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Added 2 mins ago
RS
Integrated Health Nurse Manager
Rygiel Supports for Community Living
Hamilton, ON
- Full-time
Promote safeguarding, reflective practice, and person-directed service delivery across residential programs.
Added 2 mins ago
M
Senior Software Engineer - Credit Commercial Engineering
Marqeta
Remote, Canada
- Full-time
- Remote
Marqeta is seeking a skilled Senior Software Engineer to contribute to the design and delivery of software solutions on our Credit Commercial Engineering Team. In this role, you will take…
Added 2 mins ago
CC
Support Staff Part Time at Gather Craft Kitchen & Bar
Compass Canada
Winnipeg, MB
- Part-time
…communicate discrepancies to the Chef, Sous Chef or Restaurant Manager to ensure an efficient delivery of service to…
Added 3 mins ago
CO
Temporary Technical Lead (Housing Accelerator Fund) Up to 18 Months
City of Saint John
Saint John, NB
- Temporary
Under the general supervision of the HAF Project Manager, you will be part of a high-caliber cross functional team leading the E-Permitting Initiative under the City of Saint John Housing…
Added 3 mins ago
TI
Customer Order Fulfillment Specialist
telMAX Inc.
Markham, ON
- $50,000 to $65,000 CAD / year
- Full-time
Reporting to the Manager, Operations Enablement, the Customer Order Fulfillment Specialist will be responsible for coordinating the customer journey from the initial point of sale through…
Added 3 mins ago
SH
Crisis Clinician (N3) - Crisis Services - Repost
Shared Health-Soins Communs
Winnipeg, MB
- Internship
The Crisis Response Centre is a ground-breaking development in the delivery of crisis services and is the first of its kind in Canada to offer a constellation of walk-in, mobile and…
Added 3 mins ago
CO
Manager, Digital Solutions
City of Saint John
Saint John, NB
- Full-time
The Manager, Digital Solutions, is responsible for the delivery and ongoing management of the City’s enterprise applications, digital solutions, and data and information management…
Added 3 mins ago
CO
Human Resources Generalist
City of Saint John
Saint John, NB
- Full-time
…Resources roles as required, helping to maintain continuity of service during absences, periods of increased workload, or other operational needs. This includes supporting key HR processes…
Added 3 mins ago
CO
Manager Policy and Risk Management
City of Saint John
Saint John, NB
- Full-time
Keeps informed of new developments in policing, identifies new avenues for potential research, and forecasts future requirements for service delivery.
Added 18 mins ago
REGIONAL PARTNER AND LEARNING MANAGER-WESTERN CANADA
United Services Group
Maple Ridge, BC · Langley (District), BC · Abbotsford, BC · Burnaby, BC · Surrey, BC · Vancouver, BC · Richmond, BC · Langley, BC
The Regional Partner/Learning Manager will report to Head of Partner Relations,
Added 18 mins ago
CO
Application & Integration Technical Analyst
City of Saint John
Saint John, NB
- Full-time
Under the direction of the designated IT Manager, the Application and Integration Technical Analyst is a technical lead responsible for system architecture, data strategy, and integration…
Added 19 mins ago
AT
Office Clerk - Fixed Term
Armour Transportation Systems
Winsloe, PE · South Winsloe, PE
- Full-time
…communication, you’ll play a key role in delivering exceptional service to our customers and helping our drivers stay on the move. If you thrive in a dynamic setting and enjoy keeping…
Added 19 mins ago
K
Customer Service Representative
Komatsu
Sudbury, ON · Lively, ON
- Full-time
Work closely with customers and internal teams to resolve order, delivery, and service issues
Added 19 mins ago
SH
Clinical Resource Nurse - Charge Nurse
Shared Health-Soins Communs
Dauphin, MB
- Full-time
Under the general supervision of the Client Care Coordinator and/or Care Team Manager, and while demonstrating a commitment to the vision, mission, values and strategic priorities of…
Added 19 mins ago
SH
Crisis Clinician (N3) - Crisis Services
Shared Health-Soins Communs
Winnipeg, MB
- Full-time
The Crisis Response Centre is a ground-breaking development in the delivery of crisis services and is the first of its kind in Canada to offer a constellation of walk-in, mobile and…
Added 33 mins ago
XT
Customer Service Representative - Transportation
XTL Transport, Logistics, Distribution
Vaudreuil-Dorion, QC
- Full-time
XTL is committed to providing customers with a progressive transportation solution. As a Customer Service Representative, you will be responsible to ensure day to day commitments are…
Added 33 mins ago
M
Business Development Manager
Mirego
Toronto, ON
- Full-time
…understanding of their needs and aligning them with Mirego’s service offerings. You will also contribute to managing and growing existing accounts, ensuring the successful delivery of…
Added 33 mins ago
SC
shift supervisor - Store# 74059, 189 PAUL STREET
Starbucks Coffee Company
Sudbury, ON · Greater Sudbury, ON,CA
- Full-time
As a Starbucks Shift Supervisor, you will assist the store manager in executing store operations during scheduled shifts. As a team lead, you will deploy partners and delegate tasks to…
Added 33 mins ago
SC
shift supervisor - Store# 66680, ARMSTRONG
Starbucks Coffee Company
Armstrong, BC
- Full-time
As a Starbucks Shift Supervisor, you will assist the store manager in executing store operations during scheduled shifts. As a team lead, you will deploy partners and delegate tasks to…
Added 33 mins ago
SC
shift supervisor - Store# 67662, CLEARVIEW DT
Starbucks Coffee Company
Red Deer, AB
- Full-time
As a Starbucks Shift Supervisor, you will assist the store manager in executing store operations during scheduled shifts. As a team lead, you will deploy partners and delegate tasks to…
Added 33 mins ago
SC
shift supervisor - Store# 58574, 110 SHUTTLEWORTH DRIVE
Starbucks Coffee Company
Ottawa, ON
- Full-time
As a Starbucks Shift Supervisor, you will assist the store manager in executing store operations during scheduled shifts. As a team lead, you will deploy partners and delegate tasks to…
Added 48 mins ago
Crisis Clinician (N3) - Crisis Services
Winnipeg Regional Health Authority
Winnipeg, MB
The Crisis Response Centre is a ground-breaking development in the delivery of crisis services and is the first of its kind in Canada to offer a constellation of walk-in, mobile and…
Added 48 mins ago
Health Care Aide - Home Care Program
Winnipeg Regional Health Authority
Winnipeg, MB
May vary depending on the service delivery area.
Added 48 mins ago
Clinical Resource Nurse - Charge Nurse
Winnipeg Regional Health Authority
Dauphin, MB
Under the general supervision of the Client Care Coordinator and/or Care Team Manager, and while demonstrating a commitment to the vision, mission, values and strategic priorities of…
Added 1 hour ago
A
Director of Rooms Division (Full-Time)
AccorHotel
Ottawa, ON
- Full-time
Ensure seamless coordination across departments to optimize operational efficiency and service delivery.

Jumbo Interactive

Paid Media Specialist

Calgary, AB, Canada

Full-time

Apply About employer

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Job details

Job type: Full-time
Posting language: English
Posted: Sep 1, 2026

Original job description

Stride is a full-service lottery and fundraising organization that helps charitable and non-profit organizations generate revenue through professionally managed lottery programs across Canada.

For more than 30 years, Stride has brought together the strategy, marketing, technology, customer service, finance, operations, regulatory expertise, and project management required to plan, launch, and operate successful lottery campaigns. We work with foundations, healthcare organizations, and other mission-driven organizations to generate significant funding for healthcare initiatives, research, and community services.

The Paid Media Specialist is responsible for end-to-end planning, coordination, execution, and optimization of integrated paid media campaigns across traditional and digital channels. This role combines media strategy and buying with hands-on execution, analytics, tracking, testing, and performance reporting and supports both internal and client projects in a high-production environment.

Job Responsibilities

· Coordinate the planning, purchase, and execution of paid media campaigns across traditional and digital channels ensuring the campaigns are delivered accurately efficiently, and on schedule

· Own and manage applications involved in advertising in a regulated industry on multiple channels across multiple provinces ensuring seamless compliance

· Plan and coordinate traditional media buys across channels including television, radio, out-of-home, print, and other emerging or relevant platforms

· Manage the end-to-end strategy and execution of digital advertising campaigns across platforms including but not limited to Google Ads, Meta Ads, Pinterest, Reddit, programmatic/display networks and other digital channels

· Conduct audience, market, media, and competitive research to identify opportunities and inform channel selection, targeting, and channel investment decisions

· Contribute to the development of integrated paid media strategies and plans aligned with campaign objectives, target audiences, budgets, and performance goals.

· Research and evaluate media opportunities, vendors, platforms, placements, and emerging channels to identify opportunities to improve reach, efficiency, and campaign performance

· Coordinate media proposals, rate negotiations, placement details, added-value opportunities, contracts, and campaign requirements with media vendors and partners

· Build, configure, and launch digital campaigns, including campaign structure, audiences, targeting, budgets, bidding, placements, tracking and other platform requirements

· Set up, configure, and maintain Google Analytics and other analytics platforms to support accurate campaign and website performance reporting

· Develop, maintain, and distributed ad trafficking schedules

· Develop and maintain campaign tracking frameworks, including UTM parameters, naming conventions, and other tracking requirements to ensure consistent and reliable attribution

· Coordinate the implementation, testing and validation of conversion tracking, pixels, tags and other measurement requirements

· Analyze test results and translate findings into actional recommendations to continuously improve the media strategy

· Collaborate internally with the marketing team to ensure channel specifications are provided to inform production needs

· Traffic assets to vendors and platforms

· Optimize digital campaigns based on performance data, audience behaviour, conversion results, and campaign objectives

· Track media budgets, commitments, and spends across channels and ensure they are aligned with approved plans and budgets

· Develop campaign reports and performance analyses and translate them into clear insights and recommendations

· Build and maintain strong relationships with media vendors and serve as the primary point of contact

· Collaborate with both internal and external teams to ensure seamless delivery of paid media strategy

· Support other marketing initiatives as needed

Requirements

· 3+ years of experience in paid media, digital marketing, media buying, performance marketing, or a related role

· 2+ years of experience in Google Analytics (GA4) including setup, campaign measurement, traffic analysis and reporting

· 2+ years of hands-on experience planning, building, launching, and optimizing paid digital campaigns, particularly across Google Ads and Meta Ads.

· Post-secondary education in marketing, communications, advertising, business, or a related field

· Strong communication and negotiation skills

· Strong research skills and planning abilities

· Capable of balancing multiple campaigns, deadlines, platforms and stakeholders

· Working knowledge of Google Tag Manager

· Experience developing, executing, evaluating A/B or other structured campaign tests

· High attention to detail

· Collaborative working style and the ability to work effectively with both internal and external teams

· Ability to work independently and exercise good judgment while knowing when to seek input or escalate issues

· Growth-minded with an interest in testing new approaches and staying current in media, advertising technology, analytics and consumer behavior

· Experience coordinating or purchasing traditional media would be considered an asset

· Agency experience would be considered an asset

Find Your Freedom at Stride:

At Stride, we're all about ensuring our team thrives as a valued member, look forward to:

Commitment to Diversity, Equity and Inclusion across the employee career journey,
An Employee Assistance Program where you can access counselling and coaching sessions,
Focus on talent management, including career and skills development,
Health & Wellbeing activities,

Candidates who are offered a position will be required to complete pre-employment checks

We are a 2026 Circle Back Initiative Gold Employer – we commit to respond to every applicant

Apply About employer

More about this job

Responsibilities

The Paid Media Specialist is responsible for the end-to-end planning, execution, and optimization of integrated paid media campaigns across traditional and digital channels. They will manage media budgets, analyze performance data, and collaborate with internal teams to ensure campaign objectives are met.

Requirements

Candidates must have at least 3 years of experience in paid media or digital marketing and 2 years of hands-on experience with Google Ads, Meta Ads, and Google Analytics. A post-secondary education in marketing, communications, or a related field is required.

Skills

Paid media strategy
Media buying
Google Ads
Meta Ads
Google Analytics
Google Tag Manager
Campaign optimization
Performance reporting
Ad trafficking
Budget management
Data analysis
Market research
Negotiation
Digital marketing
Conversion tracking

Benefits

Diversity, Equity and Inclusion initiatives
Employee Assistance Program
Career and skills development
Health and wellbeing activities

Visa sponsorship

Not detected in the job text

Keywords

Paid Media
Digital Marketing
Media Buying
Performance Marketing
Google Ads
Meta Ads
Google Analytics
GA4
Google Tag Manager
Programmatic
Display Networks
Ad Trafficking
UTM Parameters
Conversion Tracking
A/B Testing
Market Research
Budget Management
Media Strategy
Campaign Reporting
Vendor Management

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