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Klick

SEM Specialist

Toronto, ON, Canada

The base salary range for this position is between CAD $60,000 - $68,000. · Full-time

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Job details

Pay: The base salary range for this position is between CAD $60,000 - $68,000.
Job type: Full-time
Experience: 1–3 years of hands-on paid search experience in an agency environment with direct platform activation
Posting language: English
Posted: Nov 4, 2026

Original job description

Company Description

The Klick Group - comprising Klick Health (including Oxford PharmaGenesis, Klick Katalyst, and btwelve), Klick Media, Klick Applied Sciences (including Klick Labs), and Klick Consulting - is an ecosystem dedicated help life sciences brands achieve their full potential through best-in-class marketing and advertising, media, medical affairs and communications, market access, real-world evidence, and technology and analytics consulting - powered by 500+ in-house medical experts and award-winning data science and AI capabilities. Founded in 1997, we have offices in Toronto, New York, Oxford, London, Cambridge, Cardiff, Melbourne, Philadelphia, Saratoga Springs, São Paulo, and Singapore. One of the most-awarded health agencies on the planet, Klick recently made history as Cannes Lions Healthcare Agency of the Year, Healthcare Network of the Year, and Independent Agency of the Year – Health. Klick is also consistently recognized for its people-first culture, including Great Place to Work, Best Workplace for Women, Best Workplace for Inclusion, Most Admired Corporate Culture, and a FORTUNE Best Workplace in Advertising.

About our Media Craft

The Media Craft is a full-service media team responsible for media strategy, planning, buying, and measurement for healthcare brands. The team focuses on driving return on media investment through data-driven decision-making and continuous optimization. Media partners closely with Analytics, Strategy, and Client teams to connect brands with patients and healthcare professionals in complex, regulated environments. Their work turns performance data into actionable insight and measurable impact.

Job Description

The SEM Specialist plays a key role in executing and optimizing paid search programs for pharmaceutical and healthcare clients. This role is responsible for managing campaign performance, budgets, and optimization initiatives across multiple accounts while working closely with Media Planning and Analytics partners. The position requires strong hands-on experience in paid search platforms and a data-driven approach to performance improvement. The SEM Specialist contributes to both day-to-day execution and client-ready insights that inform strategic decisions.

What You’ll Do

Manage and optimize paid search campaigns in Google Ads and Microsoft Advertising across assigned brand portfolios
Monitor budgets, pacing, and performance to support investment decisions for internal teams and client partners
Analyze search performance using Excel and platforms reporting to identify risks, opportunities, and next steps
Optimize within Search Ads 360 and evaluate tracking, QA, and measurement needs with cross-functional partners
Prepare performance insights and operational updates for Media Planning, Analytics, and other internal stakeholders

Qualifications

Required:

1–3 years of hands-on paid search experience in an agency environment with direct platform activation
Exposure to Google Analytics with ability to translate traffic and conversion data into channel learnings
Experience using campaign management tools such as Google Ads Editor or Microsoft Advertising Desktop
Ability to analyze and interpret data using Excel (formulas, pivot tables, data manipulation) to produce actionable insights
Experience collaborating with cross-functional partners and communicating performance insights to internal or client stakeholders

Desired:

Comfort and enthusiasm for using AI as a regular part of how work gets done
Experience supporting paid media within regulated industries such as healthcare, pharmaceutical, or financial services
Exposure to budget management and pacing across multiple campaigns or accounts
Experience contributing to client-facing reports, insights decks, or performance readouts
Interest in mentoring junior team members or supporting knowledge sharing within a media team

Additional Information

This posting is for an existing vacancy at Klick. The base salary range for this position is between CAD $60,000 - $68,000. The final amount offered will be determined based on several factors such as a candidate’s work location, their unique skill set, education, and prior work experience.

Our Commitment to Inclusion

Klick is consciously creating a culture where everyone can thrive and grow in their careers. We believe that our best work comes from our diverse backgrounds, perspectives, and skills. We strongly encourage members of historically underrepresented communities to apply, including Black people, Indigenous peoples, and other people of color, people with disabilities, people from gender and sexually diverse communities and people with intersectional identities. We're also committed to developing an inclusive, barrier-free recruitment process and work environment. Should you require any accommodation, please contact us at [email protected] and we will work with you to meet your accessibility needs and ensure you have a positive experience.

Klick uses an AI-powered tool as part of an automated process to support our hiring process by analyzing your experience, skills, and qualifications to help identify alignment with role requirements. Please note that the tool does not make final decisions or automatically disqualify candidates. Hiring decisions are made by our team, with thoughtful human judgment and oversight. We are committed to fair and transparent hiring practices and have implemented safeguards to help mitigate bias and support compliance with applicable laws. If you have questions, accessibility needs, or concerns about the use of this tool, please contact us.

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More about this job

Responsibilities

The SEM Specialist is responsible for executing and optimizing paid search campaigns across Google Ads and Microsoft Advertising for healthcare clients. They will monitor budgets, analyze performance data, and collaborate with internal teams to provide actionable insights.

Requirements

Candidates must have 1–3 years of hands-on paid search experience in an agency environment with direct platform activation. Proficiency in Excel and experience with campaign management tools like Google Ads Editor are required.

Skills

Paid search
Google Ads
Microsoft Advertising
Search Ads 360
Data analysis
Excel
Budget management
Campaign optimization
Performance reporting
Google Analytics
Media planning
Digital marketing
Data-driven decision making
Cross-functional collaboration
Strategic planning

Visa sponsorship

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Keywords

SEM
Paid Search
Google Ads
Microsoft Advertising
Search Ads 360
Google Analytics
Data Analysis
Excel
Budget Management
Campaign Optimization
Healthcare Marketing
Pharmaceutical
Media Planning
Performance Marketing
Digital Advertising
Reporting
Pivot Tables
Data Manipulation
Agency Environment
AI
Cross-functional Collaboration

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