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Added 29 mins ago
YC
Child Care Director (Full Time)
YMCA Calgary
Canada
- Full-time
Reporting to the Centre Manager – Early Years (south), the Child Care Director will:
Added 29 mins ago
RH
assistant manager, restaurant
Ripplecove Hôtel & Spa
Ayer's Cliff, QC
- Full-time
Participate in marketing plans and implementation
Added 45 mins ago
AI Outcome Customer Developer, Forward Deployed Development
Google
Toronto, ON
…technical debugger, development liaison and technical delivery manager. You will bridge the gap between pre-sales agreement shaping and post-sales execution. You will enter the agreement…
Added 1 hour ago
JI
Paid Media Specialist
Jumbo Interactive
Calgary, AB
- Full-time
For more than 30 years, Stride has brought together the strategy, marketing, technology, customer service, finance, operations, regulatory expertise, and project management required to…
Added 1 hour ago
K
Manager, Cybersecurity
KPMG
Calgary, AB
- Full-time
Our Calgary team is looking for highly motivated Cyber Security professionals at the Manager level to join our team! As a member of KPMG Canada’s cross-functional Cyber team, you will be…
Added 1 hour ago
NB
Senior Wealth Associate
National Bank of Canada
Medicine Hat, AB
- Full-time
…You will work closely with investment advisors, a portfolio manager and other professionals, playing an important role in client service, financial planning, business development and the…
Added 1 hour ago
NB
Senior Wealth Associate
National Bank of Canada
Toronto, ON
- Full-time
…400,000 clients in about 100 branches. Reporting to the regional manager, you will team up with an investment advisor to offer an exceptional client experience. Collaboration and…
Added 1 hour ago
NB
Wealth Associate
National Bank of Canada
Winnipeg, MB
- Full-time
…environment, takes pride in accuracy, and is comfortable learning new technology and navigating multiple systems and processes. The successful candidate will be an important part of a…
Added 1 hour ago
Salesforce Technical Architect - Financial Services Cloud, Marketing Cloud & Data360 - Manager
EY
Toronto, ON · Montreal, QC
We're looking for a senior, hands-on technical architect - someone with deep Financial Services Cloud implementation experience who still configures, codes, and builds, not just designs on…
Added 2 hours ago
S
Healthcare IT Project Manager
Sectra
Vancouver, BC
- Full-time
…from ology to ology, while providing efficiencies and advanced technology to modernize Canada’s medical imaging systems, all while protecting the most sensitive information for patients and…
Added 2 hours ago
PM
Project Manager
POD Marketing
Calgary, AB
- $57,000 to $65,000 CAD / year
- Full-time
As our Project Manager, you’ll lead website projects from initial planning through launch, helping turn client goals into websites that support their business. Reporting to the Team Lead of…
Added 2 hours ago
C
Consulting Manager-Scrum Master, Life Sciences w/ Manufacturing exp. Consulting
Cognizant
Halifax, NS
- Full-time
Level: Manager/ Location: Halifax (Work Model: Hybrid)
Added 3 hours ago
Technical Services Manager
Rentokil Initial
Vancouver, BC
…full service pest solutions delivered through cutting edge technology and uncompromising quality. We support our self-motivated team’s professional development and personal goals with an…
Added 3 hours ago
Technical Services Manager
Rentokil Initial
Surrey, BC
…full service pest solutions delivered through cutting edge technology and uncompromising quality. We support our self-motivated team’s professional development and personal goals with an…
Added 3 hours ago
G
Shield Program Lead
Guesty
Canada
- Full-time
We’re proud to have over 900+ team members across 16 countries worldwide, all working together to build the future of hospitality technology.
Added 4 hours ago
RI
Technical Services Manager
Rentokil Initial
Surrey, BC
- Full-time
…full service pest solutions delivered through cutting edge technology and uncompromising quality. We support our self-motivated team's professional development and personal goals with an…
Added 4 hours ago
RI
Technical Services Manager
Rentokil Initial
Vancouver, BC
- Full-time
…full service pest solutions delivered through cutting edge technology and uncompromising quality. We support our self-motivated team's professional development and personal goals with an…
Added 5 hours ago
IC
VP, Life Operations
ivari Canada
Toronto, ON
- Full-time
…strategy and process optimization initiatives, whereby the use of technology is being maximized to reduce manual processes and paper consumption while enhancing the customer experience and…
Added 5 hours ago
ME
Senior Contract Administrator
Morson Edge (Canada)
Toronto, ON
- $60 to $75 CAD / hour
- Contract
Coordinating and administering the day-to-day activities associated with contract administration for a portfolio of information technology systems (ITS) contracts.
Added 5 hours ago
TP
Processing Sales Manager
Tetra Pak
Quebec, QC
- $150,000 to $200,000 CAD / year
- Full-time
We are now seeking a dynamic and customer-focused Processing Sales Manager to manage and develop the customer relationship for Tetra Pak’s Processing Solutions & Equipment business in…
Added 5 hours ago
O
Sr. Software Developer
OpenText
Richmond Hill, ON
- Full-time
Own and deliver projects aligned with the team's quarterly cadence, from technical design and implementation through testing, deployment, and production support, ensuring work contributes…
Added 5 hours ago
RD
Technical Project Manager - AI
Randstad Digital
Montreal, QC · Greater Montreal Metropolitan Area
- $70 to $90 CAD / hour
- Contract
A top-tier financial institution is seeking an accomplished Senior Technical Project Manager to orchestrate high-impact technology initiatives across enterprise data platforms, financial…
Added 5 hours ago
A
Project Manager
Affinity
Vancouver, BC
- Contract
On behalf of our client, Affinity is seeking an experienced Project Manager to lead a complex, enterprise-level HR technology and business integration initiative. This role will be…
Added 5 hours ago
A
InfraSec Project Manager
Affinity
Burnaby, BC
- Contract
Affinity is seeking an experienced InfraSec Project Manager to lead complex, enterprise-scale technology projects within a strategic Project Management Office.
Added 5 hours ago
HG
Vice-président(e) exécutif(ve) (VPE)
Harris Global Business Services (GBS)
Quebec, QC
- Full-time

Jumbo Interactive

Paid Media Specialist

Calgary, AB, Canada

Full-time

Apply About employer

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Job details

Job type: Full-time
Posting language: English
Posted: Sep 1, 2026

Original job description

Stride is a full-service lottery and fundraising organization that helps charitable and non-profit organizations generate revenue through professionally managed lottery programs across Canada.

For more than 30 years, Stride has brought together the strategy, marketing, technology, customer service, finance, operations, regulatory expertise, and project management required to plan, launch, and operate successful lottery campaigns. We work with foundations, healthcare organizations, and other mission-driven organizations to generate significant funding for healthcare initiatives, research, and community services.

The Paid Media Specialist is responsible for end-to-end planning, coordination, execution, and optimization of integrated paid media campaigns across traditional and digital channels. This role combines media strategy and buying with hands-on execution, analytics, tracking, testing, and performance reporting and supports both internal and client projects in a high-production environment.

Job Responsibilities

· Coordinate the planning, purchase, and execution of paid media campaigns across traditional and digital channels ensuring the campaigns are delivered accurately efficiently, and on schedule

· Own and manage applications involved in advertising in a regulated industry on multiple channels across multiple provinces ensuring seamless compliance

· Plan and coordinate traditional media buys across channels including television, radio, out-of-home, print, and other emerging or relevant platforms

· Manage the end-to-end strategy and execution of digital advertising campaigns across platforms including but not limited to Google Ads, Meta Ads, Pinterest, Reddit, programmatic/display networks and other digital channels

· Conduct audience, market, media, and competitive research to identify opportunities and inform channel selection, targeting, and channel investment decisions

· Contribute to the development of integrated paid media strategies and plans aligned with campaign objectives, target audiences, budgets, and performance goals.

· Research and evaluate media opportunities, vendors, platforms, placements, and emerging channels to identify opportunities to improve reach, efficiency, and campaign performance

· Coordinate media proposals, rate negotiations, placement details, added-value opportunities, contracts, and campaign requirements with media vendors and partners

· Build, configure, and launch digital campaigns, including campaign structure, audiences, targeting, budgets, bidding, placements, tracking and other platform requirements

· Set up, configure, and maintain Google Analytics and other analytics platforms to support accurate campaign and website performance reporting

· Develop, maintain, and distributed ad trafficking schedules

· Develop and maintain campaign tracking frameworks, including UTM parameters, naming conventions, and other tracking requirements to ensure consistent and reliable attribution

· Coordinate the implementation, testing and validation of conversion tracking, pixels, tags and other measurement requirements

· Analyze test results and translate findings into actional recommendations to continuously improve the media strategy

· Collaborate internally with the marketing team to ensure channel specifications are provided to inform production needs

· Traffic assets to vendors and platforms

· Optimize digital campaigns based on performance data, audience behaviour, conversion results, and campaign objectives

· Track media budgets, commitments, and spends across channels and ensure they are aligned with approved plans and budgets

· Develop campaign reports and performance analyses and translate them into clear insights and recommendations

· Build and maintain strong relationships with media vendors and serve as the primary point of contact

· Collaborate with both internal and external teams to ensure seamless delivery of paid media strategy

· Support other marketing initiatives as needed

Requirements

· 3+ years of experience in paid media, digital marketing, media buying, performance marketing, or a related role

· 2+ years of experience in Google Analytics (GA4) including setup, campaign measurement, traffic analysis and reporting

· 2+ years of hands-on experience planning, building, launching, and optimizing paid digital campaigns, particularly across Google Ads and Meta Ads.

· Post-secondary education in marketing, communications, advertising, business, or a related field

· Strong communication and negotiation skills

· Strong research skills and planning abilities

· Capable of balancing multiple campaigns, deadlines, platforms and stakeholders

· Working knowledge of Google Tag Manager

· Experience developing, executing, evaluating A/B or other structured campaign tests

· High attention to detail

· Collaborative working style and the ability to work effectively with both internal and external teams

· Ability to work independently and exercise good judgment while knowing when to seek input or escalate issues

· Growth-minded with an interest in testing new approaches and staying current in media, advertising technology, analytics and consumer behavior

· Experience coordinating or purchasing traditional media would be considered an asset

· Agency experience would be considered an asset

Find Your Freedom at Stride:

At Stride, we're all about ensuring our team thrives as a valued member, look forward to:

Commitment to Diversity, Equity and Inclusion across the employee career journey,
An Employee Assistance Program where you can access counselling and coaching sessions,
Focus on talent management, including career and skills development,
Health & Wellbeing activities,

Candidates who are offered a position will be required to complete pre-employment checks

We are a 2026 Circle Back Initiative Gold Employer – we commit to respond to every applicant

Apply About employer

More about this job

Responsibilities

The Paid Media Specialist is responsible for the end-to-end planning, execution, and optimization of integrated paid media campaigns across traditional and digital channels. They will manage media budgets, analyze performance data, and collaborate with internal teams to ensure campaign objectives are met.

Requirements

Candidates must have at least 3 years of experience in paid media or digital marketing and 2 years of hands-on experience with Google Ads, Meta Ads, and Google Analytics. A post-secondary education in marketing, communications, or a related field is required.

Skills

Paid media strategy
Media buying
Google Ads
Meta Ads
Google Analytics
Google Tag Manager
Campaign optimization
Performance reporting
Ad trafficking
Budget management
Data analysis
Market research
Negotiation
Digital marketing
Conversion tracking

Benefits

Diversity, Equity and Inclusion initiatives
Employee Assistance Program
Career and skills development
Health and wellbeing activities

Visa sponsorship

Not detected in the job text

Keywords

Paid Media
Digital Marketing
Media Buying
Performance Marketing
Google Ads
Meta Ads
Google Analytics
GA4
Google Tag Manager
Programmatic
Display Networks
Ad Trafficking
UTM Parameters
Conversion Tracking
A/B Testing
Market Research
Budget Management
Media Strategy
Campaign Reporting
Vendor Management

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