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Added 14 mins ago
CC
Finance Manager
Context Creative
Toronto, ON
- Full-time
You’ll be at the heart of our day-to-day finance operations in Toronto, owning client billing, accounts receivable and accounts payable, reconciliations, cash flow reporting, and month-end…
Added 14 mins ago
T
Treasury Analyst, Liquidity Measurement - Analytics & Reporting
TD
Toronto, ON
- Full-time
Exceptional project management and organizational skills, with the ability to effectively prioritize and manage tight deadlines
Added 14 mins ago
M
Senior Manager Delivery - Electrification Team (Development and Design)
Mace
Toronto, ON
- Full-time
Within our consult business we harness our unique combination of leading-edge practical expertise and project delivery consultancy to unlock the potential in every project.
Added 14 mins ago
M
Senior Manager Delivery - Electrification Team (Construction)
Mace
Toronto, ON
- Full-time
Within our consult business we harness our unique combination of leading-edge practical expertise and project delivery consultancy to unlock the potential in every project.
Added 14 mins ago
M
Access Project Manager - Electrification Team
Mace
Toronto, ON
- Full-time
Within our consult business we harness our unique combination of leading-edge practical expertise and project delivery consultancy to unlock the potential in every project.
Added 14 mins ago
M
Responsable Environnement, Santé et Sécurité (EHS) du Site / Senior Manager, Site Environment, Health & Safety (EHS) Lead
Moderna
Laval, QC
- Full-time
…l’entreprise soient pleinement prises en compte avant le début des opérations de…
Added 14 mins ago
N
CHIEF OPERATING ENGINEER
Nortera
Tecumseh, ON
- Full-time
…as a Chief Operating Engineer. Reporting to the Maintenance Manager, the successful candidate will be responsible for the safe operation, maintenance, installation, and continuous…
Added 14 mins ago
CE
Senior Manager, Infrastructure Projects
Cenovus Energy
Calgary, AB
- Full-time
Reporting to the Director, Workplace & Real Estate, the Senior Manager, Infrastructure Projects provides strategic leadership and oversight of the Workplace & Real Estate Infrastructure…
Added 14 mins ago
CE
Portfolio Architect
Cenovus Energy
Calgary, AB
- Full-time
Reporting to the Senior Manager Architecture, the Portfolio Architect will bring expertise in the oil and gas industry and a practical understanding of upstream business capabilities,…
Added 29 mins ago
JC
Equipment Design Engineering Manager (onsite)
Johnson Controls
AB · SA - Edmonton Orion
- Full-time
We are seeking a strategic and technically driven Equipment Design Engineering Manager to lead a high-performing team of Senior Equipment Design Engineers and Subject Matter Experts. In…
Added 29 mins ago
R&
Project Manager – Finance Transformation
Robertson & Company Ltd.
Toronto, ON
- Contract
…reporting capabilities, costing functions, and enterprise finance operations. This strategic program represents a significant investment and will leverage Oracle ERP as the target platform,…
Added 29 mins ago
NP
Manager, Finance Systems & Data Governance
Neo Performance Materials
Toronto, ON
- $110,000 to $130,000 CAD / year
- Full-time
Demonstrated project management skills, including issue management, milestone tracking, coordination and timely escalation.
Added 29 mins ago
HH
Project Manager
Havas Health Network
Toronto, ON
- Full-time
The Project Manager is responsible for overseeing the execution of creative projects within a fast-paced agency environment. This role ensures that creative deliverables - including design…
Added 44 mins ago
Commissioner - Travel Canada (m/f/d)
Nordex Group
AB
…perform repairs during the commissioning phase of a wind farm project. When there is no active project, this position will be required to perform retrofits and support other Operations and…
Added 44 mins ago
UH
Senior Financial Business Manager
University Health Network
Toronto, ON
- Full-time
The Senior Finance Business Manager is responsible for leading Altum Health’s financial planning, reporting, billing operations, and business analysis functions. This role provides…
Added 59 mins ago
Delivery Manager – Personalization and Marketing (7 months contract)
Sobeys Capital Incorporated or a Franchise/Affiliate / ou une franchise/société affiliée
Toronto, ON
As the Delivery Manager – Personalization and Marketing, you will play a critical leadership role in ensuring the successful delivery of a broad portfolio of advanced analytics initiatives.…
Added 59 mins ago
BL
Project Manager
Buttcon Limited
Ottawa, ON · Kanata, Ontario
- Full-time
Reporting to the Manager of Operations, the Project Manager will work directly with clients and various departments within the company to ensure a project is delivered on time and within…
Added 59 mins ago
RD
Technical Project Manager
Randstad Digital
Toronto, ON · Greater Toronto Area, Canada
- Full-time
Project Manager – Enterprise Process Automation
Added 59 mins ago
QT
Building Science Lead
QEA Tech
Toronto, ON · Greater Toronto Area, Canada
- Full-time
Act as project manager across projects ranging from small assignments to large, complex programs.
Added 59 mins ago
B
Manager, Management Operating System (MOS) Design
Brunel
Vancouver, BC
- $150,000 to $190,000 CAD / year
- Full-time
Brunel is seeking an experienced Manager, Management Operating System (MOS) Design to lead the design, development and continuous improvement of a comprehensive Management Operating System…
Added 1 hour ago
RG
Director, Financial Reporting
Regional Group
Ottawa, ON
- Full-time
…in development, construction, asset management, and property operations to deliver exceptional value and experiences. Through our homebuilding division, eQ Homes, we continue to set the…
Added 1 hour ago
W
Senior Process Engineer - Uranium Processing Specialist
Wood
Saskatoon, SK
- $157,000 to $192,000 CAD / year
- Full-time
…offices in BC, AB, or SK. Reporting to the Process Department Manager, this role has the overall responsibility to manage and execute the delivery of process plant designs, including…
Added 1 hour ago
TK
Manager, Ingredients - Cheese & Dairy (Canada)
The Kraft Heinz Company
Toronto, ON
- Full-time
…Business Unit to define requirements, technical specifications, project economics and implementation…
Added 1 hour ago
Quality Assurance Manager (Traveling)
GRIFOLS, S.A.
Toronto, ON · ON-Toronto, AB
Collaborate with Regional Quality Manager, Center Quality staff, and Center Operations leadership to ensure product quality, donor suitability, and donor safety by improving staff accuracy…
Added 1 hour ago
Network Administration Technician
Independent Electricity System Operator
Canada
This is a unionized position that falls within the IT Operations Division in the Information & Technology Services Business Unit.

Jumbo Interactive

Paid Media Specialist

Calgary, AB, Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Posting language: English
Posted: Sep 1, 2026

Original job description

Stride is a full-service lottery and fundraising organization that helps charitable and non-profit organizations generate revenue through professionally managed lottery programs across Canada.

For more than 30 years, Stride has brought together the strategy, marketing, technology, customer service, finance, operations, regulatory expertise, and project management required to plan, launch, and operate successful lottery campaigns. We work with foundations, healthcare organizations, and other mission-driven organizations to generate significant funding for healthcare initiatives, research, and community services.

The Paid Media Specialist is responsible for end-to-end planning, coordination, execution, and optimization of integrated paid media campaigns across traditional and digital channels. This role combines media strategy and buying with hands-on execution, analytics, tracking, testing, and performance reporting and supports both internal and client projects in a high-production environment.

Job Responsibilities

· Coordinate the planning, purchase, and execution of paid media campaigns across traditional and digital channels ensuring the campaigns are delivered accurately efficiently, and on schedule

· Own and manage applications involved in advertising in a regulated industry on multiple channels across multiple provinces ensuring seamless compliance

· Plan and coordinate traditional media buys across channels including television, radio, out-of-home, print, and other emerging or relevant platforms

· Manage the end-to-end strategy and execution of digital advertising campaigns across platforms including but not limited to Google Ads, Meta Ads, Pinterest, Reddit, programmatic/display networks and other digital channels

· Conduct audience, market, media, and competitive research to identify opportunities and inform channel selection, targeting, and channel investment decisions

· Contribute to the development of integrated paid media strategies and plans aligned with campaign objectives, target audiences, budgets, and performance goals.

· Research and evaluate media opportunities, vendors, platforms, placements, and emerging channels to identify opportunities to improve reach, efficiency, and campaign performance

· Coordinate media proposals, rate negotiations, placement details, added-value opportunities, contracts, and campaign requirements with media vendors and partners

· Build, configure, and launch digital campaigns, including campaign structure, audiences, targeting, budgets, bidding, placements, tracking and other platform requirements

· Set up, configure, and maintain Google Analytics and other analytics platforms to support accurate campaign and website performance reporting

· Develop, maintain, and distributed ad trafficking schedules

· Develop and maintain campaign tracking frameworks, including UTM parameters, naming conventions, and other tracking requirements to ensure consistent and reliable attribution

· Coordinate the implementation, testing and validation of conversion tracking, pixels, tags and other measurement requirements

· Analyze test results and translate findings into actional recommendations to continuously improve the media strategy

· Collaborate internally with the marketing team to ensure channel specifications are provided to inform production needs

· Traffic assets to vendors and platforms

· Optimize digital campaigns based on performance data, audience behaviour, conversion results, and campaign objectives

· Track media budgets, commitments, and spends across channels and ensure they are aligned with approved plans and budgets

· Develop campaign reports and performance analyses and translate them into clear insights and recommendations

· Build and maintain strong relationships with media vendors and serve as the primary point of contact

· Collaborate with both internal and external teams to ensure seamless delivery of paid media strategy

· Support other marketing initiatives as needed

Requirements

· 3+ years of experience in paid media, digital marketing, media buying, performance marketing, or a related role

· 2+ years of experience in Google Analytics (GA4) including setup, campaign measurement, traffic analysis and reporting

· 2+ years of hands-on experience planning, building, launching, and optimizing paid digital campaigns, particularly across Google Ads and Meta Ads.

· Post-secondary education in marketing, communications, advertising, business, or a related field

· Strong communication and negotiation skills

· Strong research skills and planning abilities

· Capable of balancing multiple campaigns, deadlines, platforms and stakeholders

· Working knowledge of Google Tag Manager

· Experience developing, executing, evaluating A/B or other structured campaign tests

· High attention to detail

· Collaborative working style and the ability to work effectively with both internal and external teams

· Ability to work independently and exercise good judgment while knowing when to seek input or escalate issues

· Growth-minded with an interest in testing new approaches and staying current in media, advertising technology, analytics and consumer behavior

· Experience coordinating or purchasing traditional media would be considered an asset

· Agency experience would be considered an asset

Find Your Freedom at Stride:

At Stride, we're all about ensuring our team thrives as a valued member, look forward to:

Commitment to Diversity, Equity and Inclusion across the employee career journey,
An Employee Assistance Program where you can access counselling and coaching sessions,
Focus on talent management, including career and skills development,
Health & Wellbeing activities,

Candidates who are offered a position will be required to complete pre-employment checks

We are a 2026 Circle Back Initiative Gold Employer – we commit to respond to every applicant

Apply About employer

More about this job

Responsibilities

The Paid Media Specialist is responsible for the end-to-end planning, execution, and optimization of integrated paid media campaigns across traditional and digital channels. They will manage media budgets, analyze performance data, and collaborate with internal teams to ensure campaign objectives are met.

Requirements

Candidates must have at least 3 years of experience in paid media or digital marketing and 2 years of hands-on experience with Google Ads, Meta Ads, and Google Analytics. A post-secondary education in marketing, communications, or a related field is required.

Skills

Paid media strategy
Media buying
Google Ads
Meta Ads
Google Analytics
Google Tag Manager
Campaign optimization
Performance reporting
Ad trafficking
Budget management
Data analysis
Market research
Negotiation
Digital marketing
Conversion tracking

Benefits

Diversity, Equity and Inclusion initiatives
Employee Assistance Program
Career and skills development
Health and wellbeing activities

Visa sponsorship

Not detected in the job text

Keywords

Paid Media
Digital Marketing
Media Buying
Performance Marketing
Google Ads
Meta Ads
Google Analytics
GA4
Google Tag Manager
Programmatic
Display Networks
Ad Trafficking
UTM Parameters
Conversion Tracking
A/B Testing
Market Research
Budget Management
Media Strategy
Campaign Reporting
Vendor Management

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