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Added 26 mins ago
RU
Senior On-Site Service Specialist
Ricoh USA, Inc.
Toronto, ON
- Full-time
Added 41 mins ago
OC
technical sales specialist
Open Connection
Nanaimo, BC
- Full-time
Consult with clients after sale to provide ongoing support
Added 41 mins ago
RM
M.L.T. Charge - Quality
Ross Memorial Hospital
Kawartha Lakes, ON · Lindsay, ON
- Full-time
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Added 41 mins ago
KC
Fleet Specialist
Kia Canada
Mississauga, ON
- Full-time
The role of the Fleet Specialist will be to provide support to both the Fleet Manager and Supervisor. The Specialist will report directly to the Fleet Supervisor. The incumbent will…
Added 56 mins ago
LC
Beauty Specialist, Hourly Part Time Evening
Loblaw Companies Limited
Elliot Lake, ON
- Part-time
Always put the Customer first and provides superior customer service
Added 56 mins ago
JI
Paid Media Specialist
Jumbo Interactive
Calgary, AB
- Full-time
Stride is a full-service lottery and fundraising organization that helps charitable and non-profit organizations generate revenue through professionally managed lottery programs across…
Added 1 hour ago
NB
Director, Business Transfer - Agriculture
National Bank of Canada
Montreal, QC
- Full-time
Support agricultural entrepreneurs throughout their business transfer projects by acting as a specialist at every stage of the process.
Added 1 hour ago
NB
QRM CHIEF DEVELOPER
National Bank of Canada
Toronto, ON
- Full-time
…and Capital Markets team at National Bank means acting as a specialist in supporting financial risk management applications and their underlying infrastructure. This job allows you to have…
Added 1 hour ago
NB
Senior Analyst - SSI Expert
National Bank of Canada
Montreal, QC
- Full-time
Support business partners by resolving complex operational issues and delivering professional, efficient, and solution-oriented service.
Added 1 hour ago
NB
CHIEF DEVELOPER FULLSTACK - PYTHON
National Bank of Canada
Montreal, QC
- Full-time
…Delivery – Capital Markets team at National Bank means acting as a specialist in software development and cloud solutions. This role allows you to have a direct impact on critical…
Added 1 hour ago
NB
Director, Business Transfer
National Bank of Canada
Laval, QC
- Full-time
Support clients throughout their business acquisition, sale and transfer projects, acting as a specialist at every stage of the process.
Added 1 hour ago
NB
BANKING ADVISOR
National Bank of Canada
Sainte-Thérèse, QC
- Full-time
Support your clients through the mortgage renewal or renegotiation process.
Added 1 hour ago
NR
Program Specialist
Niagara Region
ON · Niagara, ON
- Full-time
…recognizes the value of having flexible work arrangements to support better work-life balance for our employees. Hybrid work arrangements may vary from one employee to another and may also…
Added 1 hour ago
SP
Solutions Architect, Salesforce Migrations (Data360, Revenue, Tableau, or Marketing Clouds)
Salesforce Partner Canada
Toronto, ON
- Full-time
Advanced knowledge of Salesforce core (Sales/Service Cloud) or specialized clouds (Marketing, Data, Revenue, or Tableau).
Added 1 hour ago
SP
Bilingual Customer Success Manager (French/English-Speaking)
Salesforce Partner Canada
Montreal, QC
- Full-time
…wealth management, and other financial services organizations to support digital transformation, regulatory compliance, and improved customer and member outcomes through the Salesforce…
Added 2 hours ago
SD
Beauty Specialist, Hourly Part Time Evening
Shoppers Drug Mart
Elliot Lake, ON
- Part-time
Always put the Customer first and provides superior customer service
Added 2 hours ago
HM
Family Practitioner/General Practitioner
Health Match BC
Kelowna, BC
- Full-time
…and aesthetic treatments. Our focus on outstanding customer service and cutting-edge solutions sets us apart. Contact us today to learn more about joining our growing…
Added 2 hours ago
FD
Experienced Collections Specialist - Banking & Government
Financial Debt Recovery Limited (FDR)
Richmond Hill, ON
- Full-time
Role Description The Experienced Collections Specialist is a full-time, on-site role based in Richmond Hill, ON. This position is responsible for contacting customers by phone, email, and…
Added 2 hours ago
LC
Beauty Specialist, Hourly Part Time Flexible Shifts
Loblaw Companies Limited
AB · Edmonton, AB
- Part-time
Always put the Customer first and provides superior customer service
Added 2 hours ago
SD
Specialist, Patient Care
Shoppers Drug Mart Specialty Health Network
Mississauga, ON
- Full-time
The Patient Care Specialist (PCS) is the single point of contact for patients enrolled in a patient support program. The PCS is responsible for ensuring program service offerings are…
Added 2 hours ago
H
Global Mining Practice Business Development Leader
HDR
Corner Brook, NL
- Full-time
…operate and close mining assets. Our multidisciplinary teams support the full mine life cycle - from resource development, planning, permitting and feasibility through detailed design,…
Added 2 hours ago
MR
Part-Time Sales Associate
Match Retail
Vancouver, BC
- Part-time
Meet or exceed sales goals while delivering exceptional customer service.
Added 3 hours ago
Technical Services Manager
Rentokil Initial
Vancouver, BC
…Rentokil Terminix has earned a reputation in Canada for full service pest solutions delivered through cutting edge technology and uncompromising quality. We support our self-motivated…
Added 3 hours ago
Technical Services Manager
Rentokil Initial
Surrey, BC
…Rentokil Terminix has earned a reputation in Canada for full service pest solutions delivered through cutting edge technology and uncompromising quality. We support our self-motivated…
Added 3 hours ago
RB
Financing Specialist
Royal Bank of Canada
Langley (District), BC · LANGLEY, British Columbia
- Full-time
As a skilled financing specialist supporting a high performing commercial banking team with portfolio management and compliance support you will contribute to an exceptional client…

Jumbo Interactive

Paid Media Specialist

Calgary, AB, Canada

Full-time

Apply About employer

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Job details

Job type: Full-time
Posting language: English
Posted: Sep 1, 2026

Original job description

Stride is a full-service lottery and fundraising organization that helps charitable and non-profit organizations generate revenue through professionally managed lottery programs across Canada.

For more than 30 years, Stride has brought together the strategy, marketing, technology, customer service, finance, operations, regulatory expertise, and project management required to plan, launch, and operate successful lottery campaigns. We work with foundations, healthcare organizations, and other mission-driven organizations to generate significant funding for healthcare initiatives, research, and community services.

The Paid Media Specialist is responsible for end-to-end planning, coordination, execution, and optimization of integrated paid media campaigns across traditional and digital channels. This role combines media strategy and buying with hands-on execution, analytics, tracking, testing, and performance reporting and supports both internal and client projects in a high-production environment.

Job Responsibilities

· Coordinate the planning, purchase, and execution of paid media campaigns across traditional and digital channels ensuring the campaigns are delivered accurately efficiently, and on schedule

· Own and manage applications involved in advertising in a regulated industry on multiple channels across multiple provinces ensuring seamless compliance

· Plan and coordinate traditional media buys across channels including television, radio, out-of-home, print, and other emerging or relevant platforms

· Manage the end-to-end strategy and execution of digital advertising campaigns across platforms including but not limited to Google Ads, Meta Ads, Pinterest, Reddit, programmatic/display networks and other digital channels

· Conduct audience, market, media, and competitive research to identify opportunities and inform channel selection, targeting, and channel investment decisions

· Contribute to the development of integrated paid media strategies and plans aligned with campaign objectives, target audiences, budgets, and performance goals.

· Research and evaluate media opportunities, vendors, platforms, placements, and emerging channels to identify opportunities to improve reach, efficiency, and campaign performance

· Coordinate media proposals, rate negotiations, placement details, added-value opportunities, contracts, and campaign requirements with media vendors and partners

· Build, configure, and launch digital campaigns, including campaign structure, audiences, targeting, budgets, bidding, placements, tracking and other platform requirements

· Set up, configure, and maintain Google Analytics and other analytics platforms to support accurate campaign and website performance reporting

· Develop, maintain, and distributed ad trafficking schedules

· Develop and maintain campaign tracking frameworks, including UTM parameters, naming conventions, and other tracking requirements to ensure consistent and reliable attribution

· Coordinate the implementation, testing and validation of conversion tracking, pixels, tags and other measurement requirements

· Analyze test results and translate findings into actional recommendations to continuously improve the media strategy

· Collaborate internally with the marketing team to ensure channel specifications are provided to inform production needs

· Traffic assets to vendors and platforms

· Optimize digital campaigns based on performance data, audience behaviour, conversion results, and campaign objectives

· Track media budgets, commitments, and spends across channels and ensure they are aligned with approved plans and budgets

· Develop campaign reports and performance analyses and translate them into clear insights and recommendations

· Build and maintain strong relationships with media vendors and serve as the primary point of contact

· Collaborate with both internal and external teams to ensure seamless delivery of paid media strategy

· Support other marketing initiatives as needed

Requirements

· 3+ years of experience in paid media, digital marketing, media buying, performance marketing, or a related role

· 2+ years of experience in Google Analytics (GA4) including setup, campaign measurement, traffic analysis and reporting

· 2+ years of hands-on experience planning, building, launching, and optimizing paid digital campaigns, particularly across Google Ads and Meta Ads.

· Post-secondary education in marketing, communications, advertising, business, or a related field

· Strong communication and negotiation skills

· Strong research skills and planning abilities

· Capable of balancing multiple campaigns, deadlines, platforms and stakeholders

· Working knowledge of Google Tag Manager

· Experience developing, executing, evaluating A/B or other structured campaign tests

· High attention to detail

· Collaborative working style and the ability to work effectively with both internal and external teams

· Ability to work independently and exercise good judgment while knowing when to seek input or escalate issues

· Growth-minded with an interest in testing new approaches and staying current in media, advertising technology, analytics and consumer behavior

· Experience coordinating or purchasing traditional media would be considered an asset

· Agency experience would be considered an asset

Find Your Freedom at Stride:

At Stride, we're all about ensuring our team thrives as a valued member, look forward to:

Commitment to Diversity, Equity and Inclusion across the employee career journey,
An Employee Assistance Program where you can access counselling and coaching sessions,
Focus on talent management, including career and skills development,
Health & Wellbeing activities,

Candidates who are offered a position will be required to complete pre-employment checks

We are a 2026 Circle Back Initiative Gold Employer – we commit to respond to every applicant

Apply About employer

More about this job

Responsibilities

The Paid Media Specialist is responsible for the end-to-end planning, execution, and optimization of integrated paid media campaigns across traditional and digital channels. They will manage media budgets, analyze performance data, and collaborate with internal teams to ensure campaign objectives are met.

Requirements

Candidates must have at least 3 years of experience in paid media or digital marketing and 2 years of hands-on experience with Google Ads, Meta Ads, and Google Analytics. A post-secondary education in marketing, communications, or a related field is required.

Skills

Paid media strategy
Media buying
Google Ads
Meta Ads
Google Analytics
Google Tag Manager
Campaign optimization
Performance reporting
Ad trafficking
Budget management
Data analysis
Market research
Negotiation
Digital marketing
Conversion tracking

Benefits

Diversity, Equity and Inclusion initiatives
Employee Assistance Program
Career and skills development
Health and wellbeing activities

Visa sponsorship

Not detected in the job text

Keywords

Paid Media
Digital Marketing
Media Buying
Performance Marketing
Google Ads
Meta Ads
Google Analytics
GA4
Google Tag Manager
Programmatic
Display Networks
Ad Trafficking
UTM Parameters
Conversion Tracking
A/B Testing
Market Research
Budget Management
Media Strategy
Campaign Reporting
Vendor Management

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