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Kaizen Automotive Group

Content Creator

Toronto, ON, Canada
360 Rexdale Blvd, Etobicoke, ON, M9W 1R7, Canada

Full-time

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Job details

Job type: Full-time
Apply by: Oct 29, 2027
Experience: 2+ years of experience in content creation, digital marketing, or a similar role.
Posting language: English
Posted: Oct 29, 2026

Original job description

Brand Statement

Rev Up Your Career at Woodbine GM in Etobicoke, Ontario!

Join a team where progress isn’t just a goal, it’s the culture we live and breathe. As part of a family-owned and operated automotive group, Woodbine GM embraces Kaizen - ‘continuous improvement’ - as the driving force behind how we operate. We are always evolving to deliver an exceptional experience for our customers, strengthen opportunities for our employees, and support the communities in which we work.

At Woodbine GM, you’ll step into a fast‑paced, forward‑thinking environment where your ideas matter, your growth is prioritized, and your work fuels a culture of excellence. If you're passionate, driven, and ready to accelerate your career, this is the place for you.

Start your engine - your next great opportunity begins here!

As part of the Kaizen Automotive Group, Woodbine GM is proud to be able to empower our associates with a supportive workplace and access to the benefits they need along their professional journey to feel happy, healthy and valued. Full‑Time employees enjoy a robust benefits package, including:

Competitive Compensation• Dental & Extended Health Coverage• Company Pension• Paid Time Off• Life & Disability Insurance• Employee & Family Assistance Programs• Vehicle Purchase & Service Discounts• Paid Professional Development• Company‑Wide Appreciation Events• And SO MUCH MORE!

Overview

The Marketing Content Creator will play a key role in shaping the voice and digital presence of our brand. From writing compelling copy and producing videos to managing social media and developing campaign assets, you'll be responsible for creating high-impact content that drives engagement, builds trust, and supports our sales and service goals. We are looking for a dynamic individual who is quick on their feet, good at multitasking, and able to create engaging content. This role involves repetitive tasks like on-page text optimization and creating meta tags.

Responsibilities and Qualifications

Develop and execute content strategies across digital platforms including social media, websites, email campaigns, blogs, and video channels.
Write clear, engaging, and SEO-optimized content for vehicle promotions, service specials, dealership events, and more.
Plan and produce short-form and long-form video content, including vehicle walkarounds, service spotlights, customer testimonials, and behind-the-scenes footage.
Collaborate with the marketing team to align content with branding, campaigns, and business objectives.
Monitor content performance using analytics tools and make data-driven adjustments.
Coordinate with dealerships, sales staff, and service departments to gather content ideas and highlight real-time stories.
Stay current with automotive trends, consumer behavior, and digital marketing best practices.
All other duties as assigned by leadership.

Qualifications

Bachelor's degree in Marketing, Communications, Journalism, or related field.
2+ years of experience in content creation, digital marketing, or a similar role. Automotive industry experience is a plus.
Strong writing and storytelling skills with attention to tone, grammar, and brand voice.
Experience with photo/video editing tools such as Adobe Creative Suite, Canva, Final Cut Pro, or similar.
Proficient in social media platforms (Instagram, Facebook, TikTok, YouTube, LinkedIn).
Knowledge of SEO, basic HTML, and CMS platforms (e.g., WordPress) is a plus.
Self-starter with strong time management skills and a collaborative mindset.

INDCHO

Disclosures

Equal Employment Opportunity

We are an equal opportunity employer and are committed to providing a diverse, inclusive, and accessible workplace. Employment decisions are based on qualifications, merit, and business needs.

Accessibility & Accommodation Statement

We are committed to providing accommodations in accordance with the Accessibility for Ontarians with Disabilities Act (AODA). If you require accommodation at any stage of the recruitment or selection process, please let us know and we will work with you to find an accommodation by emailing jobpostings@kaizenauto.com.

Privacy Notice

Personal information collected during the recruitment process will be used for hiring purposes and handled in accordance with applicable privacy legislation.

Artificial Intelligence Disclosure

We use artificial intelligence–enabled tools, including Predictive Index, as part of our recruitment process to assess role-related suitability. The use of these tools does not replace human decision-making. All hiring decisions are made by human representatives involved in the hiring process.

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More about this job

Responsibilities

The Marketing Content Creator will develop and execute multi-platform content strategies, including social media, blogs, and video production to drive brand engagement. They will also collaborate with dealership departments to gather stories and monitor content performance using data analytics.

Requirements

Candidates must hold a bachelor's degree in Marketing, Communications, or a related field and possess at least 2 years of experience in content creation or digital marketing. Proficiency in photo/video editing tools and a strong understanding of SEO and social media platforms are required.

Skills

Content Strategy
Copywriting
Video Production
Social Media Management
SEO Optimization
Adobe Creative Suite
Canva
Final Cut Pro
Digital Marketing
Data Analytics
HTML
CMS
WordPress
Time Management
Storytelling
Communication

Benefits

Competitive Compensation
Dental & Extended Health Coverage
Company Pension
Paid Time Off
Life & Disability Insurance
Employee & Family Assistance Programs
Vehicle Purchase & Service Discounts
Paid Professional Development
Company-Wide Appreciation Events

Visa sponsorship

Not detected in the job text

Keywords

Content Creator
Marketing
Digital Marketing
SEO
Social Media
Video Production
Copywriting
Adobe Creative Suite
Canva
Final Cut Pro
WordPress
HTML
Automotive Industry
Content Strategy
Analytics
Brand Voice
Meta Tags
On-page Optimization
Customer Testimonials
Email Campaigns
Kaizen
Communications
Journalism
Time Management
Data-driven

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