems Developer
Equitable
Waterloo, ON
Design, program and test high-performance, scalable applications and database solutions
Added 56 mins ago
TR
TPSS Work Package Manager
Trillium Rail Partners
Mississauga, ON
- Full-time
TRP has a current vacancy for an OCS-TPSS Work Package Manager that will be responsible for the full lifecycle delivery of the Traction Power Supply System (TPSS) across the ECWE project.…
Added 57 mins ago
RD
Technical Project Manager
Randstad Digital
Toronto, ON · Greater Toronto Area, Canada
- Full-time
We are seeking an adaptable, results-oriented Project Manager to lead and support high-impact, multi-year enterprise automation initiatives. In this role, you will bridge the gap between…
Added 57 mins ago
CC
Business Developer
Canada Controls
Mississauga, ON
- $90,000 to $150,000 USD / year
- Full-time
Investigate and resolve customer concerns with quality, delivery, and application of product.
Added 1 hour ago
T
Software Engineer II - Angular UI
TD
Toronto, ON
- Full-time
…engineering related architecture designs associated with a program or…
Added 1 hour ago
M
Senior Software Developer
Moneris
Toronto, ON
- Full-time
…reliable transaction workflows. You will contribute to cloud delivery, automated testing, event-driven processing and production support. As your scope grows, you will shape solution…
Added 1 hour ago
W
Senior Process Engineer - Uranium Processing Specialist
Wood
Saskatoon, SK
- $157,000 to $192,000 CAD / year
- Full-time
…offices in BC, AB, or SK. Reporting to the Process Department Manager, this role has the overall responsibility to manage and execute the delivery of process plant designs, including…
Added 1 hour ago
M
Digital Product Owner
Manulife
Waterloo, ON · Montreal, QC
- Full-time
…and conducting trade-offs, while maintaining communication on delivery…
Added 1 hour ago
Supervisor - Intake & Reporting
Halton Region
Oakville, ON
Reporting to the Manager, Immunization Services, this position will provide leadership, supervision, and support to a team that may include Public Health Nurses, Registered Nurses, Data…
Added 1 hour ago
TK
Manager, Ingredients - Cheese & Dairy (Canada)
The Kraft Heinz Company
Toronto, ON
- Full-time
Lead cross-functional resolution of supply disruptions, delivery issues, allocation constraints and inventory imbalances, with clear escalation, ownership and recovery plans.

Jumbo Interactive

Paid Media Specialist

Calgary, AB, Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Posting language: English
Posted: Sep 1, 2026

Original job description

Stride is a full-service lottery and fundraising organization that helps charitable and non-profit organizations generate revenue through professionally managed lottery programs across Canada.

For more than 30 years, Stride has brought together the strategy, marketing, technology, customer service, finance, operations, regulatory expertise, and project management required to plan, launch, and operate successful lottery campaigns. We work with foundations, healthcare organizations, and other mission-driven organizations to generate significant funding for healthcare initiatives, research, and community services.

The Paid Media Specialist is responsible for end-to-end planning, coordination, execution, and optimization of integrated paid media campaigns across traditional and digital channels. This role combines media strategy and buying with hands-on execution, analytics, tracking, testing, and performance reporting and supports both internal and client projects in a high-production environment.

Job Responsibilities

· Coordinate the planning, purchase, and execution of paid media campaigns across traditional and digital channels ensuring the campaigns are delivered accurately efficiently, and on schedule

· Own and manage applications involved in advertising in a regulated industry on multiple channels across multiple provinces ensuring seamless compliance

· Plan and coordinate traditional media buys across channels including television, radio, out-of-home, print, and other emerging or relevant platforms

· Manage the end-to-end strategy and execution of digital advertising campaigns across platforms including but not limited to Google Ads, Meta Ads, Pinterest, Reddit, programmatic/display networks and other digital channels

· Conduct audience, market, media, and competitive research to identify opportunities and inform channel selection, targeting, and channel investment decisions

· Contribute to the development of integrated paid media strategies and plans aligned with campaign objectives, target audiences, budgets, and performance goals.

· Research and evaluate media opportunities, vendors, platforms, placements, and emerging channels to identify opportunities to improve reach, efficiency, and campaign performance

· Coordinate media proposals, rate negotiations, placement details, added-value opportunities, contracts, and campaign requirements with media vendors and partners

· Build, configure, and launch digital campaigns, including campaign structure, audiences, targeting, budgets, bidding, placements, tracking and other platform requirements

· Set up, configure, and maintain Google Analytics and other analytics platforms to support accurate campaign and website performance reporting

· Develop, maintain, and distributed ad trafficking schedules

· Develop and maintain campaign tracking frameworks, including UTM parameters, naming conventions, and other tracking requirements to ensure consistent and reliable attribution

· Coordinate the implementation, testing and validation of conversion tracking, pixels, tags and other measurement requirements

· Analyze test results and translate findings into actional recommendations to continuously improve the media strategy

· Collaborate internally with the marketing team to ensure channel specifications are provided to inform production needs

· Traffic assets to vendors and platforms

· Optimize digital campaigns based on performance data, audience behaviour, conversion results, and campaign objectives

· Track media budgets, commitments, and spends across channels and ensure they are aligned with approved plans and budgets

· Develop campaign reports and performance analyses and translate them into clear insights and recommendations

· Build and maintain strong relationships with media vendors and serve as the primary point of contact

· Collaborate with both internal and external teams to ensure seamless delivery of paid media strategy

· Support other marketing initiatives as needed

Requirements

· 3+ years of experience in paid media, digital marketing, media buying, performance marketing, or a related role

· 2+ years of experience in Google Analytics (GA4) including setup, campaign measurement, traffic analysis and reporting

· 2+ years of hands-on experience planning, building, launching, and optimizing paid digital campaigns, particularly across Google Ads and Meta Ads.

· Post-secondary education in marketing, communications, advertising, business, or a related field

· Strong communication and negotiation skills

· Strong research skills and planning abilities

· Capable of balancing multiple campaigns, deadlines, platforms and stakeholders

· Working knowledge of Google Tag Manager

· Experience developing, executing, evaluating A/B or other structured campaign tests

· High attention to detail

· Collaborative working style and the ability to work effectively with both internal and external teams

· Ability to work independently and exercise good judgment while knowing when to seek input or escalate issues

· Growth-minded with an interest in testing new approaches and staying current in media, advertising technology, analytics and consumer behavior

· Experience coordinating or purchasing traditional media would be considered an asset

· Agency experience would be considered an asset

Find Your Freedom at Stride:

At Stride, we're all about ensuring our team thrives as a valued member, look forward to:

Commitment to Diversity, Equity and Inclusion across the employee career journey,
An Employee Assistance Program where you can access counselling and coaching sessions,
Focus on talent management, including career and skills development,
Health & Wellbeing activities,

Candidates who are offered a position will be required to complete pre-employment checks

We are a 2026 Circle Back Initiative Gold Employer – we commit to respond to every applicant

Apply About employer

More about this job

Responsibilities

The Paid Media Specialist is responsible for the end-to-end planning, execution, and optimization of integrated paid media campaigns across traditional and digital channels. They will manage media budgets, analyze performance data, and collaborate with internal teams to ensure campaign objectives are met.

Requirements

Candidates must have at least 3 years of experience in paid media or digital marketing and 2 years of hands-on experience with Google Ads, Meta Ads, and Google Analytics. A post-secondary education in marketing, communications, or a related field is required.

Skills

Paid media strategy
Media buying
Google Ads
Meta Ads
Google Analytics
Google Tag Manager
Campaign optimization
Performance reporting
Ad trafficking
Budget management
Data analysis
Market research
Negotiation
Digital marketing
Conversion tracking

Benefits

Diversity, Equity and Inclusion initiatives
Employee Assistance Program
Career and skills development
Health and wellbeing activities

Visa sponsorship

Not detected in the job text

Keywords

Paid Media
Digital Marketing
Media Buying
Performance Marketing
Google Ads
Meta Ads
Google Analytics
GA4
Google Tag Manager
Programmatic
Display Networks
Ad Trafficking
UTM Parameters
Conversion Tracking
A/B Testing
Market Research
Budget Management
Media Strategy
Campaign Reporting
Vendor Management

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